I have a career panel.
Chapter 224
The matter of Qian Xu could only affect Wu Zhou's mood for a short time.
Wu Zhou did not use other people's mobile phones to call Qian Xu.
There was no need for that.
He expressed his "thank you" to Ke'er, Luo Song, and Yu Feng on Qianniu.
This Double Eleven was able to have such a good performance, which was entirely due to them.
If it weren't for Ke'er giving her so many new products to be listed on Maochao, there would be no such good performance explosion this Double Eleven.
If Luo Song didn't give him a Double Eleven main site and help him coordinate the work of the supply chain warehouse, it would be impossible to sell so many goods this Double Eleven.
As for Yu Feng, of course, it was to thank them for their special care for their family all the time.
This big promotion gave so many "activity slots" and various new products. The reason why the beauty category can produce so much volume this time is mainly because Wu Zhou's carefully selected "four sets" have the most shipments...
At 15:26 on the afternoon of November 12, Qian Xu, Ke'er, Luo Song and the other three entered a small meeting room together!
There were already two people in the meeting room.
Musha, the second-in-command of home textiles, and Qingmu, an old acquaintance who was in charge of paper towels.
Qingmu is now in charge of the paper towel category. His workstation is a little distance away from them. In fact, it is not far, but it is just a little distance. Everyone communicates less and less outside of work!
However, Alibaba has many meetings, so it is considered "frequent contact" during normal times.
Seeing the three people arrive, Qingmu smiled happily and nodded at them!
In the end, it was a simple chat.
Wait for the arrival of the boss.
After another 4 minutes, the door opened.
The middle-aged man, wearing a shirt on the upper body, dark blue jeans on the lower body, and gold-rimmed clothes, can see a smile on his face the moment he opens the door.
Seeing the smile on the boss's face, everyone in the meeting room also relaxed a little, and then they all smiled!
"Everyone is here!" The leader of the department store, Ali's nickname, Wu Gu.
Everyone also greeted Wu Gu "politely and slightly reservedly".
Then the meeting began.
This meeting is mainly to review the performance of each category under the department store on Double Eleven.
Good and bad, both must be included.
The purpose, of course, is to see if there is any successful experience that can be promoted in the next big promotion.
Another thing is to avoid pitfalls... If there are things that are not done well, say it out, and others can try to avoid it.
As the department leader, Wu Gu will also make a final summary of this meeting.
Those who do well will be rewarded.
Those who do poorly will not be mentioned, and will continue to work hard next time...
Who does well and who does poorly in the group is "decided" by Wu Gu...
Qingmu, who was the first to review, came on stage with a smile and confidence!
"This Double Eleven, the revenue contribution ranking of our categories is as follows..."
"The main performance explosion was concentrated in the first 2 hours, and the last hour..."
"This time, the more successful attempt was that the conversion brought by the flash sale in the first 15 minutes was very good! Secondly, there is..."
"The shortcoming this time was that some suppliers did not have enough inventory, resulting in a shortage of stock during the big promotion... affecting the full release of performance!"
When Qingmu was talking about this PPT review, Wu Gu would occasionally comment.
But in general, Wu Gu was always smiling, because the tissue category that Qingmu was responsible for was the top 1 category of their department store, and this time the performance growth was also the highest...
Since the performance is the best, what else is there to "pick".
The second place, Ke'er...
"During this Double Eleven, we left enough time to prepare the kitchen category in advance..."
"Some brands gave full support for the event!"
"In addition, this big promotion also has an unexpected growth point, which I did not expect at all..." Ke'er said here.
Directly switched to the next ppt.
The ppt is the ranking of her top ten suppliers, followed by the accompanying revenue and the corresponding brands, and finally a "bar chart" of each merchant, a bar chart of the brand...
The first place was highlighted by Ke'er.
"Chuzhen? When did we have such a "brand" in our kitchen?" Wu Gu asked in confusion. It is normal for him to have no impression of small and medium-sized brands, but generally speaking, he has some impression of this kind of head brand.
"This is our Maochao merchant's own new brand, not a big brand in traditional channels..." Ke'er explained.
"Oh... to be able to make the new brand the first in the kitchen, it is indeed quite powerful! The excellent brand in two days"You can invite him to the Excellent Supplier Conference!" Wu Gu said with a smile.
Double 11 is of great significance to Alibaba.
So after every Double 11, Alibaba will also hold an Excellent Supplier Conference.
Each channel will be held separately! They will not be combined for evaluation.
First, if the comparison is combined, then merchants on new platforms such as Tmall Supermarket will not be able to stand out in Alibaba's big market.
Second, part of the reason for holding this Excellent Supplier Conference is to motivate merchants on the corresponding platform to learn from the leaders.
Ke'er smiled and nodded, and continued the review...
Qingmu was very surprised...
He must be very familiar with Wu Zhou's company.
He really didn't expect that Wu Zhou would actually start the kitchen category after he left for such a short time.
And it was so outstanding.
A single-day revenue of one million... a single brand of more than 800,000+, this is more than the explosion of most of his big paper towel brands...
"I have to talk to him later! "Qingmu suddenly wanted to talk to Wu Zhou again!
Although Qian Xu still had a smile on his face, his eyes flickered slightly when he looked closely!
After Ke'er finished, Qian Xu went on stage...
Qian Xu walked up to the stage with his back straight!
When he was about to review the report, he looked at the leader and smiled at Wu Gu who suddenly showed "restraint"!
The format shared by Qian Xu was actually similar to that of Qingmu and Ke'er.
After all, there are often weekly and monthly reports, and every time you innovate, no matter how many brain cells you have, it's not enough.
So everyone actually tacitly used a roughly similar reporting format.
However, unlike Qingmu and Ke'er.
Qian Xu's top merchants exploded in Double Eleven this time.
But the gap was particularly severe later!
So the content of his report was slightly different in terms of priority. Discrepancy!
The focus of Qian Xu's report is not on the explosion of the top merchants, but on the "key analysis and thinking" of the shortcomings!
"The main problem of the cleaning category is that, except for the top brands that have sufficient performance explosion, other brands are insufficient..."
Qian Xu's face is thoughtful and distressed.
"There are too few high-priced products in the category..."
In the future, it is necessary to introduce more "tonal, high-quality, high-priced products..."
"There are still many gaps in the category..."
Fill in the missing categories, make the cleaning category more complete, and allow consumers to easily buy what they want on the Maochao platform...
"The growth of mid-level merchants is weak..."
We will focus on cultivating some capable and highly cooperative mid-level merchants...
"Some suppliers have poor capabilities and insufficient cooperation! ”
Will be replaced in time...Give the precious platform storage resources to those merchants who can cooperate and provide value to the platform!
Everyone looked at Qian Xu on the stage and listened seriously. "These problems" and solutions are still very "valuable"!
Wu Gu looked at Qian Xu's sharing with a smile on his face, and nodded with satisfaction from time to time.
Qian Xu's category had a good explosion in Double Eleven this time. Under this premise, Qian Xu was not proud, and he also found many problems that could be adjusted and improved. Doesn't this also mean Qian Xu's ability!
When Qian Xu finished speaking and was about to leave the stage, Wu Gu also smiled and nodded at Qian Xu, and then applauded.
However, after listening to it, the expressions of the people in the audience were different. Uh, weird...
Musha was listening and learning very seriously!
But Er and Luo Song occasionally showed speechless expressions!
After all, he and Qian Xu were working together.
Everyone's categories were divided into three categories by Qingmu at the beginning.
Qian Xu mentioned a lot of problems this time, and they were all made up by him!
The top brands can sell so much, isn't it because he gave all the resources to the few top brands...
But this guy actually had the nerve to blame the "merchants".
Qingmu listened carefully at the beginning, but he was a little confused as he listened. Wu Zhou, the operation expert, had no problem in the performance of the top three or even the top two in the category, even if it was just the cleaning category.
How come after such a long time, looking at the performance, it has regressed.
Is it the operation ability that has regressed? Or are there too many competing merchants and products?
Just as he was confused, Luo Song also came on stage...
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