Valley Emperor

For a newspaper that is distributed all over the world, for the transportation, communication technology and printing technology of this era, there are two most difficult points: one transportation and one printing.

Needless to say about transportation, it is impossible to send printed newspapers directly to the whole country. In that case, Li Xuan has to build a logistics enterprise consisting of hundreds of thousands, develop planes, trains, and automobiles, and build a trinity transportation network. Just do it.

However, there is no way to run a local newspaper and print it locally, because in this case, the officials of the Ministry of Rites and Li Xuan himself will not be able to control the content of the newspaper. As a publicity method for the public, every article above All of them must be strictly reviewed, otherwise, the Chaobao will not be a propaganda tool for the Tang Dynasty, but may become a sharp blade against the Tang Dynasty itself.

So from the very beginning, Li Xuan decided that this is a weekly newspaper that will be issued only once every five days. Every morning paper must be strictly and profoundly published before it is published.

Therefore, an eclectic method was adopted for transportation. The Ministry of Rites directly produced the sample, and then the sample was transferred to various printing plants through the military's post system, and then printed locally and then distributed.

In order to establish channels for transportation, printing and distribution, the Ministry of Rites has been working hard for a long time, and has issued official documents to various places to request cooperation. Dare to neglect.

The transportation of the post station is the easiest, because the post station belongs to the military and adopts military management. The managers of the post station are actually active military personnel, so to undertake the transportation task of the newspaper, only a military order is required.

Well, the military will naturally not forget to collect money from the Ministry of Rites!

The post station undertaken by the military costs a lot of money. Although the core purpose is to transmit battle reports, it also undertakes the submission of various official documents, accommodation and other official exchanges. Except for the military’s own letters and emergency supplies, express delivery is free of charge. In addition, even if the cabinet uses the post station, it will be charged, and officials will be charged for food and lodging.

In addition, it also undertakes the mailing of ordinary letters, and the expedited transportation of letters and small items, and these are charged, and the charges are not cheap, or even expensive.

Because if it is ordinary mail transportation, it is fine. The step-by-step transportation of the post station will not add much extra cost, and this method is also the transportation method of ordinary official documents, letters, and small items.

For urgent letters, battle reports, and urgent special small items, they are usually delivered by immediate delivery. There are two modes: 300-mile rush and 500-mile rush. The station staff and horses along the way are a little tired, but if it is 500 miles in a hurry, the horses will run to death.

Of course, if it is not a serious matter, it will not use 500 miles to rush, because the cost of such transmission is too high. It's an important battle report.

The samples of these Tang Dynasty newspapers adopt a flexible delivery model. If there are tasks such as expedited official documents and battle reports along the way, then take them with you. Anyway, the sample publications are only a few pieces of paper, not It will affect the normal operation of the post station. If not, it will be transported together with ordinary official documents, and the timeliness will naturally be much slower.

However, today's Datang Dynasty attaches great importance to the timeliness of official documents. Many important official documents are often expedited in the three-hundred-mile mode, and the post station system established by the military is that there is a post station every ten kilometers. Change people and horses, as long as you pay attention, you will not run to death.

However, the five-hundred-mile emergency is still very rarely used, and that is basically the treatment that can only be obtained by emergency military reports!

And if there is a 300-mile rush for private letters, it is also possible, but the price is not expensive, but even if it is extremely expensive, some people will still choose to use it. The reason is very simple. Time is money. If the situation is urgent , spending some money is nothing.

Of course, the bulk of the income of the inn is the food and lodging income brought by officials and even ordinary businessmen, and the mailing of ordinary letters and official documents is also a lot of income.

The Tang military will not be taken advantage of, and spend so much money every year to set up a post station!

The Datang station system under the charging system requires the military to subsidize a lot of money, but most of the operating expenses still come from the charging, and in the future, it is possible that it will be maintained entirely by operating income.

The transportation of Datang Chaobao is quite easy to solve, but printing is even more troublesome. It is not realistic to set up a printing factory by yourself, but to adopt the mode of cooperation with private printing workshops.

To this end, the Ministry of Rites has selected more than ten printing workshops capable of large-scale printing in the ruling area for cooperation.

Therefore, the distribution model of Datang Chaobao is as follows:

First of all, the article passes through the Ministry of Rites and is submitted to Li Xuan for review. After Li Xuan's approval, the Ministry of Rites and Newspaper Division will typesetting and print the sample, and then forward the sample through the military post to the printing lost in the various regions under the provinces. The workshop conducts subsequent large-scale printing, and it is impossible to print in every state capital, but select a fixed number of state capitals, especially those with convenient transportation, for large-scale printing.

After the printing is completed, continue to dispatch the state capitals and counties in the region through the official official document dispatch channel, and finally distribute it!

Taking Guangdong as an example, there are a total of five printing points, and Guangxi has six printing points. In addition, there are four in Guizhou, one in Huguang, and one in Jiangxi, for a total of sixteen.

This is not to say that we do not want to add more printing points, but that the printing task of the newspaper is very heavy and requires the use of movable type printing technology. In contemporary terms, movable type printing actually requires relatively high strength of printing workshops, not every Local folk printing workshops have these movable type.

Therefore, it is the local large-scale printing workshops that can undertake the task of printing the newspapers, and ordinary small workshops cannot undertake the heavy printing work of the newspapers.

In addition to printing and shipping, there are users!

The first batch of subscribers to the Datang Chaobao, and the only group of subscribers, are naturally the yamen and officials at all levels of the Tang Dynasty government, but all officials of the Tang Dynasty are basically the users of the Datang Chaobao. Ask why they choose to subscribe, because this is a political task, and you have to subscribe if you don't subscribe!

And subscriptions from the private sector are temporarily zero!

The first issue of Datang Chaobao, which is distributed to the public for free, is posted at the gates of the yamen and in places with high traffic such as city gates. In the early stage, official low-level officials will be dispatched to read it out, and a small amount of it will be carried out at the same time. 's free gift!

The current Datang Chaobao is a new business, and the people need a process of adaptation, so people cannot be expected to immediately pay for subscriptions.

But does it matter?

unimportant!

Although the cost is also very important, the funding is also a hassle, but for the Tang Dynasty, the newspaper is a tool for political propaganda, the most important thing is the effect, as for the cost, that is secondary.

Besides, the Datang Chaobao has already decided to publish commercial advertisements, and in the first issue, the recruitment advertisement of Zhaoqing Arsenal was published.

This advertisement is used to test the waters and see how the response is. If the response is good, the Ministry of Rites will start publishing more advertisements. The commercial advertising fees charged are enough to offset a large part of the distribution costs.

As the sample issues of the first issue of Datang Chaobao were determined, these sample issues entered the post system, and together with other expedited official documents, they spread to the surrounding area in a 300-mile expedited manner!

However, Zhaoqing is an exception. When the sample publications were passed on to the surrounding areas, Zhaoqing had already started to print on a large scale!

But just in Zhaoqing area, the printing quantity of Datang Chaobao is more than 3,000 copies, these 3,000 copies!

The reason why there are so many is because Zhaoqing, as the capital of Datang, has many yamen and officials, and they are all subscribers. Secondly, Zhaoqing, as the core base of Datang, must also distribute more morning newspapers to the public. It is said that Xiaojiaziqi will only distribute a few copies~www.wuxiaspot.com~ After thorough preparations, the city of Zhaoqing has become the area where the first issue of Datang Chaobao is distributed on a large scale!

In the morning of this day, the staff of the post station in Zhaoqing City started to send bundled packets of Datang Chaobao to various yamen, and then these officials became the first batch of public information except for the relevant personnel of the Datang Chaobao. Read users.

In the yamen of the Ministry of Commerce, the Geology Section of the Mining Department, Jia Xiaofeng, the head of the yamen, just walked into the yamen, when he saw that a group of his subordinates seemed to be discussing something, he immediately stepped forward and said, "What are you looking at?"

The few people inside were also officials from the Geology Department of the Mining Department, and they were all his Jia Xiaofeng's subordinates, and their grades were all lower than his Jia Xiaofeng, so someone immediately replied respectfully, "Master Hui, we are reading the morning paper! "

"Chaobao? It has been officially released, and there, give me a copy too!"

Some time ago, the Datang Chaobao caused a lot of uproar. Even if they were only middle-level officials, they had heard about the Chaobao. The meeting was filled with big figures such as ministers and ministers of various ministries.

"Sir, your morning paper has been ironed and placed on your table!"

Jia Xiaofeng nodded slightly, then walked into his office, and the first thing he saw was the newspaper on the table.

The newspaper on the table is not large, but it can be seen that it is a little thick. It is obviously folded several layers. On the left side of the cover of the first page, there are four vertical script 'Datang Chaobao'. , followed by a small date and other words.

But he was not interested in these, he was interested in the content, so he quickly continued to read!

At this time, Jiao Xiaofeng didn't know that the publication of the Tang Dynasty Newspaper had already caused a shock in the whole world!