Valley Emperor

Vol 2 Chapter 1182: money! What we have in the Geng family is

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What is the most important change brought about by the industrialization caused by the steam engine, which is a substantial increase in production efficiency!

The Geng family spent a lot of money on custom-made equipment for the production of porcelain, which brought about a great increase in production efficiency!

Using the same amount of workers, they produced more than ten times the amount of porcelain!

Because in the past, every porcelain required a craftsman to make one by one, but now, most of the processes are driven by a steam engine, and the machine can perform it by itself. Except for some special processes that require manual processing by craftsmen, most processes are It can realize automatic mechanical production or auxiliary production.

Although the quality of the porcelain produced by the machine is not as good as that of the master craftsman, it can even be said that the quality is inferior, and it is the same. The porcelain of the same style is exactly the same, and there is no sense of art.

However, the production efficiency has been greatly improved, and the cost has been greatly reduced, which also allows the Geng family to focus on the low-end market of porcelain.

When Geng's machine-made porcelain entered the market at a price less than one-third of the price of traditional porcelain, it triggered a revolution in the domestic porcelain industry in an instant. Compared with quality porcelain, there is no comparison at all, but it is cheaper!

And cheap means competitiveness. After all, the porcelain used by ordinary people in daily life is actually not so demanding, and the most important thing is cheap!

In the middle and low-end porcelain market, the Quartet was killed, and the eighth year of Xuanping made the Geng family become another family that broke out after the rise of the empire because it entered the industry!

At that time, Geng Youhua also became frustrated and started running the family business after losing the imperial examination twice.

Anyway, their Geng family was not considered a century-old wealthy family, and a scholarly family. It used to be just an ordinary landlord family in Sanshui, Guangdong. Three generations without any official.

Geng Youhua himself is not a seed for studying. When he failed the imperial examination, he, like his father and grandfather, began to accumulate family business, and then cultivated offspring to study. He had no psychological burden on giving up the imperial examination to take over the family business and business.

He is different from Yang Cheng. The Yang family is in Jiujiang, but the whole mansion can be regarded as a first-class famous gentry family, with a scholarly family, and there are officials from generation to generation. His father is also a former official of the Ming Dynasty, and Yang Cheng is Yang The family's direct descendants, if the imperial examination fails, will naturally be under great pressure, and pointing and pointing is unavoidable.

However, Geng Youhua is not like this, because their Geng family has no reputation at all, and there is a difference of 108,000 miles from the words of famous gentry and scholarly family.

Now his eldest son is doing well in school. In Shanghai County Primary School, which is home to many gentlemen and young geniuses, he can barely reach the middle ranks. For a child with little family background, this is actually very important. not easy.

The teacher of the county primary school in the ad hoc county in Shanghai told him that as long as the boy from his family continues to maintain this momentum, it is very likely that he will be admitted to Songjiangfu Middle School in the future.

This is Songjiang Fu Middle School, even in the country, the competition is no less fierce than Chengtian Fu Middle School, Jinling Middle School, and Suzhou Fu Middle School, which are ranked in the top five nationwide.

, There are also opportunities to apply for the Guangdong Preparatory School in the future.

If his son can read it out in the future and enter the officialdom through the imperial examinations, then their Geng family will barely break away from the level of rural wealthy or commercial prosperity.

After a few generations, and there are relatively outstanding scholars from generation to generation, even if there are people who become officials in every generation, they are barely a gentry family. With the above words, a hundred years later, their Geng family will also be able to become the scholarly family in the eyes of the world.

Just like the current Songjiang House Tongzhi Chen Lifu's family.

Although Chen Lifu's Chen family now has only him and his sons in the long house, and although Chen Lifu's reputation in the gentry class or even in the official circles is not very good, no one can deny that the Chen family is a typical contemporary scholar. A family, an aristocratic family, a century-old wealthy family!

Speaking of Jinling Dongchen, who knows about the huge Jiangnan? Anyone with some knowledge can know that this is a man who has been an official from generation to generation for hundreds of years. the wealthy!

As for the current Geng family, of course, it has nothing to do with famous gentry and scholarly families. There will be no pressure from public opinion to give up the imperial examinations to do business.

For the future, Geng Youhua is full of hope. He has average reading talent, but he has a smart and studious son!

The burden of improving social status can only be left to his own son, but to make his family live more prosperously, and to give his sons a better way to study and even become an official in the future, the burden of making money falls on him. .

You must know that the empire is very strict in the governance of officials today, and in the eyes of anti-corruption, countless censors of the inspectorate are dedicated to catching corrupt officials and then promoting them to make a fortune. The risk is very high.

Moreover, the rise of Chen Lifu can be said to have set a good example for many officials who have been promoted!

Chen Lifu is rich, and he doesn't care about the petty profits of corruption and bribery, so he can work hard for political achievements in the officialdom without any burden.

You can accuse Chen Lifu of other problems, but you cannot accuse him of corruption and bribery.

Although Geng Youhua despises Chen Lifu's character very much, and feels that this person is a scholar group and a cancer in the gentry class, but he has to admire it.

He hoped that his son would be like Chen Lifu when he joined the official post, he didn't have to worry about money at all, he could be an official without any burden, and he could focus on achieving political achievements.

He also hopes that his son can say to those who accuse him of embezzlement and bribery: money, what our Geng family has, we can't commit embezzlement!

Not being an official for money, this is what he expects from his son!

So why become an official, of course, for status!

In the thousands of years of history, Huaxia's official-based ideology is very strong, and the Tang Dynasty is no exception. People who are the most respectable and have the highest social status are always officials.

It is almost unimaginable that a gentry family wants to stand for less than a hundred years and continue to be prosperous without direct descendants to serve as officials.

Gaining social status for the family is his son's business, and he himself has to solve his own worries for his son!

And now it seems that Geng Youhua has already initially achieved his goal!

Since a few years ago, he was the eldest son of the family, and he was also the first person in the Geng family's 100-year-old identity, striving for the family's porcelain business to enter the era of mechanical production. The wealth of the Geng family has exploded.

Although it was said that not long after the rise of the Geng family, other porcelain merchants quickly followed up, and they also purchased machinery and equipment to build a new type of mechanism porcelain factory, but with the first-mover advantage, the porcelain business of the Geng family is still doing quite well.

Over the years, their Geng family's Geng's Porcelain Company has become the largest supplier of mid-to-low-end porcelain in the Guangdong and Guangxi regions. Of course, even the largest supplier of mid-to-low-end porcelain does not actually occupy a large market share. , Because there are too many manufacturers of porcelain, there are hundreds of large and small porcelain factories and workshops in a small Guangzhou house.

Who made Guangzhou the most important trading port of the Tang Dynasty to Southeast Asia and even to Europe? The demand for porcelain in overseas markets is almost endless, so there are naturally many people engaged in the porcelain industry.

It is a pity that the mechanism porcelain produced by the Geng family is mainly concentrated in the middle and low-end, and the main target is the cheap low-end market. Even the competitiveness of the mid-end market is not very strong, so the export trade is not related to the Geng family porcelain. It doesn't matter to the company~www.wuxiaspot.com~ People's overseas trading companies spend a lot of money to organize goods and fleets to go overseas. Naturally, they need to bring highly competitive and high value-added goods. Even if it is not high-end porcelain, the worst It also has to be mid-end porcelain, otherwise, it will not be able to sell at super high prices, which will be a big loss for these overseas trading companies.

Last year, under the leadership of Geng Youhua, Gengjia Porcelain Company was no longer satisfied with the Guangdong and Guangxi markets, and began to enter the porcelain market in other parts of the country, fighting with many domestic porcelain companies and even traditional porcelain handicraft workshops. Unfortunately, they mainly do It is low-end porcelain. The previous factories were all located in Guangzhou. After adding transportation costs, it is still a bit competitive in Guangdong and Guangxi and neighboring southern Jiangxi and southern Fujian.

However, when the distance is far, and the transportation cost rises, the price cannot be beaten by others.

After all, several years have passed. Although the Geng family ate the first crab, everyone was not stupid. Other porcelain merchants quickly followed suit and adopted mechanical production.

Everyone's production costs have been reduced. Although the Geng family's technology is better, the experience is a little bit richer, and the production cost is slightly lower, but your transportation costs have risen, and the price will naturally be less competitive.

Therefore, Geng Youhua came to Shanghai, not only to set up a branch company, but also to set up a branch factory in Shanghai to offset the disadvantage of transportation cost, and then use the rich experience accumulated by their Geng family in mechanical production of porcelain over the years. , continue to lower the price, and completely pry open the super market in Jiangnan!

Geng Youhua came with ambition, and set up a branch office and a branch factory in Shanghai, which involved a strategic investment of more than 200,000 taels of silver. Naturally, he was very cautious. He paid close attention to the commercial market in Shanghai, and also focused on the empire's business. policy direction.

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