Salted Fish’s Self-help Strategy

However, Xu Xin's interest was still in Liang Kenian, and she still asked persistently: "Hey Xiaoliang, why did you say that Baidu suddenly reversed its fundamentals?"

This is not a question that the associate professor of economics can answer. Liang Kenian must read the financial report faster and more accurately than Chu Yuanxi, and he has more data and models in his mind, but the question Xu Xin asked is called "enterprise internal factors." , It cannot be answered with "Baidu blind cat kills mice to do medical advertising supervision", although this may be closer to the correct answer.

Why is this answer unacceptable? Because even if there are many different ways to supervise, Xu Xin asked why Baidu chose the optimal solution. It is also attributable to the blind cat. It is hard to believe that the cat is really blind.

Therefore, Liang Kenian saw the process of blind cats hitting dead mice from the perspective of corporate development, but he couldn't tell why.

At this moment, Yang Heng said: "Let me throw some thoughts at it."

When he came, he also held a folding fan in his hand. When he unfolded the folding fan, a string of English was exposed on the surface of the fan. The crooked Chu Yuanxi didn't recognize what it was, saying that it was a competition between the first generation of consultants and the second generation. Mental attack?

Just listen to Yang Heng said: "I think it is competition. The competition between Baidu and Toutiao has stimulated the rapid growth of the two companies. It is equivalent to Douyin vs Kuaishou in 2018. Baidu is just such a good opponent of Toutiao, forming a high level Fighting, fighting is the easiest way to enhance the strength of an enterprise. How to fight is a specific process, and the important thing is who you fight with."

This time it was Chu Yuanxi's turn to applaud, saying that she deserved to be an entrepreneur. This perspective is different. However, Baidu VS Toutiao is not just right. Considering Zhang Ming’s momentum to dig into Baidu’s corner and Toutiao’s determination to enter search, it’s normal for them to face up to each other—Zhang Ming’s famous saying is: If Toutiao APP is not Expanding the search scene, DAU growth space is only 40 million.

Speaking of this, it’s almost the end. Although Liang Kenian was in charge of Pakistani investment, Gan Xinmai Cai Chu Yuanxi did not intend to let him intervene, so after applauding, he said to him, "So Kinnian, you The next step is to quickly set up a team, and then choose the opportunity to build positions on Baidu in batches, but don’t worry. Buying stocks in the open market must also pay attention to timing. Recently, the Nasdaq has fallen too much. Let’s look at the market first."

Unexpectedly, Liang Kenian was a more serious person. Instead of leaving, he asked: "Did you forget something?"

"what?"

"Why did you chat with me on purpose just now?"

"Because your report is not a report. Your order is not correct. This is the order of chat." Chu Yuanxi said that Lao Liang's son is quite vengeful. He came out of the ivory tower. There is no social smoothness and no Severely beaten by society. Such a person must be persuaded by reason.

"Don't say I'm telling you, Yang Heng and Lu Yin both started businesses. Like what you are going to talk about today, it belongs to the project work report and has a fixed format. I think about how to give an example." Small circle, "Stylish essay, yes, stereotyped essay, has a fixed format, your project report should analyze the market first and then talk about the team, if there is no team, talk about how to form a team, find people wherever you go, then talk about your own ideas, and finally That’s the specific case. As a result, you bought Baidu as soon as you came up. This is what you want to talk to me about."

Only then was Liang Kenian convinced and left, and Ye Ping was in charge of him. The next thing I’m going to talk about is the Pakistani’s investment in Ganxin shopping. Not only does it involve some legal provisions, but it also has a strong practical value. For Ye Ping, who is targeting the secretary of the board of directors, even listening is a comparison. Good learning process.

When Ye Ping closed the door and came in, Chu Yuanxi was unambiguous and said directly: "I have studied with Sister Xu. Regarding Ganxin shopping for food, I think that since you have already started to supply other companies, the financing development is definitely Also start immediately."

The so-called supply to other companies is actually completely a pot that Milestone 5 has not been promoted reasonably. Xiaokang has only 20 stores in the two main cities of Eastern Guangdong Province. It should have been expanded significantly after the Spring Festival. According to the normal speed, there have been more than 100 stores today. But when the brakes were stepped on in a special situation, a new store did not expand.

And Gan Xinbuying went to Eastern Guangdong Province from the very beginning, and even the well-off old nest emperor didn’t care about it. The two people each managed a city and developed rapidly in order to match the demand after the well-off expansion. This also resulted in a situation where the Emperor Xiaokang relied heavily on Xu Xin to allocate fresh resources.

Then during the Spring Festival, the fresh food track broke out as a whole, and even if Ganxinmai was following the trend in the market, it developed faster than expected. In other words, the supply capacity is more than 200 retail stores, and as a result, a well-to-do society is lying down. Can this work? Yu Qing Yu Li Gan also has to sell the prepared resources when buying new vegetables.

It's like during the Chinese New Year, many big restaurant brands stocked more than N dishes, and suddenly they couldn't do it, so they had to change their business to sell dishes.

However, toB's fresh food and vegetables are not just for casual sale, or for a wholesale market. It is definitely necessary to sign an agreement with the customer, and then bring a series of incidents.

In short, the current situation is that Ganxin Shopping must start a new round of financing, otherwise the current situation will not be maintained, let alone start to expand the supply of stores after the well-off.

I only heard Chu Yuanxi say: "At the beginning, I had a gentleman agreement with Sister Xu. If Gan Xin buys vegetables as planned, does not exceed the guidelines, and then can supply others to others, I will give Gan Xin the freedom to buy vegetables. I think that this day will come so quickly, but I have to fulfill the promises that should be fulfilled. From now on you can raise funds freely."

The Baren+Xiaokang combination signed some agreements when it hatched Ganxin Maicai, in which there were some exclusive clauses that restricted the development of Ganxin Maicai. This restriction is not for suppressing, but for the sake of Ganxin shopping for food, being able to serve the well-off society at the same time and to flourish. At that time, when Yishengxian signed a strategic cooperation agreement with Openmen, this choice was undoubtedly a good patch.

But now the conditions have changed. A huge special event has caused a bump in the development of well-off, and fresh produce is completely different from the end of last year. They dare to call the sun and the moon to change the sky. The development of both is very different from the plan.

Therefore, Chu Yuanxi didn't need to stick to the rules that were originally formulated, it was not necessary.

(The author is also very emotional when he writes this paragraph. At the end of last year, he went to great lengths and suddenly the terms he thought were out of place...)

It's like raising a child to learn to let go at the right time, and when the child reaches adulthood, let him work hard to grow into a better self. Ba people incubate Ganxin Maicai as an industrial investment. The goal of incubation has not changed. It just changes too quickly. So why not give Ganxin Maicai a better development environment?

Personally, Yang Heng and Lu Yin happened to catch up with this storm, and they were considered conscientious. Not only did they not overturn the car, they also exceeded the standard to complete the task, and because they were tied to the rope by Chu Yuanxi, they couldn't get any hair? As entrepreneurs, it is not appropriate to compare your heart to heart.

Besides, free financing means nothing more than the Pakistani giving up the right to use certain terms, and it is not that the share is gone.

Although Yang Heng and Lu Yin had some psychological preparations when they were called to the imperial capital, especially they had just chatted with Xu Xin for a while, but Xu Xin didn’t count this matter. At this time, Chu Yuanxi said it himself. Coming out, one clenched his fist and the other flushed.

"No need to do this, no need to do this, it's just a little bit ahead of time. The advance is also to better supply the well-off in the future, I will just say it without outsiders hahahaha—"

Chu Yuanxi let out a wave of laughter, while Xu Xin asked calmly: "Yang Heng, do you regret doing toB?"

"I don't regret it, I haven't done it before, I know how difficult toC is." Yang Heng said very calmly. Xu Xin must have this problem because the fresh collective salted fish turned over during this period. The toC turned more violently, the cake was fuller, and the toB appeared to be separated by a layer.

Lu Yin also nodded: "ToC, logistics, cash flow, user operations, etc., etc., must be done well. Any link will not be lost, and money will be burned. Moreover, the profit is low and the loss is high. Compared with the past, it is nothing more than the market has been educated and the user penetration rate has increased. In fact, the profit rate is falsely high. After this period of time, the profit will definitely fall back."

Speaking of this, she glanced at Chu Yuanxi, then stuck her tongue out: "It's like a convenience store."

Chu Yuanxi said that the freedom I gave you has gone too far! People like you who haven't seen online content will feel the same, but you will see me as different then!

Of course, he can't be angry with this, at least he can't show that he is careful, so he hesitated: "It feels like the difference between buying stocks and buying funds. After buying closed funds, you don't need to look at the market, and you can't redeem it anyway. The stocks have to be watched every day."

Yang Heng put the paper fan together and said, "I think it's better to use "Snake Catcher" as an analogy. ToB is very good and it is not easy to do, but it is easy to do."

Old God Xu Xin was sitting on the sofa and suddenly asked: "Profits will definitely fall back? Can't we maintain the price by providing services?"

"That needs to beat the offline." Chu Yuanxi thought for a moment, "Why is Taobao Goudong so popular? Because it can beat the offline. This is the reason for the offline store to try on clothes and buy the same style online. Fresh food e-commerce Nowadays, it is not so much an outlet, as it is a watershed, the price cannot be lost to the offline, the service must be better than the offline, and none of them are indispensable. What is considered is that the whole chain has been difficult to standardize, as Lu Yin just said. How much efficiency. Anyway, I am not optimistic. Online is more expensive than offline."

"In that case, it would be really boring if you switch back to the money-burning war again." Xu Xin thought of the first weapon of fresh food, which is the front warehouse. The pre-warehouse model was once considered to be the key to better service than offline, but the cost is also quite high. The way to reduce costs is to increase density and dilute logistics costs.

Even so, the cost after dilution is still not low. Once the price can't hold it, it will fall back to the bottom of the breakeven ratio and change back to the money-burning mode. How should we break the game?

She herself said a long time ago that fresh food is the last bastion of e-commerce, so fresh people can overtake in the field of e-commerce. Unexpectedly, after so many years, even the dawn has seen it, and entrepreneurs have not found a breakthrough. Policy?

Taking it for granted, she thought of the well-off model. Well-off stores are also hovering on the profit and loss line. The current profit increase is not normal. In the future, membership card fees, franchise fees, and value-added services brought by online content will really make profits.

Although it is different from fresh food, the two seem to have a lot in common. If the front warehouse of fresh food is regarded as a well-off store, then well-off can rely on the huge closed-loop ecology established by the store, and it seems that the front warehouse can also be used. ? The same close to the community, and more dense?

"Xiao Chu." She finished her meditation, called Chu Yuanxi, and then said very frankly: "Actually, I think you are looking for strategic cooperation partners. Mido is not the most suitable one. You should indeed find a The fresh food e-commerce company with the front warehouse is very suitable. It is a pity that I rarely have good intentions in my life, otherwise it is really suitable.

Don't roll your eyes, listen to me, wouldn't those front-end warehouses be incorporated into the well-off online system at lower cost than stores, and more in quantity? I have a lot of resources, don't you think about it? "

Chu Yuanxi put away the blood-stained boundary, but couldn't help but vomit, "Sister Xu, according to you, I should find Ruixing for strategic cooperation. Ruixing occupies commercial buildings, and I occupies the community. We have an advantage. Complementarity, wouldn't it be invincible after applying the well-off framework to online content?"

Xu Xin couldn't tell whether Chu Yuanxi was telling the truth or burying her?

Just listen to Chu Yuanxi's words: "You are an investment, but now you can't help but cross the border. I can guarantee that your thinking is wrong. Entrepreneurs will never think that way, 100%."

In fact, there is one thing Xu Xin didn’t think wrong. If Xiaokang’s online strategy is fully exposed and fully displayed, then both the fresh food warehouse and Ruixing may become enemies. They are indeed capable of learning Xiaokang. Potential.

But this is another false proposition, because it is 100% publicized. 724 can learn faster than them, much faster, and just learn to fly at the same speed!

There is something absent from Xu Xin's bottom, and his thinking is stuck in a horn. However, Ganxin's investment in shopping for food has to be done, and it is easier to do, nothing more than a question of valuation and financing.

She is very interested in participating in the fresh produce of this toB, because although it is not certain whether it will make a stable profit, it is certain that it will not be compensated. There is a huge demand for a well-off society, and a certain financial foundation is required to compensate.

The valuation and financing amount actually have a good comparison, that is, Wang Jiahuan, who is also rooted in Pengcheng. Huang Tuan is now discussing Wang Jiahuan's B round of financing, with a financing amount of roughly 600 million yuan. Although Wang Jiahuan's main business is extensive, fresh food distribution is the largest among them, and the volume is larger than that of Ganxinmai, and it is still comparable.

Therefore, the four people quickly finalized the big framework of Ganxin Maicai's A round valuation of 700 million yuan and 150 million yuan. The difference lies in the question of how much the three-level incentive set by Chu Yuanxi for the two people has been completed. After two people’s intensive development, Gan Xin Mai has thousands of employees in just three months, and they are well organized. Xu Xin also specially tested the management of Kao Yangheng and Lu Yin and found that they were indeed qualified. Chong this scale and management is also worthy of 700 million valuation.

But at the time of incubation, the structure of Ganxin Maicai had a total equity of 100 million, half of which was for Pakistani people. At the same time, there was an incentive of 40 million. All three incentives were obtained, and the two received 20 million each. This part of the motivation is equivalent to preparing for the two, but also because it is only three months and the time is too short, it is obviously not completed yet.

This involves the details of the comparison between entrepreneurs and investors. Moreover, the convenience of free financing for incubating entrepreneurs does not mean giving away the shares of entrepreneurs, so you come and go.

In the end, Xu Xin made the final decision. The motivation was neither completed nor failed. Instead, the conditions were re-determined and it became a new round of motivation.

This set after set made Ye Ping a little bit unable to keep up, and barely followed the entire process. Chu Yuanxi didn't leave Xu Xin and the others for lunch, and hurriedly gave Ye Ping a make-up lesson after they left. The effect of making up the lesson was best at this time.

Just listen to Ye Ping complaining: "Old Chu, what exactly did you let me listen to? Is it financing, corporate development, information disclosure, or management? Why are you talking about everything? My brain is broken, do you know? "

"Where are we just now? Obviously they are all very simple questions, right?" Chu Yuanxi couldn't help but smile, and said to Ye Ping: "It seems that you still have a lot of shortcomings. You have to study hard. I Tell you, Pengcheng has a Diweixun, a listed company, and they have four positions as chairman, secretary of the board, CEO, and CFO. It’s no problem for you to just listen to it. It means you are improving yourself. The speed is a bit too slow, so I have to give myself a price."

Ye Ping tried her best to suffocate a bite~www.wuxiaspot.com~ I said that I know this person, what I am doing now is a preview for the training of the Secretary of the Board of Directors! Who says this person is fine? How many times has he received a letter from the management for "regulatory accountability"? what--

The reason why Chu Yuanxi didn't leave Xu Xin and the others for lunch was because he had an appointment with Du Xie for lunch. Although Du Jie was mainly responsible for pushing in the original well-off world, he is actually an all-rounder. With his age experience, he can do whatever he takes over.

So this time, whether he arranged for him to bring customer service or the ground safety team Du shirt, he could bring it well. If it weren't for the itchy body, Chu Yuanxi would have entrusted him with the important task.

After more than a year of maintenance, Du Tie's recovery is now considered acceptable. Chu Yuanxi asked him this time to give him a more important task, which is the important task of quality life.

Quality of life is a big project. The first step of OEM and quality control is actually relatively simple. The top will accept well-off food experts, and the bottom will be OEM. The person at the helm needs to have certain operational capabilities instead of technology. The technical part is left to experts.

So Du Shirt is totally capable. But in the next step to build a factory by himself, he will have to work hard and get tired.

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