Reborn Entrepreneurial Giant

After the contract between Honor and Qualcomm was officially signed, the restrictions on the use of other chips in the terms were cancelled, which is of little significance, so Honor G2 can use both Texas Instruments and Qualcomm chips MSM7201A, which was used in HTC G1 in history.

I didn't want to launch the Texas Instruments chip version of the Honor G2 so early, but to cooperate with operators, we need to communicate in advance. The mobile company knew about this mobile phone that has not yet been mass-produced, and was shocked by the beauty of "IPhone 4". Of the 50,000 TD phones purchased, 40,000 were given to the Honor G2, which has not yet been released.

Qu Li really didn't want to accept it. The order is too small, which will affect the company's strategy. The power consumption of the TD baseband chip is too high, and the CMMB chip realizes the tasteless function of watching TV on the mobile phone, which will seriously affect the user experience of the Honor mobile phone and will damage the brand value. But one sentence made it hard for him to refuse: This is for the Olympics!

"Our retail price plus $50!" Qu Li offered such a condition. He thought it would scare off China Mobile, but he agreed anyway. I don't know who has the courage! The original $499 mobile phone has now become $549, even if the contract price is $50 higher than the iPhone's $199.

Qu Li's daring to call out such a price is naturally due to the soaring cost. It is not so difficult to make a mobile phone like the IPhone 4. If it is not for the cooperation with BYD, Wang Chuanfu is willing to take a gamble. do it.

As for whether there is a gap with the iPhone 4, of course there is. Qu Li is not the kind of obsessive-compulsive disorder patient, not detail-oriented, and it is about 80-90% of the iPhone 4 level. Don't think it's unrealistic. You may need to pay more to go from 9 to 10 than to go from 1 to 9.

It's a pity that the screen resolution is currently the best 480x800, and the retina screen cannot be mass-produced. The classic three-building design of Google Android and the appearance of iPhone 4, but the ultimate beauty brought by the simple lines is shocking enough.

Although the order of 50,000 mobile phones will not make domestic mobile phone manufacturers greedy, the things behind it are worth pondering. So they called China Mobile one after another, and launched attacks on the Internet, questioning the insider.

"Everything waits for the official release of Honor G2!" China Mobile's spokesperson said

This undoubtedly put Qu Li and other Honor executives under tremendous pressure. The team responsible for the Honor brand building has not yet been formed. Fortunately, some Accenture employees are still there. One named Gao Yushan proposed to hold a new product launch conference in the Great Hall of the People.

"This is an epoch-making product, and it is worth spending money on promoting it around the world!" Gao Yushan was more excited than Qu Li. It is so exciting that a mid-sized mobile phone company can produce such an excellent mobile phone.

That is to say, iOS is immature, and the user experience is almost the same as that of Android. If you ignore the security issues of Android, Honor G2 can really be said to be an epoch-making product.

YouTube global live broadcast, press conference in the Great Hall of the People, invited Google, BYD, Texas Instruments, Samsung, Qualcomm, T-mobile, Hutchison, China Mobile and other partners to participate, as well as Ma Yun, Rebs, and Xiao Ma Brother, and China Film and other entertainment circle friends. Qu Li gave Gao Yushan the opportunity to organize the event.

Perhaps because of the Olympic Games, there are a lot of celebrities from all walks of life in Beijin. Bill Gaizi, who announced his resignation in June, also came to Beijin. Schmidt from Google, Musk from SpaceX, and Zuckerberg from Facebook are all willing to attend .

"Are you willing to show SpaceX and Tesla to middle-aged consumers?" Qu Li asked Musk, a child who is still struggling and will be struggling for a long time.

"certainly!"

"Then this press conference, you go up and talk about it."

"No problem!" So Musk prepared the PPT before arriving in Beijin

Large-scale publicity requires money. The press conference will be held in China, but the focus of the publicity will be in the United States. All kinds of traditional media soft articles, online celebrity reviews, and merchandise must be available. At the end of July, the press conference of Honor began to warm up.

August 8th is the opening of the Olympic Games. On Tuesday, August 5th, at 2:30 pm, Honor will hold a new product launch conference in the Great Hall of the People to officially release the Honor G2.

"Once again, change everything!" This is the theme of the press conference. Borrowing the concept of Apple's iPhone, we slightly compared the various current mobile phones, and then began to praise Honor G2: "This is a mobile phone from science fiction to reality. The high-quality products jointly created by the world's best technology companies have reached the limit of current technology and manufacturing capabilities!"

During the whole speech process, Chinese and English were combined, and there were dedicated simultaneous interpreters, and a few business leaders who were willing to go on stage were invited, such as the boatman to promote BYD Electronics Factory, and cooperated with Qualcomm to enable Honor G2 to produce three mainstream 3G standard mobile phone.

Limited by the supplier's production capacity, Honor can provide limited mobile phones in the early stage, and only 3G mobile phones. Currently, it only provides TD-standard 3G mobile phones in China, which are all purchased by China Mobile and sent out.

At the end of the press conference, Musk came to the stage when Qu Li was looking forward to the future, showing the experience of SpaceX's several failures, a huge fireball ignited, and all the photos burned were money. The Tesla Roadster sports car purchased by Qu Li also became one of the protagonists of the press conference.

After the press conference, the ultra-high-value Honor G2 is still on sale for the first time on T-mobile in the United States, and the time is set for Singles' Day on November 11. The price has not been announced, Gao Yushan will spread various gossip, such as the significant increase in the production cost of Honor G2, the market retail price will increase by 100 US dollars, but after the official release, it will only increase by 50 US dollars, and it will give consumers more than expected. experience.

Originally, T-mobile and other companies wanted to place an order directly, but for the sake of Lehman Brothers, Qu Li rejected the good intention. Let’s talk first. If Lehman Brothers is not driven away, he will not sign contracts with several major operators to push up the price. Glory's share price.

So, capital is bloody. Qu Li is not as pure and kind as Dadongzi. Fortunately, Dinghui and Weigang understand him and support him to drive away Lehman Brothers, a shareholder. Who let Lehman do the first day of the junior high school and directly sell the shares of Jumei, no wonder he did the fifteenth.

Andrew finally took the initiative to find Qu Li toucheng, but he didn't want to join Xiangcai Securities.

"I helped you find a few Chinese elites who are willing to return to Zhongwo and join Xiangcai Securities. My friends and I are willing to cooperate with you, but the premise is to maintain freedom."

"The cooperation you mentioned is asking me to invest in you, or something else?"

"Our investments in Zhongying are all excellent assets. We want to set up a private equity fund to acquire these assets..."

"Do you think that's possible?"

"We are willing to help you buy back the shares of Glory at the original price..."

"I can repurchase at a discount, why should I repurchase at the original price?"

"Honor released the Honor G2, which is an epoch-making mobile phone, I think you don't want to waste time betting on Lehman's bankruptcy..." Andrew is very smart

"It's not enough!" Although Andrew saw through Qu Li's thoughts, who let him take the initiative and blocked many loopholes?

"We are willing to assist you in the acquisition of Xiangcai Securities, and give up the controlling stake in our private equity firm, but retain the management rights."

"good!"