Rebirth 1984: Starting with the development of Hanka

There are also many special forces who retire every year in the country. If Galaxy Mining Group wants to recruit a guard team, it can hire these special forces as coaches.

Alternatively, arms can be purchased from the state.

At the end of November, the state recommended twelve special forces coaches to Zhao Ye.

The men then traveled to South Africa.

There, Galaxy Mining Group purchased a piece of land on the outskirts of the city and planned to build the land into a guard training center. The employees recruited would be mainly Chinese, followed by Europeans and Americans, and then African locals.

Thus, the famous and feared "Guardians of the Galaxy" in the future were simply established.

…

……

The affairs of Galaxy Mining Group have come to an end.

Starting in October, traditional Chinese medicine companies under Wujiang Pharmaceutical Company have successively developed proprietary Chinese medicines.

Unlike the development of Western medicines, which is time-consuming and time-consuming, Chinese patent medicines are developed based on traditional Chinese medicine formulas, which is not difficult. Then, as long as the Chinese patent medicines are well packaged and promoted, they can become the first choice for Chinese families to buy medicines, such as 999 Ganmao Ling Granules. It’s a Chinese patent medicine that was very popular in the past life.

Zhao Ye stood in front of the blackboard in the conference room of Wujiang Pharmaceutical Company, facing everyone, and explained to them the importance of packaging and promotion of proprietary Chinese medicines.

"Many people go to pharmacies to buy medicine. Do they care whether the medicine is Chinese patent medicine or Western medicine?" Zhao Ye asked and answered, "In fact, they don't care about this."

"They can't even tell the difference between Chinese patent medicine and Western medicine."

"They only care about the price and effectiveness of the drug."

"When a new drug is just launched, who knows whether it is effective or not. But if the doctor says it is good, the pharmacy staff says it is good, the newspapers and TV say it is good, then it is a drug with good efficacy, and customers will buy it."

Zhao Ye paused for a moment and said with a smile: "The fragrance of wine is also afraid of the deep alley. Therefore, after each new drug comes out, its potential value is evaluated. If the potential value is high, then don't be afraid of spending money on advertising. The more advertising, the better." The more you sell, the higher the sales volume of the medicine will be, and the more you will earn!”

"You should study carefully and make an advertising plan for each newly developed Chinese patent medicine!"

Hearing this, everyone nodded: "Yes!!!"

Zhao Ye returned to his seat and sat down, listening to major Chinese medicine companies reporting on their research and development results.

The pharmaceutical industry can be described as a hugely profitable industry.

Zhao Ye has acquired so many pharmaceutical companies in the country, isn't he just waiting for this moment?

Pfizer's revenue in 2022 will exceed US$1000 billion, with a net profit of US$314 billion, and its operating net profit margin is 31.3%. This performance is simply shocking and envious.

The combined profits of the top ten domestic pharmaceutical companies may not be as profitable as Pfizer.

An hour later, everyone introduced twenty-five Chinese patent medicines to Zhao Ye. The well-known ones include donkey-hide gelatin, Angong Niuhuang Pills, Ganmaoling Granules, Isatis Granules, Ganmao Qingre Granules, Huoxiang Zhengqi Pills, and Lianhua Qingwen Capsules. , Kyoto Nianci'an Chuanbei loquat paste, Jianweixiaoshi tablets, Pien Tze Huang, Ji Zhi syrup, Huiren Shen Bao tablets, Liuwei Dihuang pills, Wuji Baifeng pills, Niuhuang Jiedu tablets, Sanhuang tablets, Shiquandabu pills...

Zhao Ye listened to these familiar medicines and felt countless small coins flying towards him.

Unfortunately, these proprietary Chinese medicines failed to open foreign markets in their previous lives, making it difficult for domestic pharmaceutical companies to compete with international giants like Pfizer.

Zhao Ye was thinking about selling these proprietary Chinese medicines all over the world so that he could make a fortune.

It seems that we need to engage in more cultural invasions and introduce China's long-standing, profound and profound traditional Chinese medicine to foreign countries through movies, comics, animations, novels, games, etc.

Only if the other party is interested and convinced will they buy Chinese patent medicines.

Of course, the efficacy of Chinese patent medicine itself must also be good.

After the meeting.

Wujiang Pharmaceutical Company is getting busy.

Domestic advertising companies received a large number of orders, and everyone was very excited. They sent out their best troops to make advertising plans for Wujiang Pharmaceutical Company's proprietary Chinese medicines.

At the same time, Wujiang Pharmaceutical Company is accelerating its layout in domestic pharmacies and traditional Chinese medicine clinics to create the "Wujiang Pharmacy" and "Wujiang Traditional Chinese Medicine Clinic" brands.

Although "Wujiang Traditional Chinese Medicine Center" also sells Chinese patent medicines, the Chinese medicine center also has Chinese medicine practitioners who provide consultations and lectures. One of its goals is to promote traditional Chinese medicine techniques, such as acupuncture, Chinese medicine, massage, cupping and other treatment methods.

Everyone gets sick, so the business of pharmacies is definitely not good.

There are currently relatively few drugstore chain stores in China. The emergence of "Wujiang Pharmacy" and "Wujiang Traditional Chinese Medicine Clinic" will undoubtedly fill the gap and meet the needs of consumers.

Wujiang Pharmaceutical Company is expanding crazily in China at the rate of opening an average of one "Wujiang Pharmacy" every day.

"Wujiang Traditional Chinese Medicine Clinic" is limited by the number of veteran Chinese medicine practitioners and its expansion speed is relatively slow. Currently, there are only 500 traditional Chinese medicine clinics in total. The number of "Wujiang Pharmacies" has already exceeded .

However, if the business of pharmacies is compared with that of hospitals, it will be even worse.

Everything in the hospital costs money, and a low-income family can be turned into pauper in minutes.

There are many hospitals with annual revenue exceeding 10 billion.

However, it is more difficult to invest in the construction of hospitals. Currently, only four large-scale tertiary hospital projects under Wujiang Pharmaceutical Company are under construction.

Late December 1994.

Many people have discovered that domestic TV stations suddenly have a lot of advertising videos related to medicine.

"Use Huiren Shenbao, it will be good for him and me!"

"Jiuzhitang's concentrated Liuwei Dihuang Pills are used to treat kidney deficiency without sugar. They have been of good quality for 300 years. Trust Jiuzhitang!"

"If you cough, drink Jiji syrup!"

"..."

There are also many advertisements for medicines appearing online.

Coupled with these slogans, they are catchy and can be memorized quickly.

For a time, the popularity of major Chinese patent medicines increased dramatically.

Offline, more and more people come to pharmacies specifically to buy Chinese patent medicines.

Other drugs were hit, with sales plummeting.

At this time, pharmaceutical giants such as Pfizer, Johnson & Johnson, Roche, and Bayer have already entered the Chinese pharmaceutical market. However, this wave of propaganda from Wujiang Pharmaceutical Company is extremely powerful and overwhelming.

Moreover, with offline assistance from “Wujiang Pharmacy” and “Wujiang Traditional Chinese Medicine Clinic”, it is difficult to sell even the medicines of international giants.

In fact, foreign drugs are generally more expensive. Unless there are no substitute drugs, few people will spend high prices to buy foreign drugs.

Wujiang Pharmaceutical Company's proprietary Chinese medicines became an instant hit in China and achieved great success.

This has allowed the domestic pharmaceutical industry to see the importance of traditional Chinese medicine formulas and have entered the proprietary Chinese medicine market.

Wujiang Pharmaceutical Company is even more ambitious, preparing to enter the Japanese and European pharmaceutical markets and squeeze out the Japanese Kampo medicine market.

The Japanese Kampo Pharmaceutical Company may be crying and fainting in the toilet at this time...

……

The success of Chinese patent medicines has allowed Wujiang Pharmaceutical Company to taste the sweetness and continue to implement the research and development route of Chinese patent medicines.

Of course, we still cannot give up biopharmaceuticals and chemical pharmaceuticals.

Instead, Wujiang Pharmaceuticals has invested more in these two areas.

Without investment, there is no gain.

Chinese patent medicines, biological medicines, and chemical medicines all have their own merits.

Moreover, biological drugs and chemical drugs are full of technology and are often more popular in Europe and the United States.

On New Year's Day, January 1995, 1, the action movie "Resident Evil" shot by DreamWorks, a subsidiary of Shanghai Animation Film Studio, was released. This movie adapted from the game has a large number of fans. As soon as the movie was released, countless game fans went to the cinema to watch the movie.

"Resident Evil" quickly became popular all over the world.

Different from the previous version, when the heroine and others sneaked into the laboratory to search for T virus detoxification serum, they implanted some things from traditional Chinese medicine, which can have a subtle impact on moviegoers.

And this is just the beginning. In the future, more and more works under the Wujiang Group will promote the culture of traditional Chinese medicine, which will definitely allow the Western world to appreciate the brilliant culture of the Chinese nation! ! !