Rebirth 99 to become a car giant.
Chapter 80: Do our wheel hub bearings have any selling points?
Chapter 80: Do our wheel hub bearings have any selling points?
"Zhang Bu, we in Nanshan are different from ordinary suppliers."
"We are a supplier with great ambitions and our own core technologies."
“Whether it’s nut plates or bolts and nuts, or bearings and gears, we’re no worse than anyone else.”
"Even compared with the products of international giants such as SKF, NTN, and JTEKT, our various parameters will not be worse."
"In this case, if we don't take a long-term view and do more research and development of new products and new processes, then there will be no way to maximize our current advantages."
He Qingquan was Cao Yang's apprentice.
In addition, he is focused on technology and his emotional intelligence is not that high.
So even if Zhang Fugui is the head of both the purchasing department and the sales department, and is Cao Yang's uncle, he still has to stand up and refute what he should.
"To give a more exaggerated example, can we consider combining the technologies of bolts, nuts, bearings and gears to challenge the research and development of gearboxes?"
"Or maybe challenge the research and development of parts such as steering gears or differentials?"
"Even if we study ten of these parts and only one is successful in the end, it can bring very large benefits to the company."
He Qingquan's words made Cao Yang's eyes light up.
Gearbox?
Steering gear?
Differential?
These things use a lot of bearings, gears, bolts and other parts.
Even if you don't need to exchange technology from the system, you can set up a group to study it first.
When the critical moment comes and I push myself, it will definitely be possible to complete the research and development of these parts.
Especially in the area of automatic transmissions, almost no domestic manufacturer has the ability to support passenger cars.
Those joint ventures all use products produced by themselves or by international giants such as Aisin and ZF.
Once Nanshan really comes up with a mature automatic transmission, even if it is only 4AT, there will be a large number of independent brands willing to take the initiative to contact and discuss the possibility of cooperation.
"Director He, our stall is now big enough."
"You actually mentioned the gearbox and steering gear. Be careful if you take too big a step, you may tear your balls!"
Zhang Fugui was a little dissatisfied with He Qingquan's "nonsense".
Too young!
Dare to think of anything!
Is this gearbox something that Nanshan Technology Co., Ltd. can think about?
Do you really think that because the bearings and gears are excellent, you can make an excellent gearbox?
There are many doorways inside.
Otherwise, domestic companies have not come up with decent products for so many years?
It’s not like they don’t sell bearings.
The same goes for gears.
"The specific research projects of the R&D center can be continuously expanded in the future."
"For some forward-looking technologies and parts, if the investment is not large, some pre-research work can be started first."
"But if you need to introduce a production line or something like that, you have to be cautious."
Cao Yang did not directly adopt He Qingquan's proposal, nor did he fully recognize Zhang Fugui's intention.
Although he also wanted to hear the thoughts of various ministers, he would not change the ideas he had in mind easily.
Zeng Tingting knew this very well, so she didn't say much today.
Nanshan Technology Co., Ltd. is a company 100% controlled by Cao Yang, and his decision is basically the company's final decision.
If it had been more than a year ago, it is estimated that many ministers would have stood up and raised some objections.
It's completely different now.
In just over a year, Nanshan's turnover achieved a historic breakthrough.
The profits are even more impressive.
The company can be described as a prosperous scene.
And the main contributor to all this is Cao Yang.
It can be said that Cao Yang's authority within the company has been slowly established.
"The work of the R&D center requires long-term accumulation to be effective. Start according to Mr. Cao's wishes first, and it is not impossible to make adjustments slowly later."
"However, the production and sales of wheel hub bearings are the problems we are facing now."
"The gear production line has also been installed and can produce the parts we need at any time."
“But now, apart from providing a small number of gears for the stamping press, all other production capacity is vacant.”
"These problems need to be solved immediately."
Zhang Fugui is not that stupid to go against Cao Yang in such a public place.
So when he realized Cao Yang's determination to build a R&D center, he chose to give in.
Of course, he changed the topic very well.
Because the sales of wheel bearings and gears are indeed a big problem.
Even Cao Yang has already communicated with Zhang Fugui the idea of "surrounding the city from the countryside and surrounding pre-sales by after-sales".
Can you try this on bearings?
What about gears?
The aftermarket rarely replaces gears individually.
Besides, many of the gears on each company's products are non-standard parts.
How do you replace it?
This sales difficulty is several levels higher than that of wheel hub bearings.
"Let's talk about wheel bearings first. What types of wheel bearings can we produce now?"
Cao Yang turned his attention to Dai Hanbiao, Minister of Production Management Department, and Cai Rong, Minister of Technology Department.
If Nanshan Technology Co., Ltd. wants to develop wheel hub bearings, it must directly use mature products on the market as its initial imitation objects.
In this way, whether it is marketing to OEMs or other considerations, it will be more mature.
Of course, using the advanced technology of system exchange, even bearings that look the same have very different performances.
With the development of bearing technology to this day, the key points are often the materials and their heat treatment, as well as the tolerance control of the components.
But these are not problems for Nanshan.
Of course, the process of producing bearings is not without its pain points.
Importing machine tools from abroad is expensive, and it is very frustrating that good five-axis machine tools are not available for sale.
"We are currently mainly producing wheel hub bearings used on Jetta and Santana. These bearings have the best market prospects."
"In addition, we can also produce wheel bearings for Fukang, Xiali and other models."
Dai Hanbiao and Cai Rong looked at each other and first introduced their production capabilities.
"The technical department purchased the original wheel hub bearings of these models from the market and conducted comparative tests with our own products. The performance in all aspects can meet the requirements, or even perform better."
Cai Rong added next to him.
Although he has always felt a little surprised by this result.
But data doesn’t lie.
"If that's the case, then the sales department should take action quickly."
"Before the Chinese New Year this year, we will try to sell our first batch of wheel bearings to various repair shops."
Cao Yang waved his hand and immediately urged the people below to start working.
"Mr. Cao, what are the selling points of our wheel bearings?"
All the pressure has been transferred to the sales department, and Zhang Fugui naturally wants to make everyone aware of their difficulties.
Don't come and scold him if the sales are not good.
"Zhang Bu, we in Nanshan are different from ordinary suppliers."
"We are a supplier with great ambitions and our own core technologies."
“Whether it’s nut plates or bolts and nuts, or bearings and gears, we’re no worse than anyone else.”
"Even compared with the products of international giants such as SKF, NTN, and JTEKT, our various parameters will not be worse."
"In this case, if we don't take a long-term view and do more research and development of new products and new processes, then there will be no way to maximize our current advantages."
He Qingquan was Cao Yang's apprentice.
In addition, he is focused on technology and his emotional intelligence is not that high.
So even if Zhang Fugui is the head of both the purchasing department and the sales department, and is Cao Yang's uncle, he still has to stand up and refute what he should.
"To give a more exaggerated example, can we consider combining the technologies of bolts, nuts, bearings and gears to challenge the research and development of gearboxes?"
"Or maybe challenge the research and development of parts such as steering gears or differentials?"
"Even if we study ten of these parts and only one is successful in the end, it can bring very large benefits to the company."
He Qingquan's words made Cao Yang's eyes light up.
Gearbox?
Steering gear?
Differential?
These things use a lot of bearings, gears, bolts and other parts.
Even if you don't need to exchange technology from the system, you can set up a group to study it first.
When the critical moment comes and I push myself, it will definitely be possible to complete the research and development of these parts.
Especially in the area of automatic transmissions, almost no domestic manufacturer has the ability to support passenger cars.
Those joint ventures all use products produced by themselves or by international giants such as Aisin and ZF.
Once Nanshan really comes up with a mature automatic transmission, even if it is only 4AT, there will be a large number of independent brands willing to take the initiative to contact and discuss the possibility of cooperation.
"Director He, our stall is now big enough."
"You actually mentioned the gearbox and steering gear. Be careful if you take too big a step, you may tear your balls!"
Zhang Fugui was a little dissatisfied with He Qingquan's "nonsense".
Too young!
Dare to think of anything!
Is this gearbox something that Nanshan Technology Co., Ltd. can think about?
Do you really think that because the bearings and gears are excellent, you can make an excellent gearbox?
There are many doorways inside.
Otherwise, domestic companies have not come up with decent products for so many years?
It’s not like they don’t sell bearings.
The same goes for gears.
"The specific research projects of the R&D center can be continuously expanded in the future."
"For some forward-looking technologies and parts, if the investment is not large, some pre-research work can be started first."
"But if you need to introduce a production line or something like that, you have to be cautious."
Cao Yang did not directly adopt He Qingquan's proposal, nor did he fully recognize Zhang Fugui's intention.
Although he also wanted to hear the thoughts of various ministers, he would not change the ideas he had in mind easily.
Zeng Tingting knew this very well, so she didn't say much today.
Nanshan Technology Co., Ltd. is a company 100% controlled by Cao Yang, and his decision is basically the company's final decision.
If it had been more than a year ago, it is estimated that many ministers would have stood up and raised some objections.
It's completely different now.
In just over a year, Nanshan's turnover achieved a historic breakthrough.
The profits are even more impressive.
The company can be described as a prosperous scene.
And the main contributor to all this is Cao Yang.
It can be said that Cao Yang's authority within the company has been slowly established.
"The work of the R&D center requires long-term accumulation to be effective. Start according to Mr. Cao's wishes first, and it is not impossible to make adjustments slowly later."
"However, the production and sales of wheel hub bearings are the problems we are facing now."
"The gear production line has also been installed and can produce the parts we need at any time."
“But now, apart from providing a small number of gears for the stamping press, all other production capacity is vacant.”
"These problems need to be solved immediately."
Zhang Fugui is not that stupid to go against Cao Yang in such a public place.
So when he realized Cao Yang's determination to build a R&D center, he chose to give in.
Of course, he changed the topic very well.
Because the sales of wheel bearings and gears are indeed a big problem.
Even Cao Yang has already communicated with Zhang Fugui the idea of "surrounding the city from the countryside and surrounding pre-sales by after-sales".
Can you try this on bearings?
What about gears?
The aftermarket rarely replaces gears individually.
Besides, many of the gears on each company's products are non-standard parts.
How do you replace it?
This sales difficulty is several levels higher than that of wheel hub bearings.
"Let's talk about wheel bearings first. What types of wheel bearings can we produce now?"
Cao Yang turned his attention to Dai Hanbiao, Minister of Production Management Department, and Cai Rong, Minister of Technology Department.
If Nanshan Technology Co., Ltd. wants to develop wheel hub bearings, it must directly use mature products on the market as its initial imitation objects.
In this way, whether it is marketing to OEMs or other considerations, it will be more mature.
Of course, using the advanced technology of system exchange, even bearings that look the same have very different performances.
With the development of bearing technology to this day, the key points are often the materials and their heat treatment, as well as the tolerance control of the components.
But these are not problems for Nanshan.
Of course, the process of producing bearings is not without its pain points.
Importing machine tools from abroad is expensive, and it is very frustrating that good five-axis machine tools are not available for sale.
"We are currently mainly producing wheel hub bearings used on Jetta and Santana. These bearings have the best market prospects."
"In addition, we can also produce wheel bearings for Fukang, Xiali and other models."
Dai Hanbiao and Cai Rong looked at each other and first introduced their production capabilities.
"The technical department purchased the original wheel hub bearings of these models from the market and conducted comparative tests with our own products. The performance in all aspects can meet the requirements, or even perform better."
Cai Rong added next to him.
Although he has always felt a little surprised by this result.
But data doesn’t lie.
"If that's the case, then the sales department should take action quickly."
"Before the Chinese New Year this year, we will try to sell our first batch of wheel bearings to various repair shops."
Cao Yang waved his hand and immediately urged the people below to start working.
"Mr. Cao, what are the selling points of our wheel bearings?"
All the pressure has been transferred to the sales department, and Zhang Fugui naturally wants to make everyone aware of their difficulties.
Don't come and scold him if the sales are not good.
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