A Bowl of Restaurant Business Logs
Chapter 144 Bubble Hawthorn Butter
Chapter 144 Bubble Hawthorn Butter
The crisis of public opinion did not bother Zhu Yiwan for a long time, and it was resolved quickly. The most important thing was to rely on Yiwan Restaurant's current main customer group to recognize the restaurant.They have eaten the food in the restaurant, and they pay more attention to seeing is believing, and the speech of Ruan's Dim Sum can also be reflected. What Ruan's Dim Sum said is correct. If it is not a traditional pastry, there is no need for innovation. It must keep up with the market. In order to satisfy the needs, innovation is necessary.
What are traditional pastries called other people's pastries? Are they not considered traditional pastries?
Obviously, as long as the traditional spirit is inherited, this is a traditional pastry. People do have the taste in memory, but this taste has been improved.
Just like this, people have to be splashed with black water, not just a bowl of restaurants will feel wronged.
Because Ruan's Dim Sum helped in a timely manner, it may also be because you have experienced too many black materials, and everyone has become immune to a bowl of restaurant-related black materials. Of course, it may also be because of the cooperation with Weilang. In terms of public opinion guidance, Weilang has helped Yiwan Restaurant a lot.
Anyway, Zhu Yiwan's goal has been achieved, and the momentum of the spring gift box is very strong, and it immediately rushed out of the circle. Many people who didn't pay attention to traditional pastries have now begun to fall in love with eating traditional pastries.After that, the summer gift box, which was launched soon, also swept a lot of waves, setting off another storm in the market.
Unlike the spring gift box, the summer gift box basically didn't make any publicity, and it was launched on the back of the spring gift box.
This east wind is really a bit strong, because everyone really likes the spring gift box.But as soon as the spring ended, people removed the spring gift box and put on the summer gift box, so there was no room for people to choose.
There is no spring gift box, so we can only use summer gift box to replace meals?
The first shot of the summer gift box was fired, and the sound was also beautiful in the back. The taste of the summer gift box is not much different from that of the spring gift box. The most important thing is that it is more in line with the characteristics of summer. It tastes more in line with the wonders of this summer. People eat this Appetite too.
By this time, Ruan's Dim Sum really believed that the cooperation with Yiwan Restaurant was indeed the right choice.The core competitiveness in the market is good taste, and Yiwan Restaurant is indeed standing at the top of the entire chain of competition.
Ruan Zhu had a deep understanding during his study in Yiwan restaurant.
If you say that Zhu Yiwan is really good at making dim sum, that’s not the case, because sometimes Zhu Yiwan just doesn’t know the basic information, but if you say that Zhu Yiwan is not good at making dim sum, there is the current bowl The restaurant is all due to luck, and it seems not, because Zhu Yiwan can indeed come up with a lot of excellent dim sum, and every time a new product is released, Ruan Zhu feels amazing.
Similarly, drinking a glass of Ruan wine with sparkling hawthorn fat at Zhu Yiwan was also amazing.
"It's delicious. This tastes just right. I don't think I'm so sick anymore." She is pregnant, but she will come to Yiwan restaurant from time to time.
The pastry station has opened several positions, these positions are not for customers, but for friends who will come to see Zhu Yiwan, but what they say to the outside world is to make an appointment. As for the reservation channel, of course only friends of Zhu Yiwan have it .
She didn't manage the seat very strictly, and the guests who came in could sit down freely when they saw that there was a seat. Looking at the current situation, Zhu Yiwan felt that it was time for her to make a reservation.
In fact, Ruan Jiu has not had much appetite these days, and has been eating a bowl of restaurant dishes. Thanks to his brother, he can get the dishes that are not delivered every time, but after a long time, Ruan Zhu does not Sorry, Ruan Jiu is also embarrassed, I still feel that I should not be so squeamish, I need to adjust.
She was also depressed today, because she had no appetite, and Ruan Jiu didn't eat well at noon, thinking that she had nothing to do, she came to find Zhu Yiwan, just in time for Zhu Yiwan to make a new product.
This bubble hawthorn fat is actually hawthorn-flavored sparkling water. It sounds like a dark dish, but if you really try it, you will definitely fall in love with it.
Because it is made into sparkling water, in fact, the thick taste of hawthorn itself is removed, and the bubbles are used to dilute the part that is not very tasty in most people's taste. The overall effect is relatively refreshing.
The stimulation of sparkling water will not be overwhelming, but it feels a bit effervescent, bursting out full of deliciousness in the cold liquid.
Zhu Yiwan didn't like the taste of hawthorn before, and he only ate candied haws for so long, that is, when he started making traditional pastries, he came into contact with more hawthorn-flavored second-hand products.Then, by luck, I got a card for Hawthorn sparkling water, so I came here to try it excitedly, which happened to meet Ruan Jiu again.
Zhu Yiwan also heard that Ruan Jiu's pregnancy was not comfortable and her appetite was poor, so she happened to have hawthorn products in hand, so she wondered if it would be appetizing, so she brought her to taste it together.
"I was also worried that the hawthorn-flavored drink would look weird."
Ruan Jiu immediately retorted, "No! It's delicious! And it's so cute!" There were three whole hawthorns in this drink, which should have been frozen, and they were all hard, acting as part of the ice. Colliding with each other in the light red liquid, they are very cute.
Zhu Yiwan complained at the time that he didn't know how many hawthorns he had to waste when making a cup of bubble hawthorn butter.
"It's fine if you like it. I like drinking it myself, but I don't know if other people will buy it or not."
Since accepting the pastries made from hawthorn, Zhu Yiwan has easily accepted all kinds of hawthorn products, and even likes them very much. Every time, she wants to have some for herself.After I made it this time and tried it myself, I naturally liked it very much.It's just that this kind of combination is still biased towards dark cuisine, and Zhu Yiwan is not sure whether others will buy it or not.
Ruan Jiu was much more confident than her, and shouted loudly, "It's delicious! Everyone will like it!"
Because she had the idea of making an offline beverage brand before, she also subconsciously investigated and tasted the beverages of many stores, and she was sure that none of them wished Yiwan's sparkling hawthorn butter to be outstanding.
There is no other reason, but there is a lack of refreshing feeling.
Although it feels like a very inexplicable combination, this combination has created a very surprising spark, and Ruan Jiu really likes it.
Also very pleasantly surprised.
She remembered the plan that had been shelved indefinitely because she was pregnant.
Looking at her state now, it seems that pregnancy is not so terrible. She has no need to give up her job because of pregnancy. Although she is pregnant now, it can be seen that it will not affect her daily life at all. Get up, brush your teeth, wash your face, and start your day.
Like now, you can also go out and chat with Zhu Yiwan.
Just be careful not to tire yourself out, anything is fine.
However, starting your own project now doesn't mean you have plenty of time?She doesn't need to tire herself at all.Entrepreneurship by rich people and those without money are basically two different things. Entrepreneurs who start from scratch trade time for money and health for money, but for rich people to start a business is basically a stage for money, or use Money makes more money, or it can be exchanged for nothing.
But the risk of failure is very low.
Ruan Jiu had an idea in his heart, and he didn't want to go around with his good friend on this matter anymore, so he told Zhu Yiwan directly, "How do you think about the drink I mentioned last time? "
"I know everything, you have developed a lot of drinks now, right?"
Because of Ruan Zhu's presence, Ruan Jiu's news is still well-informed. Of course, I know that Zhu Yiwan's recent development of drinks has never stopped. There are many types of drinks, although they are still very messy and there is no rule. There will be milk tea and sparkling water all at once, but there should be quite a lot of accumulated drinks.
Of course, Zhu Yiwan mainly started to consider this point, "I have considered it, but I am still worried about the problem of my products. You also know that my place is full of messy drinks, which do not conform to the current people's perception of drinks. I am afraid that there will be no way to integrate into the market by then.”
Ruan Zhujiu disagreed with this, and he didn't look at how Yiwan Restaurant has integrated into the market!
There is no restaurant that integrates more smoothly into the market, right?In the beginning, the dishes of a bowl restaurant were few and irregular, and there was even no white rice at the beginning, but it was made, and it reached the current scale. This shows that what the market recognizes is not to say that the product is regular. , but the product should be outstanding.
If the drinks made by Zhu Yiwan are not outstanding, then Ruan Jiu doesn't know which brand can be considered outstanding.
"You shouldn't hold back when you think like this. Did you ever think like this when a bowl of restaurants didn't have any dishes?" Ruan Jiu still took out a bowl of restaurants for comparison, and said, "I think the market still recognizes the taste more. It tastes good, and whatever you offer there is bound to be a market for it."
"Do you think that no one likes such delicious sparkling water? As long as one person likes it, it means that there may be ten, hundreds, or tens of millions of people who like it."
Because the base of the crowd is always large, it is impossible for only one person to approve of delicious food. Even if some people don’t like durian, there will be many people who like it.The difference in preferences is not so extreme that only she and Zhu Yiwan like a glass of sparkling water.
Since people like a product, do we still need to worry that there is no market?
Ruan Jiu thinks there is no need to worry so much.
I wish Yiwan:
She felt that she had gradually been persuaded.
But there is no way this matter can advance so quickly.
To be honest, there are many things to consider in order to be an offline beverage store, because many tea makers need to be trained, and they will know the recipe, so how to ensure that Zhu Yiwan's recipe will not be spread?How to guarantee their exclusive secret recipe?
These all take time to think about.
Besides, Zhu Yiwan still believes that it is not a problem to rely on the two of them to analyze fantasies here, the most important thing is to do a market research first.In the past, there were no conditions, but now that there are conditions, you can naturally try it.
In addition, Zhu Yiwan has an idea to open the reservation channel for the pastry station recently-these days, unless it is an occasional break, she and Miguo can be said to be in constant rotation, even if one of the two has a cheat, and the other is from The talented people in Gourmet Continent will also get tired.
You still have to plan your working hours carefully. You can’t make more money, but people are getting more and more tired. What’s even more frightening is that no matter how you draw cards, you can’t get time and space cards. Zhu Yiwan couldn’t help but start thinking, yes The hope of not going home by myself is already very slim.
But people can't be discouraged, Zhu Yiwan feels that she is really too tired recently, that's why she thinks about these random things, and when she rests, she can start her new life full of energy again!
Thinking of this, I wish Yiwan felt much more comfortable, and said to Ruan Jiu, "I'll launch it here first, let's see the market reaction first, and finally decide whether to open it or not?"
"You haven't had three months yet, calm down for me."
Although it is said that you can pay attention not to make yourself too tired, but when you really work, you will not notice it in many cases. Zhu Yiwan thinks that it is better to talk about it after this period of time has passed.
Ruan Jiu has no objections. Besides, if we really want to cooperate, many details need to be discussed. At least she needs to come up with a more detailed division first, otherwise it will appear that she is not sincere and wants to take someone's formula. But with an empty-handed white wolf attitude, this is not advisable at all.
"Okay, you can arrange it first, and we can look at it after a while." Ruan Jiu said this, and then he still strongly affirmed Zhu Yiwan, "You have to believe in your products, not just the bubble hawthorn butter, but more importantly Yes, I can tell from my brother that the drinks he has tasted are all good."
At that time, Ruan Jiu thought that straight men rarely drink milk tea drinks, so he exaggerated. Now I know that he is not exaggerating at all. Zhu Yiwan's drinks still have the effect of beating other brands.
Zhu Yiwan smiled and said, "He still has time to tell you this? He is busy with dating, and my shop is often too busy. It seems that he is also a time manager."
It's a pity that the time management stalk was from Zhu Yiwan's previous time. Ruan Jiu didn't understand, and couldn't get her point. Instead, he answered her previous question, "Mrs. Coming here for a date, what time does he need to manage."
Zhu Yiwan's path didn't work out. After Ruan's dim sum was settled, Ruan Zhu Wine Cup arranged a blind date with Shen Qian. It was also amazing. The two really saw each other right. Already together.
It's just that the date is always set at a bowl restaurant, Zhu Yiwan can't help wondering whether Shen Qian is in a relationship with Ruan Zhu, or wants to use this excuse to have a meal at a bowl restaurant—— After all, there is no way for Zhu Yiwan to refuse the employee's family members to eat.
(End of this chapter)
The crisis of public opinion did not bother Zhu Yiwan for a long time, and it was resolved quickly. The most important thing was to rely on Yiwan Restaurant's current main customer group to recognize the restaurant.They have eaten the food in the restaurant, and they pay more attention to seeing is believing, and the speech of Ruan's Dim Sum can also be reflected. What Ruan's Dim Sum said is correct. If it is not a traditional pastry, there is no need for innovation. It must keep up with the market. In order to satisfy the needs, innovation is necessary.
What are traditional pastries called other people's pastries? Are they not considered traditional pastries?
Obviously, as long as the traditional spirit is inherited, this is a traditional pastry. People do have the taste in memory, but this taste has been improved.
Just like this, people have to be splashed with black water, not just a bowl of restaurants will feel wronged.
Because Ruan's Dim Sum helped in a timely manner, it may also be because you have experienced too many black materials, and everyone has become immune to a bowl of restaurant-related black materials. Of course, it may also be because of the cooperation with Weilang. In terms of public opinion guidance, Weilang has helped Yiwan Restaurant a lot.
Anyway, Zhu Yiwan's goal has been achieved, and the momentum of the spring gift box is very strong, and it immediately rushed out of the circle. Many people who didn't pay attention to traditional pastries have now begun to fall in love with eating traditional pastries.After that, the summer gift box, which was launched soon, also swept a lot of waves, setting off another storm in the market.
Unlike the spring gift box, the summer gift box basically didn't make any publicity, and it was launched on the back of the spring gift box.
This east wind is really a bit strong, because everyone really likes the spring gift box.But as soon as the spring ended, people removed the spring gift box and put on the summer gift box, so there was no room for people to choose.
There is no spring gift box, so we can only use summer gift box to replace meals?
The first shot of the summer gift box was fired, and the sound was also beautiful in the back. The taste of the summer gift box is not much different from that of the spring gift box. The most important thing is that it is more in line with the characteristics of summer. It tastes more in line with the wonders of this summer. People eat this Appetite too.
By this time, Ruan's Dim Sum really believed that the cooperation with Yiwan Restaurant was indeed the right choice.The core competitiveness in the market is good taste, and Yiwan Restaurant is indeed standing at the top of the entire chain of competition.
Ruan Zhu had a deep understanding during his study in Yiwan restaurant.
If you say that Zhu Yiwan is really good at making dim sum, that’s not the case, because sometimes Zhu Yiwan just doesn’t know the basic information, but if you say that Zhu Yiwan is not good at making dim sum, there is the current bowl The restaurant is all due to luck, and it seems not, because Zhu Yiwan can indeed come up with a lot of excellent dim sum, and every time a new product is released, Ruan Zhu feels amazing.
Similarly, drinking a glass of Ruan wine with sparkling hawthorn fat at Zhu Yiwan was also amazing.
"It's delicious. This tastes just right. I don't think I'm so sick anymore." She is pregnant, but she will come to Yiwan restaurant from time to time.
The pastry station has opened several positions, these positions are not for customers, but for friends who will come to see Zhu Yiwan, but what they say to the outside world is to make an appointment. As for the reservation channel, of course only friends of Zhu Yiwan have it .
She didn't manage the seat very strictly, and the guests who came in could sit down freely when they saw that there was a seat. Looking at the current situation, Zhu Yiwan felt that it was time for her to make a reservation.
In fact, Ruan Jiu has not had much appetite these days, and has been eating a bowl of restaurant dishes. Thanks to his brother, he can get the dishes that are not delivered every time, but after a long time, Ruan Zhu does not Sorry, Ruan Jiu is also embarrassed, I still feel that I should not be so squeamish, I need to adjust.
She was also depressed today, because she had no appetite, and Ruan Jiu didn't eat well at noon, thinking that she had nothing to do, she came to find Zhu Yiwan, just in time for Zhu Yiwan to make a new product.
This bubble hawthorn fat is actually hawthorn-flavored sparkling water. It sounds like a dark dish, but if you really try it, you will definitely fall in love with it.
Because it is made into sparkling water, in fact, the thick taste of hawthorn itself is removed, and the bubbles are used to dilute the part that is not very tasty in most people's taste. The overall effect is relatively refreshing.
The stimulation of sparkling water will not be overwhelming, but it feels a bit effervescent, bursting out full of deliciousness in the cold liquid.
Zhu Yiwan didn't like the taste of hawthorn before, and he only ate candied haws for so long, that is, when he started making traditional pastries, he came into contact with more hawthorn-flavored second-hand products.Then, by luck, I got a card for Hawthorn sparkling water, so I came here to try it excitedly, which happened to meet Ruan Jiu again.
Zhu Yiwan also heard that Ruan Jiu's pregnancy was not comfortable and her appetite was poor, so she happened to have hawthorn products in hand, so she wondered if it would be appetizing, so she brought her to taste it together.
"I was also worried that the hawthorn-flavored drink would look weird."
Ruan Jiu immediately retorted, "No! It's delicious! And it's so cute!" There were three whole hawthorns in this drink, which should have been frozen, and they were all hard, acting as part of the ice. Colliding with each other in the light red liquid, they are very cute.
Zhu Yiwan complained at the time that he didn't know how many hawthorns he had to waste when making a cup of bubble hawthorn butter.
"It's fine if you like it. I like drinking it myself, but I don't know if other people will buy it or not."
Since accepting the pastries made from hawthorn, Zhu Yiwan has easily accepted all kinds of hawthorn products, and even likes them very much. Every time, she wants to have some for herself.After I made it this time and tried it myself, I naturally liked it very much.It's just that this kind of combination is still biased towards dark cuisine, and Zhu Yiwan is not sure whether others will buy it or not.
Ruan Jiu was much more confident than her, and shouted loudly, "It's delicious! Everyone will like it!"
Because she had the idea of making an offline beverage brand before, she also subconsciously investigated and tasted the beverages of many stores, and she was sure that none of them wished Yiwan's sparkling hawthorn butter to be outstanding.
There is no other reason, but there is a lack of refreshing feeling.
Although it feels like a very inexplicable combination, this combination has created a very surprising spark, and Ruan Jiu really likes it.
Also very pleasantly surprised.
She remembered the plan that had been shelved indefinitely because she was pregnant.
Looking at her state now, it seems that pregnancy is not so terrible. She has no need to give up her job because of pregnancy. Although she is pregnant now, it can be seen that it will not affect her daily life at all. Get up, brush your teeth, wash your face, and start your day.
Like now, you can also go out and chat with Zhu Yiwan.
Just be careful not to tire yourself out, anything is fine.
However, starting your own project now doesn't mean you have plenty of time?She doesn't need to tire herself at all.Entrepreneurship by rich people and those without money are basically two different things. Entrepreneurs who start from scratch trade time for money and health for money, but for rich people to start a business is basically a stage for money, or use Money makes more money, or it can be exchanged for nothing.
But the risk of failure is very low.
Ruan Jiu had an idea in his heart, and he didn't want to go around with his good friend on this matter anymore, so he told Zhu Yiwan directly, "How do you think about the drink I mentioned last time? "
"I know everything, you have developed a lot of drinks now, right?"
Because of Ruan Zhu's presence, Ruan Jiu's news is still well-informed. Of course, I know that Zhu Yiwan's recent development of drinks has never stopped. There are many types of drinks, although they are still very messy and there is no rule. There will be milk tea and sparkling water all at once, but there should be quite a lot of accumulated drinks.
Of course, Zhu Yiwan mainly started to consider this point, "I have considered it, but I am still worried about the problem of my products. You also know that my place is full of messy drinks, which do not conform to the current people's perception of drinks. I am afraid that there will be no way to integrate into the market by then.”
Ruan Zhujiu disagreed with this, and he didn't look at how Yiwan Restaurant has integrated into the market!
There is no restaurant that integrates more smoothly into the market, right?In the beginning, the dishes of a bowl restaurant were few and irregular, and there was even no white rice at the beginning, but it was made, and it reached the current scale. This shows that what the market recognizes is not to say that the product is regular. , but the product should be outstanding.
If the drinks made by Zhu Yiwan are not outstanding, then Ruan Jiu doesn't know which brand can be considered outstanding.
"You shouldn't hold back when you think like this. Did you ever think like this when a bowl of restaurants didn't have any dishes?" Ruan Jiu still took out a bowl of restaurants for comparison, and said, "I think the market still recognizes the taste more. It tastes good, and whatever you offer there is bound to be a market for it."
"Do you think that no one likes such delicious sparkling water? As long as one person likes it, it means that there may be ten, hundreds, or tens of millions of people who like it."
Because the base of the crowd is always large, it is impossible for only one person to approve of delicious food. Even if some people don’t like durian, there will be many people who like it.The difference in preferences is not so extreme that only she and Zhu Yiwan like a glass of sparkling water.
Since people like a product, do we still need to worry that there is no market?
Ruan Jiu thinks there is no need to worry so much.
I wish Yiwan:
She felt that she had gradually been persuaded.
But there is no way this matter can advance so quickly.
To be honest, there are many things to consider in order to be an offline beverage store, because many tea makers need to be trained, and they will know the recipe, so how to ensure that Zhu Yiwan's recipe will not be spread?How to guarantee their exclusive secret recipe?
These all take time to think about.
Besides, Zhu Yiwan still believes that it is not a problem to rely on the two of them to analyze fantasies here, the most important thing is to do a market research first.In the past, there were no conditions, but now that there are conditions, you can naturally try it.
In addition, Zhu Yiwan has an idea to open the reservation channel for the pastry station recently-these days, unless it is an occasional break, she and Miguo can be said to be in constant rotation, even if one of the two has a cheat, and the other is from The talented people in Gourmet Continent will also get tired.
You still have to plan your working hours carefully. You can’t make more money, but people are getting more and more tired. What’s even more frightening is that no matter how you draw cards, you can’t get time and space cards. Zhu Yiwan couldn’t help but start thinking, yes The hope of not going home by myself is already very slim.
But people can't be discouraged, Zhu Yiwan feels that she is really too tired recently, that's why she thinks about these random things, and when she rests, she can start her new life full of energy again!
Thinking of this, I wish Yiwan felt much more comfortable, and said to Ruan Jiu, "I'll launch it here first, let's see the market reaction first, and finally decide whether to open it or not?"
"You haven't had three months yet, calm down for me."
Although it is said that you can pay attention not to make yourself too tired, but when you really work, you will not notice it in many cases. Zhu Yiwan thinks that it is better to talk about it after this period of time has passed.
Ruan Jiu has no objections. Besides, if we really want to cooperate, many details need to be discussed. At least she needs to come up with a more detailed division first, otherwise it will appear that she is not sincere and wants to take someone's formula. But with an empty-handed white wolf attitude, this is not advisable at all.
"Okay, you can arrange it first, and we can look at it after a while." Ruan Jiu said this, and then he still strongly affirmed Zhu Yiwan, "You have to believe in your products, not just the bubble hawthorn butter, but more importantly Yes, I can tell from my brother that the drinks he has tasted are all good."
At that time, Ruan Jiu thought that straight men rarely drink milk tea drinks, so he exaggerated. Now I know that he is not exaggerating at all. Zhu Yiwan's drinks still have the effect of beating other brands.
Zhu Yiwan smiled and said, "He still has time to tell you this? He is busy with dating, and my shop is often too busy. It seems that he is also a time manager."
It's a pity that the time management stalk was from Zhu Yiwan's previous time. Ruan Jiu didn't understand, and couldn't get her point. Instead, he answered her previous question, "Mrs. Coming here for a date, what time does he need to manage."
Zhu Yiwan's path didn't work out. After Ruan's dim sum was settled, Ruan Zhu Wine Cup arranged a blind date with Shen Qian. It was also amazing. The two really saw each other right. Already together.
It's just that the date is always set at a bowl restaurant, Zhu Yiwan can't help wondering whether Shen Qian is in a relationship with Ruan Zhu, or wants to use this excuse to have a meal at a bowl restaurant—— After all, there is no way for Zhu Yiwan to refuse the employee's family members to eat.
(End of this chapter)
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