A cheap business empire starting from mobile phones

Chapter 169 Lack of Money
That afternoon, Li Yilei told Lin Shu that she would have a talk with her husband, and that she would have a baby a year or two later, and Lin Shu agreed.

I gave a guarantee that the company will be much more stable in two years, and there will be no delay in having a child by then.

Lin Shu didn't want his subordinates to dedicate too much of their lives to the science and technology of the people, and his own life came first.

After finishing the matter of upgrading the monthly video from the monthly department, Li Yilei will be handed over to Li Yilei for the specific implementation, and Lin Shu will not intervene either.

He now focuses on finding ways to make money.

2015 is coming to an end, and next year will be the time for Quanmin Technology to expand its influence in an all-round way. To reduce prices in multiple fields, the funds required will naturally increase exponentially.

People need more money.

Sitting in the president's office, Lin Shu asked Long Ji to open the current organizational chart of Quanmin Technology.

Long Ji changed her skin, she wore a long red dress that dragged the floor at the ball, revealing her shoulder straps and a tube top to reveal her smooth arms, and her round northern hemisphere, with golden hair tied behind her head, she looked like a famous lady attending a world noble ball.

She tapped the air, and an AR light curtain appeared in front of Lin Shu, with text and images on it, presenting a pyramid structure. Lin Shu looked over it carefully.

At the top is him, Lin Shu.

There is a small box next to it is the president's office, and Yang Feiyan, the director of the president's office.

Next are the three major business groups, the mobile phone department, the mobile business department, and the general affairs department. They are connected to Lin Shu by line, and the representatives accept his jurisdiction.

There are different business departments under each department. The mobile phone department includes the R&D department, supply chain department, and mobile operating system department. The mobile business department includes the Douyin department, Kuaishou department, and big data department. Finance department, logistics department, etc.

With nearly forty departments from large to small, Lin Shu spent some time sorting out the current situation and future of his business empire.

For the time being, the three major business groups of National Science and Technology, smartphones, mobile applications, and general affairs, will add two more departments in the next two years, one is the Great Entertainment Department, and the other is the National Home Department.

Starting from the smartphone department, the main product of the smartphone department, the national mobile phone S1, has been on pre-sale since February, and has sold 2 million units until the end of December. This number has almost reached its peak and will not increase in the future.

The sales volume is 1240 billion, and the profit is more than 600 billion. Especially after July, the whole people's ecological chain sets sail, has the absolute right to speak to the suppliers, and the gross profit rate reaches 60%.

A very high number, comparable to mineral water.

Huamin mobile phone, another product in the mobile phone department, has seen a rapid increase in sales from 6000 million units to 3000 million units after opening 299 stores in the National Home. The low price of 1000, the invincible performance of mobile phones under [-], plus Lin Shu held a grand opening event of 'buy a mobile phone and get an egg free'. It is also a fresh smartphone. The offline market is full of reports on the supply of goods every day, and it is out of stock and sold out.

However, the selling price is too low and the gross profit margin is also very low. Even if the sales volume is 3000 million, which is 1 times that of the Quanmin S4 mobile phone, the profit is only [-] billion.

Earn too little, earn some hard money.

But bringing meaning, even at a loss is a plan worth pursuing.

Aside from the deeper meaning, Lin Shu recalled that he had been to Yestar last month, the foundry of all people's mobile phones, and was quite surprised by the speed of Yestar's development.

Now Yestar has expanded its factory building again, with an area of ​​80 square kilometers, more than 100 factory buildings, more than 20 employees, 20 assembly workers working in three shifts without stopping, assembling 70 mobile phones per day, and a monthly production capacity of more than 2100 million.

In addition to receiving assembly orders from Quanmin Technology, it also receives orders from other mobile phone companies, as well as orders for electronic products such as computers and music players.

In one year, Yeshida went from being on the verge of bankruptcy to catching up with Futukang in its development momentum, and its business status in Wanwan was rapidly improved. Chairman Ye Yeye enjoyed singing every night.

Most of the assembly workers inside come from the most populous provinces in the Central Plains, and they enter the Yeshida Electronics Factory, and their wages generally exceed [-] yuan.

The bulk of the orders came from Huamin mobile phones. The high sales volume of Huamin mobile phones made these 10,000+ people earn a lot of money.

Every time Chen Wenjie, general manager of Yesstar, held a staff meeting, the workers thanked Mr. Lin the most for his kindness to Yeshida—without Mr. Lin, there would be no glorious today of Yesida, and there would be no high wages for you now.

Thanks Mr. Lin!
Lin Shu went to Yeshida not only because he was frightened by the speed of Yeshida's development, but also because the employees were enthusiastic about him.

Seeing him kneeling down and worshiping him as a savior, anyone who saw him would be terrified.

Although it is a bit irrational for their employees to do so, the high sales volume of Huamin mobile phones has really improved the lives of these 10,000+ people and helped their families.

This is a great meaning of Huamin.

After taking away the memory of Ye Shida, Lin Shu continued to organize the current national business empire.

In addition to Huamin Mobile and Quanmin Mobile, the mobile phone department also has two core businesses, Longji System and Black Gun Chip.

For the mobile phone industry, Lin Shu does not intend to monopolize the market, and basically shares the main competitiveness of the national mobile phone with friends. As long as you buy the black gun chip, you can use the national mobile phone technology solution for free, so as to establish an industry that belongs to the national technology Ecological chain system.

This will make less money and bring value that he can decide the mobile phone industry.

The era of smartphones worth [-] yuan has come to an end, and the era of [-] yuan smartphones is ushering in. Lin Shu spent a year in the field of affordable mobile phones.

The parity of mobile phones is now 65%, and it will take another six months to complete the first main task.

Moreover, he earned a lot of money. Although the Longji system is free to use, the technical cost is quite a lot. It costs tens of millions to optimize the mobile phone and make a customized system.

The black gun chip was priced at 280. The first investment invitation sold 1.2 million pieces, and the second investment invitation sold another 1.4 million pieces. The sales volume was 392 billion yuan and the profit exceeded 300 billion yuan.

The profit is 1000%, and selling chips is even more profitable than D products.

Of course, the sales volume is not as large as that of product D. The 2.6 million pieces are basically the upper limit of product demand.

There is no way to sell more of the Black Gun 1 generation.

As for the Black Gun 2, in the current SOC chip market, it is a coincidence that the same type of competing Snapdragon 810 has a "Fire Dragon Incident" - using the 810 mobile phone is prone to overheating, playing games and watching videos will inevitably get hot, and the mobile phone is as hot as a fireball. The application needs to be closed, and it will overheat during normal standby, and needs to be restarted. The 810 has been proven by the market to be a failure of Qualcomm. Any company that uses the 810 will die. HTC died on the 810.

This caused the Snapdragon 810 to be cast aside by consumers, and there was no third competitor in the high-end chip market. The Black Gun chip stood proudly at the top of the market. There was no need for Lin Shu to force the second generation of the Black Gun, and he could wait half a year before it went on the market.

He intends to use the Black Gun 2 on the National Mobile Phone 2 as the selling point of the National Mobile Phone 2 - he is not a saint, some details can be passed on to others, and the biggest benefits will never be given to others so easily.

The National Mobile Phone 2 will be launched next month, on the first day of the new year, and the time is coming soon.

Now that the mobile phone department has been sorted out, Lin Shu looks at the next department, the mobile application department.

The mobile application department currently has two main businesses, the Douyin department and the national food delivery department, and the second level is the Kuaishou department, the national browser, and the national music player.

The number of Douyin users has exceeded 5000 million, with 7000 million daily active users and an average daily usage time of 3 hours.

It is well-deserved as the number one short video application. Although Meipai, Weishi, and Miaopai, which dominated the market half a year ago, still had users, their market share was only in the pitiful single digits.

The total market share of Douyin is 52%, and another competitor is Kuaishou, which occupies 33% of the market.

It is not easy for Ma Pinjing, the head of Kuaishou, to obtain the second highest market share.

The price of smartphones is high, the popularity of smartphones is high in big cities, and feature phones are basically used in small cities and rural areas. Kuaishou mainly focuses on fourth- and fifth-tier and rural users. It wants to expand the market, but most of the feature phones used by rural people cannot download Kuaishou. It is hard for a woman to cook without rice, and Teddy wants to ride without a mother, and the progress of developing the market is slow.

It wasn't until the price of smartphones dropped, Huamin released mobile phones, and the market demand became strong that Kuaishou developed rapidly, reaching a market share of 33%.

Now Yishuyikuai occupies 85% of the short video market, and the short video industry's national technology has the final say, which basically means monopolizing the short video market.

However, monopolizing the market sounds domineering, but it actually brings very low profits. The net profit is 6 million, which is equivalent to no profit.

No, it actually made money, compared to the national takeaway, it made a lot of money.

Lin Shu, the national food delivery service, is positioned as a platform for living in the same city. He must win the market regardless of the cost, and he paid a heavy price for this.

The whole people earned 600 billion from mobile phones, 300 billion from black gun chips, and 100 billion from other odds and ends. This 1000 billion, excluding his donation of 200 billion, and 800 billion from the national takeaway, 700 billion.

The profit of the whole people's takeaway is -746 billion, and the money earned in other places is swallowed by the whole people's takeaway.

Although the amount of 700 billion seems small.

A small industrial county with a population of more than 30 has an annual GDP of only 2 to 3 billion.

A well-known state-owned enterprise, a certain Moutai, has a sky-high stock price, and its annual sales have just reached 800 billion.

700 million is already an astronomical figure, and [-] billion can promote national-level major projects.

700 billion is also a huge sum of money for the country.

After spending so much money, the market share is not as high as 46%, and half has not been reached.

And this is better than Are You Hungry and Meituan.

Hungry? burned 1000% of the 36 billion market share, and Meituan burned 400% of the 17 billion market share. After stopping the one-cent subsidy activities, they basically withdrew from the competition in first- and second-tier cities. The 17% market share is actually only 11%. 12%.

The three companies burned a total of more than 2100 billion, which is an outrageous figure.

2014年外卖行业交易规模是246亿，2015年交易额翻十倍2457亿，其中2100亿是平台补贴。

You can see how outrageous this is.

It is also recorded in history.

It has become the largest commercial competition in history. It is said that it has been written into university textbooks, and there are ten lectures dedicated to analysis.

Poor economics and management college students.

Lin Shu didn't think there was anything worthy of analysis in it. It was him and Ali who made red eyes. They didn't consider the basic logic of business competition, and they were just throwing money at the market.

It belongs to using force to break cleverness, and there is no technical content in reducing ten by one force.

They can only analyze blindly, and they will suffer.

But it has nothing to do with Lin Shu, he has already graduated from university.

With a smile on his lips, Lin Shu continued to comb.

The General Affairs Department belongs to the internal affairs department. There is no way to make money, and it is okay to spend money.

In the face of the 700 billion money-burning law, the General Affairs Department spends 2000 million human resources costs a year, which is just a trivial matter.

Lin Shu looked at the other two important departments, the Home of All People and the Overseas Department.

There are 1216 homes to be opened in total, and now there are 20 stores. The cost varies according to the city level. County-level cities are 40 a month, prefecture-level urban areas are 120, and provincial capitals are [-] million, mainly for storefronts. rent, material costs, employee wage costs, and storage costs.

The monthly expenses are between 4 and 5 million, and the profit is counted in the national mobile phone.

Let's say there is profit and no loss.

In fact, there is no need to consider profit. Lin Shu's positioning of the National Home is not so simple. He just sells the products of the National, and there will be big plans in the future.

The specific implementation will be in the middle of next year, and the cost will be about [-] billion.

With this amount of money, and the 8784 'National Homes' that will be opened in the future, the total funding needs will reach [-] billion.

After sorting it out, Lin Shu asked Hongqun Longji to figure out the funding gap.

In 2015, I made a lot of money and spent a lot, especially the bottomless pit of food delivery for all people, resulting in a basically flat income and expenditure, with a surplus of 4 to 5 million at most.

Next year, food delivery for all will burn 100 million a day, 1500 billion a month, and [-] billion a year. The plan cannot be stopped, and food delivery for all must be the only winner.

Here is 1500 billion, and the investment of All People's House plus 1000 billion, here is a funding gap of 2500 billion.

Other games and the building of the headquarters building are small things, and the maximum cost is 100 billion, 2600 billion.

Yuexiang Video will burn 100 billion this year, and plans to burn 1000 billion next year, striving to become the largest and most professional film and television drama broadcasting platform in China within one year.

Add up, there is a gap of 3600 billion here.

If the plan goes well, there will be a big plan in the middle of the year, and another 1000 billion will be spent here.

4600 billion funding gap.

Looking at the figures, Lin Shu was stunned for a while, and was sure that it was 4600 billion yuan, not 4600 yuan.

This is too much. Next year, what level of science and technology for all people will be able to implement the corresponding plan.

Lin Shu thought for a while about where he could make money, but after estimating it, he thought it was not enough, so he turned his attention to the overseas business department.

After all, China is just one of the countries on the big earth, and there are three larger groups of countries than China, the European Union, North America, and developing countries.

If you don't collect more funds from foreign countries to return to your country, you only have the domestic market, and this funding gap cannot be made up.

Concentrating, Lin Shu looked at overseas business.

At present, Quanmin Technology's overseas business is mainly based on the Dingguo branch. Quanmin Technology has cooperated with related parties in Dingguo to build a mobile phone production and assembly plant that is even larger than Jianye Yeshida.

After half a year of adjustment, it will be officially put into production in January next year.

The main product is Huamin mobile phones. The current monthly production capacity is 600 million. Waiting to improve the quality control level, the production capacity can soar to 5000 million in January.

In addition to local factories in China, assembly plants will also be built in neighboring Yuelan and Miandian to make full use of cheap labor in Southeast Asia.

The products produced by this branch in China will not only be sold to the people of China, but will also be sold to the entire population of 6.25 million people in Southeast Asia.

You must know that cheap and high-quality mobile phones are not only liked by Chinese people, but by most people on the earth. As long as Huamin mobile phones are produced, there will be a market.

At present, no, not only at present, it can be said that in the next five to ten years, Huamin mobile phones will be the most cost-effective mobile phones on the market, and the low-end market has no solution. No mobile phone can surpass Huamin in terms of competitiveness.

Lin Shu's ambition for Huamin's mobile phone is not only in China and Southeast Asia, but the goal has always been to sell it to the whole world, and he values ​​the 40 billion global market.

Otherwise, why make Huamin mobile phones like bricks, waterproof and windproof, resistant to high temperature and low temperature, and pursue military quality.

In addition to Huamin Mobile, Quanmin Mobile 1 and 2 will also be sold all over the world through the China branch.

However, Lin Shu did not plan to open another overseas branch, nor did he plan to find another agent.

Talked with the Xie family, the pillar family of the Kingdom of Kingdom, that when the series of mobile phones for all people arrived in the Kingdom of Dynasty, they would contract them at an internal price. As for how they would deal with Lin Shu, I don't know.

There is only a vague feeling that the South Asian continent may change suddenly in the future, and it is unknown what it will become.

Regardless of these, the non-my race cares about their life and death.

Lin Shu only knew that with the help of the Kingdom of Ding, many people's thirst for funds for technological expansion could be solved.

Just how much, Lin Shu waited.

It will probably be a satisfactory number.

(End of this chapter)