Daguo Technology started from the Shanzhai system

Chapter 59 Harsh conditions?
Therefore, in order to prevent the dealers who monopolize the area from doing all kinds of things that both people and gods are angry with, no matter how good the system is, it is not as effective as market competition.

Directly set up two dealers in one city, and finally add Sugon Electronics directly-operated stores, let them fight each other and at the same time allow them to deal with other threats to the outside world. This is the only way.

In this regard, someone at the scene immediately objected:
"Mr. Lin, two dealers in one city is too harsh, so the profit we can make is not high."

"Yes, we contracted the sales rights in this area to pay the contracting fee.

In the future, not only will we have to deal with the competition of Sugon Electronics' directly-operated stores, but we will also face the competition of dealers in the same city. Does this put us under too much pressure? "

"Yeah, if it wasn't for the scene of the Sugon A1 mobile phone being sold out before, I would definitely leave without hesitation."

"That's right, there is competition from other dealers in a city, and at the end there is Sugon Electronics direct sales store.

We can't raise the price of this mobile phone at all, and the profit of selling mobile phones will be too low by then. "

"Yeah, the profit is too low. If you can't raise the price, the profit is too low."...

At this time, the tall Shandong dealer said indifferently:

"Mr. Lin, you are so dishonest. If you do this again, then we will leave first."

"That's right, it's hard enough to allow a Sugon Electronics directly-operated store, and now it's too difficult to have an even more difficult dealer at the same level."

"Yeah, if we continue like this, we will leave. The money we earn is too tiring, so we might as well sell other mobile phones."

A burst of dissatisfaction broke out at the scene, and many people even shouted to leave.

Obviously people have more objections to having two distributors in one city than to having more Sugon Electronics directly-operated stores.

There is no way, Sugon Electronics' directly-operated stores can only support one or two stores in a city. After all, Sugon needs to pay 30% of the cost.

Facing the national market with the capital of Sugon Company, how many direct-sale stores of Sugon Electronics can be built in one city?

So at that time, there may be only one direct-sale store of Sugon Electronics in a city, but there will be two distributors in a city.

This will represent not just one or two stores, but actually more than a dozen or twenty stores. After all, an urban area must count every township into the city.

Therefore, for dealers, dealers in the same city are more threatening than Sugon Electronics direct sales stores, at least in their view, they are more threatening than Sugon Electronics direct sales stores!
"master."

Beside Lin Chen at this time, Huang Hua also dripped a drop of cold sweat nervously seeing the scene in front of him.

If these people really leave, it will not be easy for Suguang Mobile to go to the whole country.

After all, the whole country is too big.

There are a total of 685 Daxia County and prefecture-level municipalities.

With the current strength and capital of their Shuguang Electronics direct sales store, it is very difficult to build a Sugon Electronics direct sales store in every city.

If these people really left, how would they sell Sugon A685 mobile phones in these 1 cities? !
With the strength of Shuguang Electronics' directly-operated stores, it can only sell mobile phones in Pengcheng and a few nearby cities.

If you want to expand the sales scope of Sugon mobile phones to 685 cities and their affiliated townships across the country, it may take at least half a year or even a year or two!

Therefore, these dealers still have to be recruited. Without these dealers, although Suguang mobile phones are very cost-effective, what is the use if they cannot be sold?

So when Huang Hua saw the scene in front of him, a drop of cold sweat dripped down his face, and he looked at Lin Chen apprehensively.

I don't know how Lin Chen should deal with this dead situation.

However, at this moment, facing Huang Hua's apprehensive gaze and the questioning gaze cast by more than 500 people at the scene, Lin Chen said calmly:

"There are two dealers in one city, which cannot be changed. This is also a strategic decision of our company."

"Haha, well, if this is the case, then you can play by yourself, we will not accompany you!"

After speaking, the tall Shandong dealer left without looking back.

Seeing this scene, more than 500 people looked at each other again, and finally more than a dozen dealers left, and these were the powerful dealers.

Lin Chen has no regrets about this, and if he can't control the right to speak now, then it will only end in trouble in the future.

The rules should be established early, you can't make the rules when others can't afford to grasp your lifeline, it will be too late by then!

Even if the rules can really be established at that time, the battle between the strong dragon and the local snake will eventually lose both sides, so since it is unacceptable, let's break it up in advance!

"Okay, if you don't leave at this time, it means that you agree. In this case, let's discuss the price formally.

In order to thank you for agreeing to the resolution that there are two dealers in one city, we will reduce the regional distribution contract fee simultaneously, and only charge a symbolic regional distribution contract fee.

In addition, we will establish eight logistics centers in Beijing, Shanghai, Guangdong and Guangzhou, Rongcheng, Wuhan, Shenyang, Chang'an and Hangzhou throughout Daxia.

We purchase corresponding trucks to speed up logistics and delivery and reduce your cost of stocking. "

Hearing this, the dealers who had been slapped twice in succession finally looked better.

It is a good thing that the reduction of regional distribution and contracting costs becomes symbolic, and it is also a good thing that Sugon Technology has established eight logistics centers to speed up delivery.

In this way, they don't need to stock too many Sugon A1 mobile phones, and they don't have to worry about what to do if there are too many mobile phones in stock and they cannot be sold.

So this incident is a good thing for them, and it makes their faces less ugly.

Regarding this, Huang Hua on the side immediately showed admiration when he saw this scene. He did not expect that his master Lin Chen still did not panic in the face of such an unfavorable situation, but managed to stabilize the situation.

Huang Hua asked himself that if it was him, he would definitely have to compromise. He could only say that the master is worthy of being a master, and he is someone he will always need to learn from.

However, Lin Chen didn't know this at this time, so he went on to say:

"The next step is the distribution price. Among them, the minimum supply price of our white color is 1400 yuan per unit in the direct sales store of Shuguang Electronics.

As for the regional contracting mode, the single unit cost is 1500, and you are responsible for the tax and transportation fees. "

Hearing Lin Chen's words, those shop owners and distributors, large and small, all began to calculate how much money they could make.

Among them, there is about 100 more discounts for Sugon Electronics direct sales stores, that is to say, if the transportation costs, storage costs, tax costs, employee expenses and other additional expenses are not included.

Selling a minimum white Sugon A1 mobile phone can earn 200 yuan, which is not too much profit but not too little.

According to the current market conditions, a 1000 yuan mobile phone store will probably earn between 100 and 200 yuan.

　In the new January, please recommend the monthly ticket, thank you.

　　
　
(End of this chapter)