The Strongest Life Reborn

Chapter 1130: 2 new general managers

In early March, the Kirin North American Cinema was officially opened.

The first business was to pick up a movie from the 20th Century Fox, and then a western film of a medium-sized film company. After accounting, without considering the cost of construction and initial equipment, it can make about 100 yuan. Ten thousand dollars.

Originally thought that there was another predator, the major theater lines would boycott, but unexpectedly, they did not receive such treatment. Instead, several theater lines sent something to congratulate.

And from the beginning, the film company took the initiative to contact the release, it seemed very smooth, so smooth that Wu Siyuan and Yin Jun felt a little incredible.

But Tang Shuxuan explained the reason with Yin Jun. This is entirely because Yin Jun has proved his strength and proved that he is worthy of the title of the Hollywood Seven.

Although Hollywood does not necessarily have accepted Yin Jun, Yin Jun really holds the Lianyi Film Company, the Disney company, and has also made several big blockbuster movies in a row, so in the eyes of outsiders, the Kirin Group has already Is a decisive Hollywood giant.

In such a situation, it is quite natural that the Kirin Theater Line started to operate. Everyone also regards it as a member of the system, so there is no meaning of boycott.

Ten thousand and ten thousand, the films of the Kirin Group are constantly being released, and they are constantly making money for major theaters. Only crazy people will want to block such production companies.

Not to mention, the Kirin North American theater has only 100 screens with a total of 300 screens. It seems that the giants with a thousand or two thousand screens are far from a threat.

Even if the scale of Kirin's North American theater is further expanded, the current volume of European and American movies is fully affordable.

After all, this is Hollywood!

I do n’t know how many movies are released all year round. They all feel that the movie has an unacceptable posture. How can they refuse to share the cake?

Of course, if it is replaced by outsiders, only investors who have no money, then it is not just a few major theaters that will resist, and the seven major Hollywood giants will definitely give them some color to see-this is why Wanda After the cinema line bought AMC, the reason why it continued to fall into losses is also the most fundamental reason why Wanda will later spend billions of dollars to buy Legendary Pictures.

With Yin Jun's backing, and the expectation of leaving after two or three years, Wu Siyuan took over as the general manager of Kirin North America Cinema, and he encountered no obstacles. Both teams actively cooperated with his work.

But Wu Siyuan also understands that he is only standing on his feet for a while now. If he wants to convince them, he must show his grades.

On the one hand, he actively communicated with the film company to coordinate various schedules, on the other hand, he was also preparing his own big trick.

What is the big trick?

Is of course a few of Yin Jun's movies.

These foreigners do n’t know what movie is the best-selling movie, and what movie is the movie of word-of-mouth and box office, but he knows!

Point to Jun Shao's movie to get it, then there is no problem at all!

Jun Shao ’s own films, as well as films made by Jun Shao by name, are absolutely worthy of trust.

Whether this group of foreigners would like to believe or not, but in the end will be convinced!

This point, Wu Siyuan has always believed.

Therefore, Wu Siyuan made careful preparations for the first "Terminator" that will be released in April.

He actively contacted the production team, and he was ready for various posters and models.

And he also discussed with the Disney TV channel, and asked them to come up with an advertising period to specifically promote the movie "Terminator".

It doesn't take much time, about a week of publicity time, there is about 1 minute of advertising time every day, and it doesn't need a golden time period.

Considering that this is the first commercial operation of IMAX, and also watched the film of "Terminator", Robert Iger, the general manager of Disney TV Channel, readily agreed.

Anyway, the Disney company is already a private company. It only needs to be responsible to the boss. There are not so many shareholders to nag and do things simply.

It's just the cost, but it's still needed, because Disney and Kirin Cinema are two different companies, and they want to have independent accounts.

Disney can increase his income by doing this advertising business, which makes the boss feel good when checking the accounts at the end of the year. This is their credit.

As for the increase in the expenditure of Kirin North American cinema ...

Sorry.

Robert Iger is not the president of the theater, which is not what he considered.

Help to return to help, but can not delay their work because of this, can not make jokes about work-related matters, this is also the belief of Robert Iger.

As the world's most glorious super CEO after 2010, Robert Iger has already begun to show his talent.

This young man who was used by ABC as one of the exchange terms for the three TV shows last year, only worked as a deputy general manager of Disney TV Channel for two months. Because of his excellent work, Tang Shuxuan was promoted to the position of general manager.

It was under his leadership that "American Idol" was so fierce in promotion, and became the highest-rated variety show in history.

A well-made program is the key to its success, but whether it can be promoted well is also an important reason why the program can become popular.

For example, if the "Good Voice of China" does not work together online and offline to promote the advertising bombardment of many resources, it may not necessarily cause any sensation.

"American. National Idol" happens to be the same.

It was the deputy general manager at the time and the responsible Robert Iger who was in charge of sales promotion, used all kinds of methods to advertise and interact, mobilized countless resources, and even Disneyland had the propaganda of "American Idol". Whether this "American Idol" can become the first in history, really need to put a question mark.

It is not difficult to get good ratings for a good program, but it is hard to be the first!

So, on the second day of Tang Lijun and Karum White House singing, Robert Iger was promoted to the position of general manager of Disney TV Channel.

After taking office, his first priority is to pay close attention to the production of "Dragon and Tiger Boys" and "Beach Rescue Team", and strive to take over "Happy Hotel" in April and officially launch the second high-view TV series. .

Meanwhile, other normal programs of Disney TV channels are also proceeding in an orderly manner.

Robert Iger was authorized by Tang Shuxuan. He decided to produce more targeted TV programs in order to attract 8-18 year olds back to Disney TV channels.

But the specifics can not be generalized. The boundary between children and young people in the United States is very clear, so Robert Iger divided several ages to produce various programs in a targeted manner.

The younger Robert Iger was already sitting on a top spot on the TV channel. He did need some achievements to add points to himself and stabilize his position.

The promotion of "American Idol" alone is not the most eye-catching. After all, most of the power comes from the boss's planning and specific program arrangements. Others regard it as a talented teenager Yin Jun. A success.

Robert Iger thinks that Yin Jun is very powerful. He is definitely a genius among geniuses, but this does not prevent him from making his own efforts in return for the trust of the boss and the president.

He also knew that although Tang Shuxuan looked at him differently, the reason is attributable to the fact that Yin Jun personally asked him for ABC, which also shows that Yin Jun values ​​him very much.

For Americans, the appreciation of grace also requires hard work to return. Robert Iger also has his own ideals. He wants to tell others that he can get such a high position not only because of the boss ’s appointment, but because he is I really have the ability to do all this, and the boss is just the right eye to recognize talent.

Of course, Robert Iger is not the super professional manager who will succeed Michael Eisner in the future. It is not the one who took Marvel, Lucasfilm, and even swallowed the entire 20th Century Fox in one breath. Hollywood's first powerful giant.

He is still very young now, without too much tempering, so he looks a little young and vigorous, and he is inevitably anxious to do things.

For example, he was working on "Dragon and Tiger Boys" and "Beach Rescue Team" at the same time, it seems a bit of a waste of resources.

If it is replaced by Yin Jun, he must be devoted to the "Beach Rescue Team", as long as it can be broadcast in the summer season in June.

As of the end of "Happy Hotel" in April, there are not enough deterrent TV shows, it is only two months, it will not cause waste of resources.

If "Dragon and Tiger Boys" and "Beach Rescue Team" overlap, it is a bit wasteful.

But who has never been young? Who has n’t made a mistake?

If everything is Yin Jun to mention him, how can Robert Iger become the entertainment super tycoon?

Robert Iger is the helm of Yin Jun who is preparing for Disney for the next 40 years. In order to let him grow up as soon as possible, of course he is allowed to make mistakes.

Not to mention that the two TV shows are overlapped and played together, which is not a mistake. The reason why it is wrong is a bit of waste of resources.

Happens to be in the hands of Yin Jun, and there is no shortage of American drama resources.

In the previous life, after watching Hong Kong and Japanese dramas, he also watched more American dramas. For those wonderful American dramas, he still has a fresh memory. There are dozens of classic American dramas written in this book. waste?

If the audience of Disney TV channels is young people and children, then five simultaneous productions each year can last more than ten years!

Not to mention "Friends", "Navy Crime Investigation Office", "Grey Intern" ... and so on, you can do a series that can be done for many years ~ www.wuxiaspot.com ~ But Robert Iger will definitely not stay forever On the Disney TV channel, his next step is the ABC TV network that Yin Jun dreamed of. At least ten years of training at ABC before he was eligible to succeed Michael Eisner and become the president of Disney.

Only after acquiring a comprehensive large-scale television network, an entertainment media group will have a supporting force.

In the future, which media giant do you see does not have a large TV network?

Conversely speaking, ABC, NBC, Fox News ... etc., which TV network is not supported by a large entertainment media group?

The relationship between the two is definitely complementary, and no one can live without it.

Speaking of that, Yin Jun really has great doubts about Disney's acquisition of most of the 20th Century Fox business.

20th Century Fox has something that Disney already has. Does it double the power that can really let them dominate the world?

The effect of one plus one is sometimes not necessarily equal to two or even greater than two!

If you replace it with Yin Jun, you can honestly develop your business to the extreme, in fact, it is also the same to dominate the world! ...

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