The straight man in the entertainment circle
Chapter 513 The advertising industry is about to change.
The car drove for more than 2 hours before finally returning to Kyoto. Two truck drivers took Lin Li and others directly back to the Yoku headquarters building.
Before Lin Li got out of the car, he gave each of the two drivers a thousand yuan red envelope.
If not for anything else, I just wanted to give them this red envelope because I scared them so much today.
I got out of the car and rushed to the recording studio in a hurry.
The show isn't over yet.
It was a recording anyway, and the director reminded the host Qiu Tian that Lin Li was back on the prompter.
After presiding over this round, Qiu Tian said: "Okay, here is our last round of bidding tonight. The two advertising companies in this round are QIS Advertising and Forest Creek Advertising. Lou, I think everyone is looking forward to it as much as I am.”
Qiu Tian turned to An Xiaoxi and asked, "I heard that Lin Li from the Linjianxi Advertising Building even led a team to Jinmen to shoot an advertisement, right?"
An Xiaoxi said: "Yes, they just arrived."
"No wonder we haven't seen Lin Li. Please come up with Lin Li and the others."
Applause rang out, and Lin Li walked up with a group of people from the Forest Creek advertising building and returned to his seat.
"Everyone on both sides is here. Let's see what kind of advertising the two advertising companies will bring to us tonight as our last sponsor and the most generous sponsor."
"According to the rules, the company with the lower accumulated advertising expenses will be displayed first, so this time Tus Advertising Company will come first."
After Qiu Tian finished speaking, the big screen behind her was immediately connected to the computer on the seat of Tus Advertising Company.
The computer went dark, He Maozhong tapped the keyboard, and the video started playing.
In the video, Xiao Miao is sitting in a Wall car driving on a suburban road.
There is melodious music inside the car, and there are thick sycamore trees outside the car, which looks very pleasant.
Lin Li rarely goes out and doesn't know which way this is.
The camera suddenly focused on Xiao Miao's pants pocket, where an IU mobile phone brand was half exposed, as if it was about to fall out.
Seeing this IU phone, Lin Li couldn't help but think of the time when He Maozhong plagiarized his copywriting of "Soft Light Dual Camera, Illuminate Your Beauty" and bid for this phone brand, and this phone was endorsed by Xiao Miao.
Although this is an advertisement for Wall Motors, as the spokesperson of IU mobile phones, Xiao Miao is naturally carrying an IU mobile phone.
The car bumped slightly, and Xiao Miao's cell phone fell out of her trouser pocket.
Then Xiao Miao looked forward, bent down, and fumbled under the seat with her hands, trying to pick up the phone.
After touching for a while, I couldn't find the phone.
Xiao Miao then withdrew her gaze and lowered her head to look for it.
As a result, Xiao Miao had just gotten her cell phone and was about to get up. When the camera turned around, she saw Hei Wuchang sitting in the passenger seat where no one was.
That black and impermanent appearance is a bit like Lin Li's outfit when he was in "The Masked Singer".
In the video advertisement, Xiao Miao was a little surprised and stunned when she saw Hei Wuchang.
At this time, Hei Wuchang smiled sinisterly at him, then looked ahead and said, "I'll take you away."
Xiao Miao seemed to have come to her senses and looked forward. She saw a large truck pulling steel bars in front of her car. At this time, the large truck suddenly braked for some reason, and a steel bar was pointed directly at the driver's head.
Because Xiao Miao lowered her head to look for her cell phone and did not pay attention to the situation ahead. The two cars at the scene were very close to each other. According to the logic of Hei Wuchang's appearance, Xiao Miao would have died in a car accident.
However, the emergency braking function of Wall's car came into play. Xiao Miao braked suddenly and the car stopped when it was about to hit the steel bar, without even touching the glass.
After the car stopped, Xiao Miao said to Hei Wuchang beside her: "I'm sorry, I have a Volvo car, and I won't go with you."
Hei Wuchang was extremely frustrated and instantly turned into a puff of smoke and disappeared.
The camera instantly cut to a long shot and settled on the Wall car.
The whole audience applauded. In just one day, Tus Advertising Company gave such a wonderful advertising answer, and everyone present was impressed.
This advertisement captures the selling point of Volvo's emergency braking and adds the element of black impermanence, which is refreshing.
Moreover, this black impermanence has a shadow of Lin Li's original appearance in "The Masked Singer", which makes people have to suspect that He Maozhong and the others did it on purpose, as if to mock Lin Li.
Lin Li was Hei Wuchang who wanted to take their lives, but in the end Hei Wuchang failed.
This is a bit like their metaphor in this show.
In addition, this advertisement also has the persuasive effect of warning everyone to drive safely, which is really excellent.
Tus Advertising Company, as a top company in the advertising industry, is full of talents. The team hired by He Maozhong are the best young people in the entire company. They have assembled a group of the best people in the entire industry, and He Maozhong has the confidence to do so. Challenge Lin Li!
Everyone at the scene was very satisfied with the advertisement shot by Tus Advertising Company today, but due to their experience in the last issue, they did not dare to immediately conclude that Tus Advertising Company could win the Forest Creek Advertising Building this time.
After all, Lin Li is so creative, no one knows what kind of advertisement he will come up with today.
"Okay, I've finished watching Tus Advertising Company's advertisement. Today there is another bidder for Wall Motors' advertisement, which is our Forest Creek advertising building. Now we are going to take a look at Lin Li who ran more than a hundred kilometers away to take the photo. What’s the difference between advertisements?”
After Qiu Tian finished speaking, the large screen at the scene cut to the computer screen of their seats.
The computer desktop only has a few simple system icons, plus a video.
An Xiaoxi looked at Lin Li, who nodded at her.
An Xiaoxi smiled confidently and clicked on the video on the computer.
The commercial they shot today began to play on the big screen.
At the beginning of the picture, it was Lin Li's face.
He closed his eyes and his body rose and fell slightly.
The background music is also playing slowly, seemingly absent.
Behind Lin Li is the outline of the rolling mountains and a gorgeous sunset, which is really beautiful.
Everyone present paid attention to this advertisement.
Lin Li's narrator's voice sounded.
The voice is soft and firm, but the writing is full of power!
It is definitely a pleasure to close your eyes and listen to the background music and Lin Li's narration without looking at the picture!
The video continued, and suddenly, Lin Li opened his eyes. His eyes were full of confidence and a little playful.
The camera slowly zooms out.
After zooming out, everyone discovered the trace of the truck, and then everyone saw Lin Li's whole body!
Their eyes widened. Lin Li was standing on top of two trucks!
The whole audience exclaimed, and even Qiu Tian let out a long "Wow".
At this time, the background music suddenly started to become exciting. The music seemed to be spiritual, catching everyone's heartbeat.
With the exciting music playing, everyone was shocked to find that the two trucks were slowly pulling away from each other.
Lin Li's legs also slowly stretched out!
If seeing Lin Li standing on the truck just now had shocked everyone, Lin Li's actions now made everyone break out in a cold sweat.
Is this filming an advertisement or risking one’s life?
Even though they knew that Lin Li was back safely, they couldn't stop their trembling hearts.
The camera shifted and slowly turned to the side, and the side of the truck had the large Volvo Motors logo printed on it.
The sunset in the distance turned half of the sky red. As the background of this scene, it was really incredibly beautiful!
Only then did everyone realize that the two trucks were driving backwards.
Being able to have such stability when driving backwards shows that the performance of the truck is good enough.
Moreover, Lin Li's advertisement is so shocking. After watching it, when anyone thinks of car advertisements, they will probably think of Lin Li riding a horse on a Volvo car.
This is really the most powerful advertisement!
At this time, they thought back to the advertisement shot by Tus Advertising Company...
What did they film?
I don't seem to remember it at all.
Lin Li's advertisement is too brainwashing!
The most incredible thing is that Lin Li's advertisement was shot in just a few hours.
If this had been left to another advertising company, in such a short period of time, the discussion plan might not even be finalized!
Lin Li is really amazing!
The advertisement of the Linjianxi Advertising Building finished playing. After being quiet for a while, the people at the scene started to applaud.
Many people even cheered loudly!
Qiu Tian was awakened by these sounds, came to her senses, and asked in surprise: "Lin Li, don't you have any safety measures?"
Lin Li smiled and said, "I don't have time to do that."
"That's too dangerous."
Qiu Tian was still full of worry.
"The danger has been resolved." Lin Li smiled.
After hearing what Lin Li said, everyone else was filled with admiration.
They think it's amazing whoever came up with this advertising idea.
People who can complete this advertisement without any security measures will also feel that they are awesome.
But Lin Li accomplished both of these tasks with perfection. They were so shocked that they could only express their admiration in the simplest words.
"Awesome!"
Qiu Tian calmed down and continued to host: "Okay, the ads from our two advertising companies have finished playing. Now we would like to ask Mr. Sun from Wall Motors to tell you how you feel after watching these two ads. .”
Each time, the sponsor with the highest advertising fee will receive some preferential treatment. For other sponsors, Qiu Tian directly asks them for their final choices. This time, the boss of Volvo Cars has the opportunity to explain his feelings.
Other sponsors looked at Mr. Sun of Wall Motors with envy. They couldn't help but think that having money has its benefits. No, Wall Motors won such a good advertisement.
Compared with Wall Motors, the advertisements they received seemed a bit shabby.
Mr. Sun from Wall Motors stood up: "Okay, great. I have said before that there is no car advertisement that I like the most. I hope I can find it here today. I didn't expect that I was right. Today This car advertisement by Lin Li is the best one among car advertisements in my opinion!”
Mr. Sun gave Lin Li's advertisement a very high evaluation. He looked at Lin Li and asked, "Lin Li, does this advertisement have a name?"
Lin Li had never thought about this question, but now that Mr. Sun asked, Lin Li didn't mind taking one now.
"Well, I can pick one... let's call it... the strongest one-word horse in history."
After Lin Li finished speaking, Mr. Sun from Wall Motors thought about it for a moment and said, "Great, very attractive!"
At this time, the faces of the people at Tus Advertising Company were not very good-looking. Even Xiao Miao didn't have the energy of an idol star and looked a little absent-minded.
Because Qiu Tian clearly asked Mr. Sun how he felt after watching the ads from the two advertising companies, but from beginning to end, he only saw the ad shot by Lin Li.
In order to consider the mood of the people at Tus Advertising Company, Qiu Tian couldn't help but ask: "Mr. Sun, what do you think of Tus Advertising Company's advertisements?"
Mr. Sun of Wall Motors was stunned and recalled it carefully. Although he didn't say it out loud, everyone understood that he had forgotten what the advertisement produced by Tus Advertising Company was!
Everyone at Tus Advertising Company felt their lungs about to explode when they saw Mr. Sun from Wall Company acting like this!
They had full confidence in their own advertising before!
This feeling is that after Mr. Sun saw Lin Li's advertisement, he didn't even remember their advertisement!
This is too shocking!
Although they had to admit that the car commercial shot by Lin Li was indeed better than the one they shot, but their own commercials weren't even qualified to be remembered!
"Oh, it's very good. It's very good. It's very novel. It's worthy of being a big company."
Mr. Sun seemed to have remembered it and gave a few perfunctory compliments, but his last sentence was worthy of being a big company. In He Maozhong's ears, it became extremely harsh!
Tus Advertising Company is the best advertising company in the industry, but now it can't even compete with a newly established company. It's really outrageous!
Moreover, needless to say, this advertisement was planned and filmed by Lin Li.
In other words, Tus Advertising Company, which has assembled outstanding talents from the entire company and even the entire industry, still lost to a young layman!
Shame on you!
He Maozhong felt that there was no more embarrassing moment in his life than now.
At this moment, He Maozhong regretted participating in this competition.
But now that he was on the ship, he knew he could no longer retreat.
The only way is to regain face before the end of this variety show. If you quit at this time, you will really be in danger.
But He Maozhong also knew that Lin Li's strength was really terrifying and it would be difficult to win.
It seems that some means must be used!
After hearing Mr. Sun's perfunctory praise of Tus Advertising Company, the mood of everyone at Tus Advertising Company did not seem to improve, and Qiu Tian also knew that they could not continue the conversation.
"Mr. Sun, have you made a decision now? Which of these two advertisements do you prefer?"
Mr. Sun said: "That's the second one. Lin Li's advertisement did not disappoint me. It even exceeded my expectations by a lot!"
"Then are you going to decide on their advertisement as the advertisement for this Volvo Car tender?"
"Yes, without a doubt."
"Okay, then we congratulate you on winning the bid for the Linjianxi advertising building and receiving an advertising fee of 2.56 million from Wall Motors!"
When the dust settled, there was no surprise that the Forest Creek Advertising Building led by Lin Li won the final victory.
Except for Enlightenment Advertising Company, everyone else applauded.
Sponsors are envious of Wall Motors and Lin Li's advertisement. As long as they invest some money to promote it, the publicity effect will be explosive!
Moreover, the original on-demand volume of this program is also very good, and Wall Motors has really made a lot of money this time.
Advertisers are envious of the Forest Creek advertising building. With such a large amount of advertising money entering their pockets, it is really a combination of fame and fortune. The first place in this program is even more secure.
Many people even feel that the advertising industry is about to change.
I’m afraid that the era of Tus Advertising Company is coming to an end!
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