The Era of Hard Work

In the reception room of Qingzhao Hotel, Lu Dong met the famous number one master of Shaolin Temple.

This man with a big belly and a round face was dressed in an ordinary yellow monk robe, with a string of brown Buddhist beads hanging on his chest. He had a smile on his face, and he looked like a Maitreya Buddha.

Song Na, who specially accompanied Lu Dong, introduced Lu Dong and Master Shi.

Before Lu Dong came here, he did a detailed study. Combining with his previous memories, he knew that this is a very powerful character, so he didn't dare to underestimate him in the slightest.

Master Shi clasped his palms together and gave a slight salute to Lu Dong: I've heard about Mr. Lu's name in Lu's Catering for a long time. It's a great honor to meet you today.

Lu Dong didn't believe in religion, so out of politeness, he also saluted: Master, you are welcome, I have admired Shaolin Temple for a long time.

Master Shi smiled slightly: Mr. Lu is polite.

Lu Dong said casually: The world's martial arts come from Shaolin, and Shaolin's martial arts are the best in the world. It seemed that what he said was true: I have practiced Sanda for many years, strictly speaking I am also a martial arts practitioner, and I have my own admiration for Shaolin Temple!

Master Shi is an old fox among old foxes, so naturally he doesn't believe what such a successful businessman said, besides, he has met this person's fiancée, a standard female fox, the man is the backer of the woman, it is not much better.

But at the same time, because the other party is a businessman, he will naturally consider his interests, so Master Shi felt that there was a need for an interview.

Master Shi said: This time the group of monks came with me. Mr. Lu wants to exchange martial arts experience, and he can do it anytime.

He came here today, not to talk about martial arts and monks. Although the market says that martial arts in the world come from Shaolin, but his family knows his own family affairs. The inheritance of monks and martial arts in Shaolin Temple has long been broken. The current monks are not a generation. It was passed down from generation to generation, but it was developed by the Shaolin Wushu team established by him in the 1980s in order to revive Shaolin.

As for other outside rumors, he didn't want to explain, and he couldn't explain clearly, because the Shaolin Kung Fu Monk Mission was basically for performances, and it was used to make Shaolin Temple famous for participating in various activities.

Master Shi is most interested in business promotion, so he turned the topic to business at this time: Mr. Lu, your Lu's catering company was established in early 1999, and it took only four years to sweep the country. To be first-class in the country is admirable.”

Lu Dong smiled and said, Master, you are serious.

Song Na was sitting on the other side of Lu Dong. She had contacted Master Shi twice in Dengfeng and had a certain understanding. Hearing this, she guessed that Shaolin Temple wanted to seek cooperation because of Lu's catering.

Master Shi has presided over the business of Shaolin Temple since the end of the 1980s. It took more than ten years to reproduce the splendor of Shaolin Temple. He is quite confident in the golden signboard of Shaolin Temple.

At this time, he said: Shaolin Temple also intends to seek development in the catering industry. I don't know if Mr. Lu is interested in cooperating.

Lu Dong looked at Master Shi in surprise. Sitting upright in the room, he looked like a Maitreya Bodhisattva, but when he spoke, he looked more like a businessman.

It is indeed the number one master of Shaolin Temple who carries forward the past and ushers in the future.

Lu Dong asked: Can Lu's Catering cooperate with Shaolin Temple? Master just say so.

Before Master Shi came here, he really researched and understood it. As an outstanding CEO, he quickly found business opportunities in it. It is still a good opportunity to further expand the popularity of Shaolin Temple and increase Shaolin Temple's income.

Food is the most important thing for the people. Every major holiday, Shaolin Temple will distribute fast meals to the outside world and have fun with believers. Master Shi seems to be telling a very meaningful thing: Unfortunately, Shaolin Temple is limited to Dengfeng after all. It has always been a pity for the monks of the Shaolin Temple to popularize the local believers, but not allow the non-local believers to taste Shaolin Temple’s fast food.”

Hearing this, Lu Dong immediately understood that the chain platforms of Lu's Catering all over the country have attracted this master with outstanding business acumen.

Lu Dong has never doubted Master Shi's business vision and ability. According to the information he has learned these days, Master Shi insisted on opening the official website of Shaolin Temple as early as 1996, and it was a multilingual version. To promote Shaolin Temple.

At that time, few companies could truly realize the great role of the Internet.

Master Shi's words continued: Mr. Lu, your Lu's catering company has a platform and operation management, and Shaolin Temple has a brand and unique craftsmanship. We can join forces to promote Shaolin Temple vegetarian food to the whole country.

Lu Dong has never eaten Shaolin Temple Vegetarian Food, but in many books, there are rumors about the temple’s Vegetarian Food, and I don’t know if it is true or not.

Could it be that the great monk in charge of cooking in a temple is better than the top chef in a big hotel?

But after thinking about it, the cooking level of Shaolin Temple doesn’t matter. If we really want to let believers all over the country eat Shaolin Temple’s vegetarian meals as Master Shi said, we must chain operations to create a chain brand of Shaolin Temple’s vegetarian meals.

If this is really the case, it is not enough to pull out all the big and small monks in Shaolin Temple as cooks.

The mode must be to formulate the list of Shaolin Temple vegetarian meals and hire external chefs.

Lu Dong asked directly: Master Shi means that he wants to use Shaolin Temple's fast food and fast food to create a brand new restaurant chain brand with Lu's Catering?

Master Shi clasped his hands together, lowered his head slightly, and said: It is precisely to let believers all over the country have the opportunity to taste the vegetarian dishes of Shaolin Temple.

Sure enough, the masters are all good at speaking skills, and the words they say are always so pleasant. Lu Dong is deeply impressed. At the same time, he also knows that Shaolin Temple is really a gold-lettered signboard. cooperate.

Master Shi dared to speak out, so he naturally had mature considerations: Shaolin Temple produces recipes and brands, and is responsible for guiding and training chefs. After all, we are monks, and it is not suitable for publicity. The opening, management, promotion and operation of the store must be handed over to Mr. Lu's Mr. Lu. It's catering.

Hearing that Master Shi did not mention real money investment, Lu Dong frowned slightly. The most valuable thing Master Shi said was the signboard of Shaolin Temple.

As for the menus and recipes of Vegetarian Food in Shaolin Temple, as long as you spend money to find a chef, you can come up with countless tricks.

Besides, having worked in catering for several years, Lu Dong deeply understands that consumers in different regions have different tastes, and chain stores of the same brand have to adjust their tastes appropriately in different regions.

After considering these issues one by one, it is not difficult to find that Shaolin Temple is actually a signboard.

But the Shaolin Temple's signboard is still useful, at least in the hands of Lu's Catering. With the management and promotion of Lu's Catering, it will not be ruined.

Lu Dong's head turned very quickly, and his mouth was not slow, and said: Master Shi's cooperation proposal, I think it is feasible, how about this, Master Shi authorized the brand of Shaolin Temple to Lu's Catering, and we signed a contract A long-term agreement, 10% of the annual net profit of Lu's catering operation Shaolin Temple Vegetarian Food will be used as the authorization fee of Shaolin Temple.

As soon as this condition came out, the smile on Master Shi's face couldn't be maintained, this person is as ruthless as him!

He wanted to use the brand of Lu's Catering to make Shaolin Temple more income, and Mr. Lu next to him wanted to be a white wolf with nothing.

10% of the net profit is used as the licensing fee, so what if there is no net profit?

Master Shi said: Boss Lu, this condition is too harsh.

Lu Dong thought for a while and said: Lu's Catering has a nationwide chain platform, which is also a resource, just like the influence of the Shaolin Temple brand in the country, it is an intangible asset. I suggest that the two parties compare it six to four or seven. The ratio of three, and then the actual investment.

To invest money directly, Master Shi hesitated.

Lu Dong doesn't play around in circles, doesn't have enough benefits, and can't be in his hands. Why does Lu's Catering cooperate with Shaolin Temple?

The signboard of Shaolin Temple was indeed very good, but it was not to the extent that he would give up his reasonable interests.

Lu Dong continued: The masters of Shaolin Temple are all monks. The master also said just now that Shaolin monks are not suitable to show their faces. If we cooperate with each other, all daily work must be done by Lu's Catering. Lu's Catering does these well. Therefore, the basis of our cooperation must be that Shaolin Temple contributes capital, the brand authorization period is 20 years, Lu’s Catering holds absolute control, and Shaolin Temple can send financial supervisors to the cooperative company, but it cannot interfere with the company’s daily life. operations and management.

Master Shi was a little stunned when he heard that, he thought that his own appetite was enough, but he didn't expect this person to have a bigger appetite.

Such conditions are too harsh. Master Shi was quite dissatisfied, but he said righteously: Mr. Lu, the Shaolin Temple is to meet the needs of believers, not to blindly pursue commercial interests. What you said completely ignores the Shaolin Temple personnel. It will completely spoil the cooperation.

Lu Dong ignored these high-sounding words: Master Shi, Lu's Catering has a nationwide platform. In the domestic chain catering industry, I dare not say that it is at the forefront, but it is also one of the forefronts. Shaolin Temple wants to promote vegetarian food. To the whole country, let believers all over the country have the honor to taste that Lu's Catering has unparalleled advantages in the platform, promotion, management and store environment. Let's just say, master, you came here because you are optimistic about Lu's Catering platforms and resources.

Master Shi couldn't refute the last sentence, because it was true.

Lu Dong talked about business in business: Frankly speaking, Lu's Catering doesn't necessarily need the brand of Shaolin Temple. If Lu's Catering wants to do business in the vegetarian food chain industry, it can recreate a brand.

Master Shi finally found an opportunity to interject: To gain popularity for the brand, the resources and energy spent...

Lu Dong smiled: There is Lingyan Temple in Quannan. As far as the whole country is concerned, there are many temples that can be as famous as Shaolin Temple, and they can also cooperate with Taoism. For example, Wudang Mountain has a reputation that is not inferior to Shaolin Temple.

He looked at Master Shi: But Shaolin Temple does not have a partner of Lu's Catering. Which restaurant chain company can we use to promote Shaolin Temple's Zhaifan to the whole country? With all due respect, apart from Lu's Catering, we can now have a nationwide chain of restaurants. Most of them are Western-style fast food, they are foreign companies, can they understand our food culture?

Master Shi did not answer immediately.

Lu Dong said again: Master Shi, you can think about it. You can go to Lu's catering company and shop for inspection and visit. If you intend to cooperate, I will have someone formally discuss with Shaolin Temple.