The Era of Hard Work

The rumors of the end of the world and the fear of the millennium bug have kept many people awake at night, but the facts have proved that all these worries are unfounded. As the bell of the new millennium rings on time, human beings have officially entered the two thousand years.

On the first day of the new millennium, there was a huge crowd of people at the entrance of Quannan Lixia RT-Mart. Through continuous advertisements, countless people knew that RT-Mart had a big promotion for the opening of its new store.

This is the New Year's Day holiday, and the enthusiasm of Chinese people for promotions has always been infinitely high.

RT-Mart's more than a dozen shuttle buses have been running in and out of large residential areas such as Dianliuzhuang and Yaojiazhuang since after six o'clock, one after another.

This grand opening is much less than the opening of the flagship store on Guangmeiquan South Road Pedestrian Street.

The huge parking lots on the south and east sides of RT-Mart are densely packed with people.

The departure and parking area of ​​the shuttle bus is in the parking lot not far from the main entrance of the three restaurants of Lu's Catering. Many people got out of the bus and saw the crowds of people at the scene, so they simply went to the store to have something to eat.

Lu's Catering's store in RT-Mart ushered in the highest flow of people since its opening.

Leveraging the popularity of RT-Mart, Malatang and Burger King are crowded.

After Lu Dong saw that the two stores were full, there were still many people looking for a place to rest, so he called the store manager Xin Ming over.

Open the door of the hotpot restaurant! Lu Dong said directly, Let people come in and rest.

He also warned: Put some promotional materials on each table, and people will look at them more or less when they are resting.

I'll do it now.

Xin Ming was one of the first employees to join Lu's Mala Tang, and those people who persisted in their work basically became independent store managers.

What Lu Dong said in the training to the employees was not empty talk. As long as they have the ability, Lu's Catering has a lot of store manager positions waiting to be promoted.

Lu's hot pot restaurant opened, and a large number of people poured in to rest.

Just like the opening of Guangmei Electric, the huge promotional activities are a battle for the merchants, and the same is true for the customers.

Take a look at the square, look at Lu's restaurant, not only the young and middle-aged people are fighting to be the first, but the elderly are not far behind, such as old age, frailty and inflexible legs and feet. It doesn't exist in front of you.

At this moment, Du Xiaobing came in from the outside, dressed in a suit and leather shoes, and waved to Lu Dong: Let's go.

Lu Dong put on his down jacket, left the shop with Lao Du, and drove to the side of Shengda Road.

RT-Mart opened, so we can get up here. Du Xiaobing was full of confidence: Only one store in the technology market?

Lu Dong fastened the seat belt on the co-pilot: Didn't you do a preliminary market research based on the data given by Du Juan?

Talking about work, Du Xiaobing said solemnly: The provincial road runs from Nantou to Beitou. If you really want to calculate it, Du Juan's communication electronics scale is one of the top companies. Except for the Langchao Group in the south, there are other companies here. There is no production capacity, big agents, small agents and assemblers in Yishui, new booths and companies are established every day, and bosses, big and small, leave the site sadly every day...

Although he had read Du Xiaobing's statistics, Lu Dong was still listening very carefully.

Du Xiaobing continued: Let's not talk about the big boss, the ethos of Taidong, small bosses also pursue high-end treats, not to mention fast food like Malatang or Burger King, even Lu's hot pot is not high enough.

Lu Dong naturally understood this point, Quannan is not a small county like Qingzhao, where business banquets are held in a popular hotpot restaurant, anyone would feel slighted if they were to do it.

Besides, this is an era when everyone eats and drinks a lot from top to bottom.

Du Xiaobing turned right into Jiefang Road: The schools around the technology market are far away, and the nearby residential areas are very troublesome. In addition, the rent is expensive, and most residents rent their houses to others for business, so our potential customer is only one. groups, migrant workers in the technology market.”

Xiangda Road is known as Taidong Silicon Valley. It sounds high-end and high-end. It seems that the average income should be high. In fact, it is not the case at all. There are many people who make money as bosses, but the wages of those who work below are scary. That's it. Well, the average salary of our company is definitely high in the technology market.”

Lu Dong answered, Our work is also very intensive.

Talking about salary without working hours and workload is also a kind of hooliganism.

For example, I used to earn more than 10,000 yuan a month. At first glance, it sounds good, but in fact, the working standard is at least 996. It sounds like crying without tears.

Lu's Catering is willing to offer employees high salaries comparable to those in the fast food industry, naturally because of the heavy workload.

Du Xiaobing also said: In the technology market, the average salary of 500 yuan is less than 500 yuan. The group with a monthly income of less than 500 yuan accounts for more than 60%. Our potential customers are the general public. Such an income level It also limits the high consumption power of the masses.

Hot pot restaurants don't need to open here for the time being. Burger King lacks a targeted consumer group. The only one that can have a market here. According to the survey results, only Malatang restaurants are suitable.

Turn north from the intersection of Shengda Road and Jiefang Road, go out about less than 500 meters, and you will find the busiest market area on Shengda Road - Quannan Science and Technology Market.

Two large four-story shopping malls are located on the east and west sides of the road.

With the shopping mall as the center, most of the surrounding garages, carports, residential buildings and even reception rooms have become stalls or shops.

For example, the management committee of the technology market can set up a few sheds on the side of the road behind the mall and charge high rents, some of which are for selling computer desks and chairs or recycling electronic products.

As for those who sell pirated CDs and game software on the roadside, there are too many to count.

Shengda Road is a two-way, two-lane road. Even in this era, traffic jams are common in the technology market.

Du Xiaobing searched for a long time before he found a place where he could park his car. He turned around and walked a few hundred meters to the small intersection where the technology market is located.

More than 20 meters south of the intersection, on the east side of the road, a store selling software and game CDs was vacant.

When the two came to the store, the door was locked, and Du Xiaobing called.

A man was carrying a black leather bag and leaned over quietly.

Probably seeing that Lu Dong was young and well dressed, he thought he might be a potential customer.

Hey, brother, I have a disk, do you want it? The man gave Lu Dong a look, which probably means that you understand.

Lu Dong waved his hands: No.

People don't give up: They are all good-looking, Wu Zetian, Yang Guifei, Pan Jinlian, all of them! Don't like Hong Kong City? It doesn't matter, there are also neon and American ones. Dayang horses are the best match! Buy it back and talk to your girlfriend Let's watch it together, it's so cool.

With previous experience, Lu Dong has never seen any movies, and he was tired of watching them a long time ago, so he was very firm: No.

The man sighed and walked away: young people don't know what to do.

After standing at the door and waiting for a while, the owner of the store quickly came over from a small area behind the technology market, and said repeatedly: I'm sorry, I have something to do at home, so I'm delayed.

Du Xiaobing said, It's okay.

The owner of the store opened the door and said: Mr. Du called me and asked me to reserve the store for a while. There have been a lot of people asking in the past two days, and I turned them all away.

Du Xiaobing smiled and said, Thank you.

The shop owner pulled up the shutter door, took the two of them in, and asked, You guys do catering, right? Without waiting for the two of Lu Dong to answer, he said again: The one who opened the shop in front made me miserable. There are so many pirated discs, and the profit is not low, so it’s fine to divide it up, but I want to sell colorful ones, and I still have so many in the store. When I ask someone to hold it, not only the store asks someone to check, Even the shop that brought me was sealed off, and it took a lot of effort to unblock it.

Lu Dong answered, Boss, don't worry, we are businessmen in peace and order, and we don't touch illegal things.

The owner of the shop told the truth: I don't want to rent someone who doesn't know the details, or the shop can be rented out on the same day. You are the people introduced by Mr. Du through summons, so I don't worry.

The store has two floors above and below, about 130 square meters, with a little renovation, it can be engaged in the catering industry.

Lu Dong and Du Xiaobing looked it over carefully, and after discussing with the boss, they reached a lease agreement.

Lao Du is doing the preliminary work, and the cheap Malatang is very suitable for opening here.

After signing a lease agreement with the shop owner, Lu Dong also called Du Juan to express his gratitude.

…………

RT-Mart left the store, and as it approached noon, the flow of people became more and more crowded.

This store, together with a dozen shuttle buses back and forth, can cover at least more than 200,000 people.

Geng Hongju walked to the door of the KFC that was being renovated, stopped and looked south, next to KFC's Burger King store, full of people coming in and out.

Li Guang who followed her said, President Geng...

Go over there and have a look.

KFC Quannan Branch did a preliminary investigation and found that Burger King was not a foreign company, but a small company that started from Qingzhao County, but the booming business also caught Geng Hongju's attention.

Originally, there was only one Burger King store in Quannan, but the second store opened in a blink of an eye, and the business seemed to be doing well.

The two stores were next to each other, and it was impossible for Geng Hongju to turn a blind eye, and followed Li Guang into Burger King.

At first glance, the red signboard and door decorations look a bit similar to McDonald's and KFC. Geng Hongju was a bit contemptuous at first, but this is clearly imitating...

The beige decoration in the store seems to be imitating.

But looking forward, Geng Hongju immediately noticed the difference, and walked to the ordering counter to look inside.

The kitchen has a completely transparent and open design, and all kinds of processing inside can be seen from the outside.

What effect will this have? Geng Hongju works in the catering industry, and immediately thought of one thing, diners will feel more at ease about the food in the store!

Look at the waiters, uniform dark red uniforms, all hair wrapped in sanitary caps, whether it is a salesperson or a waiter, everyone wears a transparent plastic mask on their mouths.

Geng Hongju understood at a glance that, compared with covering masks, this can prevent saliva from splashing and does not cause obstacles to language communication.

Look at the wall near the ordering counter. There is a transparent portrait column hanging on it, which contains the corresponding photos and health certificates of the employees.

Details, full of details!

In terms of strategic decision-making, Geng Hongju believes that KFC, which straddles the company, can throw out Burger King's ten avenues.

But I have to admit that Burger King has done a better job in details than KFC stores!