Technology company, I will become the light of China!

Chapter 19 Chen Xing’s strategic layout

【Ding!】

【New progress has been detected in the”First Show” task. The new product launch conference has been held. Sales and praise are being counted. The statistical time is 90 days! ]

Chen Xing was walking in the backstage corridor of the Shencheng Conference Center, and was about to leave the press conference through the back door when the system’s reminder sound stopped him in his tracks.

Ninety days?

That’s fine.

Three months is just the end of the summer vacation, so let the storm come more violently.

In addition to trying to”eat” the Pineapple Company and complete the new hire tasks, he is also planning a big game for his friends.

What is Longxing Technology lacking now?

Needless to say, it’s money!

There are many ways to make money. The simplest is that Chen Xing can change the selling price of Longxing X1 to 3,000 yuan.

Three thousand yuan, but someone still paid the bill.

In that case, the net profit generated by a single mobile phone can reach 1,500 yuan, and if 10,000 units are sold, the net profit can be tens of millions! but! Chen Xing didn’t do this!

What he seeks is not the small immediate profit, but the entire Longguo mobile phone user market.

He wants game users, business users, computer users, student parties, other party members, white-collar elites, and elderly people!

After the user market has reached a certain scale and user habits have changed, he can officially start recruiting friends.

To do this, he developed four steps.

The first step is a new product launch conference to announce the latest technology.

The second step is to seize the user market by making small profits but quick turnover.

The third step is to change users’ computer usage habits and make them dependent.

The first two steps are easy to understand, which is to use your own technical and price advantages to quickly attract a huge user base and expand your market base.

After the coverage reaches a certain scale, the third step begins quietly.

When a user is accustomed to using 120W fast charging, which can fully charge the battery in ten minutes, will he still be willing to use a 15W charger, which takes five or six hours to fully charge?

When users are used to having one machine with full network access and multiple mobile phone numbers, will they still be willing to use a single-network customized machine?

Obviously, none of them are willing!

It is easy to go from frugality to luxury, but it is difficult to go from luxury to frugality. Once the user’s computer usage habits change, they will not change easily.

Chen Xing, who has mastered the dual technologies of fast charging technology patent and full Netcom 4G baseband chip patent, can negotiate patent fees with Longguo and even mobile phone users around the world.

Do you want to give it or not?

See if the user answers or not!

This is the fourth step. Patent trolls turn all fellow businessmen into wage earners! besides.

Once a huge user base is established, Chen Xing will have a say in negotiations, especially on the software application side.

Software application-side companies, such as Penguin, Baidu, and NetEase, which develop software and games, need to pay a platform listing fee to mobile phone manufacturers every year.

Only after paying the platform listing fee will manufacturers put their software in the app store for users to download. Otherwise, they can only search and download through the browser.

The listing fee ranges from several million to tens of millions. The greater the number of mobile phone users, the greater the bargaining chips and the more lucrative the final benefits.

It can be said that as long as you have a huge user base, you have the pricing power in the market. No one dares to act without looking at you.

When these four steps are completed, Longxing Technology Company will be equivalent to the big BOSS behind the mobile phone company. It no longer needs to worry about funds, because its friends and businessmen are providing blood for it all the time. Chen Xing can also flex his muscles and is no longer limited. In the field of mobile phone manufacturing!

As for the 100 yuan net profit of Longxing X1, he doesn’t care too much. As stated in the press conference, this phone is a meeting gift he brings to users, but at the same time, it is also a time bomb planted for his friends.

However, Chen Xing did his best to achieve the price of 1,599. He personally checked every link and saved most of the patent royalties and marketing expenses.

Let’s talk about patent royalties first

loadAdv(7,3);

As the name suggests, it is the money you need to pay to use the patent!

Before each smartphone is launched, the manufacturer will pay a one-time patent fee for the user, including SD storage technology, Bluetooth, AAC file format, MP3, and operating system.……

Among these many patents, the patent royalties for baseband chips are the highest, especially for the most advanced 4G technology, which can account for 70% of the total patent fees.%！

Because it is a self-developed baseband chip, this part of the cost is directly eliminated.

At the same time, the Longxing X1 uses a MediaTek processor. In order to compete with Gaotong for the market, they do not charge patent royalties at all, which invisibly saves money.

As for marketing expenses, Chen Xing only spent 500,000 yuan to buy some buzz for his new product launch. Unexpectedly, it became popular and topped the hot search list.

Compared with the tens of millions offered by his friends and the overwhelming publicity, he spent almost every penny wisely, and finally set the launch price of the new machine at 1,599.

He has done all he can and leaves the rest to the market

……

“Mr. Chen, what a coincidence?”

Chen Xing walked to the corner, and Rebus and Luo Hao came face to face.

Maybe it was because he was fat. Although Luo Hao tried his best to hide it, he was still a little out of breath. These two business bosses may have come from the other side. To stop him.

Chen Xing did not expose them directly, but he also opened the skylight and said frankly:”You two are my seniors. If you need my help, just say it.””

The humble and courteous gesture made Rebus look high at Chen Xing, and also went straight to the point:”We want to buy a 4G baseband chip and the right to use 120W Star Flash fast charging technology with you.”

“Yes”

Luo Hao echoed and added:”As long as you are willing to authorize, we will pay you a satisfactory patent fee.”

Satisfied with royalties.

No need to think about it, just pay a high price!

But it’s not yet time to harvest friends. Longxing X1 has not yet captured the market, and Chen Xing does not want to have two more competitors.

“You two seniors also know that Longxing Technology Company has just experienced sanctions from Gaotong Company and has suffered a serious loss of users. We urgently need to regain our blood during this summer vacation.……”

Chen Xing’s meaning is obvious.

I won’t consider it during the summer vacation. If you want to chat, just wait until this vacation is over.

Rebus and Luo Hao are both old foxes. It is impossible for them not to understand the meaning of the words. They also expressed their understanding and said:

“It is fully understandable that the three of you rejected the price increase from Gaotong Company. I am ashamed of this. Since Mr. Chen needs to return users during the summer vacation, we will discuss it in detail after the holidays, and we will definitely give you a satisfactory price!”

“Yes, we just looked at the number of people who have made reservations to purchase mobile phones on the online shopping platform. It has exceeded one million. As I said again, making mobile phones is about making friends. If necessary, Hammer’s production line can be loaned to you. After all We currently have no cores available, and even if we leave them, we will be in a state of suspension of production.”

Even if the deal fails, benevolence and righteousness remain, and both of them are sending friendly messages.

Chen Xing thought for a moment and realized that his factory’s production line production capacity was indeed insufficient. Since there was ready-made”production capacity” delivered to his door, he would accept it by the way. He made an invitation gesture and said:”Two seniors, please come to our conference room.” Discuss in detail”

“good!”

The three of them have their own plans.

In the view of Rebus and Luo Hao, even if Chen Xing does not sell during the summer vacation, the supply will be the same after the holidays. They only need to successfully obtain the patent authorization.

In Chen Xing’s view, Bai Don’t give away the productivity you’ve been given.

While the three were negotiating, a trending search denounced Gaotong Company quietly appeared on the Weibo platform. The technical sanctions imposed six months ago could not stop the fire after all.

(End of this chapter)