Tech Hammer

"How do you word this?"

"Three views and moral concepts are inconsistent!"

"No, Xiao Chen, isn't your reason too perfunctory? Isn't this a virgin?"

"But that's what I think."

"You can't say that if you think like this! Even if you blame it on technical issues, it's better than this! Oh, by the way, does Academician Ning know that you want to do this? What's his attitude?"

Chen Diancheng found that he seemed to think of the problem too simply. Although Zhang Zhihong didn't say anything, after calling Ning Feng and his contact person Lan Jie, it was obviously not going well. For example, the tone of the other party sounded I almost cried.

"Why does it have such a big impact? It must be done only if we Ningdou shows up?"

"Not at all. But if Director Ning doesn't know about it, I'm afraid this could really cause big trouble. The media is not easy to mess with!"

"What big trouble could there be?! Isn't it true that our software is not allowed to commit suicide? Director Ning has been educating me. We should reflect on ourselves when it comes to rational objections. Those voices that ignore the truth and make a trap must be resolute. fight back."

"So Academician Ning knew that President Chen was going to do this, and he didn't object?"

"Haha... Could it be that Director Ning personally told me not to bother him with any trivial matters in Ningshe and I have to report to you?" Chen Diancheng was confused.

Based on the context, Mr. Lan on Ning Feng's side heard that Chen Diancheng had reported to Ning Wei about fighting Weibo, and Ning Wei had no objection. I just feel like little things like this don’t need attention at all. . .

But in fact, Ning Wei did say this to Chen Diancheng, but that was about a year ago. Several of Ningshe's softwares were making a lot of money. Chen Diancheng didn't know what to do with Ningshe and wanted his mentor to give him some advice. Ning Wei's exact words after helping him solve the problem when he came up with an idea.

Ning Wei's original intention was to express his stance to Chen Diancheng. No matter how much money Ning She made, he was too lazy to care about it, let alone decide how Ning She would develop. As a result, Chen Diancheng used it to end up in today's situation.

However, Lan Jie really believed it. Of course, Ning Wei is to blame.

Before Lan Jie was established at Ningfeng Company, she was originally a senior executive of Huawei Investment. As a former member of the Huawei Group, I naturally know Ning Wei’s deeds quite clearly. How should I put it? Back then, Ning Weiben was a master who never thought it was too big to cause trouble.

Although there has been a lot of silence over the years, he also knows that it is mainly because the CPU involves too much of the academician's energy.

In fact, there were a lot of rumors in the public opinion a few days ago that Ning Wei forced his own students to win the March Award. Lan Jie also thought about whether Academician Ning would cause anything because of these messy criticisms. After all, Ning Wei Because he has a criminal record.

I never expected that something would really happen now, and it would start from Ning Feng's side.

How should I put it, unexpected and reasonable.

There was no reaction at all. Lan Jie felt that it was not Ningwei.

But didn’t Academician Ning like to respond to this topic on Weibo in the past? Why did you directly quarrel with Weibo this time?

Although she still had doubts in her heart, Lan Jie would never dare to ask about the boss's affairs. But then again, with Ning's support behind him, there's no need to worry. Anyway, no one expects how much money Ningfeng Software can really make. At most, it will just be an interview...

Of course, it would be even more perfect if the person you are dating is not him.

So Lan Jie felt at ease and gave Chen Diancheng an idea: "If you want to say this, Xiao Chen, you can't use such strong words. This reason is still not good, it is too domineering, and if it spreads, it will make people think that we You're bullying people and giving Director Ning a bad reputation, what do you think?"

"That makes sense. Brother Lan, I don't understand your business methods. Why don't you tell us what reason we should find?" Chen Diancheng lowered his attitude and asked humbly.

Chen Diancheng temporarily put down his unruly attitude toward those who could make suggestions. Of course, the greater possibility is that Lan Jie, as the person in charge of Ningfeng Software, can talk to Huawei's senior executives, and Huawei's senior executives can talk to their own director Ning, so this face must be given.

Lan Jie decided to make some efforts and said, "No, Xiao Chen? Why do you have to be so extreme? Isn't it better to use a gentler method to gradually achieve the goal?"

Chen Diancheng immediately replied: "Mr. Lan, I am so determined just because I don't want to cause big trouble. Think about it, if Weibo refuses to support our Sunshine System, we at least have the power to fight. If other platforms also refuse to What about support? Are we going to go against the entire network? If any small video software is detected, it will automatically uninstall our software? Isn’t that bad? Primary school teachers have taught us by words and deeds, we should kill the chicken to scare the monkeys!"

After hearing this, Lan Jie fell silent.

This is crazy...

He didn't dare to think about how Ningfeng Software would deal with it if it got to this point.

Seeing that the other person didn't answer, Chen Diancheng immediately asked, "Really? Brother Lan thinks it's okay, right? You'd better help me think of any other good reasons, right?"

"This, this..."

To be honest, this really confused Lan Jie. He is the kind of person who plays his cards according to routines. When it comes to such a young and passionate matter, he just finds it difficult and wishes he could push this mess away. Where can he find any good ideas?

But thinking of Ning Wei's principles of doing things and the reasons given by the young man on the other end of the phone, Lan Jie felt like crying.

There is no way, just finding any reason is better than Chen Diancheng's reason, which is obviously a reason for young people to stir up trouble. If it is really sent out, Lan Jie is afraid that the boss and the boss's students will be unscathed, and he will be the only one to play with it. Already...

"Otherwise, we are saying that both Weibo and Microsoft have the word "Wei"? After all, we are about to launch our own desktop operating system. We have nothing to do with Microsoft in the first place. How can we use this gimmick to turn around and advertise the new Hongmeng system? Is that so? If you say that, I think senior sister will definitely be very satisfied. What do you think? Mr. Lan!" Chen Diancheng suddenly had a sudden thought again, found a very different reason, and immediately said excitedly.

After hearing this, Lan Jie almost spit out blood...

He finally heard that Chen Diancheng was determined to cause trouble. But think about it, with Academician Ning's support, there really is nothing to be afraid of.

"This is not good. The reason given should be from a high moral point so that everyone can agree. Xiao Chen, think about it, this news will offend not only Weibo. In theory, Weibo will be offended. Bo is taking the blame for those media accounts, and if they are not morally tenable, they will easily be attacked by a group of people." Lan Jie said sincerely.

"But we have a point! Is it wrong to implement the sunshine news rating algorithm? Is it wrong to allow excellent, fair and knowledgeable media people and news that conforms to correct values ​​to come forward? Morality is indeed on our side." Chen Diancheng He immediately retorted.

"Then... okay, I will immediately start preparing to send an open letter to all partners. As for the new version... well, do you really want to force the update tonight?"

"It's necessary! Soldiers are valuable and quick, Mr. Lan!"

"What if some game companies are unwilling to cooperate?"

"Terminate the contract! Then just compensate for the losses as stipulated in the contract! Ningshe still has more than 1 billion in its account. We have reached a consensus that we won't feel bad if we pay the full amount. But you have to make an agreement with those game companies. After the contract is terminated, The contract will never be renewed. We, Ningshe, don’t rely on this little money.”

"Then... okay, I'll ask the operations side to connect with you later."

"Well, that's it, Mr. Lan! I'm done."

Lan Jie was completely speechless after hanging up the phone. That was more than one billion!

…

While Chen Diancheng was arguing with Ningfeng Software, Penguin Group had already begun a vigorous publicity campaign.

However, the fanfare of Penguin Group is actually different from other Internet companies. It has a very quiet style.

The first is the proposal letter, which uses the method of launching each of its software.

For example, make a wave in the circle of friends; push a wave in the official account; Little Penguin will put a pop-up advertisement; throw the condensed version of the text at the beginning of the Penguin Investment long video software; when you click on the Penguin game, make a few micro videos to increase traffic It is full; the browser starts pushing directly; the game is not missed until the end, and a small pop-up window is added before clicking on the game...

Penguin’s official WeChat account was also posted, but compared to Penguin Group’s small tricks, the traffic from the official WeChat account was almost negligible.

But relying only on those powerful little methods, it quickly caused a sensation on the entire Internet...

Is Penguin Group really going to start doing personnel work? !

how to say……

As one of the largest and most influential Internet companies in China, Penguin Group has a reputation that can only be said to be understood by everyone.

After all, in the early days of the Internet, in the era of disorderly competition to grab the market, Penguin Group, with its social traffic portal, had too many criticized practices. However, many people were excited by the high-profile publicity of this initiative letter.

There is no other reason. Any netizen on the Internet who can still think normally, especially the younger generation of netizens, has been frightened by the current media celebrities...

People who do science popularization work hard to influence thousands of people and develop correct scientific concepts. However, if a media takes a foreign paper and explains it out of context, it may convince tens of thousands of people to believe those messy theories.

This kind of destructive power is not surprising, but those who immediately intervene in biased reporting as soon as a hot social event occurs are even more despicable.

Young people are prone to impulsive emotions. These one-sided interpretations often make many angry young people immediately type wildly on the keyboard. They finally managed to say it out in one breath. Within two days, oh, things turned around.

The previous victim turned out to be the perpetrator, and the one who everyone had been scolding for several days turned out to be the victim...

Lies, one-sided words, conjectures without evidence... It seems that whoever finds the media exposure first will be justified. Not only that, these media also like to use shocking titles to characterize the incident...

For example, "Why did the eldest son drive his 70-year-old mother out of the house?", "Mother begged her son to donate bone marrow to save her but was rejected!" These headlines make people call the Chinese people morally corrupt and unfilial. They were all explained from the mother's perspective, but only after two days of fermentation did the netizens learn the truth.

It turned out that the first mother had two sons. The eldest son had raised his mother alone for more than 30 years, and the younger son basically ignored her. It turned out that the mother wanted the eldest son to give the house she bought to the younger son...

As for the second one, the mother divorced when her child was two years old and never paid child support. During this period, she didn’t even see her son. However, she lived a good life and had another child in ten years. Son, it turned out that the mother was afraid that marrow donation would harm her current son, so she searched for her former son...

Really, these weird views will make capitalists shed tears, let alone ordinary netizens.

Thinking of the three days of scolding before, people with a little sense of morality would probably feel that they were screwed. As for the parties involved in the incident, it was even worse. God knows how they lived these days. Of course, it is difficult for the two mothers to get what they wanted. , almost everyone involved in the news was disgusted, except for the media that published it. After all, there were two waves of traffic.

This is not the best result. If the person involved in the news can't stand the pressure and takes some drastic action, the most the reporting media can do is apologize, and maybe they can rely on this to get a third wave of traffic...

Anyway, a win!

This is still the simplest reversal, and many times the news can even have three or five reversals...

Twenty years ago, probably no one would have thought that in the future Internet era, even watching news would be like watching a large-scale suspense ethics TV series. Until the last moment, you would not know who is more reasonable.

So now, whenever a social hot spot appears, there will be a lot of "let the bullets fly for a while" in the comment area. When countless kindness and indignation are exhausted, being more cautious becomes the only solution.

Now, Penguin Group has declared war on this much criticized field in an extremely exaggerated way?

By the way, Ningshe’s name is still on the proposal, and Ningshe’s name is still at the front...

Really, you can imagine how much heated discussion this open letter caused at this moment.

Are you really going to have a hard time with those unscrupulous media?

Netizens were very excited, and ethical media people were dubious, but there were still a group of people who really started jumping on the bandwagon.

What the hell does this mean?

Someone wants to ruin someone's job?

Especially for many self-media people who are not from a professional background and only rely on inciting emotions to get traffic, this initiative letter is really cutting off people and money.

As for some official media, they are not used to it.

In the era of traffic, we have figured out a routine on how to grab attention, which can be said to be easy and get traffic. Going back to the previous serious journalism method, not only will the workload of reporters and editors be doubled, but there will also be no way to stir up conflicts, and the effect will not be as good as the current model. Who is willing to do something with twice the result and half the result?

To put it bluntly, it is difficult to change from extravagance to frugality. We have become accustomed to the working mode of taking it easy and still winning. Who wants to do things in the same way as before? In the 1990s, newspaper sellers on buses in Shenzhen City all learned to shout sensational news to sell newspapers, let alone the Internet era.

Without any gimmicks, who would pay?

So a group of people started gearing up and playing with pens. How could they be frightened by a bunch of technical brats? Do you understand freedom of the press and freedom of speech? Do you understand the editorial rights? As for the Penguin Group, they were automatically ignored by these people.

For some people, the word Ningshe is very intimidating, but for those in the self-media, Ningshe is obviously not as intimidating as Penguin Group, so you have to pick the weak one!

If you really want to talk about it, no one uses public opinion better than these people.

However, just as these people are gearing up, major game companies and software operators that have cooperative relationships with Ningfeng Software are in a state of great confusion at this time?

What is this scenario?

Let users choose between Weibo and software produced by Ningshe?

If the game company does not cooperate in updating the random forced algorithm, will Ningfeng Software be forced to terminate the contract? Compensate for losses according to the contract and never renew the contract?

Really, almost all game companies in China were stunned the moment they saw the notification letter from Ningfeng Software. At that time, in order to seize the market, game companies were rushing to cooperate with Ning Feng. The amount of liquidated damages was actually not high. For many popular games, the compensation for termination of the contract was hundreds of thousands or millions. Less than one day’s recharge from a major game event was made.

Even if the contract for a game that is no longer so popular is really terminated, if we can no longer cooperate in the future, should we continue to make the game? Nowadays, players all recognize this random event algorithm. Without the support of this algorithm, the game would not be able to compete at all!

The main ones that are struggling are game companies.

Ningshe's other two software actually target different users, so there isn't much to worry about.

But the impact is big enough.

After all, game companies are not stupid. They can vote with their feet as to which company is more beneficial to them.

By allowing users to choose between their own games and Xingyu Weibo, at least half of the users should be able to stay. If Ningshe’s random event algorithm is really gone, there is a high probability that our users will be lost to other games.

Of course, you still have to struggle.

For example, Ningfeng Software’s phone calls and WeChat messages are being bombarded from top to bottom. As the general manager, Lan Jie’s phone has been bombarded with calls. It is no exaggeration to say that in the two hours since the open letter was sent out, Lan Jie did not even have time to take a sip of water. She had repeated the same words almost a thousand times.

"Mr. Sun, I can't help it. Ningfeng Software is just an agent. This is Ningshe's decision. If you want to sue, compensate or terminate the contract, it's up to you."

"Mr. Wang, I, the manager, have nothing to do. This is Ningshe's decision. According to the contract, Ningfeng Software has no right to question the developer's decision."

"Mr. Liu, our Ningfeng Software is just a middleman and has no right to speak. If you are angry, don't vent your anger on me. Why don't you go to Yanbei University to talk to Ningshe to reason with you? If you can make those kids change their minds, I will give you Big bonus for you."

…

So, about two hours later...

Almost all game players in China have seen important announcements from the official game when they log in to their favorite game or are playing the game...

The announcement titles, without exception, are all marked in the most conspicuous fonts, "Extremely important, players must read!!!"