Reborn as King [Entertainment]

Counting the films that Fei Ran has acted in, except for his debut work "The Beginning of Man", he participated in all the promotions. When the second film "Pian Er Jing" was promoted, he was filming the second season of "The Wilderness". The director was unrestrained and led him Li Taibai's third film "Li Taibai" was released on the prime time of National Day last year. Coincidentally, he was filming the third film of "The Great Wilderness" again. Ji, the "Li Taibai" version of the human figure standing sign once again appeared in the arena, accompanied by the crew on various variety shows, netizens jokingly called——

When will "The Beginning of Man" release a Zhao Yihang version of the human-shaped stand, and when the film is gone, all the human-shaped stands that accompany the movie promotion will be displayed. The name of the exhibition will be "Those Feiran who accompanied the director to travel all over China" .

For such a master who seldom participates in film promotion, it is too difficult for him to know when the film promotion will start and how the situation is now.It would be nice for him to know when the movie will be released. What kind of bicycle do you want?

Therefore, when several reporters who visited the set were blocked on the set and asked why "From an Extragalactic Galaxy" had no publicity, Fei Ran looked at a loss.

He asked Zhang Xiuji beside him: "What is zero publicity?"

Zhang Xiuji explained helplessly: "It's just that there is no road show, no variety show, and few drafts, so it's ready to be released."

"Oh," Fei Ran nodded clearly, looking at the gossipy reporter, "I don't understand the propaganda, why don't you ask the director?"

...If we can find the director, we will use it to ask you!A reporter immediately asked: "Fei Ran, can you reveal the director's news?"

Feiran asked suspiciously: "Don't you know where he is?"

The reporter shook his head: "I don't know." The Chinese opera has been run N times, but no one was caught!

Fei Ran: "Then I don't even know."

"..."

Since I can't find out why, I'll dig a hole for you to jump in!A reporter asked maliciously: "Fei Ran, some netizens think that the crew of "From the Galaxy Beyond the Galaxy" chose zero publicity because they think that with you as the leading role, there is no need for publicity. Do you agree with this statement?"

Fei Ran didn't understand, and asked innocently: "Why don't I need to promote my starring role?"

"...Because everyone likes you, as long as you star in a movie, the audience will pay for it."

"It turns out that everyone thinks of me that way," Fei Ran nodded, and said emotionally, "Although I feel that I am still far away from this requirement, I will continue to work hard in order to live up to everyone's expectations of me. Ah! The filming has started, sorry, thank you for visiting the set today, goodbye!"

...Wait, we didn't mean that!Wait a moment!don't go!

Walking into the set with Feiran, Zhang Xiuji asked, "What happened to that movie? Are you really planning to promote it?"

Fei Ran shook his head: "I don't know either, you know that I seldom participate in movie promotion, and why this movie is only released now, I also find it a bit strange."

Although "From the Galaxy Beyond the Galaxy" has received capital injection from Goldstone Capital, the total cost is less than 50 yuan despite the limited script.Although the low cost does not mean that the film is shoddy, especially for a film that wins with a script and has a single scene like "From the Galaxy Beyond the Galaxy", the cost does not represent the production level, but to a certain extent, the low cost does mean that the production cycle is short .

Originally, Fei Ran thought that "From the Galaxy Beyond the Galaxy" would be released by the end of the year at the latest, but who knew that the waiting time would be over a year, and it was said that it would be released soon, but there was no news at all?As the lead actor, Fei Ran also looked bewildered.

After "Xi Similarity" was finished, there was no good script for the time being. Fei Ran, who was resting at home, mentioned this matter to Li Yue.

Li Yue lay on the luxurious and soft sofa in the audio-visual room with Feiran in his arms, while playing with Feiran's slender and slender hands, he replied absent-mindedly: "I just pay the money, and I never care about the rest. As an investor, you can get a sneak peek. After the cut of "From the Galaxy Beyond the Galaxy", you were filming, so I watched it first. The film was shot very well, but the soundtrack was so bad, so I called back and asked someone to find someone to compose the music again. I don’t care about the things after that. The distribution and publicity are all in charge of the producer sent by the company.”

Feiran pulled Li Yue's hand out from under the sweater, turned around with great interest and asked, "Then ask him, what's going on?"

Li Yue was a little upset, and looked at Feiran with slightly squinted eyes.Fei Ran was not afraid, wrapped his arms around Li Yue's neck, and gave him a delicate kiss. When Li Yue wanted to go deeper, he backed away in time, and said with a sly smile, "Do you want to ask?" look.

Li Yue reluctantly picked up the phone and started making calls in front of Fei Ran.When Fei Ran approached curiously, he directly pressed the man on the sofa, and drove straight in when he opened his lips slightly because of an unprepared exclamation. He raised the key and asked, "What's going on with the promotion of "From an Extragalactic Galaxy"?"

After listening to the whole live broadcast on the other end of the phone, the producer said with a blushing face: "This... the previous publicity is what the director said, how should we do it... After the soundtrack was completed, when I asked Director Xia for his opinion, He only talked about the release, not how to promote it...so..."

Unlike Hollywood's producer-centered system, Huaguo is a director-centered system. Basically, the producer or producer only plays the role of communication between the producer and the director.The most work done is to calculate the cost of the crew and control the budget, while the director is responsible for a series of film-related work from the formation of the crew to post-production, and even distribution and promotion.

Although in recent years, with the influx of capital, the major producers have almost controlled the distribution and promotion, but no matter what they do, the director cannot be avoided, and many things must be approved by the director.

If you are other directors, you must be familiar with the whole process, from the early publicity before the filming, maintaining the exposure rate during the filming, the negotiation and publicity roadshow with the theaters after the filming and before the release, etc., even if you don’t do it yourself, you will Keep in touch with the producer and let the producer follow up.

But Xia Cong and Song Sihan are just two senior students of Chinese opera. With their talent, they wrote the script of "From the Galaxy Beyond the Galaxy", and with their enthusiasm, they got investment from Goldstone Capital. Do you want them to control the inside story of the industry?They also want to rely on a big tree to enjoy the shade. Anyway, Goldstone Capital has the supervision and production, so just let him do it!

It has to be said that the zero-publicity release of "From the Galaxy Beyond the Galaxy" was a complete oolong incident, but the matter has come to this point, and Li Yue does not want to hold anyone accountable.

"Okay, it's already this time, and it's too late for publicity, so let's do it like this." After finishing speaking, he hung up the phone, leaned over and wanted to continue.

Feiran quickly covered his mouth and asked, "Aren't you afraid of losing money?"

Li Yue raised his eyebrows, pulled Fei Ran's hand, and said with a frivolous smile: "The cost of this movie is less than 200 million, and most of it is your salary. If you count your box office share, you will lose more After finishing speaking, he pressed it down, pressed his tongue against the lips and teeth that were eager to greet but refused, and attacked the city all the way, and immediately a reverie sound sounded in the audio-visual room.

"But...but...my salary...have already been paid...you..." Feiran took time out of his busy schedule to retort, causing Li Yue to suck more intensely, and immediately curled up his toes.

"So...shouldn't you flatter the big boss?" Li Yue panted and chuckled, in the constantly changing light of the audio-visual room due to the movie playing, he and Feiran gradually merged into a silhouette indistinguishable from each other on the sofa .

On March 2021, 3, "From an Extragalactic Galaxy" will be released quietly.

In the past two years, if you ask who is the most popular male star in Huaguo, even if Fei Ran does not rank first, he will definitely occupy the top three positions.Although there are not many works, the box office is astonishing. The box office of all works since their debut has exceeded 30 billion. He is the king of the popular niche. The status of the circle is detached.

A movie with such a person as the protagonist is released with zero publicity, how about the film schedule?

Very dismal.

No way, theaters are such realistic people.Originally, film scheduling will be affected by many factors, from the type of film to production cost, from the negotiation of the producer to the popularity of the leading actors, all aspects will affect the result of film scheduling.In recent years, the pre-sale box office of films has also been added, which can be said to affect the whole body.It is no wonder that many film producers have resorted to many tricks in order to increase the number of films scheduled, such as lock-ups, box office stealing, pre-sale refunds, box office injections... tricks can be described as endless.

And "From the Galaxy Beyond the Galaxy" is the most unpopular sci-fi + literary genre in Huaguo's box office; the production cost is only 200 million yuan, which is impressive since the salary was lowered to participate in the performance, and the small cost did not run away; the producer tried hard to win, but the effect Not too much, after all, the theaters have benefited so much, they have already formed their own film scheduling rules, and they will not act rashly; because there are few films in the lineup, pre-sales will naturally not be able to pull up, and Feiran's fans are generally rational, although the spending power is strong. , but at most they will be there to support idols, and it is impossible to lock the market or something.

As a result, "From the Galaxy Beyond the Galaxy" has a film scheduling rate of less than 3%. In the first weekend of its release, the box office was less than 600 million.As a result, the sunspots on Weibo cheered and turned into prophets one after another, affirming that Feiran will start flopping from this movie.

——Ah oh, Yuhong met Waterloo, it has been in theaters for five days, and the box office has not yet exceeded [-] million [Yun Bei]

——Isn’t someone 6000 million followers?Is it more than this amount for one person to contribute one dollar? [laughing and crying]

——Watched it in the cinema, the plot was boring and incomprehensible, and at the end I didn’t say whether the protagonist played by Fei Ran was an alien or not. It wasted 10 or [-] minutes of my life.

——I heard it was a sci-fi movie, but it turned out that a group of college students sat and chatted together, and that was enough for me.If you don't have money to build a spaceship, even if you fly a ball of light in the sky, I will think you have worked hard!

——I thought it was a criminal investigation film at first, and it started with death or something, but it turned out to be suicide after a long time...

——The producer thought that if you played the leading role, you could save the publicity fee...I can only say that it’s a good thing you guys didn’t invest too much in publicity, otherwise you will lose money [laughing and crying]

——A certain Yuhong thought that she could afford the box office of a literary film, but she was slapped in the face [slap in the face]

——First of all, if this is a literary film, if you make a so-called literary film under the guise of a sci-fi film, the result will be completely different.

——Seeing these comments, I suddenly felt that there are not many people in Huaguo who are willing to calm down and watch movies now.I don't ask you to understand the connotation of the film, at least you can see the remarkable acting skills.It can be said that in this movie, Fei Ran has contributed his best acting skills since his debut. In the second half of the year, I am looking forward to seeing him sweep the major awards.

——Yes, yes, Yuhong is good at acting, is she the best in the universe?I didn’t see the acting or anything, but I saw the film full of hypocrisy, thanks to you guys who can blow it out [laughing and crying]

——Too lazy to tell you sunspots on Weibo that the world is the world, open your eyes and look at the outside world.Link-"From an Extragalactic Galaxy" Douban Comments

——Here comes another parrot who regards Douban ratings as a bible. Who doesn’t know that Douban is a gathering place for a group of hypocritical people. Isn’t your Yuhong’s movie the most pleasing to them?

——What about Douban 9.3?The box office wasn't as bad.If there is no box office, there will be no appeal. Next time, investors who want to find Yuhong to make a movie, let’s see how this movie ends first [erha]