Shenhao starts from a fake rich man

The eleven bigwigs chatted with each other in several waves.

For example, Teng Xun’s twist vine is in a wave with Ding Sanshi of Net Wing, Shi Yuzhu of the giant and Chen Tianqiao of the grand one.

All four companies are currently focused on gaming!

Among these eleven people, Ma Yun, Milk Chadong, Zhang Jingdong and Huang Guangyu are in the field of e-commerce, and it seems that they are the most impacted by Han Haoran.

The four of them got together.

After all, in addition to Xiaodu, who has finished playing, Han Haoran only affects the field of e-commerce.

Han Haoran’s “orchestra network” has subverted the field of e-commerce.

The success of the “orchestra network” made Ma Yun and the other four realize that group buying can reduce the cost and price to such a low price!!

Although Ma Yun didn’t understand it at first, her old customers and fixed partners, even if they gave Han Haoran a loss-making price, they had to rush to launch their products on the “orchestra network”.

But seeing the real sales, Ma Yun understands.

Sell 10 million items at a time, and make a profit of 1 yuan per piece.

and sold 10 million items in half a year, with a profit of 10 yuan each.

Many manufacturers will choose the former.

In particular, they believe that the 10 million pieces sold on the “orchestra network” are an extra 520 sales out of thin air, and they are making money in vain.

But in fact, it is clear that the sales of the orchestra will affect the sales of their brand on other e-commerce platforms, and even affect the sales of the same type of products.

Although I know this fact and see it very clearly, although the “group buying” thing is preferential to consumers, it is not conducive to the industry in the long run.

It will drive down the total profits of manufacturers in the entire market.

But Ma Yun was helpless.

Because for brands and merchants, they can also sell an additional 10 million products overnight by cooperating with the orchestra.

If they don’t cooperate, the orchestra network will cooperate with other competitors of the same kind, and they will really lose a lot of money!!

Although Ma Yun knows that the concept of group buying on the orchestra network has a precedent in Citigroup.

However, the concept of group buying and perfect marketing are combined so seamlessly, Han Haoran is amazing.

Ma Yun spoke in detail about his understanding of the orchestra network. In the end, he concluded: “All in all, I am helpless on how to resist the impact of the orchestra on the e-commerce industry. ”

“Obviously, the emergence of the orchestra network is not good for all of us, and he has made the cake of e-commerce (CEAC) smaller. ”

“Han Haoran was able to make huge profits, but the profits we lost were much more than the profits Han Haoran obtained!!”

“But the scary thing is that the profits lost by the entire market are actually going to consumers. Consumers can buy cheaper products. ”

“This is the most terrible point of the ‘orchestra network’! It is not in our interests, but it is indeed in the interests of consumers!”

Zhang Jingdong sighed: “Han Hao doing this kind of thing!!”

“The launch of Pujia, Han Haoran only earned word of mouth, but the search engine business of Haoran Internet is still losing money. ”

“However, this time, half a month has brought 100 billion small degrees out. ”

“Orchestra.com, Han Haoran has made money!! but his speed is based on the pain of the entire e-commerce industry. ”

“Anyway, it is impossible for our Su Ning and Lao Huang’s national charm to have a price war with Han Haoran. The cost of our brick-and-mortar store is too high. Rent, manpower, and electricity bills have all increased dramatically. ”

“And our online price and the price of the physical store can not be too different, if the e-commerce platform has too big a discount, it will seriously affect the sales of our physical store, and even the brand’s reputation. ”

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Milk Chadong sighed with emotion: “Guomei and Su Ning can’t fight a price war with Han Haoran. ”

“Actually, we JD are helpless. Although our operating costs are a little lower. ”

“But when we ask the same merchant to get the goods, the price is much higher than Han Haoran!!”

“Although we don’t know how cheap Han Haoran asked those merchants to get the goods. However, even the ‘group purchase price’ sold by ‘Orchestra’ to end consumers is lower than the price we take. ”

“In terms of price, we definitely can’t match the ‘orchestra.com’. ”

Ma Yun nodded and smiled: “Also, in addition to BtoC, Ahri also has CtoC.” So we have a very wide range of products. ”

“Han Haoran has an impact on us, but the impact will not be too big. ”

“And Guomei and Su Ning are different. I have counted that after the launch of ‘Orchestra.com’, I have withdrawn from the group purchase of refrigerators and air conditioners, and the sales are very good. ”

Next, the classification of color TVs and washing machines, Han Haoran will definitely not miss it. ”

“For Guomei and Su Ning, who started by selling appliances, you will be very sad. ”

Huang Guangyu said with a smile: “Boss Ma, we are all smart people, you don’t need to emphasize this.” ”

“Because we all know that Han Haoran will make us all unhappy. We’re just here. ”

“Our top priority now is to find a solution. ”

In fact, Ma Yun has a way to fight against the “orchestra network” in his heart.

This is the inspiration he got from “Orchestra.com”!!Low prices are fatally attractive for any consumer!!

Even if many people don’t need this product for the time being, they will go to the “orchestra network” because it is cheap!

Ma Yun’s killer feature is “Double Eleven”!!

It’s already September, and Ma Yun still has two months to prepare everything!!

“Orchestra Network” only launches 10 products per day!

And Double 11, Ma Yun plans to involve all the merchants of her Tmall!

Fold!!

Attract consumers with ultra-low prices, maybe even lower than the price of “orchestra network”!!

And Ma Yun is confident, with the size of his own e-commerce industry worthy of the hegemon, if he engages in a centralized, one-day carnival of rewards a year!!

Then, the sales and sensation will be more terrible than Han Haoran’s “orchestra network”!

After all, 10 products are sold at the lowest price at the same time as hundreds of thousands or millions of goods!!

That’s a big gap!!

Ma Yun is just in his mind now, and he is confident that Double 11 will be a pioneering event that shocks the e-commerce industry!!

The trading volume of this day will be an astronomical number that many people dare not predict!!

Of course, Ma Yun will not tell the other three about her big plan.

Although the eleven people are an alliance to fight against Han Haoran together.

But the alliance is not a brother, and there is still competition among the members of the alliance!!

Therefore, Ma Yun also pretended to have a headache with the “orchestra network” at this time.

Without the slightest exposure, a certain treasure is about to shock the industry’s big move!_

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