Shenhao starts from a fake rich man
Chapter 083
At the same time as Han Haoran and He Zhiyuan sent messages.
The International Trade Building, not far from Financial Street.
Sina Head Office.
The vice president and marketing director of Sina Group, as well as the director in charge of Weibo, and the staff of Weibo’s marketing team gathered in the same conference room.
They held this emergency meeting because of Han Haoran!!
The vice president of Sina Group sat in the middle of the conference room and asked the marketing director next to him: “So, a Weibo has 100,000 retweets in less than 12 hours.” It’s not brushed??”
At the age of 30, the marketing director replied, “Yes, our technical team has checked it.” ”
“There are no duplicate forwards with the same ID, and there are no forwards from the same IP. ”
“Suffice it to say, this data is real. ”
“Also, it is worth noting that only 55% of the 100,000 Weibo accounts that retweeted koi participated in our ‘super lottery’. ”
“The remaining 45 percent of people did not participate in our raffle. However, they retweeted this ‘koi’ Weibo. ”
“Most of the accounts have passed real-name authentication, so the 100,000 retweets in 12 hours are real and effective. ”
The vice president still couldn’t believe it: “However, since our Weibo was launched, even if it is a popular star, their Weibo will not be said for 12 hours.” Even if the accumulated data has such a large number of retweets on a single Weibo??”
An employee in charge of Weibo statistics quickly replied, “No.” 100,000 retweets on a single Weibo, in fact, it can be regarded as breaking the retweet records of other accounts other than official blogs since Weibo was launched. ”
“The official blog is also because of this ‘super lottery’, and the number of retweets has exceeded 5 million. ”
However, this is the number of forwards accumulated in more than 30 days, if converted to 12 hours, it can be said that most of the time, even if it is an official lottery blog, the number of forwards in 12 hours has not reached 100,000. ”
The previous Weibo retweet record was held by Zhang Hanxiao, who currently has the highest number of Weibo fans. One of her most popular posts on Weibo has 53,000 retweets. Compared to 100,000 retweets, the number of retweets is only half. ”
“And it is worth mentioning that the ‘familiar world, strange self’ is the lucky koi named Han Haoran who was contacted by our staff yesterday. ”
The rate of retweets on his Koi Weibo has not slowed down, but has risen exponentially and rapidly. ”
This Weibo took 8 hours to exceed 50,000 retweets, and then reached 100,000, which only took more than 3 hours. ”
“Of course, there is also a reason why these three hours are the time for everyone to wake up in the morning. ”
“According to our real-time detection, the number of retweets per minute of this Weibo is now about 500, which means that in an hour, this Weibo will increase the number of retweets by 30,000. ”
“It’s the time period with the most online users on Weibo. ”
“Therefore, we expect that the number of retweets of this Weibo may exceed 200,000 before 12 noon today!”
————————————-
The vice president couldn’t help but sigh: “200,000!!This popularity is even higher than that of a big star!”
“It seems that the lucky user we drew is not only lucky, but also has a good mind. ”
The Weibo staff who was in charge of contacting Han Haoran before took over the topic: “Vice President, this is indeed the case. ”
“We previously verified the profile of this lucky user. ”
“He was still a student, but he studied at Mizuki University, the best top university in China, and his major was the best finance major at Mizuki University. ”
“Similarly, I checked Han Haoran’s previous information, and I found that he was the top student in the science college entrance examination in Jiangnan Province. ”
“And his college entrance examination score is very high, out of 750 points, he got 733 points, which is 30 points higher than the second place in their class!”
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“It can be said that Han Haoran is a genius!”
Sina’s marketing director also said: “Academic performance is not mentioned for the time being. ”
“I have to say that this Han Haoran is simply a self-taught genius in marketing!!”
“Koi, I don’t know how he came up with the word. ”
“But I think the word ‘koi’ will become a buzzword this year. ”
“Han Haoran took advantage of the psychology of human subconscious desire to become lucky, and packaged himself into a ‘koi’. ”
“In fact, we all know that you can’t be lucky just by retweeting a tweet. ”
“Just as many people go to the temple to petition and make vows, many people are superstitious that this will bring them good luck. ”
“And retweeting a Weibo doesn’t cost anything, and it only takes a few seconds. ”
“Most people also have the mentality of trying to forward without loss, and will repost this Weibo. ”
And other people, seeing that their friends on the homepage reposted this Weibo, also held the mentality that they would have good luck if they forwarded, and also joined the ranks of forwarding. ”
“This is also the reason why so many users who did not participate in our Weibo’s ‘super lottery’ will also forward Han Haoran’s ‘koi’ Weibo. ”
“In terms of the most advanced theories of our marketing, Han Haoran’s koi Weibo corresponds to the most popular ‘viral marketing’ in Europe and the United States today. ”
“Use the identity of the lucky person with a 1 in 1 million probability of being drawn to carry out follow-up packaging and marketing to yourself. ”
“It can be said that although Han Haoran is a top student majoring in finance, his self-marketing this time can be selected as a case of ‘genius marketing’ in the marketing course. ”
And the most unexpected thing is that from Han Haoran winning the lottery to sending this koi Weibo. Less than half an hour apart. ”
“To be able to come up with such a brilliant idea in half an hour, he is truly a genius. ”
“If I have the opportunity, I would like to talk to Han Haoran in person. ”
“And I think this ‘koi’ Weibo is just the beginning. ”
Han Haoran packaged his own account as an account with higher traffic than big-name stars, and there will definitely be follow-up actions. ”
As soon as Sina’s marketing director finished speaking, an operator of the Weibo team next to him said: “Director, your prediction is not wrong at all. ”
“This Han Haoran posted another Weibo!!”
————————————-
Just received a very sad news. The editor-in-chief thought this book was an entertainment article, so he recommended it, and this book will never be recommended again.
But. The framework of my book is mainly urban. It’s really puzzling and uncomfortable. Just because I wrote about the main character participating in a variety show on a TV station?
However, after the decision of the editor-in-chief, I, as an author, had no power to resist and could only accept it.
In Feilu, there is too much difference between a book and a recommendation.
Now it seems that the only hope that this book can be seen by more people is that it can stay on the heavenly list, or it will be on the list of monthly passes and flowers.
Although I know a book that doesn’t have any recommendations, it’s unlikely that it will stay on the list.
Next month, please be sure to give me your commuter pass and flowers.
I’ll cry first, and then go to sleep. Originally, I didn’t sleep well when I woke up early this morning.
Wait until I wake up from crying and then code words.
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