Senior Superstar

Ice City, Huashen Cinemas in XC District.

Standing at the ticket gate of the theater, watching the audience of the latest show wearing 3D glasses talking and filing in with a smile, Xu Kezhen, the owner of Huashen Film City, was really in a good mood.

In the past two years, the development momentum of the domestic film industry has been good, especially the three prime time slots of May 11th and the Spring Festival. The huge number of moviegoers and the rising ticket prices along with technological innovation have made this one a video producer since the 1990s. Practitioners and entrepreneurs in the film and television industry who started in the hall have truly felt the progress of the film and television industry.

Real money in progress!

Huashen is not a chain movie theater. In fact, the entire movie theater is not large in size. The entire movie theater covers an area of ​​more than 7,000 square meters and only has six screening halls.

But these six auditoriums were all changed to 3DMAX last year. After entering the National Day file, Xu Kezhen made a turnover of 150,000 in one day yesterday!

That's right, isn't this game full just now?

In front of the Yingyuan Gate, seeing that his boss was in a good mood, the theater manager hurriedly smiled and said, No! After the release of The Wandering Earth, there hasn't been a show that was not full. Now our halls 1, 4, and 6 are basically daytime. The stadium is not empty! The attendance at night is around 30 to 40, and the attendance is rattling.

Hearing what the manager said, Xu Kezhen suddenly hissed as if he had arrived first.

What about the other scenes? What are they playing now?

Oh, Halls 2 and 3 are showing Alien Awakening, and Hall 5 is a carousel hall. The big hits of this schedule are the two sci-fi hits Wandering Earth and Alien Awakening. When United Cinemas wanted films, it was mainly these two films that were lined up. The quality of the other films was not bad, but the audience couldn’t support the whole day. Elephant, as well as Born to Be a Sister and Famous Buildings in the World, we basically have two shows a day for each film, one in the morning and one in the afternoon. In this way, we can ensure that each hall has 30 The above attendance rate. The variety of films can also be guaranteed, and there will be no running away.

Xu Kezhen nodded while listening to the manager's report on Yingyuan's business situation.

My own manager was dug from Wanda with a high salary. Among other things, there are two brushes in the film arrangement.

In fact, to put it bluntly in theaters, there is no secret to being able to do well. The first is to look at the geographical location. Huashen has a little advantage in this regard, so it can make do.

Another point is actually the selection and arrangement of films.

If the film is well selected, the audience can be attracted if the publicity and distribution materials before the schedule are in place. If the film is well arranged, it can continue to attract the audience.

The three things are done well, needless to say, the attendance will explode throughout the year, as long as the three golden slots of May 11 and Spring Festival, and the two silver slots of winter and summer vacations do not decline, the theater's revenue will not have to worry.

If a theater like Huashen is operated well, a prime time slot will basically turn over a million dollars in seven days. Leaving aside the labor, rent and other miscellaneous expenses, the net profit will be about 150,000 yuan.

Basically, in the three prime months, you can earn enough for the whole year, and in the winter and summer vacations, you can earn dry money in the two silver files.

It's good, do it well. I'll treat you to a drink when I'm done working for a while.

Hey, you don't need to drink, the boss will give you some red envelopes when the time comes.

Seeing the manager asking for a red envelope with a playful smile, Xu Kezhen feigned anger;

Stinky boy! Well done, when did you lose your red envelope? A red envelope is a red envelope, and drinking is drinking. Can that be equated?

Hey, that works.

The manager Xiao Liuhan nodded with a smile. At this moment, the intercom in his hand rang.

Brother Liu, all the tickets for The Wandering Earth are sold out today, we have stopped selling tickets here.

Empty again?

Hearing the message from the girl at the front desk on the walkie-talkie, Xiao Liu was taken aback for a moment, then smacked his lips.

What's wrong?

Seeing that her subordinate seemed to be a little embarrassed, Xu Kezhen hurriedly asked.

oh.

After recovering, Xiao Liu waved his hand.

The Wandering Earth has been too intense in the past two days. The daytime show was full, and the night show had a very good attendance rate last night. But the two shows after nine o'clock were not full. I think today is about the same as yesterday Due to the situation, I didn’t start filming. Unexpectedly, today is even more fierce than yesterday, and the night show is also full. Grandma, the last time I saw such a fierce movie was Titanic.

oh?

Hearing this, Xu Kezhen frowned.

Then what are you going to do?

Facing the boss's question, Xu Kezhen stretched out his tongue and licked his lips, then pursed it lightly.

There is really no other way, so I can only find other venues. There is no reason not to make money. If I think about it, I will empty the evening shows after nine o'clock in the two halls of No. 2 and 3, and add four Wandering Earth. Although the attendance rate of Alien Awakening during the day is not satisfied, it can still maintain at 30 to 40 people per show. The theater alliance has signed a contract, and the film schedule cannot be lower than 35%. But at night Looking at the two shows in this way, there is no need to continue. The last scene of Alien Awakening yesterday, the audience was so sporadic, it was meaningless to let it go.

Seeing that her manager knew well, Xu Kezhen nodded, and waved to Xiao Liu to let him go to work.

Just when he turned around at the entrance of the support, watching the audience full of pits and valleys happily preparing to leave.

Suddenly, Manager Liu, who was adjusting the filming at the front desk, uttered a foul language.

Damn it! Who the hell did this? Why can't twenty years of cerebral thrombosis be able to expel this formation?!

What's wrong, Liu Er?

Hearing a curse from her manager, Xu Kezhen hurried forward.

Boss, look at the scene of Alien Awakening tonight.

Seeing the boss who had gone back and forth, Xiao Liu directly picked up the ipad with the booking data in the background and handed it to Xu Kezhen.

Seeing the schematic diagram of pre-sold sessions/locations on the ipad, Xu Kezhen felt an intuition and his blood pressure shot up.

I saw that in that white session, a big red X ran through the entire afternoon session.

On the column of pre-sale ticket information, full-price ticket is clearly marked.

But what made Xu Kezhen, the boss, really feel that her hair was blown out was the ID of the person who booked the ticket - Refund at any time for minors.

Nima coins, there is still such a lock in the lock field?! This is so amazing!

With a snap, Xu Kezhen dropped the IPAD on the table.

Immediately, he picked up his mobile phone, directly entered the main group of the theater alliance, took a picture of the thousand dollars on the broken screen of the IPAD, and sent it over.

But he sent the picture to the group angrily, and he only found out when he was about to scold her mother.

Among the general group of the theater alliance, there was already a lot of shouting and cursing.

Huashen is not the only theater that has been locked!

Almost all the theaters have been locked by the audience with full-price tickets for the Alien Awakening show after six o'clock.

And the locked tickets, without exception, can be unconditionally refunded within half an hour after the movie starts, full-price tickets!

Under such insidious lock operations, the entire theater alliance group exploded!