Seclusion in the Entertainment Industry
Chapter 566 Overseas inspection
I have to say that Rongxing Media’s marketing level is still very impressive.
Thanks to comparisons with The Wandering Earth, the popularity of Iron Man has rapidly increased in a short period of time, and many people are looking forward to this film.
At the same time, under the guidance of Hero Company, Rongxing Media also began to intentionally promote the concept of creating a superhero series.
The concept of superheroes has actually been circulating in China for a long time. However, relatively speaking, people’s impressions of superheroes are mostly from names such as Spider-Man, Batman, and Superman. In fact, Iron Man is relatively Relatively unfamiliar.
However, with a wave of crazy marketing by Rongxing Media, Iron Man's name was soon listed alongside Spider-Man, Batman, and Superman.
With reference objects, people can quickly understand the concept of Iron Man.
What's even more incredible is that as Iron Man's fame is growing day by day, there are suddenly many pirated works about Iron Man comics on the market.
That’s right, it’s a pirated copy!
Although genuine Iron Man comics are currently imported into China, the price is very expensive and the quantity is relatively scarce. Not many people can afford it.
As a result, piracy began to spread widely.
Even though the country has a very strict copyright management system, because Iron Man itself is a foreign comic, it is more troublesome to manage, so it was ignored in the end.
As for who is behind these pirated works...
Well, it should not be Rongxing Media. After all, with the spread of pirated comic works, Rongxing Media also issued a statement to combat piracy.
Moreover, Rongxing Media has also set up a piracy reporting mechanism. If someone can provide accurate clues about the piracy manufacturer, once verified, the reporter will be rewarded with 100,000 yuan.
This is a huge sum of money.
But the strange thing is that although pirated comics are now very rampant on the market, and many people have reported some small booksellers selling pirated books, none of the pirated book producers behind the scenes have been caught.
Well... the few people who reported the small booksellers selling pirated books were mostly rewarded with only a few hundred yuan because they failed to catch the masterminds behind the scenes.
In short,
Rongxing Media's campaign against piracy seems vigorous, but pirated books and comics are still selling like hot cakes.
In the end, even Hero Company became anxious and urgently notified Rongxing Media that they must increase their efforts again, otherwise the later cooperation will be canceled directly.
In this way, the piracy crisis slowly subsided.
But Iron Man has also been widely disseminated, especially among primary and middle school students, and they have begun to look forward to the movie Iron Man.
The final release date of Iron Man is during the Qingming Festival holiday.
By then, there will definitely be a large number of young students dragging their parents to watch this movie!
What a great piece of marketing.
…
And with the arrival of March, the Golden Film Awards, a grand event in the Chinese film industry, is coming again.
People in the circle have been looking forward to this for a long time. After all, this kind of event is a summary of everyone's film work last year.
Various awards are also a high degree of recognition for filmmakers.
Therefore, most people are looking forward to the Golden Film Awards.
However, Chen Feng still has no interest in this. He is now focusing all his attention on Avatar. Although the Golden Film Award is also very important, it seems to have nothing to do with him.
Even last year, two films related to Chen Feng, Crazy Racing and The Wandering Earth, received several nominations respectively, but... these nominations seemed to have nothing to do with Chen Feng as an investor.
Best screenplay, best director, best special effects, best sound effects, best film, best editing, best actor... Which of these things has anything to do with Chen Feng?
Even if he won the award, it shouldn't be Chen Feng who went on stage to receive the award. After all, he was actually just an investor.
On this occasion, Chen Feng's identity became lighter and lighter.
Even if The Wandering Earth is nominated for the best picture, a few more people may come on stage to receive the award, but the director, screenwriter, and Wu Hengjiang are enough. There is really no need for Chen Feng to do so. On stage.
So...then don't go...
Chen Feng made the decision happily.
…
After learning that Chen Feng would be absent from the Golden Film Awards again, the Golden Film Awards jury was speechless for a moment.
After all, in the past two years, Chen Feng's reputation has become unique in the film industry. The films he has participated in, invested and produced are all classics, but for such a person, he has not come to attend the Golden Film Awards for two consecutive years.
Although the invitation letter was sent, there were legitimate reasons for rejection.
On the one hand, Chen Feng himself will not be involved in the various awards at the Golden Film Awards ceremony, so whether he goes or not has no impact.
On the other hand, Chen Feng has indeed booked a trip to Haolaiwu for inspection. He has serious work to be busy with.
Therefore, it is very reasonable and logical to reject the invitation of the Golden Film Awards again.
But no matter what, such behavior still made many people on the judging panel unhappy.
After all, Chen Feng has been a popular figure in the film and television industry in recent years. Even if he doesn't have the chance to go on stage, he can at least sit down and let the camera sweep over and give him a few seconds of close-up time, so that both parties can have face.
But in the end everything backfired.
…
And Chen Feng's inspection of Haolaiwu was indeed very necessary.
After all, with the current technical level of the Chinese film industry, it is impossible to successfully shoot Avatar. If the project is really launched, cooperation with Haolaiwu is essential.
Therefore, it is very necessary to conduct an inspection in advance.
And this time Chen Feng didn't go alone. He was accompanied by Li Ziqiang, the president of Shushan Pictures.
Li Ziqiang brought his entire team to Haolaiwu to discuss cooperation on theater hardware equipment.
This is a big project, involving tens of billions of dollars.
Therefore, if Chen Feng goes with Li Ziqiang's team this time, he will receive more attention from the other party.
Chen Feng had already learned from Mike and James's companies that there are currently two top-tier film production companies in Haolaiwu, one is Chicago and the other is Aaron Brother.
The two companies are currently in a battle for supremacy in Haolaiwu. Moreover, with the upcoming release of the superhero movie Iron Man, Chicago is temporarily in the lead, while Aaron is gradually declining.
After understanding this information, Chen Feng's subsequent inspections will be more targeted.
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