Salted Fish’s Self-help Strategy

Chapter 604: How to become a KOL

This demand must be taken out as soon as possible. At least before the well-off society starts, not only the demand must be taken out, but the personnel will also get the position, because after the well-off society starts, Chu Yuanxi may not have the energy to handle other things properly. Based on this, we need to get relevant personnel before January next year.

Of course, the recruitment work must also be carried out simultaneously, otherwise there will be no alternatives in case the digging fails.

Even if this project does not require a complete set of VR development engines, at least a VR development environment is required. It is absolutely impossible to use the existing 3D engine to develop, and then pair it with an AI that renders ordinary art resources, and then launch it as a product.

Many products that cheat money are indeed directly developed on ordinary 3D engines. After developing a naked-eye algorithm that adapts to VR vision, they will be taken out to let people wear a helmet to play. This is basically a self-smashing sign, suitable for a small company that has no name for the pheasant, and there is no sign anyway. What if it is done, right?

In this regard, Chu Yuanxi has a deep understanding, because in the original world he also made VR games when he was engaged in a well-off life, and that is how it was done, very low.

Fortunately, this game did not smash the signs, and it worked as expected. On the one hand, Xiaokang is not a game company, and the user is not a game user, and he is not so particular about it and will not be harsh. On the other hand, it is also because the game is used to map frontiers. It is very important for Xiaokang’s online content, but it is only a lightweight game and has very low technical requirements. The products made are very cleverly designed to avoid the technical aspects of VR visually, making the art effect decent. Just do it.

Major companies would definitely not dare to do this for heavy games, and the Pakistani game development already needs to consider the issue of reputation. This reputation is very valuable because it will generate brand value, and the premium that brand value can bring is extremely substantial.

Chu Yuanxi didn't want to continue fooling around, because this time he had the opportunity to do better.

Many companies don't pay attention to brand value, whether in the game industry or other industries, but some people place too much emphasis on brand value, and it is difficult to know how to measure it. But anyway, if Pakistani Entertainment wants to use games to enter the European and American markets, a good brand is absolutely necessary, because it will even affect the overseas development of Xiaokang and even the overall strategy. Therefore, it is best to become popular all at once, and if you can't become popular all at once, you must also have a good reputation.

Of course, the most important thing is the content. The content is made like shit, and it is useless to achieve the top level. The content creators rushed to the imperial capital on Wednesday.

The arrival of Mario caused a sensation among the Ba people, because I have never seen such a big Tuo, with a height of close to two meters and a weight of more than 300 kilograms, this is Superman! When Monica knew that she would be sitting with this mountain every day from now on, her expression was extremely collapsed, and she felt that Chu Yuanxi was full of malice towards her.

After Chu Yuanxi's persuasion, Mallor generally agreed to join Pakistan, become a paid writer, and enjoy the superior DKP system of Pakistan, which has a strong appeal to game players. For the project of "The Enemy of Rome", his work is relatively arduous. The order is the script first and then the novel, but in fact the two need to start working together at the same time. The script is used to develop cartoons, and the novel needs to be translated by Monica. English is promoted overseas.

As a result, before Chu Yuanxi had time to discuss the specific options and remuneration with Ma Lei, Yang Jiangang found him first and brought up his business plan again.

"Why are you so anxious? Didn't we say that you will be your animation platform after the "Enemies of Rome" game is finished?"

Yang Jiangang looked around embarrassedly, and then said, "Isn't this just in time for you to make the animation of "Enemies of Rome"? I wonder if this animation should be made directly with the set of plans I envisioned, you how do you feel?"

"Big brother, you are my own brother. The design goal of your platform is to produce low-profile cartoons! We are making "Enemies of Rome" to put on the Internet." Chu Yuanxi has not forgotten about Yang Jiangang, himself. It is also supported, but the problem is that the Pakistani people made "The Enemy of Rome" to open up the reputation of the European and American markets and exist as the content supporting the company's self-media matrix in Europe and the United States. In short, in order to attract fans and operate high-quality fans, if the goal is higher, it can be positioned as a KOL eventually.

If the core content is a low version of the animation, fans may be interested in the content, but it will be low to wear at a moment, just like the light of Guoman from the sky "My name is MT". Moreover, what Yang Jiangang wants to do is 3D animation. 3D animation is actually easier to appear low. Also using Guoman as an example, "The Bad Man in the Rivers and Lakes" is a high-profile version of 3D animation, but it appears to be better than the same grade in many details. "Ten Cold" has a lot of low.

Of course, the height of bad people is relatively speaking, it can be higher. If you want to make 3D animations fine, it is costly to spend money. For example, "The Legend of Bean" is a very small movie with very simple content, but the animation is really exquisite, but the production cost is also extremely exquisite.

Low, in many cases is a terrible thing, especially from the media, unless specifically selected lowB style.

But Yang Jiangang did not understand: "You mean, the low-profile version of the animation is not worthy of our company's production, or is not worthy of European and American production? The low-profile version can realize dreams, and the high-profile version can't be produced by ordinary people~www.wuxiaspot.com~ Isn’t there any content creators in Europe and the United States who are unqualified? There are no people like me who have ideas but have no financial means to realize them?"

"We are not talking about the same thing... Hey, wait!" Chu Yuanxi realized that Yang Jiangang was not on the same channel as herself, and just wanted to continue to persuade (zu) to say (zhi) that he should not be foolish, but suddenly there was something in his mind. Flash: Yang Jiangang gave another route to becoming a KOL.

Baren Entertainment can take the lead in publicizing Yang Jiangang's ideals, then launch products, and finally launch the platform. In this way, Ba people can become KOLs in the field of "grassroots animation content producers" with a little operation.

This changed the original intention. The original intention was to rely on a European and American theme IP as a fist content to attract fans, and now it has become a platform that can benefit the public grassroots content creators to attract fans. The "Enemies of Rome" animation is the facade and banner of this platform.

There are more grassroots who want to make movies, but they can only stop at writing scripts. Without money and no connections, it is countless times more difficult to make movies in Europe and America today than it was thirty years ago. There has never been an opportunity in China. Europe and the United States have never had it before. In fact, the grassroots in Europe and America have a bigger gap.

But Yang Jiangang's platform has the opportunity to realize their dreams, and it only takes time and money.

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