Salted Fish’s Self-help Strategy

As a fat man who doesn't understand games, Zhao Zhujiang was refreshed with three views today. Are there any super profitable games? Many, many problems are basically monopolized by large companies. Even if R&D is not a large company, the agency issuing is also a large company, and it is on large channels, such as Penguin, Scrabble, and Perfect World.

Is Pakistani Entertainment a big company? It is counted in the Internet celebrity factory, but in Zhao Zhujiang's eyes, it is obviously not a big company. As a result, it was such a small, unspoken little broken company that made him have to humbly ask for advice: "You are too powerful, I envy you too much, you are stealing money!"

Obviously, Baren Entertainment's profit will exceed his only relying on the more than a month since "Unwinding in the Wind" went online at the end of the year.

"You envy me? I also envy you!" Chu Yuanxi took the burden and threw it back: "On the surface, you only made 600 million, but you actually made 100 million users! Your invisible value is at least one Hundreds of billions, and don’t need to be reflected in the financial statements, you make a lot of money!"

"How did you figure out this account? Why didn't I know that Chuansheng made money so much?" Zhao Zhujiang was not angry, "Even if you follow the logic of your entrepreneurs''finding money', wouldn't a user cost 20$ per day?" He I specifically added an accent to "finding money", so I don't have to say what it means.

"At first glance, you are an old-school entrepreneur. You don't have a deep understanding of the difference between the next-level users and the second-level users of the mobile Internet economy." Chu Yuanxi began to talk to each other in business: "One hundred yuan per user is the value of APP users. , Calculated by monthly activity, but can you do the same? Your users are device users, and they are the most valuable mobile portal. You want to make money, there are so many ways, but you are not in a hurry."

"First-level, second-level users?" Zhao Zhujiang seemed to have some feeling when he heard it. The problem was that he hadn't really thought about such things. From the perspective of attribute division, he must be a traditional businessman. He takes sales as his fist, pays attention to the next three roads, and has a deep understanding of mobile Internet users, but he is relatively blind to the "mobile Internet economy". No related business has been carried out.

"Yes. APP is called a second-level user. Your mobile phone manufacturer is a first-level user who has the right to install the application and the right to channel. Why is Green Factory's valuation of 500 billion so high? Because it has 200 million mobile phones. Xiaomi’s market value exceeds 300 billion for this reason, and it also has more than 100 million mobile phones. Your feature phone users are definitely close to smartphones, and African users are also close to domestic users, but your shipments That’s big. In any case, it’s also a first-level user. It’s not the same thing as an app. It’s impossible to calculate it at 100 yuan."

The so-called channel right means that the smart phone has its own software channel store installed at the factory. The channel store is actually an application, in fact, it can be replaced. For example, you can download an application treasure when you buy a Xiaomi mobile phone. You do not need to download the software from the scum store of Xiaomi. The problem is that only some users do this, and the rest follow the trend. Become a channel user of Xiaomi.

"It turns out that this is how your entrepreneurs in the new era settled their accounts!" Zhao Zhujiang suddenly looked happy and felt that this was reasonable. Although their own black uncles use feature phones more, it is clear that tomorrow is the future instead of the present for working in Africa. The domestic smart phone today is Africa's tomorrow. When the time comes, they will occupy the pole position. These users are not appropriate. Is it a trade-in goal?

Although it is a bit expensive to acquire these users, and a little more money will be spent when replacing them in the future, but the problem that can be solved by spending money is a problem? Zhao Zhujiang feels that although he does not understand the mobile Internet economy, he still knows the concept of "user lifetime value".

After doing so, I suddenly felt that the quotation of the science and technology version was lower...

With this calculation, although Chu Yuanxi is not playing in science and technology enterprises, he knows mobile Internet better than those in science and technology enterprises.

"Xiao Chu, then tomorrow night, I will have a cocktail party with some other big guys who are going to go to the science and technology version, and invite some small and micro science and technology companies from the free shipping area to participate. Let's go together?"

"Okay! But I have to ask first, are you inviting these small and micro technology companies to merge them?"

"There is this intention. What's the matter?" Zhao Zhujiang was suddenly alert.

"I also want to merge."

Tianchao's so-called small and micro science and technology enterprises are not really small and micro, with billions of valuations everywhere. But now Pakistani Entertainment already has money, and it is much richer than when Chu Yuanxi made the business plan at the beginning of the year, and it is better to support the well-off development.

How is it better? On the same stable and legitimate foundation, it develops faster, has a wider shooting area, and has a stronger foundation, even better.

The most efficient way for companies to pursue development speed is through mergers and acquisitions, and the most valuable case in mergers and acquisitions is to merge a moat. What can make a moat? The most common are nothing more than the old three of technology, channels and copyright. As for users, this is something that everyone wants to acquire but rarely gets. Even if it can be acquired, it is expensive.

The acquisition of channels and copyrights in the third place is relatively clear, easy to evaluate and easy to preserve. But technology mergers and acquisitions are a very complicated issue because they are too easy to be hollowed out.

Technology ultimately depends on two aspects, the first is people, and the second is papers and patents. But papers and patents actually point to people. No one is right, you are also a Muggle for giving you papers and patents.

Not to mention the merger and acquisition of non-listed companies, even if it is a listed company, as long as it is a technology company, hollowing out is a matter of thinking. The more famous case of hollowing out, "Zhejiang Haina" can be regarded as an example. After this listed company went public, people who had gone through the IPO process had a different mind, and then slowly figured it out through some means, and finally the golden cicada got out of the shell~www.wuxiaspot .com ~ established another company with almost the same business and team.

After Zhejiang Hainer was hollowed out, things definitely went from bad to worse, and the newly established company went to apply for an IPO in a big way, and the most amazing thing was that it passed the review of the issuance review committee. This also explains from the side what the shape of the issuance examination committee was ten years ago.

As a result, after the meeting has passed and even shareholders have already paid the subscription fee in the primary market, they have been angrily reported. The incident has become a big issue and the IPO is withdrawn, and this unprecedented move of the universe can be completed with just one step. .

Therefore, Chu Yuanxi must be cautious about acquiring technology companies. However, it does not mean that this door should be closed, or that it will not be tried.

Zhao Zhujiang’s appointment should be reliable, right? So he squinted his eyes: "Who is coming?"

This made Zhao Zhujiang Chao confused: "What is your company doing to acquire technology companies?"

Chu Yuanxi slapped her chest: "We are a serious technology company that develops AI!"

. m.