Salted Fish’s Self-help Strategy
Chapter 577: Press conference
Chu Yuanxi took a look and found that the writer was very keen, because he was so worried about official announcements that he really had the thought of hyping a star player.
As one of the social operation routines, hyping star players is a very feasible solution. For example, Brother Cong in "Royal Clash" has greatly promoted the popularity of this game. It can be said that "Clash of the Royals" suddenly became so hot that year. At least one-third of the reason is that this wave of hype is very powerful, which drives the game out of the circle as a whole.
But this kind of hype is not based on the content of the game, it can only hype the player attributes of real stars. The hype effect that Chu Yuanxi wanted was completely the opposite. It had to start with the content of the game, integrate it with the players, and then conduct grassroots operational hype to create the effect of grassroots becoming a star, and create topics without topics.
However, this idea is as Yang Jiangang said, there are a lot of thunder hidden, and you have to discuss it carefully before you can come up with a plan, such as what to do if the player is unwilling to draw this card, whether to give the player a choice of operations, etc.
But this is all for the future, and now we have to take care of the reporters.
Soon the group walked into the press room. Mallo consciously sat in the corner of the press stand. Chu Yuanxi took Yu Wenhui, Yang Jiangang and Liao Xingxing sitting in the interview stand, adjusting the microphone while waiting for the press conference to be held. . Players continued to walk by outside the news hall, and some people probed inside, and Chu Yuanxi responded with a gentle smile.
The undersized company was full of reporters, with long guns and short guns mounted, the two sides were not far apart, and the enclosure was very tight. Chu Yuanxi was about to answer the question, and she was stunned when she looked down, because there was a **** girl with a superb appearance and fashionable dress sitting next to Mallo, who had already talked.
The key is that this girl Chu Yuanxi knows that she is not a reporter at all, but an outdoor anchor with 8 million fans in her hands. Chu Yuanxi knew that her nickname was Ling'er, not because she was popular, but because she had reported it.
At the beginning, the Hongxing cottage of Langtao Information sold a bunch of volcano accounts, and Mou Zuo vigorously gathered the wool of the outdoor anchors. Among them, Ling'er was the first to be the top ten tuba among the domestic outdoor anchors. Hong Xing changed her posture and gave her people what she didn't want. When the live broadcast was on, she was so angry and cursed, leaving a deep impression on Chu Yuanxi.
It can be said that in the fragmented ecology of the mobile Internet, there are business opportunities wherever there is traffic. This year can be described as a year of short video and live broadcast, and countless big anchors and big UP hosts were born. It can be said that a year ago, the We-Media track was still the world of official accounts. In less than a year, the We-Media people who played videos have rallied to the front. It can even be said that the speed of the whole industry from the media is even faster than that of professionals in the industry. Yesterday’s correct cognition may no longer be correct today.
At first, Chu Yuanxi didn't know that it was Hong Xing's sacred woolen skill, but later found out by accident. His psychology was narrow and insidious, he immediately reported them one by one after he knew it, and watched many programs of Ling'er by the way, so he recognized her at a glance.
Mario in the audience also looked up at the stage from time to time, watching Chu Yuanxi spit wildly while thinking about what to say later. When I refused at noon, I was very arrogant and raised the force too high. Now it is a problem to want to step down.
His grievances couldn't help but concentrate on Chen Bingye, he turned on the phone, and on WeChat, he sent a message to Chen Bingye: You speak clearly! What the **** is the boss of Pakistani Entertainment? You just said to be the one of "Troubled Times"!
Chen Bingye's message back is: don't you know how to Baidu? I thought it was known in such a famous corporate cultural and creative circle.
Mallory knows everything about God! Who would know a ghost entertainment company? Who doesn't want to change the article written by himself into a game like "Troubled Times"? Many online texts have been changed to games, but very, very few can be successful. Even if they are successful, most of them are skin-changing games. Capitals are tools for making money, such as "My name is MT" and "Dota Legend" , "Yin Yangliao", "King of Glory" and "Out of the Wind" such epoch-making games simply cannot be adapted online.
In the end, the boss of "Troubled Times" came here in person, but I refused to make a clear situation?
Fortunately, there is still a chance to make up!
At this moment, the girl next to him returned the phone to him. In the phone was his work coded by Brother Flathead. "You are a writer, who wrote it? Your real name is Mario?"
"Pen name." Malle whispered in a pretended tone.
"Oh, why is it called this name?"
"My surname is Ma, and I like to omit 10,000 words for the website, so I am called Mario."
"Puff—" Ling'er's face stiffened. It's not that she can't afford to make a joke. The problem is that Ma Lio looks serious, it doesn't seem to be a joke? "Then where are the ten thousand words you omitted?"
"Hidden in my official account. Pay attention?" Ma Lio skillfully opened WeChat, scared Ling'er and shook his hand quickly: "No, no, I'm also from the media."
"Partner, are you?"
"I am an outdoor anchor."
"Oh, you're not a reporter?" Mario was still waiting for the reporter to interview him, but he didn't expect others to come in too. "Then what are you doing?"
"You are not a reporter, what are you doing here?"
"President Chu wants to talk to me about something later." Mallo continued to pretend to be calm, "How about you?"
"Me? I'm to get to know President Chu." Linger's eyes rolled, "How about? Tell me about it?"
Mallor suddenly felt a great sense of frustration, "Do you know him, what do you do?"
Linger looked up and down at Ma Wei very strangely~www.wuxiaspot.com~ I am an internet celebrity, he runs an internet celebrity factory, and I want to know him, is it strange? I have reached the ceiling, no one helps, my live broadcast will always be these tens of thousands online. "
At this moment, Mallu suddenly turned his head and Linger quickly looked over. The reporter there seemed to say: "I want to ask a question about the debate between you and the fans of B club."
I saw Chu Yuanxi sitting in distress, looking at the reporter with embarrassed eyes, "Ordinarily, I should only answer questions related to "Out of the Mountain", but if you have any questions, just ask. I will try my best not to hurt others. Answer below."
"There is a smell of gunpowder in this," Mallor whispered.
Ling'er was surprised: "Don't you know? President Chu pinched up with fans of "Radiation" before. During the 11th period, he pinched the product launch conference of "True Out of the Mountains", and then pinched several times on Weibo."
"Damn, there is such a thing?" Mallor suddenly remembered his experience of being pitted playing Fallout 76. He was pitted by "Fallout 76", and he entered the pit of "Rising Out of the Mountain" after angeredly deleting the game.
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