Salted Fish’s Self-help Strategy
Chapter 27: Folk dreams ruined their beauty and lost (part 2)
Chu Yuanxi was a little bit boring, so she had to say to Uncle Sheng: "When the dumb gets it done, we can start to formally produce short videos. I will go to Shudu again. Oh, yes, our company, I Invest 4 million yuan, take 40% of the stock, the team is valued at 6 million, and the angel round is valued at 10 million."
"Why are you telling me this?"
"Because it's related to you. Of the 60% of the team, I account for 10%, Zhu Yan 25%, leaving 10% as an employee shareholding platform, and the remaining 15% for other co-founders, almost three or four people. I like to have Let me talk about it first, you know it well."
"Isn’t it that I’m worth 2.5 million now?" Zhu Yan was a bit beautiful beside him, and Chu Yuanxi had to stabbing him: "Yes, but it’s useless. You are not dry stocks, but options. Give them in batches. You can't trade casually either."
"Oh." Zhu Yun faded back to the sofa. She was a little upset, for sure, she didn't expect Chu Yuanxi to really leave and leave. She arrived the first night and returned the next morning. She only had a meal and didn't see any attractions, so she took the train. I didn't come if I knew it, it was boring!
Uncle Sheng turned on the phone silently, and the newly installed Douyin and Volcano were listed on it. Chu Yuanxi was a little surprised that he had never played Douyin. Chu Yuanxi looked for him on WeChat yesterday morning, and he downloaded these two apps.
He slapped his scalp and asked, "Hey, you said these two apps are made by the same company?"
"Yes, they are all headlines."
Uncle Sheng took Chu Yuanxi’s mobile phone with a volcano in his left hand and a vibrato in his right. He looked left and right, and said suspiciously, “Aren’t they sick? Don’t these two have the same function? We will be here from now on. Upside development? It's a bit unreliable."
"It's different, it's really different." Chu Yuanxi watched as Zhu Yan was also pulling her neck while listening, and said loudly, "Kaishou knows? The volcano is the fast-handed version of Douyin. Kuaishou's skin, the soul of Douyin."
"Hey, the volcano is so tall? I thought it was from Shanzhai Kuaishou." Zhu Yan interrupted, "but it is also quite strange. According to the trend of Douyin and Kuaishou, Kuaishou should go to Shanzhai Douyin. Why is Douyin a new and cutting-edge, but a copycat from the old Kuaishou?"
"Haha, the elder brother Hua of Kuaishou said that he must exercise restraint and not copy others easily." Chu Yuanxi remembered a tragic joke in the original world, and this joke was about to happen in this world. "Brother Hua took Penguin's investment and thought he would be able to get Penguin users, and then lay down and waited for the listing. Unfortunately, Penguin didn't think so. The hottest spot must be in his own hands, so he used the world's best knowledge to copy Dafa. , Pixel-level re-engraved a Douyin, named "Wei Shi", as a son."
"Kaishou people don’t make their fortunes by penguins. Isn’t it bad if they don’t copycats?" Uncle Sheng interrupted and said, "Although I don’t play Kuaishou, but I know a little bit, I’m a good short video brother, but myself. It's been promoted to the point where it is today. Why don't we go fast and develop?"
"Kaishou has a great development, and its appearance is too low!" Zhu Yan clicked on the icon on the phone and said, "I don't want to open this icon when I look at it."
Uncle Sheng is right? Yes, not right. He saw things before 2017 and couldn't see the future development, so he was very fast. But Chu Yuanxi knew the trend of Kuaishou, and didn't plan to develop it in Kuaishou from the beginning, at the very least, he pulled the video over.
The choice is greater than the effort. If you don’t know the future trend, then go to the so-called "short video brother" Kuaishou home as the main base for development. After just three or four months, the same content will not be three or four times worse. so little.
As for not copycats, okay? This is a soul torture. Chu Yuanxi's answer is: When you are a business, you can't use "cottage or no cottage" to restrain yourself. A cottage is not a standard or a scourge, but an advanced operation in the field of dragon slaying. Shanzhai is a university asked, if you do a good job as the owner of the village, you can only be the owner if you don't do it well. Otherwise, why are the penguins so terrifying?
Chu Yuanxi intends to treat Uncle Sheng as a left-handed man. Taking advantage of time, this kind of directional problem just explained clearly to him.
Volcano is very similar to Kuaishou, the main interface is like, the original rules are like, and the content is also like. But Douyin is different from them.
On the main interface, Douyin and Volcano Kuaishou are two completely different styles. Only one work can be seen on the protagonist of Douyin. After the user opens the APP, the content of the work is played directly. The user cannot see the other content recommended by the system, and needs to go up and down. Swipe to browse other, so you can concentrate more.
Volcanology fast hand, there will be a small cover of many works on the main interface, users can choose from it, the attention is relatively distracted.
Kuaishou's works are famous for their "earth", they are mainly outdoor, and they have a very strong life atmosphere. Volcanoes are also biased towards Kuaishou in this respect, with a lot of earthy content, and even a large number of short videos of rural life. Tik Tok appears to be a lot taller, outdoor content is not the main force, and users have obvious differences in tonality.
From this difference, Chu Yuanxi naturally prefers Douyin, but more importantly, the original rules.
On these three apps, only the original mark can be reversed search and reference. This is the same, and it is also a stable entrance to get fans.
The original rules of Douyin are speculative. As long as the user uploads a work, the music in the work will be unconditionally recognized as "original", whether it is a piece of noise, a cover of someone else’s song, or simply download Local famous songs, famous songs, made by other music producers and then added to their own works by the uploader of the vibrato works, are all regarded as original.
This is a huge loophole of opportunism. Chu Yuanxi has already begun to drill. The original label of "Single Dog" has already brought him a lot of citations, and there will only be more in the future. He knows the future development trend of Douyin, and the number of citations for this piece of music alone will not be less than 1 million.
The original identification of volcano and Kuaishou is more difficult, and the rules of the two are still different. UU reading www. uukanshu. Although com can also identify famous songs as "original", there is a "time difference", and certain data needs to be obtained for the work, and then wait for a period of time, rather than the first time.
This is what Chu Yuanxi is tired of, because it will give others the opportunity to steal chicken from him, which is to grab the original. What he wants is to steal the chicken himself, so that no one can steal it!
So why doesn't Chu Yuanxi give up on the volcano? Because although the volcano covers the skin of Kuaishou, the soul is of the same root as Douyin.
This soul is firepower and sound waves. This bold model innovation is enough to reflect Zhang Ming's brilliance in giving money.
Volcano and Douyin works that are not popular on the top can not get firepower and sound waves. As long as the works become popular, the system will share the number of comments and comments to the author according to the number of views and likes. This can be directly withdrawn.
More importantly, due to user tonality problems, it is not easy for ordinary users to get sound waves on Douyin. Only tall videos will be popular. Unlike volcanoes, it is "civilized". On the volcano, a large number of earth-flavored videos were spread by earth-flavored audiences, and many people were pleasantly surprised to find that they could get firepower when shooting square dances on the street! How can such a down-to-earth APP fail?
The firepower rules of Volcano’s small video are very attractive to users who love to take advantage of it, and even a group of live-streaming porters are produced. They stare at the outdoor anchors of Kuaishou’s big fire every day. When they are live-streaming, they start recording, and then record the live broadcast. Earn firepower on the volcano.
And the volcano has no discipline, it wants to let users open a work and immediately notice how much firepower the work has earned, and wants to use money to shoot the user's face.
This is a naked seduce. The only thing that can be withdrawn is money, which can attract users. From this point of view, Kuaishou is indeed sufficient "restraint."
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