Salted Fish’s Self-help Strategy

Latest website: Chu Yuan Xixin said that you are actually arguing about this? One is the extreme left and the other is the extreme right. You can't admit to death when you are engaged in a business. You must not be so extreme!

So in the eyes of Xue Ming's expectation, he did not support anyone, but said: "The giants must be very rich. In that case, why not invest in potential stocks? How sincere is it to speak with money?"

"But if you invest in potential stocks, you may not accept it." Xue Jianhua said, aren't you an example? Didn't you make the giants who want to invest in a well-off society an enemy? Point of solution?

He has just returned from Eastern Guangdong Province recently, and even his inner OS is in Cantonese. And Liang Kenian himself is an investment, thinking that it is indeed possible to invest in potential stocks, but if the two parties happen to have business coupling, it is okay, the strategic investment can reach a value of 1+1 greater than 2, the other party is estimated to be ecstatic . But if it is not for coupling, investment will not help the other party, and there may be potential harm in the future. Sometimes the valuation is simply mermaid. Why should the giants suffer such grievances?

Just listening to Chu Yuanxi said: “Not accepting this means that this potential stock is very confident, it is worth spending more energy, or adding more money, or even encirclement and suppression. Whether it can transform from a potential stock to a unicorn depends on whether it can break Encirclement. Potential stocks-unicorns-small giants-giants, this is an upgrade in the growth of the company.

But your question is really how the giants view potential stocks, so why not calm down and think about how they should "look"? Look, you don’t have to take action, or you don’t have to act immediately. You can also wait and see when you trade stocks. You don't have to buy the bottom, let alone copy to the lowest price. "

Liang Kenian went into thinking, but Xue Jianhua didn't expect this answer at all. He said that this was a magical horse? This is called the wind moving, the sail moving, and the heart of the benevolent!

Just listen to Chu Yuanxi’s words: “The way giants look at potential stocks is to treat potential stocks as potential stocks. What else should you do? If you are a giant and you don’t have a rock-solid mentality, you will be suspicious. Potential stocks I doubt myself once, or I want to buy all of them. The problem is that there are too many potential stocks, and you can't buy them if you buy them all. A-share leeks are copycating in the middle of the mountain."

"In fact, Mr. Chu meant that giants could allow potential stocks to achieve greater development, and then invest at higher prices." Cao Xiang rarely joined the discussion, and he generally cherished words like gold. And since becoming the dean of the Well-off Institute, although only the title has changed, his temperament has obviously "bigger", it seems that a value called "atmospheric value" has increased, giving people around him very unique Feel.

Perhaps it was because he often followed Chu Yuanxi. Xue Jianhua was one of the few people who was completely unaffected by Cao Xiang’s temperament. He immediately followed up: “Yes, you can also wait for potential stocks to race horses. The explanation that came out is more worth copying. ."

Chu Yuanxi said, why are you so worried about copying? You should be given to an entrepreneur in the South for you to chat about a short video product. So with the caviar and black truffles on this table, he briefly analyzed to his colleagues the brief history of entrepreneurship in the past 10 years.

In fact, giants and giants are not the same. They have different methodologies for potential stocks, or stick to their own corporate values.

However, it is affirmative not to act rashly, especially in the past 10 years, the most typical example is actually station B, but the case of Huang Tuan copying Lan Hung is an exception. There are many coincidences.

Station B has always been a potential stock since the opening of the station. After almost 10 years of potential, the giants have not aggressively increased. Is it turning a blind eye? No, once Station B relied on FGO to make income in 2018, the giants immediately followed the trend and rushed to get the investment share.

After the rare AT co-investment appeared, Xiaopozhan finally had money, and then opened more product lines, enriched its own ecology, perfected the structure and services, and finally realized the potential quickly and massively. The data rose rapidly and became The most dazzling UGC video platform in China and even in the world.

Therefore, start-ups cannot take their own potential seriously. If there is more potential, giants can't just see a potential stock and love one. There are as many people who need love, but it is easy to fall in love.

The market is vivid, and the potential of potential stocks is constantly changing, and the amplitude is large. There is also a typical example in the Internet coffee industry.

The special situation at the beginning of last year became the perfect catcher, and many people gave it to the special situation when they had a pot. For example, as soon as Dousha's financial report came out, it was postulated that a special situation led to the closure of Internet cafes, resulting in a decrease in live broadcast audiences, resulting in a sharp drop in the chain. The question is, is it that Internet cafes only have intensive users of Dou Shark? Maoya's MAU rose in the first quarter of 2020...

But there is an Internet coffee that can’t get rid of the pot. This is the start of the business in 2014. It has completed three financings within a year and has raised a total of 400 million yuan. This has made the entire venture capital circle a little eye-catching. It is known as the company’s coffee of Xiaomi in the coffee industry.

Ordinarily, this kind of potential stock should be considered a unicorn on the track, right? The product is also well made. A certain type called "Bulletproof Coffee" once became an Internet celebrity coffee, and it was very popular. Unfortunately, as soon as the little blue cup came out, even Starbucks was greatly affected, and immediately nailed the company-long coffee of the same type to the floor.

As for being siege, in fact, this is the only way for unicorns to evolve into small giants. In China, there are yellow groups fighting Ali, which is more and more courageous. In the United States, there is also Zoom, which is doing remote meetings, and fleeing under the attack of Microsoft and Facebook . When unicorns make the option of not accepting the strategy of giants, they must have already carried out psychological construction, and there must be painstaking and **** work behind them. Some can succeed, and some cannot.

The well-off society is the same, or it is precisely because these potential stocks that do not enter the market lie in ambush among the vast number of potential stocks, and rely on other potential stocks to play a protective role, that it is possible to break through. This makes it impossible for the giants to catch them all at one go. They can only find the right posture to "look at" potential stocks, and pursue more reasonable costs and higher efficiency to access the rise of emerging forces.

Therefore, this world is full of colorfulness, not a pool of stagnant water.

It's just that such ambitions may not be able to withstand the giants' encirclement and suppression. The key lies in whether the moat is dug deep.

Finally speaking of Xiaokang, Pakistani and Xiaokang management suddenly became more serious. Chu Yuanxi saw that this was not okay, why should I be embarrassed to stuff things into my mouth if you are so serious? So quickly greet everyone while eating and chatting.

Among them, Huang Tuan's deeds are not familiar to the well-off executives, but they are more concerned about Zoom. However, Chu Yuanxi was actually not optimistic that Zoom could hold on.

We must know that although the competitive environment in Silicon Valley is equally fierce, from the top-level design, more emphasis is placed on innovation and the protection of innovative forces, and the investment and business environment is not as jungled as in China. In other words, they are also expensive giants. Microsoft and Facebook cannot do whatever they want like Penguin and Ali. The strict laws have set a relatively high bottom line.

Therefore, they are more optimistic about Zoom's prominence.

And remote meetings are valuable. Originally, many people didn't understand why the giants had to focus on remote meetings. For example, Baidu did not bet on remote meetings and Toutiao bet early. Therefore, the call for B in BAT to be replaced by Toutiao is getting louder. However, it was later discovered that this thing is absolutely silly, especially in countries where the privacy of users is not so important, because even completely free users have great value.

Anyone who uses remote conferences has very clear labels. The system can easily know what company and what position, and even know your status, such as the recent lack of money. Then, of course, it is to push the advertisement accurately, and it is the advertisement of high customer unit price, such as insurance, mutual loan and the like.

There is also education, and the profits are extremely amazing. For example, K12 online schools are provided free of charge. When you run out, you will know who the precise customer is. If you vote for other K12 advertisements, you will be asked if you are not convinced.

This is why Zoom is favored by most people, and the transformation of unicorns into small giants is just around the corner. Just listen to Liao Xingxing’s question: "Old Chu, you have said that whether you can rush out depends on whether the moat is deep or not. In the first quarter of 2020, the number of users of Zoom has soared from 10 million to 200 million, enjoying the world’s largest dividend. No one. The user volume must be regarded as a moat, is it not deep enough?"

"Uh, you have to see how this dividend is eaten." Of course, Chu Yuanxi knew Zoom's amazing data. After buying Nasdaq stocks in the name of financial investment last year, he looked at Baidu as alive and well. I regret not buying Zoom. "That is a very sales-intensive company, relying on a strong sales gene to make this dividend that ToB eats. Understand?"

"Don't understand, isn't ToB sales very important in cloud services?"

After all, Liao Xingxing has a background in operation planning, and he is a good player on the ground. However, even the first group to be promoted to Vice President of Xiaokang, the in-depth understanding of the economy has not become a strong point. He is now based in the South, and is in charge of more than a dozen franchise cities in the South in the upcoming franchise campaign.

On the other side, Liang Ke understood it early, but it was difficult to interrupt. The stage for this performance should belong to Chu Yuanxi. How could the subordinates grab the boss's limelight?

But Yuan Mu had no pressure to grab, and it was very rare. She actually understood: "Oh, Xiao Liao, there is no barrier to re-sales. The relationship you build on sales, the giants just dig out and dig out. Your carrot will not be discussed."

In fact, Zoom has a lot of ToC businesses and has the ability to directly face users, but it has established physical sales organizations in many countries early on, specializing in B-end companies, and developing customer groups dominated by large companies and organizations. In the country, sales are carried out through channel agents.

This model can persist for a while overseas, and as long as the giants exert their efforts in the country, all B-end users will be eaten away for at most one month.

As for C-end users, Microsoft is all free as soon as it makes a move. Zoom's "free use, value-added payment" strategy immediately pales in comparison. The added value of users is so high, and they still charge? Where is the law of heaven? Where is the conscience?

It's just that, although the confused person understands, but the understanding person is confused again, Liang Kenian immediately asked Yuan Lu: "Then what is the barrier of well-off society?"

How well-off did it, Liang Kenian has been in the eyes for the past year. It is indeed not based on sales. To say it, it should be regarded as based on subsidies. But isn't the moat more shallow to focus on subsidized users? It's better to sell. This is like the difference between free readers and paid readers in the reading industry. How low is the stickiness of free readers? If you don’t continue to invest a huge amount of purchase money, it will be so miserable that it will eventually become a job for the advertising engine.

Yuan Mu had to hesitate about this question. Fortunately, I talked to Chu Yuanxi a long time ago and had an impression. So I simply recalled and replied: "By function, it is called'product' according to the jargon in the mobile Internet, city treasure, We call these types of health coins as products, and rely on the functions of these products to build barriers."

But Liang Kenian’s next question still stunned Yuan Lu: “Don’t the giants just fill in the moat by imitating Xiaokang’s products?”

These words stopped all the well-off soldiers and generals, and some of them looked embarrassed, because they were getting closer and closer to Chu Yuanxi's so-called security boundary. According to him, after March, the function development and data accumulation of other people's reprints are basically almost the same.

After filling the moat? Xiaokang is of course far to the front, but the reason why a giant is regarded as a giant is that as long as it exerts its strength, the speed is fast. In this way, for Xiaokang, doesn't it become a situation in which he develops into a small giant or is first caught up by the giant?

This mentality is very subtle. If it was this time last year, someone told them that Xiaokang has a chance to race against the giants. Xiaokang will run for a while. If the giants catch up, they will be hehe, and if they fail to catch up, they will become a new giant. Then they will probably be very excited.

However, on the eve of the Spring Festival in 2021, Xiaokang has experienced several great successes in a row, and each of these managements has become arrogant soldiers, enjoying various highlight moments and full of confidence. At this moment, a guy suddenly told them that there is no difference. Just like before, they still have to be rubbed on the ground if they are caught up. The mentality of course is not beautiful.

Chu Yuanxi finally saw that it was time to speak on her own, otherwise this pleasant dinner might change, and we must inject confidence into the well-off management!

"Yuan Mu's statement is wrong." He raised his hand. "Indeed, I said something similar in Xiaokang, whether we hit the line first or the giants catch up and overtake us first, and then block our way. But that's old It’s a yellow calendar. Xiaokang has never prioritized resources to sales, because it was unable to form a higher barrier. So later we paid more attention to brand building and continued to strengthen the brand of Xiaokang. Now our brand is a moat, but it is different from the traditional enterprise."

Many people feel that there is a story when they hear this "different from traditional companies". Sure enough, Chu Yuanxi went on to say: "Traditional companies rely on advertising and products to build brands, but we rely on Internet products. Just like Yuan Mu just said. , Relying on products such as Yaoyi City and Xiaokangyun to export our brand to Internet users. Even the community control app that we handed in last year also requested the right to sign the opening animation.

Convenience stores selling snacks and beverages are difficult to establish a brand. Even if we rely on the quality of life series, it is difficult to support it alone. It is incomparable with those old food and beverage manufacturers. It can only add some choices to users, so we must rely on Internet products. The same goes for "I Serve", which will be officially released tomorrow. It is all about deepening the value and impression of the Xiaokang brand. This is a barrier that can be used for defense. "

A group of people suddenly realized that President Chu had already laid out such a magnificent plan inadvertently, and he never showed up... Just listened to Xue Jianhua muttering: "Doesn't that mean, "I have taken it" We are small giants if we succeed?"

Chu Yuanxi showed her aunt's smile and said, "We are not successful, but only a few days later."

Grandpa Yu Suzuki always stood at a relatively outer place, watching Chu Yuanxi wave and Fang Qiu followed.

Chu Yuanxi sometimes drove the emotions of other people, sometimes withdrew from the topic at the right time, left space for others, sometimes happily joined a new discussion, and also made some concluding remarks.

It's just that his statement made the grandfather a little embarrassed, saying: "I am very happy that no one has left the senior talents of the two companies until today. The flow of talent between startups is very common, but Everyone can stick to their posts. I am very pleased to be able to continue working with you."

It was not that Yu Suzuki was embarrassed because he knew who was going to leave was held by Chu Yuanxi to start an incubation business, but he was about to resign.

Now the main project of "Rome Enemy" is over. From the use of the engine to resource optimization, it is all ok. It can adapt to all reliable or unreliable gameplay, and meet Wenhui's often unreliable needs. Including the performance of "destroying the game scene", it can also be realized and restored in the game, and debugging and other tasks are also completed~www.wuxiaspot.com~ The following tasks can be handed over to the ordinary siege lion to continue the version update and maintain.

To know that a large-scale long-lived game can be operated for more than ten years, he will certainly not wait until the "Enemies of Rome" is closed for many years in the future before quitting. It is not certain who he or this game will last longer. And unless there are major changes, such as engine changes, he and the team he leads do not need to continue to do inefficient and meaningless repetitive work.

Therefore, it is time to ask Chu Yuanxi to fulfill his promise. He will return to China and continue to develop the Shenmue series. He can't wait to see Xiaokang's success and Pakistan's IPO.

Chu Yuanxi also saw that the old man had something to say, and there was another interesting thing about this old man last year. That was in the middle of last year, after the Internet of Things went online and the health coin was officially incorporated into the cloud blockchain, Grandpa Suzuki’s old club Sega also released the “fog game” plan, which was called our company by the outside world. Cloud games haven't figured out what's going on yet, you even have fog games coming out...

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By the way, this chapter said that it disappeared in the past two days, but I can still reply in the writer's assistant. Readers and friends who receive the reply, please knock...