Salted Fish’s Self-help Strategy

Even though Chu Yuanxi really showed his influence and not long ago, but his destructive power has been known for a long time, but in the past, he was basically notorious, too aggressive, and liked to take the initiative.

　　 First of all, it is the tearing ability on Weibo. This is easier to understand. After all, it is from the media, and you are born to be able to tear. Others think that Chu Yuanxi was a fan at that time, how could the fan not tear it? Must be able to tear!

　　Secondly, he kept pitting channels when he was doing mobile games. Chu Yuanxi has been screaming injustices all the time, saying that he had never pitted channels. If any channel is drained because the Ba people got out of the game, please help them.

When the channels saw Chu Yuanxi’s posting to Moments like this, they couldn’t help but collectively silenced, but the gossip said that the channels were on the one hand pumped to the point where they couldn’t find the North, on the other hand they were still running the way of the Ba people, trying to win. Games.

　　 Once again, he opened his mouth to the investors, and he opened his mouth and never closed it. The Pakistani people were a little better, and they quickly turned into a cash flow company. Although they did not follow the rules, they gave investors the option to withdraw.

　　 On the well-to-do side, all those who have renewed their money are basically watching Chu Yuanxi's spread of money with trepidation. There is no ambiguity about the hundreds of millions of money spreading. If it weren’t for the actual investigation of the whereabouts of every fund, it’s really not a related transaction or transfer of interests, and 100% of it was not washed into one’s own pockets to make a toVC business, it would be hard to sleep, especially the little blue cup. after that.

Of course, during this period of time, Chu Yuanxi’s reputation in the investment circle has been greatly reversed, and Xianyu stood up and exasperated. Many people are struggling to find out when Xiaokang will start the next round. Xu Xin and Hu Shiheng are the main investors. When asked, he almost thanked the guests behind closed doors.

　　 There are also a large number of early investors who either made few calls but missed the opportunity to enter the market. They complained with Xianglin's wife that Chu Yuanxi never mentioned social interaction in the past?

　　 Chu Yuan Xixin said, why do you think Xiaokang was "left" WeChat too late?

　　 Fortunately, Daddy Long has ethics and did not block the public account of the Pakistani people. It is really troublesome whether it is "Wu Dao faunjun", "The Enemy of Rome" or "I Serve". Of course, the Pakistani information side is also tacitly no longer using the WeChat public account to promote well-off social networking.

　　 As for the convenience store circle, after Chu Yuanxi came in, the river was overwhelmed, and there was no sign of receiving his magical powers, causing it to be full of pits. Of course, there are not so many pitfalls in operating convenience stores, which means that some of the business is robbed by the well-off. The pitfalls are mainly those who copy the well-off.

For example, the Deniers League has basically been a great chaos in marksmanship recently. The main reason is that Xiaokang has continuously taken out too many things. Large versions and small versions are constantly updated, and they are specifically targeted at the heels. These are areas where the Deniers League has not made any technical reserves. .

But copycats, don’t look too high on your own thinking and dignity. If you want to copy, you have to copy the whole set. Especially if you don’t understand the complex closed loop, copy half of your own and start original is 100% off-track. Each thread is entangled.

　　The companies that have been in the country for a few years say nothing else. They say that the cottages have rich experience. Mr. Zhang is also a professional player. He doesn't know what is right but knows what must be wrong.

　　 Therefore, Chu Yuanxi was rather surprised to observe that the opponent's alliance was turbulent for a while, and he actually settled down to engage in cycling. The opener went through a reorganization in the turmoil, and then began to take a step-by-step cyclist, put on a mental outlook that the prodigal son turned his head back, and re-established the data chain once established by Xiaokang from the most basic.

　　 This aroused Chu Yuanxi's curiosity. After a careful difference, she discovered that Qifu Technology had added a strategic investment to Openmen some time ago.

　　 Although the other party's operation is quite a bit of death after hearing the truth, I found that cycling was the beginning of the first closed loop of the well-off, so it seemed to be the right thing to do, and no longer pursue shortcuts. But the problem is that if you want to find the correct solution to a problem, you don't need to work hard, it must first be solved.

After Yuan Mu investigated the investment and financing, he told Chu Yuanxi that Chu Yuanxi only noticed that Yishengxian had already started the toC business, that is, the consumer business. Through strategic cooperation with Kaimenke, it also started online and offline. Attack on both ends. Online, I started the Yishengxian APP, and offline based on the opener's stronghold to do self-promotion, and the opener assumes the business responsibilities similar to the Hippo shop.

In short, it seems to have that meaning. Yuan Mu said: "Everyone has said that since Xiaokang has pointed out the way forward, and we have followed pretty well, we have not fallen behind so far, so why not do business well? What we have to do now is to make more friends, unite more forces, learn from the well-off society, and defeat the well-off society! Their next step is to form an alliance to open up the data between the various companies and form an offline matrix that is broader than the well-off society. You Don’t go to Weibo to encourage friends and businessmen?"

　　 This sounds very inspirational! Chu Yuanxi suddenly felt a lot of nausea when she heard it. Isn't Xiaokang not making friends? You have a League of Rejectors, and I also have a League of AI Leaders, OK?

　　 But in the end he restrained his urge to throw trash on social media, and said to Yuan Mu faintly: "Let them copy for a while, and if the copy is correct, I lose!"

　　At this time, he absolutely can't tell the other party, after you have collected all the data, Ali will have accumulated more and more real data than you. Not to mention that this gameplay can support the simultaneous success of several players. The task waiting for you is not to defeat Xiaokang, but to defeat Ali first...

　　 This statement must be very shocking. It has a very impact on Li Jingfei and his ilk. It can be like a twilight drum and morning bell, awakening the dreamer with a single word, making Chu Yuanxi's own body and mind a great satisfaction. But at this time, the more the water gets mixed up, the better. From the perspective of dragging Ali, what the Deniers League is doing seems to be an assist to the well-off, so don't shake it up. What if it gets deaf?

More investors have not paid attention to Xiaokang before. They know that there is such a company in convenience stores and do not understand the specific business model. As a result, they have recently stated that they are already Spartan. When did the Korean market be silent? What about such an awesome social scene? This is really social, it has always been the most high-profile project in the entire market, it makes no sense!

　　 Some investors have also begun to observe carefully. Xiaokang’s social ecology is extremely unique, with very active in the operating area and a sharp decline in activity outside the operating area. Rango, although the main operating area of ​​Kangkang Social is currently dominated by the four major first-tier cities, it also takes into account some other areas, which is the area where the original fresh food warehouse is located. But the first growth is extremely fast, and the second vitality is extremely strong.

　　 What do these two points show? It shows that it is possible to succeed because there is no over-spec subsidy. It is not that there are no subsidies, but that the amount of money burned has not been increased on the basis of the original subsidies of Xiaokang, but it seems to be slightly weakened.

　　 Why are investors making such judgments? Why not judge from the perspective of demand and operation? You know it by comparison.

　　 Take the new app Lingge made by Kuaibo Wang last year as an example. This is also a social networking that focuses on offline, which can be summarized as part-time social networking.

　　 This demand is very real. In this fast-paced society, there are not many people who master a skill other than work. As long as there is no good fortune of 996, they have time to do odd jobs in their spare time. In fact, many programmers and artists have the habit of taking amateur orders, and even related groups are used for work assignment, and even the ordering platform has been developed.

　　The moisturizing ones can even solo at home without going to work.

The role of 　　ling pigeon can completely cover this huge crowd, if it can develop. The problem is that even if Lingge has carried out large-scale operations, it has not been able to achieve corresponding growth after a short period of time. After being left WeChat, it immediately cooled off. No matter what the reason is, the result will not spread.

　　The logic of investment lies not in research reasons, but in research results. Why are some elephant-level investors willing to invest directly in the entire track? Because there is no need to consider the reasons, it is enough as long as the track has an over-spec value.

In the same way, Xiaokang shows growth and activity, not the three-minute activity of Weishi that relies on red envelope subsidies. The user swipes three minutes to receive the more cost-effective red envelope, disdainful of low cost performance and walks away directly. Instead, it provides content and functions without subsidizing social interactions, aims at user pain points to create convenience, and uses the advantages that existing social interaction does not have to stimulate activity.

　　 So although there is a boundary effect on the operating area, but the future expectations are high!

　　 Therefore, during this period, investors organized groups to visit Xiaokang in an endless stream. Xu Xin often led the team, so Yuan Mu had to be accompanied frequently, and the workload doubled.

One day Chu Yuanxi heard Xu Xin's excited voice again: "Yes, what you see now is what Chu Yuanxi calls online content. I mentioned it since the first roadshow, and I knew it more than a year ago! "

　　 "Then you knew he was going to socialize more than a year ago, right?"

　　 "No, no no! Absolutely no!"

　　 Chu Yuanxi hurriedly went out to relieve Xu Xin. In fact, it was no big deal to admit that it was nothing more than the possibility that she and Hu Shiheng would be criticized in some future scenes.

During this period of time, he himself paid special attention to this when he was interviewed. Whenever he thought of socializing, he thought of the feasibility of spreading from online content to social in the development process, and then made bold explorations and attempts. Fortunately, with the unconditional support of a large number of investors, only a little progress can be obtained.

When the business talk is over, he still follows this set of compliments for investors' compliments on the success of well-off society: "No, no, I hope it has succeeded, but unfortunately it has not been done. It is just the first step. Only, there is still 70% of the road to success."

　　 But this is not humility, but his sincere words, Chu Yuanxi absolutely did not think that this has been done, and currently it is the initial establishment of a social ecology.

　　 The next step is to expand the store and expand the operating area, such as the expansion of the magic capital in place, and the expansion of the two main cities in eastern Guangdong province to the extent of the imperial capital. The third step is to carry out more intensive operations to thoroughly establish a complete social closed loop, to firmly bond the various functions of the well-off society with social interactions, and make them an indispensable life scene and life for the people in the operating area. The provider of the service. When a social and high-frequency just-needed service is finally combined, no matter how it counts, it is a success.

　　 Xiaokang still has a lot of work to do before this goal, and even when the hot atmosphere in the company recently appeared, he poured cold water directly, so the minds of the employees gradually calmed down.

　　 "Then what is the mystery that made you succeed in the first step?"

　　 "Hahaha, you should have chosen the right path? Recently, many people in the industry have studied me, and I think they are all pretty good."

　　Investors’ hearts said that it’s not all special. Isn’t it your own interview? "So, what is the correct path?"

"Oh, so many powerful people who tried to be social in the country have died because they couldn't bypass WeChat. Although they each made their own mistakes and have their own problems, the main reason is that they cannot bypass WeChat if they want to spread, right? Of course, the path is how to not rely on WeChat as the only way of transmission."

　　 As for how to not rely on it, Chu Yuanxi said that it’s the end. If Li Jingfei and his like can figure it out, it’s up to him, otherwise they have to test their product design ideas. Shanzhai is a kind of science, not all steps are taken according to the gourd painting and finally the Shanzhai will be effective. Especially the well-off system is complex and colorful, even if the functions are very similar, can you perfectly review the operation steps?

　　I heard that Sun Dasheng and 724 also acted on the island country. Maybe it’s an ecstatic mentality right now? I don’t know how deep Sun Dasheng’s copycats are, and I don’t know whether they will have a deeper understanding of the old saying that "the slightest error is a thousand miles away" in the future?

　　 Chu Yuanxi couldn't help but recall the thoughts he had sorted out when he opened his mind with the Yuan family brothers and sisters in the original world.

　　 He wanted to socialize at the beginning, but how could he walk when looking at the vast corpses in front of him? Wechat cannot be circumvented for online communication. Wechat builds a tight iron curtain based on "user dependence" as the material. Anyway, he admires the strong men who walked all the way to death in front of him. Can't you see that this road is not working?

　　 Thinking about it this way, the answer is actually very simple. If you can’t go online or get around, just go offline. This is called avoiding Qi Chao Rui, hitting Qi Mu to return, how strong the penguin online, there are many dishes offline. This is also where Penguin is not as balanced as Ali. It is divided by SAB. Ali is A+ online and offline, Penguin is S-level online and offline is also B-level.

　　 Obviously, they are also huge monsters. If it is an enemy, Ali is more difficult to deal with. Coincidentally, Ali only does office social interaction, and there is no direct conflict with Chu Yuanxi's established social route. Therefore, as long as he strives to achieve A-level offline and A-level online, social networking will definitely work. As for local life, it is another matter.

　　 The powerhouses who lay down on the road are actually about to discover this point. In the case of Wang's ling pigeon, the route taken already has a strong offline attribute. His problem is that he still relies too much on online, offline is only used to solve the user needs in this sub-category, not dissemination, so it is not the right way.

　　 Careful people will definitely ask, why doesn’t Brother Wang look for Penguin to invest? If Penguin supports Pinduoduo as much as it supports Pinduoduo, Lingge will surely gain growth, and the cost will drop and it will burn little money.

　　The problem is that Penguins don't know how to vote, not because of reputation. The country’s capacity for social applications is not small, but it does not feel like a hundred flowers bloom overseas, because the iron curtain is covered on the head, and no one can tear it apart. At least Penguin will not allow anyone to use their own social chain to tear apart. This is the bottom line that cannot be backed down, and it is also a prohibition that cannot be used by others.

　　 For Penguin, the other applications that have existed in the Kingdom that have both social and social interactions are nothing more than Weibo and Momo, so let them exist, and other people just haha. Not to mention Weibo, Momo was launched in 2011. It started to develop when WeChat hadn't built its own ecology, so it has a narrow breathing space. Other social? Rapid prototyping in the year, and then gave no particularly obvious opportunities.

　　So that there have been two sayings that have been popular in the industry for a long time~www.wuxiaspot.com~ One is that unless the country liberalizes its borders and allows Twitter, Instagram, and Facebook to come in, social networking will truly flourish. In other words, the more giants that come in, the more room for new social growth will be. No matter how thick the clouds are, it is not like an iron curtain. The second is to pin their hopes on the three major operators, and only they have some hope.

　　 At the same time, Penguin has never acquired social companies, and investment is even rarer. Even if it invests, it is a platform for social networking such as station B and Kuaishou, instead of focusing on social applications. Chu Yuanxi felt that looking at it from his own villain's heart, it was nothing more than that all the so-called social interactions in the vision of penguins like eagles and falcons can be incorporated into their own social framework.

　　 Moreover, although Penguin has no reason to announce that others are not allowed to socialize, he has always been physically honest. The key is that in the past, all the battles were victorious. Because all social players had to rely on WeChat to spread, the one who died faster than the other.

　　 In fact, why didn't Xiaokang rely on WeChat to spread it? I relied too much on WeChat before doing my own social networking! It's just packaging itself into a convenience store APP. Although the boss is a good hand at tearing up Weibo, it is a harmless little white sheep to make an APP. He can even make efforts to live locally and create a little trouble for Ali. There is no reason to be excluded from Penguin's falcon vision.

　　The key is that Xiaokang has never agreed with Ali's investment. Local life players do not stand in line with Ali, this is simply shining in the vision of Eagle Falcon!

　　 I don’t know what color of light it was after just over three months.