Salted Fish’s Self-help Strategy

Latest website: Xu Xin seems to have gone through a brief ideological struggle, but it may be really not much money. The main reason is that the price increase of the license is acceptable, so he does not care about it: "Let's do it, Yuan Jing?"

Yuan Jingxin said that if the license rose to 3 billion, if the Pakistani people raise 3 billion at 10 billion, I wonder if you can be so polite?

On this occasion, he had no choice but to nod his head. He only heard Xu Xin say: "Then I will talk to Xiao Chu about Gan Xin's grocery shopping."

Chu Yuanxi said that Sister Xu is really quick and resolute. It seems that the CFO candidate has been selected?

Unexpectedly, Xu Xin said: "I'm looking for someone to look for, and I feel that there is a suitable person. He is not from a major, and he is definitely not better than Yuan Mu in finance."

Chu Yuanxi said that there must be other strengths? Just listen to Xu Xin said: "But he used to be an agency operation. Do you understand agency operation?"

"I've heard of it, but I don't understand." Chu Yuanxi said that the coverage of agency operation is too big. For example, we media agency operation is to give the account to the other party, and the other party follows the historical tone of the account. Make content, publish, organize fan activities, etc., and finally use a reasonable method of monetization, and then the two parties will divide the money.

It can be said that many industries can be operated on behalf of, as long as there is the possibility of being a shopkeeper, there will be on behalf of operation, but how to operate on behalf of fresh food?

Seeing Chu Yuanxi’s doubts, Xu Xin said slowly: “Fresh fresh food also needs to be operated on behalf of the operator. There is a space for service between the vegetable market merchants and Meituan’s grocery shopping and Goudong Daojia. You can earn money by providing products and managing platform stores Price difference. This person is called Hu Bin, who has also worked directly in fresh food bases and has a strong toB attribute.

So I know that he is relatively clear about all transaction links in the entire upstream and downstream industry chain. Such talents are more suitable for entrepreneurship than CFOs with strong financial capabilities. Anyway, Ganxin Maicai's financing does not require high CFOs. People in this position do not need to be good at financing. "

Chu Yuanxi wanted to say--Can such people bring more to Xiaokang? Of course, this is definitely not possible, and he would not do it himself, because startups have several realms.

The first is to welcome investors into the company as executive directors, that is, investors directly participate in the company's daily business, forming a deep bond. The advantage of this is that the company encounters difficulties in its operation. For example, under extreme conditions, the founders or important members of the company are arrested. They are not afraid. Investors can quickly mobilize their own human resources to fill the corresponding positions without affecting the company's operation. As for requesting resources from investors under normal circumstances, communication is easier because the information is transparent.

The second is to accept the CFO, and hand over the more important position of CFO to the syndicate representative, so that the syndicate can directly grasp the company's financial data, but does not open ordinary business positions. The advantage of this is to win the trust of the investment syndicate, but the disadvantage is that the company's information is still opened, but the opening is not as thorough as the first kind.

Xiaokang is also like this in name, but in fact, Chu Yuanxi really needs Yuan Mu to come in and help him with financing, and a trustworthy financial migrant worker, not to release his own financial data to the syndicate for the purpose of obtaining trust. Therefore, Yuan Mu did not enter the well-off society after fundraising, but entered as a co-founder at the beginning of its establishment. Of course, there seems to be no difference in Zheng De or other investors.

The third is to not open any positions to investors at all. This situation is more common in listed companies after IPOs. It’s not impossible for startups to be very powerful. Rebs created Xiaomi and Jack Ma created Ali. Chu Yuanxi didn't want investors to enter at the beginning, but found that Yuan Mu was indeed suitable when he just created a well-off society.

The premise of such a disposal is that the company must be strong enough to be on the right track without additional support from investors. The disadvantage is that it is not so easy to talk when you want additional resources.

Now if he asks Xu Xin to give the Cypriots in the well-off society, it becomes the first type in disguise, but Chu Yuanxi's mind is originally between the second and the third, and because of Yuan Mu's relationship It is also convenient to ask for resources.

This state is very good, he does not have very tempting interests and absolutely does not want to break. Entrepreneurship not only includes the efforts of entrepreneurs and investors to work together to deal with the market against competing products, but also includes the mutual planning and restriction between entrepreneurs and investors. Xiaokang still has no similar signs, but information is always the most precious. Chu Yuanxi’s release of too much information will cause information asymmetry and put herself in an extremely disadvantaged position. It is far from being able to use the introduction of a few talents. This level of benefit makes up for it.

However, Xu Xin sent people to Gan Xin to buy food, and even sent two more people. He felt that there was no problem. This did not touch his core interests.

Just listen to Xu Xin said: "This person is Hu Bin, I will just talk to you about fresh food. First of all, I don’t know if you have any misunderstandings, that is, the so-called direct harvesting of fresh food bases is just going to the place of production to purchase, just a short distance from fruits and vegetables. To harvest from the ground, there is at least two hands short, so it is far better than Pinduoduo to move the logistics directly to the ground, and directly deal with the farmers, and go through the two procedures. The characteristic of fresh food is that every time there is more than one hand, it You have to increase the price once and at the same time become more stale, you know how to cut?"

When Chu Yuanxi heard this, I still want to encourage me to agree with them to set up agricultural factories. This has spread upstream, reducing intermediate links, but it needs money...

Just listen to Xu Xin said: "Now the leader on the track, Daily Fresh Fruit, was established in 2014. At that time, there were a lot of fresh fruits established. Young Caijun, Meiliqiqi, Houchuwang, Xuxian, etc., also There are SF Express and Lenovo Markets, but in 2016 there was a wave of bankruptcies on the fresh food track.

When enough falls down, the conditions of the entire supply chain have improved a lot, whether packaging, quality control or standardization has improved, and the cold chain supply in the logistics link is relatively complete, and the capital is piled up, and the effect is still very obvious. of. Xiao Hu has a different idea from yours. You are an entrepreneur. He does business and does not raise money. He does it himself. I also met him by chance. "

"So, the company he opened is called?" Chu Yuanxi said, with a little bad feeling.

Why is the premonition bad? Because if fresh food is treated as a business, it is nothing more than buying low and selling high. Following the model of selling Chinese cabbage at the vegetable market, it will always make money. Such as Hu Bin, which can be directly sourced from the production area, at least can bypass the secondary wholesalers, and the profit margin of selling Chinese cabbage can be high!

The problem is that Xu Xin can now send him as a talent to buy food in Ganxin. What is the situation?

Just listen to Xu Xin said: "It's called Four Seasons Fruits and Vegetables, oh... he just suddenly got a big heart, and suddenly he didn't control the rhythm after he got the capital..."

Chu Yuanxi said that you don't beautify it, okay? Isn't this why you gave people money to cheat? A good businessman was abducted into the entrepreneurial field by you, and then defeated by many entrepreneurs with their rich experience...

In fact, it’s no wonder Xu Xin, the fresh food giant of Eastern Guangdong Province, Aunt Sun started as a vegetable market business. She was a first-class wholesaler at the beginning of her life. The hero started from Cao Mang, and Xu Xin’s father was actually quite good. Standard.

Therefore, Chu Yuanxi thought of a good way of flattery: "Oh, this is unpredictable. To blame, you can only blame him for what he did so well at the beginning and was discovered by you."

Xu Xin rarely laughed embarrassingly, "In short, the fresh toB business has a high cost, a low gross profit margin, and requires experience. I think this professional player is more suitable than a financial player to be a CFO. "

Chu Yuan Xixin said that if his gross profit margin is high, wouldn't the well-off gross profit margin be over? However, the fresh food industry has limited bargaining power due to well-known reasons. However, convenience stores use fresh food as raw materials for processing. After processing into fresh food, the bargaining power facing customers will be greatly improved, so the profit margin is not a problem. .

So this matter was finalized. In the next few days, Yang Heng and Lu Yin began to revolve around, including meeting with the new CFO, starting recruitment with the help of the Pakistani people, setting up a team and so on. Time soon came to the new one. on Monday.

On Monday, December 9th, two news came from the capital market. The first news was that Tao Jiji, a reputation destroyer in the e-commerce industry, officially declared bankruptcy and proved himself innocent in the form of accepting bankruptcy and liquidation-although Lao Tzu is not capable , But no runaway, no corruption!

Chu Yuanxi couldn't help but recall the radical subsidy model when Tao Jiji was so powerful. He wanted to tell the world to let the wool party hurriedly gather, full of the noble sentiments of the world. For products worth fifty dollars, new users will get free shipping for one dollar, and that’s fine. There are even more amazing rebates. The commission will be returned as much as the first order of new users, and there is no risk control.

This kind of victories made Chu Yuanxi feel that at that time, he was devoting himself to the company. Otherwise, with his adeptness in various risk control and anti-risk control models, he would start a wool company and he would be bald when he said anything!

The second news is quite the opposite. A fresh food franchise company issued a Nasdaq prospectus in the harsh winter, and it hit the first fresh food stock. It will ring the bell at the beginning of next year to go public and cut the US leeks.

The key point is that it is an IQ tax company with a capital market nature, and it also plays with the concept of blockchain. You can get points regardless of whether you are offline, joining, or spending. Points can be exchanged for tokens, which will be used to exchange shares for shares in the future.

Even if you don't look at the part of the fund and the blockchain, it is a special harvest of franchisees' IQ tax, which is similar to that of milk tea chains. This makes the regular entrepreneurs who work **** the fresh food track and the toVc entrepreneurs who are difficult to cut investors in the name of fresh food toVc entrepreneurs feel so emotional...

This news made Lu Yin feel very disappointed. Once upon a time, it was her dream to go to Nasdaq to harvest American leeks.

Chu Yuanxi had to comfort her: "What's wrong with issuing the prospectus? Isn't it a gold medal? Meiliche issued the prospectus on October 31, and even the roadshow video and the large-screen advertisement of the New York Stock Exchange are ready. Double 11 What's the use of having more than 1,000 people arrested by the police uncle? A few years ago, Gu Yue Loutai had passed the big A-share IPO. The company was celebrating with a banquet and was disqualified from listing on the spot. Is the company doing well? It has nothing to do with not being listed."

"What do you mean, this house is also mysterious?"

"I don’t know if it’s a mystery. Anyway, the country’s recent crackdown on funding has become more and more severe. Look at the beautiful car, but the routine loan and big data risk control have caught so much. Blockchain, can this be good? Their method of using tokens to exchange company stocks is quite novel, and the relevant departments are absolutely interested."

The so-called big data risk control is an elegant term. In fact, 80% of those who claim to be big data risk control are reselling users' private information. This is also the reason why domestic startups recently talked about big data risk control, and many of them do not separate normal business and reselling information. Therefore, once caught, normal big data risk control can't be done. This makes many startups find out when they want to purchase risk control services normally, huh? Why can't I buy it?

In fact, it's not that you can't buy it, it's that it's cheap. Fortunately, Xiaokang didn't try to be cheap at the beginning, and bought the services of a serious big data company.

Chu Yuanxi's focus is on risk control and data, but for the same news, some people focus on different points...

At the same time, in another corner of the city, I glanced at the headquarters of the group. Geng Bin was reading the news, while Gu Shujun was marveling at the first commercial method of fresh food: "Hey, the operation of token exchange for shares is too delicate. Why didn’t it say whether the shares of the company to be listed or the shares of the parent company were exchanged?"

"What's wrong, what did you find?" Lei Siyun pouted. He had already poked his mouth to investigate the company today, but he didn't know how many replied.

Just listen to Gu Shujun said: "I don't think it is possible to exchange the shares of the company to be listed. The U.S. SEC Trading Commission estimates that they will be smashed. But if the shares of the parent company are exchanged, that means..."

When speaking, Gu Shujun’s eyes brightened, “You think, whether a company offers promotional activities, whether discounts or gifts, all have to incur expenses, right? But if a listed company does promotional activities, the gifts it sends are the same. Doesn’t the parent company’s stock have any expenses? But because the subsidiary has already been listed, consumers must recognize its parent company’s shares. The parent company’s shares cannot be sold directly, but they are also valuable. Isn’t this too shameful?"

"Old Gu, if such a genius method works, why have you never seen it? Why do you feel fresh?" Geng Bin stopped browsing the news, then looked at Lei Siyun and found Lei Siyun was still sober.

Just listen to Lei Siyun said: "The prospectus submitted by this company to the SEC cannot contain any token factors. Old Gu, even if it is the structure of the parent subsidiary company, the subsidiary company is listed. Then financially, sure It’s the subsidiary that sent the token, right?"

Gu Shujun nodded ignorantly, and Lei Siyun continued to popularize science: "Sorry, where did the token of the subsidiary come from? Is it a free gift from the parent company? As long as you are a listed company, you cannot accept this gift, and the board of directors of your listed company cannot Through this method, fair value changes must be included. If it dares to include the token in its prospectus, even if it can survive the meeting, it will be short-sold by Muddy Waters until its mother can't recognize it."

Geng Bin laughed for a long time: "I have thought of countless similar methods over there for a long time, but I didn't expect that there are such geniuses in China..."

Why did Gu Shujun feel so wrong after hearing this? At this time, holding a laptop in his left eye and walking into the meeting room: "I'll report on the progress of the recent live broadcast and fans. I feel that our plan can begin."

Geng Bin suddenly showed a meaningful smile.

At this time, Xiaokang and Ba people are also working closely. Needless to say, Xiaokang will open at the same time in Yangcheng and Pengcheng on Double Twelfth Day. Liu Lu has already flown away, taking away a large number of backbones, making Xiaokang appear to be inside. Empty.

Lu Yin was sentimental, and things had to be done. After Hu Bin was in place, the three immediately began to build the company structure, and then recruited with the help of the Pakistani HR system. Because it took a form similar to incubation, the Pakistani Group had to take care of all chores from the beginning, including office locations, workstations, and logistics, among which the most important was recruitment.

And because the Ba people were the main investors, they had to start two offices. Mu Lian, the head of human resources of the Ba people group, threw the recruitment of the imperial capital to his deputy, and personally led the team to accompany Lu Yin to the eastern Guangdong province. As soon as Ganxin Shopping came up, he set himself a very heavy task. Not only the emperor must do it, but also the eastern province of Guangdong must do it at the same time. It is necessary for the two places to establish a full set of toB business systems.

It is equivalent to Lu Yin and Yang Heng being responsible for one side at the stage of putting on airs, and then cooperate with each other to make the front and back ends. According to Yang Heng's words-there is no rest day before the Spring Festival, and the Spring Festival is closed because the partners have holidays and they can't do what they want.

This phenomenon is something that Chu Yuanxi likes to see, but it also brings a small problem, that is, Mu Lian feels his own importance, and then intentionally or unconsciously asks Chu Yuanxi whether she can give her something similar to Liu Lu's in Xiaokang treatment?

Chu Yuanxi's answer is that promotion and salary increase are everyone's idea ~ www.wuxiaspot.com ~ is normal. This unpredictable largeness gave Mu Lian hope.

The Pakistani people are also intensively working inside, and Yu Suzuki's team has moved in and started to work, and Lu Yu has an unexpected joy.

The most important task for Lu Yu recently is to cooperate with Gobi Network's double twelve event, which is to implement the first UGC network-wide commercial operation of Douyin proposed by Chu Yuanxi.

For this matter, the Pakistani information can be described as doing its best and almost put down all other work. The only thing that disrupted Lu Yu's work was that Chu Yuanxi raided and added a station B mobile game draw card live broadcast that day. As a result, this station B account became popular, but it did not follow Lu Yu and Chu Yuanxi's previous plan.

After this series of operation and live broadcast accidents, after the word of mouth fell sharply, "Zhan Shuang" not only did not fall on the best-selling list the next day, but instead climbed to the third high position, stepping on "Unwinding".

Then, because of the popularity of "Zhan Shuang", Zhou Minxi's live broadcast of station B has gained a lot of popularity, more than that of the first day's live card draw.