Reborn Tokyo Golden Age
Chapter 134 The Spoiler
Arai Ryuji's phone call made Bai Chuanfeng realize that Sony had started to attack its own sales channels.
But think about it, since there is nothing anyone can do about patents for the time being.
So the one that can make Baichuan Electric feel uncomfortable in the shortest time is none other than the sales channel.
The product is produced but cannot be delivered, which makes everyone feel uncomfortable.
Moreover, there is no monopoly in terms of raw materials, and there is no connection in policy, and Sony does not have the power to affect all aspects.
So as long as the neck is stuck in the last link, Baichuan Electric can be dealt a fatal blow with the smallest cost.
We all know that Sony has a very rich product line, ranging from televisions, radios, stereos, cameras, to professional recording and editing equipment.
On the other hand, Shirakawa Electric, it seems that the only one that can get on the table is the Walkman.
So when Sony sent a notice to those individual retail stores, it didn't take a second to know what they would choose.
After all, the lack of Shirakawa Electric is just a lack of a Walkman, but without Sony, it is estimated that there will be a lot less product types in the store.
"President, how should we deal with it?" Hasegawa looked at Bai Chuanfeng with a tangled expression.
He also knows the current Baichuan Electric, and it can even be said that it doesn't even have the means to fight back.
None of the technologies and products can compare to others, so take the lead to fight back.
However, although Shirakawa Electric cannot fight back, it does not mean that it has to stand passively and be beaten all the time.
"Go to Kyushu, to Osaka, to Hokkaido!" Bai Chuanfeng got up, stood by the window and said in a deep voice.
"Hey, what does the president mean...?" Hasegawa seemed to understand.
Bai Chuanfeng looked at Tamachuan outside the window, his frown gradually dissipated.
"Hasegawa-san, our current sales of Shirakawa Electric are too dependent on here in Tokyo.
A little farther away, except for a few large chain stores, there are almost no channels that we can directly influence.
Now that Sony has leverage over retailers in Tokyo, let's avoid it for now.
Go sink to the place and re-open the market.
Fukuoka, Kumamoto and Nagasaki in Kyushu, Osaka, Nagoya and Kobe in Kansai, Sapporo and Hakodate in Hokkaido.
The scale of the cities in these places is also very impressive. There must be no shortage of market for Walkmans there.
No matter how long Sony's hand stretches, it can't cover the whole country.
As long as the place is opened up and survived this wave, Baichuan Electric will only be stronger than before. "
"Understood!" Hasegawa also figured out Bai Chuanfeng's plan.
This is to open up your own dealer network, rather than pin your life on others.
It's better to try a little harder to catch it yourself, and then control its direction.
"Also, tell the people at Bic Camera and ask them if they want to open the store all over the country.
The places mentioned just now are our targets. As long as they want to, we, Shirakawa Electric, will follow up.
Don't worry about the funds, Baichuan Electric can support it. If you are worried about the dilution of the shares, you can go to the bank for a loan.
All in all, this is a rare opportunity. This is a great opportunity for Shirakawa Electric and bic camera to expand.
After passing this hurdle, Baichuan Electric will grow into a company with tenacious vitality, and Bic Camera will also become a veritable retail chain store. "
At this time, if you don't pull the bic camera, it will be a loss. Bai Chuanfeng believes that Ryuji Arai is not a short-sighted person.
"President, I'll do it right away." Hasegawa's blood was boiling with Bai Chuanfeng's bold words.
Thinking about it, we don't have to focus on this corner of Tokyo.
Japan is much bigger than Tokyo. The market in other places may be even more impressive than Tokyo.
"Remember, with more people, you can proceed in several directions at the same time."
"Hay"
Seeing Hasegawa's leaving back, Bai Chuanfeng sighed slightly.
Opening up the local market is only a long-term goal. The time period is long and the effect is slow.
What is really in front of us is the predicament here in Tokyo. Bai Chuanfeng believes that today is just the beginning.
More and more retailers will choose to stand in line with Sony in the future, even though Yodobashi and Yamada Denki have not expressed it now.
But after a while, it may not be so, especially if Baichuan Electric becomes weaker.
But knowing this, we have to do things like open up places.
Originally, Bai Chuanfeng planned to wait for Bai Chuan Electric to become more powerful before considering these matters, but now he was forced to advance.
…
Ueno, Taito Ward, Aiwa Corporation Headquarters.
Takagi hurried into the president's office with his briefcase in hand.
"President, do you know flashman?" Takagi asked impatiently as soon as he entered the door.
Mibe Yusuke pointed at the table expressionlessly, "Is that what Takagi-san was talking about?"
When Takagi turned his head, he realized that there was a flashman from Shirakawa Electric on the table.
"Uh, the president already knows."
Mibe Yusuke nodded, in fact, he just knew about it not long ago.
He had always focused his attention on Sony's walkman before, but he ignored the flashman, which had already occupied a certain scale in the market.
But it's not his fault. When Flashman advertised in the New Year, he was still abroad.
Aihua is also a multinational company with branches in West Germany, Britain, and the United States.
It is unavoidable that as a president, you often fly abroad on business trips, and you end up returning to China after the New Year.
The Walkman, which I have always dreamed of before, has a second manufacturer.
Why can this Shirakawa Electric produce Walkmans, authorized by Sony?
It shouldn't be, Aihua's largest shareholder is Sony, so it hasn't been authorized, so why should this Baichuan Electric.
Yusuke Mibe was puzzled.
However, it seems that Sony has no action at present.
At least I haven't heard of any legal disputes between the two, and the media is also calm.
"President, I heard that people from Shirakawa Electric visited Sony headquarters recently.
Nakajima Heitaro-san, the developer of the Walkman, personally received Shirakawa Kaede, the president of Shirakawa Electric, at the door. "
"Huh?" Mibe Yusuke suddenly realized something, "Tell me in detail."
Takagi put down the briefcase in his hand and took a step closer. "It is said that Nakajima Heitaro-san seems to be very familiar with the president of Shirakawa Electric, and they were very affectionate when they met.
There are even rumors that the president of Shirakawa Electric, Shirakawa Kaede, is the junior of Nakajima Heitaro-san.
At the entrance of the Sony Building that day, someone heard Bai Chuanfeng call Nakajima Heitaro-san "senior brother". "
Sure enough, it turned out to be the case! Everything came to light.
Yusuke Mibe, who was puzzled for a long time, suddenly became enlightened, and the doubts in his heart finally dissipated, everything cleared away and saw the sun.
No wonder Sony doesn't care about the Walkman of Shirakawa Electric, it turns out there is such a relationship.
This makes sense, fellow apprentice brothers are indeed a kind of fetter.
But at this moment, thinking about Osone Kozo's attitude towards him back then, Yusuke Mibe only felt deeply humiliated.
You would rather give the authorization of your Walkman to an unrelated outsider than to Aihua, the godson.
shame! eccentric! Wrong love!
At this moment, Yusuke Mibe felt anxious and angry, plus an indescribable sense of loss.
Those who are favored have nothing to fear.
"Takagi-san, we also make our own Walkman!"
Thank you for your support!
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