Reborn Entrepreneurial Giant

Web pages, pictures, music, and videos are some of the biggest search needs of Internet users. Qu Li doesn't want to make videos, but with ancient songs, he seems to have to, let alone music.

"Mailboxes, maps, music, and videos are all important..." Thinking of Qu Li's words, Lin Bing felt a sense of urgency and pressure.

Guge’s domain name has been changed from Google to guge. The search content and page layout have not changed, but the homepage logo and domain name have changed. Many people who don’t pay attention to financial news think that the web page has been hijacked.

We had to step up publicity efforts to let the vast majority of Internet users know that Jumei had acquired Guge and that Google had become a guge. For this reason, a red reminder message and a search link for related news reports were even added to the homepage.

It is certain that Guge’s domestic market share will decline, and it depends on whether it can stabilize and keep its market share above 25%. If it really falls below 20%, Guge is basically hopeless.

It’s not that Qu Li doesn’t care about Gu Ge, but he can’t be the one to decide everything, besides, the search engine is too professional, and most of the reborn will not choose this even if they have the chance, the uncertainty is too great .

In fact, even if Qu Li wanted to worry about Guge, he didn’t have time. Kuxun, which he was in charge of, was in trouble. Zhang Haiju wanted to buy daily life because Qu Li said that he wanted to sell tickets online and offline events and performances. Now, if Quli wants to travel big and stay big, if he doesn't do group buying for daily life, whose face is he slapping?

Not only that, Nuomi.com, a lifestyle group buying company, has also started the movie ticket business. There are more than one group buying company that has followed suit. Although Kuxun movie tickets became famous because of the "Avatar" battle, but under the watchful eyes of the wolves, it must be increased. Invest in it, do you want to do group buying?

"No, Kuxun insists on big travel, big accommodation business, movie ticket business, let me think about it again..." Qu Li was simple and direct in the communication with Zhang Haiju, and he didn't do group buying. He had actually decided that if he bought Douban , and handed over the movie ticket business to Douban Films.

"Mainly expand the accommodation business and concentrate on hotels and homestays..."

Zhang Haiju dared not listen to Qu Li’s words. Jumei acquired Guge, and Kuxun’s search and price comparison function was enhanced by technology. First, build a platform, find third-party suppliers (hotels, air tickets), earn advertising fees and commissions, and then focus on Go to a homestay.

"It would be a pity to give up the group buying business like this."

"It's okay, we can invest in the most promising companies..."

"Public comment?"

"You can see it too!" Qu Li was a little surprised

"It's not too difficult." Zhang Haiju

"Then leave it to you to contact, are you confident?"

"Of course." Zhang Haiju was both surprised and delighted

"Don't be too excited. The company hasn't discussed this matter yet. You can only count it as an early contact. The company's strategic focus is not on this area, so you may not be able to spend much money." Qu Li added

"I understand!" Zhang Haiju participated in the investment in Shenzhou Car Rental last time, and the development is not bad

Qu Li also exchanged with him his views on travel and accommodation. What Zhang Haiju said: These two industries have great potential, but they need to invest a lot of manpower and material resources. Kuxun has not yet achieved a break-even, unless the head office continues to invest a lot cash……

"Make achievements first, are you afraid that there will be no funds?" It is not that Qu Li does not know that online car-hailing and homestays require money, but they are not start-ups. Even if they have no money, they can find venture capital. It will be much easier to raise funds , Funding is really not a big problem. In the final analysis, we are still not optimistic about the general direction of these two businesses.

In fact, Qu Li didn't have to do these two businesses. Ever since he acquired Guge, in his mind, Kuxun could be abandoned.

"A Bei of Douban refused to be acquired." Lin Bing quickly gave him a message, a little disappointed. In recent years, the spiritual home of Douban is the favorite of literary and artistic youths, but it is a pity that the controversy has become more and more serious.

"Then buy Mtime.com, the name is quite good." Qu Li had already prepared himself. It is said that Ah Bei is a caring person. He originally wanted Douban to become a public welfare organization, but the process was too cumbersome and difficult, so he finally gave up. up.

"Acquisition in the name of Guge?" Lin Bing asked back

"It's still divided into the innovative business department. After the acquisition of Mtime.com, we will use this brand to develop the book, video and audio business. No, what about Guge Music..." Qu Li felt a little headache when he said that, Jumei's business line seems to be too broad

"In fact, it is enough for Gu Ge to do music search, there is no need to provide music services..."

"No music service?" Qu Li didn't expect Lin Bing to say that, and once again confirmed that this was his real idea, he didn't feel too relaxed, so he talked about Kuxun with him.

"What do you think?" Lin Bing asked on the other end of the phone,

"I want to shut down Kuxun, reduce sunk costs, and then invest in travel and accommodation business. These two industries have great potential and are destructive innovations. It's okay to fail. If we really do it, we will be under great pressure. ..." Qu Li

"Travel and accommodation are not fundamentally different from the online travel industry, right?"

"It's completely different, okay?" Qu Li felt wrong after finishing speaking, and added: "Most travel and accommodation needs happen in the same city, and travel is cross-regional..."

"If you don't give Kuxun to me, Gu Ge can guide Kuxun." Lin Bing didn't say anything.

"Don't let Guge become closed and become a diversion tool for Jumei. Search should always solve problems for users and provide a good user experience..." Qu Li

"..." Lin Bing sounded a little depressed

The two continued to communicate about Kuxun's business, and decided to give Zhang Haiju some time and postpone the handover to Lin Bing. After all, he didn't even sort out the business of Guge Search.

As for Mtime.com, it was established in 2005. At the beginning of its establishment, it mainly provided movie information inquiries. In 2009, it began to develop movie promotion business. The traffic was far inferior to Douban. It was later acquired by Wanda. The name of this website, Mtime.com, a good name can reduce the difficulty of marketing.

In 2016, Wanda acquired Mtime.com at a cost of 1.86 billion. Now it has just emerged from the subprime mortgage crisis. Although the capital has become active, it has not yet paid attention to movies. This website received $1 million in Series A financing in 2011, and $10 million in Series B financing in 2013 from Fenghe Capital and others.

Based on comprehensive calculations, the price for Jumei to acquire Mtime.com will not be too high. It should be in the tens of millions, and will not exceed 100 million soft sister coins. The specific amount depends on the number of users and the scale of revenue. Qu Li doesn't need to worry about these, Jumei's current market value exceeds 10 billion US dollars, and the acquisition of Mtime.com doesn't even need to make any announcements.

After preliminary communication, Jumei's financial department was very confident, and Qu Li also included Mtime.com in his plan, planning to move the company to Xingsha for the convenience of nearby management.