Reborn Entrepreneurial Giant

Chapter 262 June 18 Promotion

Qu Li pushes all the way in Xingsha, being rich is so self-willed, which makes this small city feel what efficiency is for the first time, and the accusations against him on the Internet are much less, after all, he acts according to the rules, even if he is fired The dismissed employees are fully compensated according to N plus 1.

It's not without worries. Taking advantage of this year's flood, the bank begged him to borrow more than 1 billion. Including the previous financing, Qiantu Auto has a total of nearly 2 billion in cash reserves.

However, here is another but, the net assets of Cheetah Motors per share are about 4.5 yuan, and the total share capital is about 517 million shares. Glory bought it at a price of 7 yuan. Even if his value-added expansion plan is approved, there are about 550 million shares. The auto assets are about 2.5 billion, the asset-liability ratio is about 60%, and the debt is about 1.5 billion. Now it has borrowed more than one billion, and the asset-liability ratio exceeds 100%, which is the performance of a garbage company.

How did he get a loan from the bank? Of course, by borrowing financial means, Qu Li personally guaranteed nearly 1 billion of it, and Xiangcai Securities re-guaranteed his personal reputation. Banks such as China Bank, Guangfa, and HSBC formed a group to provide funds for him, and joined several local banks. It is rain and dew.

If you do good deeds, you must leave your name behind. The news that Qu Li secured a loan of 1 billion yuan for Changfeng Automobile showed his strong confidence and determination to take risks.

"Having money is self-willed."

"Everything is false, and risk sharing is real."

"If any of you dare to guarantee a 1 billion loan..."

Of course, there are also people who are sober in the world and know that as long as the company can replace the loan with guaranteed debt, everything is not a problem, and the individual does not need to pay a dime. But: Didn't you say that Changfeng Automobile is very risky and that Qu Li is messing around? Now you have changed your mind?

Guaranteeing 1 billion debts personally gave Qu Li the moral high ground. Naturally, no one could successfully resist his tyranny.

Roland Berger was also brought to the forefront, and Qu Li paid nearly 100 million yuan for consulting. This is not unprecedented in China, but compared to the scale of Cheetah Motors, it is definitely unusual. Therefore, for the sake of our own reputation, we have arranged elite soldiers from Germany to come over, and we must do this order carefully. For this reason, he also introduced many experts at home and abroad for Cheetah, from engine, chassis, gearbox to vehicle design, as well as sales...

It is full of details. Qu Li studied with an open mind and benefited a lot. The automobile industry is known as the jewel in the crown of human industry. It is a large collection of cross-industry and represents the most advanced manufacturing capacity of a country.

The money is paid out quickly, and the speed of recruiting people is fast. Marketing talents are recruited from Geely Automobile, technical talents are recruited from SAIC and Chery, executives in charge of landing Toyota’s TPS production system are recruited from GAC, and money, status and equity incentives are given...

Just when Qiantu Automobile was reborn, Apple released the iPhone 3GS. Although the arc body is beautiful, it does not support CDMA2000. The appearance design is not as good as Honor, which limits the choice of operators. However, the IOS system has been upgraded and is as smooth as silk. .

"You are right. It is difficult for Android to surpass IOS in the short term. We can only improve the user experience with the iPhone by adding parameters." Lei Jun called him, which is normal, and Zhou Shaoning also called him. Admit your mistakes.

The domestic media saw the release of iPhone 3GS and reproduced the reports of foreign media, singing praises to Honor one after another. Few people saw the crisis hidden behind it. Of course, if they had such a keen sense of smell, they would have succeeded long ago.

Glory's basic market has not changed, Qu Li and Cheetah Motors shared the risk, and finally stabilized the stock price above 3 yuan. These things strengthened Qu Li's determination to change Qiantu Auto, and he stayed in Xingsha to study and arrange various tasks.

Finally, when it came to June 18th, the day of Jumei's promotion, Xu Lei was not happy at all. This time he made a wedding dress for Dadongzi.

Fearing that there will be too many consumers on this day, and worrying that there will be too few consumers on this day, Lu Qi and others concentrated their promotional activities on self-owned brands, various big brands, digital 3C mobile phones and major appliances in a conflicted mood. At the same time, it is in response to the domestic promotion of home appliances to the countryside.

Jumei has both Juhuasuan and Juhuasuan, but the dominant categories are daily necessities, small commodities, clothing, food and other products with low unit prices. Therefore, Juhuasuan’s promotional activity is that new users register and use Jupay to get a 5 yuan red envelope, and spend 100 $10 off coupon, etc...

Xu Lei's credit is there, but Jumei has developed, do you think it's annoying?

For this reason, Qu Li made a special phone call to comfort Xu Lei. Jumei needs to compete internally, and more importantly, it needs to develop. His overall situation seems to be at a disadvantage in the short term, but in the long run, everyone will not and dare not ignore his contribution. If Xu Lei can't benefit, who will make suggestions for the company's development that may harm his own interests in the future.

Although there is no large-scale publicity for the Jumei promotional activities, there are many people who pay attention to it. If there are competitors with corrupt morals, they may launch DDOS and other network hacking attacks. You must know that there have been large-scale Internet paralysis accidents in 6 provinces in China this year. Jumei's defense ability at this time may not be able to surpass Ahri.

All worries will be superfluous on 6*18. They must cheer up to deal with various challenges. Qu Li also came to Yangcheng to sit in charge on this day. Although it can't play much practical role, it can at least boost morale.

At this time, there were no visual charts that could be projected on the big screen, so Qu Li sat in the middle office department and was anxious. Since the night before, the voices of yelling and yelling have continued. Jumei and Juyun Technology have encountered various accidents, causing webpage freezes, network payment failures, and a downtime of more than 15 minutes between 8:00 and 9:00.

This frightened Qu Li half to death, he couldn't even open the webpage, what should I do! Chen Danlin grabbed Qu Li anxiously, wanting him to ask.

"How about we go out for a walk..." After Qu Li finished speaking, he pulled Chen Danlin out of the Zhongtai command center, and the feeling of powerlessness in his heart dissipated a lot, sometimes escaping is also a way.

This promotion has an unusually large number of participants, mainly cash on delivery and free shipping. The price of Honor G1 is reduced from 500 to 2999 yuan from 3499 yuan, and the price of the 2G version is reduced to 1999 yuan. Various home appliances and mobile phones have different ranges. cut prices. Cash on delivery, 7 days no reason to return, is simply a big killer for adding new users.

In the early morning of June 19th, the consumption peak finally passed, and Qu Li was not in a hurry to ask for data. After all, in order to control risks, they only had one day of promotional activities. Lin Bing, Lu Qi, Chen Danlin, Dadongzi, Xu Lei and other high-level executives all came to the scene.

The technical person in charge of this event under Lin Bing has summarized the information, and the sales volume on this day has reached 10 times the average level, which does not include Juhuasuan who did not participate in the event: "June 18 promotion, Jumei registered users exceeded 100 million, nearly 10 million users participated in this event, and the cumulative sales of the two platforms reached 650 million..."

"Oh!" Qu Li roared up to the sky, and the whole company burst into howls of ghosts and wolves.

Thank you Mo Wen who is the reward