The Luo family has had a hard time lately, with sales of its Vitasoy drink falling for seven consecutive months, and now selling less than 150,000 bottles a week, down three-quarters from its peak.
In the face of the menacing Master Kong Group, the Luo family once again felt powerless.
Some time ago, the Luo family also learned from Master Kang and lowered the price of Vitasoy by 2 yuan.
The sales volume has increased a lot, but in the past two days, the Luo family has adjusted the price back to the original price, and the reason for this is that the net profit has fallen seriously.
The net profit of a bottle of Vitasoy is only two or three yuan, and it is lowered by two yuan, and it is basically not profitable.
The purpose of starting a company is to make money, not to do good deeds.
After two days of implementation, it was opposed by shareholders and even the top management of the whole company.
Originally, the net profit has continued to decline in the past few months, and if the price is lowered, wouldn't it be even more unprofitable?
But if you don't lower the price, you won't be able to sell it at all.
Now there is still a weekly sales of 150,000 bottles, all supported by old customers.
This kind of support is not unlimited, and many large customers and dealers have cut off cooperation with them.
"Big brother, what should I do now? The company is already panicking, and some people have already jumped to Master Kong's side. "
In the general manager's office, Luo Youyi took a hard puff of cigarette and looked at the eldest brother sitting in the chair with a frown.
At this time, Luo Youyi no longer has the arrogance of a few months ago, and the whole person exudes a decadent atmosphere.
Before, he was still excited to compete with Master Kong, but the other party only launched four milk products, and they had already snatched most of their market share, and in terms of primary and secondary children, all of them were robbed.
Now, go to the street for interviews, children drink milk, what brand is good to drink.
Absolutely 100% say Wangzi milk, or Wahaha AD calcium milk.
As for adults, under the endorsement of star effect, there is now a trend of drinking nutrition fast, the price is less than Vitasoy, and its portion is much more.
Low price + quality + quantity.
With these three axes, Luo Youyi, who was killed, had no power to fight back, and the market was rapidly shrinking...
It won't be long before bankruptcy is possible.
Thinking that after going bankrupt, he would have to owe a lot of debts, and Luo Youyi was anxious.
Glancing at the eldest brother who didn't speak and frowned slightly, Luo Youyi said: "Big brother, look, why don't we sell the factory, and we can sell it at a good price while there is still some sales." "
Luo Youli did not answer him.
He was reluctant to sell Vitasoy.
This is an industry that the old man has worked on all his life, and he sold it like this, and Luo Youli didn't dare to go back to see Luo Guixiang.
seemed to see the reluctance in Luo Youli's heart, Luo Youyi persuaded and said: "Big brother, I know you have feelings for Vitasoy, and I am the same, but if we don't make a move and find a suitable buyer to take over, I'm afraid it won't be long before we can't sell it even if we want to..."
"Maybe you'll have to go into debt... Rather than this, it is better to sell Vitasoy for a few more money now. "
"Last time, wasn't Master Kong willing to pay 80 million, I think I'll sell it to them, so that our two brothers can get tens of millions each. "
"Hehe~~" Luo Youli sneered twice.
looked at Luo Youyi, and sneered: "You are so naïve! Now it is different from the past, do you still think that they are willing to spend 80 million to buy our factory?"
was ridiculed by Luo Youli like this, Luo Youyi was annoyed and ashamed.
looked at Luo Youli with an angry face, "This doesn't work, that doesn't work, so what do you say?"
This sentence stopped Luo Youli.
Now, the beverage market is dominated by Master Kong's family, and the remaining beverage brands are also struggling.
It is simply impossible to come and acquire them.
And the really wealthy families don't look down on the beverage industry, they prefer real estate.
After all, that's the real nest of golden eggs.
Look at the silent Luo Youli!
Luo Youyi stood up from the sofa, with a cold face, and said expressionlessly: "I don't care what you think, anyway, the shares in my hand are going to be sold..."
With that, he left the general manager's office.
Left, Luo Youli stood there alone.
.......
Out of the office, Luo Youyi found a place where no one was, took out his eldest brother, and dialed a number.
Soon.
A magnetic female voice came over the phone: "Hey, who's who?"
Luo Youyi, who heard the voice on the phone, hurriedly said: "Hello, I'm Luo Youyi, Luo Youli of Vitasoy Company, I want to find Mr. Wang." "
"Mr. Luo, I'm sorry, Mr. Wang is not in the company. The woman who answered the phone said apologetically.
"Not in the company?"
Luo Youyi was slightly stunned, and then asked urgently: "Then when will Mr. Wang return to the company?"
"That maybe, Mr. Wang will go to Xiangjiang, and it is estimated that it will take half a month or a month or two. "
A month or two?
The daylilies are cold.
He couldn't afford to wait.
So he hurriedly asked, "Hello, may I ask Wu Yuanxiang, is Mr. Wu here?"
"Wait a minute, I'll help you get there. "
Toot toot...
There were a few rings.
"Hey, who's that?"
This time it's a man full of energy.
Luo Youyi's whole person instantly became energetic, and said with a smile: "Hello, may I ask if it is Wu Yuanxiang, Mr. Wu?"
"I am, who are you?"
"Hello Mr. Wu, I'm Luo Youyi from Vitasoy, do you remember? "
Luo Youyi?
There was silence on the other end of the phone.
Seems to be thinking.
And this one, Luo Youyi waited anxiously, and prayed in his heart that the other party could remember him.
"Oh... I remembered that Luo Youyi is the second largest shareholder of Vitasoy, and it seems that he had a quarrel with Mr. Wang of our group last time!
Listening to the teasing and laughter on the phone, Luo Youyi's face became slightly embarrassed.
One hand clenched into a fist.
Then it was released again.
showed a reluctant smile and said: "Mr. Wu said that he laughed~~ I called this time to ask, do you still plan to buy Vitasoy?"
"Buying Vitasoy?" Wu Yuanxiang on the other end of the phone looked stunned.
It was as if I had heard something incredible.
Then he came back to his senses, blinked and said, "Mr. Luo is not joking~~ Vitasoy is left with an empty shell, do you think we will buy it?"
Ps: There is something delayed today, try to 5 more ~~
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