Rebirth: From catering group to world’s richest man

“Liquid milk? Shen Wentao was stunned and said,”Isn’t what we are delivering now just liquid milk?”

Lin Shen said with a black line on his face,”Yes, you are making liquid milk, but you have not achieved scale or industrialization.” You see, now Longguo’s largest dairy company, Yili Dairy, has not been making milk powder or ice cream, nor has it directly sold liquid milk.”

Lin Shen explained with difficulty that after all, people in Longguo have not developed the habit of drinking milk, and liquid milk is not yet popular.

But next year Yili will establish Longguo’s first liquid milk division, and will start producing and selling liquid milk in the future.

Next year, Niu Zong, who left Yili, will also establish Mengniu Dairy and start making liquid milk.

From then on, liquid milk has become the mainstream of the market and has become very popular.

“Do you mean that we directly produce milk like milk powder that can be put on the shelves of supermarkets and thousands of households?”Shen Wentao suddenly realized

“Yes, only in this way can we truly become bigger and stronger. Otherwise, your approach is, as you said, just a small fight. And once someone starts making liquid milk like I said, you will be eliminated immediately. Lin Shen said lightly.

“However, we have so many problems when we serve 5,000 customers. If, as you said, we were engaged in the national market, then the problem would be even greater.”Shen Wentao said

“Therefore, you need large capital investment to establish a set of processes that can solve all the above problems and standardize and formalize all production and sales.

For example, you have not solved the problem of sterilization and disinfection of milk.

Once it is on the right track, you must have a set of sterilization equipment so that the milk has been sterilized when it reaches the consumer, and the consumer does not need additional equipment.

You can drink it directly after heating it.

You have always been troubled by the damage of glass bottles.

You can find other alternative packaging to solve the problem of damage during transportation.

The most troublesome problem for you is the milk source.

You can also build your own pasture and engage in dairy farming and milk production…

Moreover, if you want to make it big, the milk source problem is your lifeblood, and you must not let your fate be in the hands of others.

……”Lin Shen talked eloquently.

After Lin Shen said this, everyone at the dinner table was stunned.

Shen Wentao stammered:”The forest is deep, why do you want to build a pasture by yourself?”

“Yes. Lin Shen nodded seriously.

Jiang Fei also exclaimed at the side:”Lin Shen, let me tell you, how much does this cost.” Just raising cows, if we really want to sell milk to people all over the country, we would need at least tens of thousands of cows, right? How much do you get for just these tens of thousands of cows? Not to mention hiring people to feed the cows, the daily cost of feed, whether to use humans or machines for milking, are all astronomical sums.”

“Okay, Lao Jiang, the calculation is good.

Lin Shen chuckled,”Yes, it’s an astronomical sum.

” However, this is the only way for you to succeed.

With your current model, as long as a rich person is determined to squeeze you out, all your 5,000 customers will be gone.

And let me tell you, the current situation is different from a few years ago.

In a few years, it will be impossible to become the top in the industry by starting from scratch without financial support.

To give a very simple example, Juewei Duck Neck.

When we made it a few years ago, there was no competition.

But now if anyone without sufficient funds wants to take a share of the pie, it is impossible because Juewei, Huang Shanghuang and Zhou Heiya were both throwing money away, so how could he, an ordinary man, fight? The same goes for your Wenfeng milk.

”

Lin Shen’s powerful words made everyone stunned.

But obviously, Lin Shen’s words still made sense, although they could not understand them all.

“Lin Shen, you have always been the most thoughtful and thoughtful person among us. Of course we believe what you say. It’s just that you suddenly told us such a huge plan, we were a little confused for the time being. Don’t know where to start. And if you really want to do this, where will you find the investment money? Are you willing to invest in us?”Shen Wentao said

“Of course, I’m very willing to invest in you. This is what I said when you first started delivering milk. Lin Shen said lightly.

“But, does this really cost a lot of money? Just like Lao Jiang said, tens of thousands of cows……”Shen Wentao said that he didn’t dare to think about it because the money was too much. Although his family runs a coal mine, he might be able to afford the money, but if Shen Wentao goes back and tells his father to give him all the money and let him raise cows, I guess his father can beat Shen Wentao on the spot. Half dead

“Money is no problem, I can vote for you. Lin Shen waved his hand and said.

Jiang Fei said quickly:”Wen Tao, Liang Feng, you are going to be prosperous!” Do you still remember how Lin Shen invested in Juewei? This is your opportunity to take off. If you can turn your milk business into a nationwide business, you will definitely be prosperous.”

The routine is the same, just like when Lin Shen invested in Juewei duck neck.

Shen Wentao was still a little hesitant. He said:”That’s what I said, but the last time Lin Shen invested in Juewei duck neck, he only invested 1 million, but If you want to invest in us, one million is far from enough.

Lin Shen laughed and said,”I feel as if I’m being despised. No matter how much money I have, I can pay it for you. Just do it with confidence and boldness.” Zhang

E pouted at the side and said:”Lin Shen is not as poor as you think. Think about it carefully. He was able to buy the city’s garment factory. I believe that after so many years, he wants to help invest in it, too.” Very normal thing.”

Lu Yueyao smiled and nodded. She knew that Lin Shen’s villa in Xiangjiang alone was worth tens of millions of Hong Kong dollars. It was really not worth the money of Shen Wentao and Liang Feng.

“Do it or not?”Lin Shen looked at Shen Wentao and Liang Feng with a smile.

You two looked at me and I looked at you. In the end, they saw the answer in each other’s eyes.

Shen Wentao slapped the table and said:”Just do it, you The person who provides the money is not afraid. What are we afraid of? Let’s do it! Just like what you said, just making small fuss and having headaches every day really doesn’t have much of a future. If this continues, I might as well go back to digging coal with my father. Isn’t it just hard work? Done!”