Millennium director

"Do you like this movie?"

"like!"

"Thank you, thank you everyone!"

In the Suzhou Light and Shadow Times Cinema, Wu Yuan and Liu Yifei were thanking the audience for coming to the road show.

Since there are very few characters in the movie "Love Letter", it was just the two of them doing the road show, which was a lot shabby compared to other movies with more than a dozen actors doing the road show together.

However, the fame and influence of Wu Yuan and Liu Yifei are a little higher than half of the entertainment industry tied together, and they are enough to attract the enthusiasm of movie fans from all over the world.

Starting from the capital, going all the way south, and then heading west, this is the road show promotion route for "Love Letter", which is expected to visit more than a dozen cities.

To be honest, Wu Yuan was not so active in running road shows when he was filming "Gravity", but he was very proactive this time.

After all, this is Wu Yuan's "first original" film.

Contrary to the unanimous pessimism of some media, both Wu Yuan and Guangying Times are very satisfied with the box office results of "Love Letter".

The box office of "Love Letter" exceeded 100 million in its first week, and it achieved good box office results in Hong Kong and Taiwan!

Yes, this time "Love Letter" got the opportunity to be released simultaneously in Taiwan.

On Valentine's Day, the film took in a box office of NT$21.64 million in Taiwan, and the cumulative box office in Taiwan has exceeded NT$60 million.

Valentine's Day on Hong Kong Island also achieved an opening score of HK$2.68 million on its first day, which is considered an outstanding result among mainland films released on Hong Kong Island.

Light and Shadow Era did not invest in any publicity in Taiwan and Hong Kong. It basically completely ignored the publicity in these two markets and just released it without any care.

The ability to achieve such good box office results in both places was almost entirely supported by Wu Yuan's personal charm and Liu Yifei's fame.

Especially in Taiwan, when I went to the Golden Horse last time, Wu Yuan and Liu Yifei became the hottest topics on the island. Both of them are well-known actors and directors in Taiwan, but their film works are almost not in Taiwan. The island was screened.

This time, "Love Letter" was finally released simultaneously in Taiwan. It immediately aroused the enthusiasm of Taiwanese audiences for watching the movie and broke the daily box office record for mainland films in Taiwan.

Even "Love Letter" is more popular in Taiwan than in the mainland.

Because Taiwan likes this kind of fresh, romantic-style romance movies more than mainland China, they eat this type of movies more.

However, there are good and bad aspects. The popularity of "Love Letter" in Taiwan has caused many local Taiwanese movie fans to mistakenly think that Wu Yuan is a romance film director.

Although "Interstellar" did very well at the box office in Taiwan, the Taiwanese media at the time deliberately did not promote that the director of the film was a mainlander, so many Taiwanese movie fans had a slight misunderstanding of Wu Yuan.

But this is not a big deal. Wu Yuan has never paid much attention to the Taiwan market anyway.

The box office of "Cape No. 7", the champion Chinese-language film in Taiwan, was only over NT$500 million, which is equivalent to over RMB 100 million. Wu Yuan really couldn't see this market.

Even for this road show, he did not plan an itinerary for Taiwan and Hong Kong, and the furthest south was only Guangzhou.

"I'm very satisfied with this achievement for such a small-budget film with an investment of less than 10 million."

Leaning on the spacious back seat of the nanny car, Wu Yuan said in a relaxed tone: "The box office of Happy Twist's "One Thought of Heaven" didn't even reach 100 million."

"We can have 200 million, which is pretty good."

"Moreover, the release in Japan, South Korea, and Southeast Asia is also intensively scheduled. I think this movie can also achieve good box office results overseas."

Overseas distribution in the era of light and shadow is not like other domestic films, which are called overseas releases by contacting a few or dozens or twenty movie theaters in Hollywood to arrange screenings.

Overseas distribution in the era of light and shadow either directly buys out the distribution rights of a country at a fixed price, and the price is not low, or directly negotiates with foreign distribution companies and theaters on the sharing and scheduling rate, and directly releases it on a large scale.

For example, the Japanese market has negotiated the release of "Love Letter" and is still cooperating with Toho. At least 400 cinemas will be arranged to release it together, and the release period will be at least 45 days.

"Love Letter"'s domestic box office score of 200 million will definitely not be the end. This is also the biggest advantage of Wu Yuan, an international director. The market for the movies he directs will never be limited to just one country.

"For overseas releases, we don't have to promote it. This is not a blockbuster with high pressure to repay costs. We need to work hard to cooperate with the promotion."

Wu Yuan took a long breath and rubbed the root of his nose tiredly: "It's really tiring to run road shows. I don't know how Fan Xiaopang managed to do 79 road shows in one month."

"Should I say it or not, Fan Xiaopang is really great when it comes to dedication."

For some reason, Wu Yuan suddenly thought of Fan Binbin. Among other things, Fan Binbin was indeed a model worker among model workers in terms of her efforts in the entertainment industry. She was the most dedicated female star in the industry, traveling domestically and abroad.

It's a pity, why did we evade taxes?

As he thought about it, he thought of "X-Men: Days of Future Past" again.

"Hey, Sissy, has Fox contacted you?" Wu Yuan suddenly asked.

"Well, I have been contacted and the contract of intent has been signed." Liu Yifei smiled, "By the way, WME and CAA have contacted me and want to sign a management contract with me."

"But I rejected it."

"Actually, it's okay to agree." Wu Yuan raised his eyebrows and said without any concern.

WME, also known as William Morris Agency, is one of the three major brokerage companies in the United States. It is known for its powerful resources and global influence. It is a century-old agency in the brokerage industry. It is so old that four other major brokerage families are added to it. He is not as old as he is at the same time.

CAA (Innovative Artist Agency) is also a giant. It is the world's number one elite talent agency. Its agency scope includes the most popular in many fields such as film, television, music, drama, sports, video games, and the Internet. Creative and most successful artist.

In particular, CAA still has a bit of a monopoly, because its contracted artists cover almost half of Hollywood's actors, singers, and famous figures, so that when the six major companies make movies, they can never avoid CAA. You have to accept some of CAA's bundled cooperation terms.

If you don't agree with him, then you don't want to use any actor under CAA.

Most of the time, the six major Hollywood studios have to compromise and accept CAA's bundling terms.

The so-called bundling clause of CAA means that if you want to use one of its big-name actors, you must also package several other actors from CAA and let them star together.

The bundling routine played by Jiaxing that Yang Mi later did. If you want to sign Yang Mi or Reba into the group, you must bundle and use other artists under their company. These are all routines played by CAA.

Even CAA played more than Jiaxing.

This kind of behavior is indeed disgusting if viewed from the perspective of the producers, but it is very comfortable if viewed from the perspective of the artists contracted by CAA. It is so cool to be bundled into a group with big-name actors.

It would actually be great if you could sign into such a famous brokerage company.

"Forget it WME, a family-run agency has no future, but CAA can still be considered. If we only sign overseas agency contracts to them, there will be no problem." (End of Chapter)