Let you make games, you directly shoot blockbusters?
Chapter 348 The Menacing Penguin
Summer passes and winter comes.
Time flies.
The virtual industry, which has been developing for several months, has gradually stabilized, just like the temperature has dropped, and has not caused any big waves.
After the initial excitement was over.
Virtual technology has gradually been integrated into everyone's lives, and its impact on people has stabilized.
Just like adapting to AI.
Soon it became part of life.
"I just made statistics. After our equipment sales exceeded 800 million, the growth rate has slowed down a lot. The market should be saturated, or in other words, the outbreak period is almost over."
Honghuang, in the conference room.
Lao Song, who was wearing down, stood in front of the stage and held a meeting with the management below.
during this time.
They invested all their money in the production line and continued to increase production capacity.
Finally, at the end of this year, we caught up with the market demand and it was no longer hard to find a helmet.
As long as you have money.
You can order online.
Or buy it at Honghuang after-sales stores everywhere.
“What is the proportion of domestic and overseas sales?”
Chen Lin sat next to him and asked.
"3:7, the domestic share has been overtaken."
Lao Song replied without thinking.
Ten percent accounts for thirty percent, which is already a very high ratio, after all, there are so many overseas countries.
Thanks to the huge domestic player base, it directly supports one-third of their market.
"What about the proportion of gaming platforms? Is it higher than previous consoles?" Lao Li on the other side asked a concerned question.
"I've also asked people to count this."
Lao Song glanced at him and said with a smile: "The current situation is similar to what we originally guessed. The proportions of virtual, PC, mobile phone and console are 3:3:3:1 respectively. The console has no influence on us. threaten."
"Ah, is it only 30%?"
A Guang below couldn't help but speak.
He thought it would account for at least 50%.
"30% is already very high, okay?"
Another team leader chimed in: "We have only been creating the platform for a long time, and it has directly equaled the decades of accumulation of PCs and mobile phones. If it were any other company, it would probably make them laugh out of their dreams."
"really."
Lao Song nodded: "Although the virtual terminal is the most cutting-edge technology, it cannot completely replace computers and mobile phones. Being able to capture 30% of the market in such a short period of time is much better than I expected."
30% of the market is not just domestic.
But the entire game market!
Even at its peak, Nintendo only accounted for 30% of the entire gaming market!
It's enough to show how terrifying this ratio is.
"It's a pity that I couldn't kill the host directly."
Lao Li said greedily.
Old Song smiled bitterly when he heard this: "It is still difficult to kill him in a short time. After all, he has developed for so many years, and the accumulation is there."
"However, in the future, console porting does not need to be considered, so our focus in the future will be on the three categories of virtualization, PC, and mobile phones!"
"I've finished speaking. Let's see if Mr. Chen has anything else to add. Or if you have anything you want to ask, you can ask."
He nodded to Chen Lin and sat back on his seat.
After listening, the people below also began to whisper to each other, and looked at the report on the big screen from time to time.
"I have a question."
At this time, the leader of the backstage group raised his hand to attract everyone's attention.
Lao Song didn't speak and nodded towards him.
"That's it... During this period, I made statistics on the sales of various games on the virtual side. I found that the performance of action games is not very good, and there are also horror games. I would like to ask if we should reduce the promotion of these two types of games. exposure."
"Action and horror?"
Chen Lin and Lao Song looked at each other, a little surprised.
Of course, they also know that not all games are suitable for porting to the virtual version, so they have been paying attention to the data changes of various games during this period.
"Do you know the reason?" Chen Lin asked.
"For the action genre, the main reason is that the operation is too difficult and many players cannot adapt to it. The horror genre is even simpler, but the sense of immersion is too strong... Many players have been scared and forced to log off before."
"I see."
Chen Lin touched his chin and roughly understood the reason.
Think about it too.
Not everyone has the reflexes of an athlete, and it is impossible to maintain high-intensity combat in action games all the time.
"Sword Art Online" also occupies the emerging trend of the virtual side, which is why it has the current popularity, and the proportion of casual players is large.
Not to mention horror games.
Who likes to find fault when nothing happens?
After all, there are only a few who are brave.
"In this case, let's do what you said. We will also change the focus of our future projects. If it is not suitable for porting the virtual version, we will continue to focus on PC and mobile phones as before. Does anyone else have anything to say?"
"I have……"
One employee raised his hand and talked about the problems he encountered at work.
The whole meeting was very long, lasting nearly two hours.
Until almost noon.
Everyone broke up and left.
Chen Linze and Lao Song Lao Li discussed what to order for lunch.
"I won't order takeout today and bring a lunch box."
Lao Li pointed to the lunch box he had brought over to heat up.
"Oh, dear wife, I can't tell you that your wife is quite virtuous."
"Okay, didn't you say she's pregnant?"
Chen Lin and Lao Song raised his eyebrows with a slightly teasing expression.
Hearing this, the employees nearby also moved their heads over.
"Wow! Brother Li actually has a lunch box for his beloved wife. He is so happy."
"Old Li Tou, you are not being kind. Did you agree to go eat pig's trotter rice together?"
"Married men are indeed different. I can be single anytime..."
The male employees were envious and jealous, while the female employees were starry-eyed, making the office area lively all of a sudden.
Lao Li, who originally just wanted to show off a little, suddenly turned red.
"Go, go, go back to work! If you want to eat, find your wife to do it!"
The look of embarrassment and anger was indeed different from the old Li's before. It made Chen Lin and Lao Song next to him want to laugh.
"Just be proud of yourself, it's only for a year or two."
Lao Song said in a tone like someone who has come before.
once Upon a time.
He is also a man who has his beloved wife at work.
Now...
Just order takeout and deal with it.
There is no need to say more about Chen Lin.
As a human being, he is not interested in love or anything like that. If he really needs it, wouldn't it be nice to spend money to solve it? It’s not the same every day.
It can only be said that each generation has its own way of living.
Not bothering to pay attention to Lao Li, the lunch traitor, Lao Song and Lao Song were going to go downstairs to have something to eat.
"Mr. Chen! There is big news!"
Suddenly, a shout came from a distance.
The manager of the marketing department hurried over with an anxious look on his face.
"What happened?"
Chen Lin and Lao Song stopped, and Lao Li, who had just returned from hot food, also came over out of curiosity.
The manager glanced around, leaned over and whispered: "Penguin, Juqing, and several major foreign manufacturers have just reported that virtual technology has achieved major breakthroughs, and new virtual devices may be launched soon!"
"you sure!?"
Lao Song's eyes narrowed.
"Confirm! I found out through my connections that the fastest one is already setting up the production line!"
"Well, I understand."
Chen Lin calmed down and looked at Old Song and Old Li: "Come to my office later and chat while we eat."
this day.
Finally came.
However, they have been preparing for so long, so there is no need to worry too much. They just need to discuss countermeasures in advance.
So after saying that, they all left in a hurry to get ready.
…
That afternoon.
It was indeed the same news they received.
A piece of news that shocked the entire Internet suddenly appeared on all major platforms.
Penguin’s first generation virtual device is about to be released!
And just like what was said at the beginning, it will be officially released on the 10th of next month at an ultra-low price of 5,000 yuan!
Realism.
20%!
As soon as this news came out.
The entire gaming community was in an uproar.
Major manufacturers were even more alarmed.
"real or fake?"
“Has Penguin’s virtual device been made?”
"It's about the same time as expected!"
"Isn't 20% virtuality a little too low?"
"What's wrong with the price? What kind of bicycle do you need for 5,000 yuan?"
"I heard that there are several major foreign companies that are ready to make moves. Is the competition finally about to begin?"
"After enduring it for so long, I finally have more choices!"
Just as they expected.
Following Penguin, several major domestic and foreign manufacturers immediately announced that the research and development of virtual equipment has entered the final stage and will begin mass production at the end of this year or early next year.
Officially entering the virtual industry!
For the entire gaming and even film and television industries, this is tantamount to an 18-magnitude earthquake.
All major companies have held emergency meetings to discuss the matter.
Players studied the cost-effectiveness of various virtual devices through the released news, and they were quarreling online.
The scene is spectacular.
It’s almost like when Neon Country dumped garbage into the sea.
"If you ask me, it still depends on which game has more and more fun games. Others are just icing on the cake."
In the live broadcast room.
Old E sat in front of the computer and analyzed the current situation.
When players enter the platform, they only value the games inside.
Whoever can come up with more attractive games will naturally attract more users. This is an eternal truth.
"The problem is, their equipment is cheap."
"Although the penguin-like equipment is a little less realistic, the price is only one-third of what it was before."
"When you buy something, do you only look at the price and not the quality?"
"I also want to only look at the quality, but the degree of realism will be improved, and my salary will not increase."
"Fuck! It hurts my heart."
Audiences in the live broadcast room were arguing endlessly about which equipment to buy from.
Now that Honghuang Virtual has been launched for so long, everyone who can afford to buy it has basically bought it.
Those who haven’t bought it yet simply think it’s too expensive and are reluctant to spend the money.
Or they are just waiting and watching, hoping to bring down the price through competition among capitals.
"Look online, Penguin has posted a new message!"
Suddenly, a barrage flashed across the live broadcast room.
Old E looked confused and clicked on the Weibo homepage. Sure enough, he saw a brand new message at a glance.
[Penguin Games (Official): To celebrate the creation of this virtual platform, we will directly launch 150 new games on the day the device is released, as well as the exclusive horror-themed masterpiece "Death Cry" to bring you the most realistic horror experience! 】
[At the same time, we will assure you that the realism of the equipment will continue to improve. At that time, you can trade in the old equipment for new ones at half price to replace the latest equipment, put an end to high premiums, and return virtuality to normalcy! 】
"What the hell, 150 games?"
"This penguin is too rich. It was originally sold at a loss, but it was promised that it could be replaced with a new one at half price!"
have to say.
As a world-renowned company, Penguin is very good at operations and is willing to spend a lot of money.
Knowing that its disadvantage is fidelity, it directly launches a half-price exchange event, which instantly solves the players' worries.
So far too.
The best way to get it on sale first.
certainly.
This requires extremely terrifying financial resources and determination to do.
It seems that the capital behind Penguin is determined to win the virtual industry.
But think about it.
Look at the current prehistoric times.
It is precisely because of holding the prehistoric virtual world that its status at home and abroad has increased, even surpassing that of many major manufacturers.
Those capitals that are blind to money.
How could you be willing to let such a large piece of cake be swallowed up by the prehistoric people?
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