Reborn on top of football

"Ms. Elsa, I have to say that Germany's environmental protection is very good. When I exercise every morning, even if I run alone on the hills, under the castle, in the forest, or by the river in Germany, I will not know it. I felt moved by the beautiful scenery here. I ran more and more slowly during training, and even stopped. Although I have lived here for more than a year, to be honest, I love this place. Of course, the people here also like me "Wang Ai said sincerely: "So, my life is not boring, but full of beautiful sunshine and flowers everywhere."

The proud German woman Elsa applauded Wang Ai lightly and nodded approvingly.

"If you look at it from another angle, you will also intuitively discover the fun of my life. The study in the morning is a teenager exploring the secrets of the world with the help of the teacher. The training games in the afternoon and evening are a teenager doing it with his friends. Their favorite game." Wang Ai shrugged and said, "So, do you still think my life is not fun? No, I wake up with a big mouth and a smile every day, and I sleep with a big mouth and a smile. go."

"Haha" Elsa said with a smile: "Dr. Wang, I like your smile the most. Even my superiors think that your smile is the most friendly to people, especially children. And your studies and your self-discipline It will also impress the parents of their children. There is no parent who does not want their children to study hard, observe discipline, live a regular life, and live a healthy life. This is also our product concept of ii. I have to say that apart from the fact that you are Chinese, You are our natural collaborator... Oh, sorry, I am not discriminating against you Chinese. On the contrary, you are from the mysterious East, which will bring attention and curiosity to our cooperation and your image. And attention and Curiosity is also our ii concept!"

"If the cooperation is successful, what do I need to do?" Wang Ai asked with a smile.

"Apart from taking some photos for us and attending some events, you don't need to do anything else, even attending events is not necessary. After all, we are not a popular brand that needs frequent promotional activities, we don't need it. But from my personal point of view , I suggest that you go to some orphanages to participate in activities when you are free. Of course, if our cooperation is successful, you can also give some ii products to the orphans."

Wang Ai nodded. Commercial value and charitable activities are inseparable. Charitable activities create a star's personal image, which helps stabilize and expand commercial value.It can even be said that, in a broad sense, charitable activities themselves are part of the celebrity business activities.Whether it's the five major European leagues or the American BA, the team will organize stars to regularly participate in public welfare activities, or charity activities, and communities, orphanages and other places are the most frequent places to go.Because both the community and children can touch the weakest part of people's hearts, and by the way use the most strength to stimulate people's greatest emotions, thus adding a touch of warmth to the advertisements endorsed by celebrities.From the perspective of people's psychology, the community represents "home", while children represent "hope and love".Once a product is cast with this impression, the effect on sales is self-evident.

Tubingen youths have not noticed this aspect because of their low level and the club's lack of foundation.And as Tubingen youths are getting closer and closer to the professional league, this must be done.

The first meeting with Elsa was just a preliminary contact. The two sides confirmed the cooperation intention, but did not discuss the price in detail. It was the second contact... Germans are so rigid and step-by-step. talk!

The arrival of ii seems to have opened the door to Wang Ai's business cooperation. The French brand s&by and Denmark's lg have all come to visit or phoned for preliminary negotiations in the few days before the end of the year.In addition to toys, German stationery brands have also begun to be interested in Wang Ai, and Montblanc was the first to come to the door!

According to someone from Montblanc, he and Elsa from ii were classmates and friends, and it was Elsa who noticed Wang Ai was using a Montblanc pen that he called him.And when he came in person, he found that the Tübingen Youth Club and the team members used Montblanc pens and were loyal users of the brand, which made him even more happy.

In addition to Montblanc, Hur 1917 and Faber-Castell also had initial contact with Wang Ai.

In addition to these regular toys and stationery, there are also candy companies, children's clothing companies, sanitary ware companies and even beer companies who have sent invitations for business negotiations...