Zhenguan Xiaoxian Wang Li Shen Li Shimin

Li Shen's words completely overturned Li Shimin's three views. He considered himself to be an emperor with great talent and strategy.

In terms of talent, strategy, courage, and spirit, he is better than the son in front of him in every aspect.

He is able to manage a country and take care of everything.

Since he became emperor, he has issued many decrees, which have led to a qualitative improvement in the overall strength of the Tang Dynasty.

In terms of strategy, Li Shimin believed that he was not inferior to anyone.

To him, the path of commerce was just a minor one, and governing a country was the major one.

He even knows how to govern a country, let alone a mere businessman.

His son was hailed as a business genius, but in his opinion, it was just some clever tricks.

What kind of conspiracy has Li Shimin not seen? Li Shen's little cleverness was obvious to Li Shimin at a glance. There was no technical content at all.

Li Shen is indeed good at capturing people's hearts and knowing other people's thoughts very well, which is why he can stand out among the business community.

But after listening to Li Shen's views on business today, Li Shimin completely changed his view of his son.

His son does have some talent in business.

By controlling the greed and vanity of human nature and using any means necessary, you can make huge profits.

But there were still some things he didn't understand:

"What you said does make sense, but I don't quite understand.

Whether it is ordinary people, princes and nobles, or even me, when buying items, we also look at the quality of the items themselves.

The price can be expensive, but it must be good.

Just like those rare treasures, gold, silver and jade accessories, although they are expensive, they are indeed precious things.

When will these things be worth the price after I buy them?

But like the clothes in your Tangrenfang, and what you said about the carriage business in the Prince Ji’s Mansion.

I don't understand why people would rush to buy something even though they know it's overpriced.

I don't believe that your Ji Wangfu can just buy a small carriage shop and sell the original carriages for dozens of times the price."

Li Shimin really didn't understand. It was only natural that the product was worth more than the price. How could anyone know that it was not worth the price?

It doesn't make sense that someone has to buy it.

Li Shen was also helpless. In ancient times, there were not so many means. The biggest capital was the nobility.

But Li Shen believed that the nobles could only be regarded as powerful people, and were far from being capital. The means they usually used were nothing more than monopoly.

Or it could be robbery, forced buying and selling.

For ordinary people, landlords are the biggest tyrants.

Their methods are too simple and lack any technical content.

None of it is as smart as giving away eggs and toilet paper when you buy something.

"Aye, this is the value I told you a few years ago: human nature is greedy and vain.

Everyone hopes to be respected and honorable in front of others, and I am one of them.

Vanity makes them want to be superior to others, to be different, and to be envied by others.

My son is very vain. Look, everything he eats, uses, and plays with is the most expensive.

Outsiders would only secretly say that my son was a spendthrift and a playboy, but they were just envious.

They dream of living such a life.

There are no saints in this world, we are all ordinary people.

Didn’t Confucius also kill Shao Zhengmao in the name of “disrupting the government” and leave his corpse exposed for three days?

Li Shen actually didn't know how to explain this phenomenon to Li Shimin. Was it herd mentality? Or some other mentality.

Li Shen didn't need to say anything about many things himself, as these nobles and wealthy businessmen had already helped promote Li Shen.

After one, two, five, or ten years, this thing will naturally become a good thing in everyone's eyes.

Everyone is talking about it and praising it. The nobles and the rich will continue to buy it and continue to brag about it.

Ordinary people will also follow suit and hype it up, because they think that maybe one day they will be able to afford it, and if it is not hyped up, then their purchase will be in vain.

Li Shen has seen too many things like this, they are everywhere.

After hearing Li Shen's words, Li Shimin shook his head secretly. Li Shen had studied human nature so thoroughly.

No wonder he has accumulated so much wealth over the years.

I originally thought that the rise of Ji Wangfu was due to the uniqueness of its products.

But now it seems that even without those products, his son can still thrive in the business world.

This guy hasn't made any big moves over the years, just accumulating wealth through commodities.

He originally thought that Li Shenjiang had run out of ideas, but now it seems that he has not made any effort at all.

Thinking of this, Li Shimin sighed:

"Hey, Old Ten, your ability to control human nature is truly unmatched. You should communicate more with your eldest brother when you have time."

What do you mean by controlling human nature? Li Shen was stunned. He didn't know anything about human nature. This was all hindsight from his previous life.

"Aye, I don't understand human nature at all. I am just greedy and vain, so I can only think of these things.

Ersui is the son of Aye, and is actually just an ordinary person. His thoughts are the same as those of the nobles and wealthy businessmen.

That's why I deduced these based on my own ideas.

How can I know what those ministers in the court are thinking? "

Letting him communicate with the prince, wouldn't that expose his illiterate nature?

You should have some idea of ​​your own weight.

Li Shimin thought that Li Shen was trying to shirk responsibility, and his face turned serious.

"Your elder brother has been the regent for several years now, and what he lacks is the art of judging people, which I have often taught him.

But he could never see clearly the art of reading people.

You understand human nature, even if it is just your greed, teach it to your elder brother.

Don't think the court is so complicated. In fact, it is full of greed, but it is different from you.

They are greedy for power, and you are greedy for money."

Li Shimin had been emperor for more than twenty years, and no one knew more about court affairs than he did.

Everyone thought that the emperor was the supreme ruler of the world and his words were final. However, he was always arguing and fighting with his court officials.

"Yes, as Aye ordered.

Aye, actually, eldest brother has done a very good job. No one among us brothers can compare to him.

If it were someone else, the country would have been destroyed long ago, and it would not have been able to hold out for so long."

"What a jerk, what a jerk you're saying."

As soon as Li Shen finished speaking, he was kicked by Li Shimin and almost kicked out of the carriage.

Li Shen rubbed his kicked thigh and apologized quickly:

"Forgive me, I just spoke nonsense."

He also knew that he had been a little too outspoken. In ancient times, saying such things was considered unlucky.

Especially since Li Shen said the word "national destruction", Li Shimin showed mercy by not dragging him out and beheading him.

"Humph, can't you control your mouth? If others hear it, do you know what the consequences will be?

If I had known this, I should not have let you leave the palace so early. I should have brought you to my side and taught you personally.

Look at your reputation outside, it's notorious, and you don't care?"