Rebirth 99 to become a car giant.

Chapter 746 The end of the era, the decline of an iconic market

While Nanshan Special Steel is expanding its territory in various "hidden champion" fields, many companies in the entire Nanshan system are also undergoing various changes.

Among them, Honor Mobile and Nanshan Semiconductor, both affiliated to Honor Technology Group, which Cao Yang has always attached great importance to, have had many big or small things happen.

Since Honor Mobile began to produce computers, smart watches and other products, it was a bit inappropriate to continue to call it Honor Mobile, so it was simply renamed Honor Technology Co., Ltd.

In terms of size, Honor Technology Co., Ltd. is the largest company under Honor Technology Group Co., Ltd.

This is also evident from the company's name.

HONORWATCH, which was launched on the market for the first time this year, has performed very well since its launch.

Now its sales are on par with HONORPAD.

Even its appearance caused a huge shock to the entire watch industry.

"Mr. Cao, our smart watch sales are currently very good, and we have found a special additional profit plan."

Xia Qingqing can be said to be in high spirits during this period.

"The cost of selling these patterns is basically negligible, and it is almost pure profit."

In the past two years, taking advantage of the rapid development of smartphones, many copycat manufacturers in Huaqiangbei have made a lot of money.

Cao Yang was very aware of these changes.

"However, the main reason for this decline is not caused by MediaTek, but the copycat phone manufacturers in Huaqiangbei, which seems to have quickly turned into a sunset industry."

Who doesn’t like making money?

"Once the first purchase of a pattern occurs, the user will often continue to purchase new patterns later on."

However, it is precisely because the development speed of smartphones is so fast that various manufacturers have begun to increase related investments.

This is already the level of a proper second-tier star.

"For another example, we can design some background patterns in different styles such as landscape paintings, ink paintings, and oil paintings, and we can also integrate some of our car appearance and other information into it."

"If you sell a HONORWATCH, you can earn dozens of dollars in revenue from pattern sales every year. When the number of smart watches reaches a certain level, the revenue will be very considerable."

"Are there other semiconductor manufacturers competing with us for orders, or is the copycat manufacturer in Huaqiangbei not working anymore?"

"Mr. Cao, our sales of mobile phone chips to Huaqiangbei through Yingang Trading have declined significantly in recent months."

"For example, this year is the Year of the Dragon, then you can design a series of Year of the Dragon patterns as the dial background."

In case your home is robbed and you don’t even know it.

As soon as Xia Qingqing finished speaking, Cao Yang probably understood what she meant.

"What additional profit plan?"

Therefore, even if Cao Yang already had some guesses in his mind, he still wanted to confirm them again.

That is to say, there are always weirdos in the Nanshan system.

Honor Technology will report the sales of smart watches every week, so Cao Yang knows it well.

Nanshan Semiconductor's sales will decline for no other reason than these two reasons.

However, since Zhang Jing came to report, he must also listen to the situation carefully.

As a result, competition has naturally become much more intense.

"The emergence of low-priced smartphones such as Xiaomi and OPPO has made the advantages of Huaqiangbei's copycat phones disappear instantly."

Cao Yang, who recognized this plan from the bottom of his heart, naturally agreed without any hesitation.

Under normal circumstances, there is an order of magnitude difference between the number of fans of an entrepreneur and that of a celebrity.

Xia Qingqing had just left Cao Yang's office when Zhang Jing came over again.

"Other semiconductor manufacturers, mainly MediaTek, have always wanted to compete with us in the Huaqiangbei market."

"If you think this plan is good, then implement it as soon as possible."

This seems to be similar to selling skins in later generations of King of Glory.

However, he was a little curious about the other profit plans Xia Qingqing mentioned.

"According to our preliminary estimates, at least one-third of users will purchase new patterns."

People can make a lot of money selling skins, so this plan of selling dial backgrounds should also make money.

Although Huaqiangbei is not Nanshan Semiconductor's only market, it occupies a relatively important position in terms of low-end chips.

However, the news he reported was not particularly good news.

As a well-known "strong woman" in the domestic workplace, her popularity is not low at all.

On Weibo, her number of fans has exceeded 1000 million.

"Currently, there are only a few default dial backgrounds. We can specially design a series of more distinctive dial backgrounds."

Xia Qingqing continued to report her plan.

"At that time, you can directly purchase related patterns in the Honor Health APP, and the price does not need to be very expensive, just 9.9 yuan each."

"According to this development trend, the number of chip sales to Huaqiangbei this year will be lower than last year."

……

"This iconic market of China's electronics industry has officially entered a period of decline."

Zhang Jing gave his judgment with certainty.

This information was given by Nanshan Semiconductor after careful confirmation.

So he was very sure.

"The decline of Huaqiangbei is basically inevitable. After all, strictly speaking, many of their copycat practices are walking in a gray area and even infringe on the patents of many companies."

"Shenzhen City has also stepped up law enforcement in this area in the past two years."

"Of course, as you said, Xiaomi, Huawei and other mobile phone manufacturers have launched cost-effective smartphones. This should be the main reason for the decline of Huaqiangbei's copycat phones."

"If we can plan ahead and focus on Southeast Asia or Africa, we can still survive."

"Otherwise, we will have to completely withdraw from the stage with the decline of copycat phones."

Cao Yang thought of Transsion at this time. Although they were also developed in Huaqiangbei, they began to transform overseas before smartphones became popular.

I have to say that the leaders of Chuanyin are quite powerful in this regard.

The money spent by Nanshan Investment will definitely double its profits in the future.

"Now for our mid-to-low-end chips, we are cooperating with domestic independent brand mobile phone manufacturers as much as possible to see if we can get them to give up Qualcomm and MediaTek products and buy from us instead."

"OPPO and VIVO already have a willingness to do this, but Xiaomi doesn't have any interest yet."

"As for Warwick, most of them design their own products and then hand them over to our foundries for manufacturing, so the space for expansion is relatively limited."

Taking this opportunity, Zhang Jing reported to Cao Yang the business development plan related to mobile phone chips.