Rebirth 99 to become a car giant.

Chapter 67 Passionate Ford Car

Japan's machine tool industry ranks first in the world.

And they have many brands of precision machine tools, with the most advanced technology and the highest profits.

The world-famous brands alone include Yamazaki Mazak, Amada, Okuma, Mori Seiki, Jetcoat, Makino, Komatsu, Aida, Mitsubishi, Sodick...

As the sales director of Aida Huaxia Branch, Kato Ichiro naturally has various exchanges with other colleagues.

For example, those who made machine tools such as Yamazaki Mazak and Okuma, Kato Ichiro may have only been casual acquaintances with them.

But Komatsu also makes stamping equipment, so there is a lot of communication between everyone.

Already feeling that Nanshan could not be dealt with alone, Kato Ichiro began to win over allies.

However, he was obviously too naive.

Even if they are Japanese companies, they will not do thankless things.

After all, although Nanshan Technology Co., Ltd. is developing rapidly, in the eyes of these international giants, it is still not on the table and not worth their efforts.

This made Ichiro Kato very depressed.

However, Cao Yang didn't care whether he was depressed or not.

Cao Yang has been advancing various tasks at his own pace.

"Mr. Cao, Metz from Ford Motor Company invites you to the United States. Their new F150 will be officially launched in half a month."

As soon as Cao Yang came to the office in the morning, Zeng Tingting handed over an invitation letter.

Since Nanshan Auto Parts Factory was renamed as Nanshan Technology Co., Ltd., Cao Yang, the factory director, was also called general manager.

There are no changes in other aspects.

"So fast?"

Cao Yang was a little surprised by this invitation.

Although General Motors invited him to the United States a few months ago for the first trial production of the pickup truck it designed, Cao Yang always felt a little unbelievable.

Is Ford doing the same thing now?

Does it take at least a few years for a new car to go from exterior design to mass production?

How come it only took them a year to figure it out?

"They just changed the appearance of the F150. The powertrain and chassis remain unchanged."

"Even the interior hasn't changed."

"In this way, it will naturally be very fast."

"For example, General Motors is not expected to launch a new pickup truck until next year."

Ford and General Motors are now Nanshan's largest customers.

Zeng Tingting was naturally very concerned about their situation.

"That's it."

"He so enthusiastically invited us to attend the F150 new car launch conference. Did he say why?"

Cao Yang always felt a little uncomfortable with Ford's sudden enthusiasm.

I am not a beautiful swordsman, how can I be so popular?

"They didn't say."

"But I do have a guess."

Zeng Tingting thought of Ford-related news during this period, "On August 8 this year, Bridgestone and its American subsidiary Firestone announced the recall of 9 million tires."

"Previously, NHTSA just announced that there were hundreds of traffic accidents related to Firestone tire tread design, and these traffic accidents caused the death of at least 46 people."

"Subsequently, Ford revealed that the 15-inch tires installed on Explorer vehicles can easily fall off under certain operating conditions, posing a great safety hazard and even leading to the death of the driver or passengers in severe cases."

"After that, the plot took a turn."

Seeing Cao Yang's interest, Zeng Tingting finally felt that her efforts were not in vain.

Paying attention to the situation of Ford and General Motors of America every day has paid off.

"Is there a plot twist?"

"Is it possible that it's not a tire problem?"

Hearing what Zeng Tingting said, Cao Yang was a little impressed.

Ford Motor Co. has been in trouble this year because of this famous tire recall case.

"You guessed it right!"

"Through recalls and repairs, Firestone discovered that the cause of these accidents was not just tire problems. They pointed out that some of the Ford Explorer's own design flaws made the vehicle prone to tire punctures while driving, and Ford should be held responsible for this incident. corresponding responsibilities.”

"So now Ford is competing with Bridgestone."

Zeng Tingting looked like she was watching the fun and didn't mind the big deal.

"Isn't it Firestone?"

"How does it have anything to do with Bridgestone?"

In the Chinese automobile market in later generations, tires were basically dominated by big brands such as Michelin, Continental, Goodyear, Yokohama, and Bridgestone.

So he still has some impression of Bridgestone.

"Due to poor management, Firestone was acquired by Bridgestone in 1988 and became its subsidiary in the American market."

"So Ford's lawsuit with Firestone is actually a lawsuit with Bridgestone."

"Although it only involves the Explorer SUV, this incident still has some impact on Ford's reputation."

"I think they are eager to divert everyone's attention with some new hot spots."

Zeng Tingting boldly gave her guess.

It is very difficult to suppress a hot news.

But if there is a hotter topic, then the previous hot spot is likely to lose attention immediately.

"Ok?"

"You mean they want to make a fuss about the F150's exterior design?"

Cao Yang was not stupid and quickly understood the meaning of Zeng Tingting's words.

"That's right!"

"The appearance of the F150 is very stunning."

"It will definitely attract a large number of American consumers to buy it after it is launched."

"If it were revealed during the launch conference that the appearance of the F150 was designed by a young man from China, wouldn't that be a very good gimmick?"

The more Zeng Tingting talked about it, the more she felt that this was Ford's purpose in inviting her boss to the United States.

"Of course, we don't rule out that they want to continue discussing other cooperation with you."

"For example, can we design an SUV so that Ford can surpass General Motors?"

"Or maybe ask about other things."

Cao Yang couldn't help but nodded after hearing this.

This analysis still makes sense.

"I heard that Ford Motor is already in contact with Changan Automobile to discuss the establishment of a joint venture in China in the future."

"Building a good relationship with them now will be very helpful for us to enter the joint venture's supply system in the future."

"Please reply to me and tell me that I will attend the F150 press conference on time."

Face as the second best car player in the world must be given.

For a long time to come, I will still have to rely on others for food.

There is no other way. Since we have chosen to make auto parts first, we have to accept that we must bow to the OEMs.

"Mr. Cao, I think we should order an F150 and use it as a show car in the hall of our company so that everyone can see your design talent?"

Zeng Tingting also wanted to flatter her, but she didn't expect that this time she would slap her on the horse's leg.

"For a large-displacement car like the F150, the tariff paid can be enough to buy a new car."

"Besides, you still don't know what the situation is like in China?"

"Is it possible that the F150 will be placed in the lobby, and then 'Limited to 5 people' will be spray-painted on the door?"