Rebirth 99 to become a car giant.

Chapter 291 An unexpected collision caused the Great Wall to lose

"Mr. Cao, the crash test of Great Wall Motors is expected to start normally today."

"We will have a good show to watch then."

Nanshan Group, Zeng Tingting’s face was full of expectations.

When Cao Yang and Wang Ying suggested that H6 and CRV collide, she was also at the scene.

Every time she thought of this scene, she couldn't help but applaud.

This is definitely a good way to get revenge on Honda.

And it is also a good way to help H6 increase its popularity and increase sales.

The H6's engine, gearbox, ESP and other parts are all supplied by Nanshan Group. If H6 sales are good, Nanshan will naturally benefit.

What is even more amazing is that if H6 can beat CRV, the main contributor will be the hot stamping parts provided by Yangcheng Huaqiang Factory.

Nanshan is now the only manufacturer in China with hot stamping production lines and hot stamping mold production capabilities.

Even the hot stamped steel plates were jointly developed by Nanshan and Baosteel.

In this way, if H6 wins, Nanshan Group will benefit in all aspects.

I don’t know whether it’s killing two birds with one stone or killing two birds with one stone.

"This method also takes a head start, so the effect is better."

"In the future, it is estimated that few car companies will conduct testing like this."

"After all, this test is not a normal crash test."

Cao Yang was also feeling a little bit excited now.

If I didn't want to be so high-profile, I didn't want Honda to know that I brought this up.

He wanted to go to the site to see the crash test in person.

"In the long run, tests like this will definitely become less common, or even no longer occur."

"But I think it will still be favored by many independent brand car companies in the short term, especially those manufacturers that plan to use hot stamping parts in the future. They definitely don't want to miss the opportunity to step on the joint venture giant."

"For example, BYD's F6 imitates Honda's Accord. If the F6 is replaced with hot stamped parts, Mr. Wang will definitely want to collide with the Accord."

"Similarly, Chery's Tiggo and Geely's Emgrand will have such motivations in the future."

"I even think that after the Xingchen 1 is launched, we can also consider buying a BMW 730 and a Mercedes-Benz S600 and bumping them against each other. Maybe it will have unexpected effects."

When Zeng Tingting said this, Cao Yang couldn't help but nodded.

It seems that Star 1 can really imitate H6 and use Mercedes-Benz and BMW as stepping stones.

Anyway, after using a large number of hot stamping parts, the integrity of the body after the collision of Xingchen 1 will definitely not be bad.

"Your proposal is a good one. When the time comes, let BMW and Mercedes-Benz help us and let consumers see the safety performance of Xingchen cars."

……

Crash test site at China Automotive Center.

Wang Ying took the microphone and prepared to personally explain to the media attending the event.

"First of all, thank you for taking time out of your busy schedule to participate in today's event. Our invitation was sent out a bit late, which caused trouble for everyone."

Wang Ying had a cheerful face and started chatting with the reporters.

"I believe many people will pay attention to the safety performance of a car when buying a car."

"For a car, in addition to keeping it safe during daily commuting to and from get off work, we also hope that it can have a relatively economical cost of use."

"Of course, safety is also very important."

"After all, in China, cars are often used as family cars. You are the mainstay of your family, and the people sitting next to you and in the back are your relatives and friends."

"So the safety performance of a car has become very critical."

"In addition to being concerned about the use of various high-strength steels and other materials for car bodies promoted by OEMs, everyone repeatedly talks about how strong their car bodies are and how good their structures are."

"In addition to various active and passive safety equipment such as ESP and airbags, it must also be closely related to the actual safety performance of the car."

"After all, the things just mentioned are all one-sided rhetoric promoted by car companies."

Wang Ying has strong field control ability.

Although there were not many people in the testing field, she did a good job of diverting everyone's attention.

"How can we verify whether OEMs including Great Wall Motors have exaggerated their propaganda and whether they have implemented these high-strength materials in place?"

"I think this is an issue that many consumers are very concerned about."

"In response to this question, our answer at Great Wall Motors is..."

Having said this, Wang Ying paused for a moment.

After confirming that everyone's eyes were on her, she continued: "If it's a donkey or a horse, you'll know if you pull it out and run around."

"Pull the car to the test site and hit it with real weapons, and the answer will be more intuitively displayed."

"So today we invite everyone to watch the car crash test between the Great Wall Motors H6 model and the Honda CRV."

Although everyone got the news in advance, the models on the test track also proved a lot of things.

But speaking from Wang Ying's hands personally, everyone is still looking forward to the next test.

Regardless of the outcome, they and the media are the winners.

"Of course, in order to avoid the emergence of various disputes, the crash test must be a very rigorous test experiment."

"So it's not as simple as everyone thinks, just touch two cars and it's done."

Although the people here today are basically people from the car channels of various portal websites, they can be regarded as semi-professionals in the automotive industry.

But that doesn't mean they know much about crash testing.

So Wang Ying also briefly introduced the relevant situation.

"Crash testing is a destructive experiment and the car itself is a high-value commodity."

"So each test and every item tested is necessary, meaningful and referenced."

"You can now see that the technicians of the China Automotive Center have completed the precise adjustment of the test vehicle's curb weight, front and rear axle quality, and various oil levels in the vehicle, including engine oil, transmission oil, coolant, etc. ."

"Even the air pressure of the tires, the weight of the wheel hubs, etc. are all done very rigorously."

Great Wall Motors is not too worried about losing at all.

Therefore, the test this time must be as formal as possible.

At that time, the persuasiveness will be stronger.

"In addition to the preparations I just mentioned, the test vehicle also needs to remove various decorative panels inside and outside the vehicle to facilitate the installation of various collision sensors, recorders, cameras and other equipment."

"Then after the equipment is installed, these interior and exterior coverings, seats, etc. need to be put back into place."

"After completing these inspections and maintenance work, the dummy can be installed in the car."

"After measuring the seats in the car and confirming that the steering wheel, seat belt anchor points, etc. meet the test specifications, the dummy in the car can be installed and fixed."

"After all sensors, dummies, etc. are installed, the weight of the test vehicle, front and rear axle loads and other data are measured again, and after taking photos and records, the test vehicle will be ready for testing."

Wang Ying introduced it in a leisurely manner, and even took reporters to the test vehicle so that everyone could see the engineers' preparations up close.

"In addition to the rigorous preparation of the vehicle, the site and other equipment required for the crash test also need to be carefully prepared."

"Then everyone can finally see the exciting side of the show."

"Now, please get your cameras and cameras ready. Our official test will begin soon."

After Wang Ying saw Zhu Jianbo giving her a gesture, she immediately informed the media personnel to take notes.

Of course, this was unnecessary for her.

Because she didn’t need to remind her, everyone was already actively recording it.

……

"Editor-in-Chief Yu, it seems that Great Wall Motors is really planning to play a big game."

"I thought it was just a simple bump and that would be it."

"I didn't expect it to be so formal and full of ceremony."

He Ling looked at the CRV and H6 in the test field with great anticipation.

She very much hopes that tests like this can be done more often in the future.

Then she doesn’t have to worry about choosing the topic for today’s article every day.

"Their H6 model uses 12-point hot stamping parts, which are all produced by the Yangcheng Huaqiang Factory."

"It is said that even the hot stamping production line is provided by Nanshan Group."

"Before I came here for a business trip, I also read through past reports related to hot stamping."

"I discovered that Mr. Cao wrote his undergraduate thesis on it."

"With hot stamped parts, the performance of the car body is theoretically higher than if it is not used."

"Unless CRV also has a bunch of ultra-high-strength cold-stamped parts, it is highly likely that it will be outclassed by the H6."

Yu Yu made a judgment based on the information he learned and the reaction of Great Wall Motors.

"If Honda's CRV is completely hit by the H6, it will be very interesting then."

"I guess other joint venture car companies will be nervous as long as they have something similar to an SUV, right?"

He Ling thought about the various news reports on the Internet that CRV was not as safe as H6, and she was able to predict the reactions of other manufacturers.

After all, in her opinion, the level of CRV should be similar to that of SUVs from mainstream joint ventures.

As a new car that was only launched last year, CRV is even stronger than models from Toyota, Volkswagen and other car companies.

So if CRV loses, other models will be even more worrying.

"What you said is really possible."

"When the time comes, Great Wall Motors will just have to let it out, and it will make its competitors worried."

"By then, all kinds of public relations articles will be flying all over the sky."

Yu Yu thinks Great Wall Motors is really a good person.

If they don't do this, the subsequent car companies will not be so active in advertising and public relations.

While the two of them were talking quietly, the crash test that they had been preparing for all morning was finally about to begin.

Although the previous preparations were complicated, they seemed very serious and meticulous.

But when it actually collides, it actually happens in a split second.

"ten!"

"Nine!"

"Eight!"

……

"boom!"

The two cars each collided with each other at a speed of 60km/h. Even though they were dozens of meters apart and blocked by safety glass in front, Yu Yu and the others could feel the brutality of the collision.

In just an instant, the fronts of the two cars collapsed at the same time.

Then the airbags exploded.

Among them, the A-pillar of the CRV is very obviously bent.

The entire cockpit was compressed in half.

Although the front of the H6 looks a bit miserable, the entire cockpit is still relatively intact.

The A-pillar is only slightly curved, but the cockpit space is still relatively completely preserved.

Even people who don't understand crash tests can see that the H6 has an advantage in this collision.

Sure enough, Wang Ying picked up the microphone again and began to say: "Dear friends from the media, has this wonderful aspect been recorded?"

"Our collision, from model selection and purchase to the official collision, was all recorded in great detail."

"The testing agency this time is also the most authoritative China Automotive Center in China, and the results can fully withstand any scrutiny."

"Everyone knows that the safety of the cockpit is the most important issue to consider in automobile body design."

"So the front part of the car needs to be designed to be both soft and hard so that it can absorb energy during a collision and ensure the safety of the cockpit."

"From the current collision results, you can also see that the cockpit of our Great Wall Motors H6 remains intact and almost no damage was sustained."

"But the CRV model, which is said to be in sync with the world, has collapsed, leaving less than half of the entire cockpit space."

"Considering that there are raised objects such as the steering wheel inside, there is basically no way to ensure the safety of the driver and passengers in this space."

"International automobile giants always advertise that their models are the safest, while overtly and covertly belittling China's own-brand models."

"But we used the most intuitive crash test to answer all the questions in everyone's mind simply and crudely."

"Great Wall H6, its safety is the best."

"There is no other car in its class that can rival it."

Regardless of whether this is the case or not, Wang Ying must take this opportunity to promote H6.

Anyway, nothing she said sounded like a big deal.

It's just that some concepts have been slightly changed.

For example, whether a car is safe or not depends only on the degree of collapse, but also on analyzing the state of the dummy after the collision. It also requires a comprehensive comparison of active and passive safety devices and other aspects.

"After a while, the engineer in charge of the test will provide more quantitative test results to everyone, so that everyone can have a more intuitive understanding of today's crash test."

"Friends from the media, I appeal..."

Although Wang Ying is not very tall, she is very imposing.

The atmosphere of the entire scene was completely controlled by her.

"Editor Fang, Great Wall Motors is very close to Autohome. The previous H6 was very safe and used a lot of hot stamping related topics. It was hyped up by Autohome."

"This time it is estimated that Autohome will also go all out to promote this matter."

"However, this will definitely offend Honda."

"Honda is the largest advertiser on our channel. Should we tell them in advance?"

Lin Jiayan whispered in Fang Dawen's ear.

"I have disclosed today's crash test to the sales director of Yangcheng Honda in advance, and he should also tell the Japanese people at Xifeng Honda."

"Next, our attitude towards this matter depends on whether Honda understands the situation or not."

In Fang Dawen's mind, they will consider cooperating with whoever pays more advertising fees.

As for whether it is a Japanese car company or an independent brand, it does not matter at all.

What he cares about is his performance.

"I will reveal one or two pictures in advance later. If they don't want to lose so miserably, they have to take the initiative to communicate with us."

"The advertising fee this time is too low."

Lin Jiayan is Fang Dawen's confidant, so she naturally understands Fang Dawen's thoughts.

Several other media outlets also have their own thoughts.

Regardless of which side one's butt sits on in the end, today's crash test was not in vain.

Their respective websites, advertising fees and traffic will definitely increase.

It's simply a win.

Of course, this is just their idea.

For Great Wall Motors, they are even happier now.

Although this result was expected, before the collision, everyone was somewhat worried.

If the company really loses to CRV, not only will it be slapped in the face, but it will also have to spend money on marketing.

It's fine now, all the initiative is in your own hands.

……

"Mr. Cao, Yu Yu from Autohome just called me. In today's crash test, the Great Wall Motors H6 perfectly beat Honda's CRV."

After Mi Ying answered a phone call, she came to Cao Yang happily, bent down beside Cao Yang and whispered a good thing.

Cao Yang, who was signing the approval documents, smelled the scent of tea perfume on Mi Ying and couldn't help but smile when he heard such good news.

"This time, Honda is very busy."

"Great Wall Motors is going to win."

The idea of ​​this crash test was proposed by myself, although I did not participate in the actual operation.

But the final result was as he expected, and Cao Yang still felt a sense of accomplishment.

Whether it's Toyota or Honda, if they want to engage in the Nanshan Group, don't blame yourself for being rude.

With such a crash test, in the future, the selection of body steel plate materials for the models of various OEMs will definitely use more high-strength steel plates faster than in history.

Invisibly, I have done a good thing for Chinese consumers.

"Mr. Cao, Great Wall Motors will not deliberately leak the news and say that you helped plan this matter, right?"

Mi Ying followed Cao Yang and saw all kinds of conspiracies and business wars every day, and she also had a lot to think about.

"It shouldn't be."

"Not many people know about this matter. Mr. Wang is not the kind of short-sighted person."

Cao Yang froze for a moment.

What Mi Ying said is theoretically possible.

After all, if this matter becomes big by then, Great Wall Motors will be unable to withstand the pressure and sell the Nanshan Group.

"That's true. In the next period of time, the automotive industry is expected to be lively."

"If Great Wall Motors does this, everyone will probably be in danger."

"After all, in terms of pure collision comparison, ordinary models really don't have the confidence to compare with the H6."

Mi Ying looked like she was watching the fun and didn't mind the big deal, her eyes were filled with anticipation.

While the two of them were gossiping about this matter, several portals and Autohome were rushing to spread the news.

Even the NetEase Auto Channel, which sits crookedly, doesn’t want to miss this wave of traffic.

After all, no matter who it is, they know that this content will definitely be very popular.

"Are you sure that the logos of the two models in this picture are not reversed? Why is the result so surprising?"

"I love it, I love it. I just ordered an H6 last week. It's really worth my deposit."

"As expected, Japanese cars have thin steel plates and poor materials, so they don't survive collisions."

"Let's see who will dare to say that the quality of self-owned brand cars is not good in the future?"

"Great Wall Motors is going to cause trouble. Other car companies are probably trembling."

"I seem to know how the people at Zephyr Honda are feeling right now? Do you feel like you were shot while lying down, and disaster fell from the sky?"

"It is said that Great Wall Motor's H6 is a copy of Honda's CRV. Can this plagiarism also mean that someone is better than his predecessor?"

"Shadow! There must be a shady story here!"

"Who said that Great Wall Motors was bragging before? Now that there are pictures and the truth, who dares to say that Great Wall Motors is bragging?"

……

After these articles were published online, there were immediately a variety of comments.

"Mr. Wang, I just confirmed with the general managers of several 4S stores. Just this afternoon, the number of consumers calling us to inquire about H6 increased several times compared with the previous day."

"I have a hunch that the sales volume of our H6 model this month will exceed 5000 units. We don't even have to wait until the end of the year. We hope to sell 1 units a month next month."

Lian Furong came to Wang Ying very excitedly.

Originally, the crash test was conducted this morning, and there must be a banquet to entertain various media in the evening.

But I don’t know why, but people from various websites were rushing back in the afternoon.

So they simply followed him back to the company.

However, Lian Furong, who attaches great importance to the consequences of this crash test, is always making direct calls to various 4S stores to learn about the latest situation on the front line.

To know whether a car company's new car sells well, the people at the 4S store have the most say.

"So exaggerated?"

"This news shouldn't have been fermented yet, right?"

Wang Ying firmly believed that H6 would definitely be very popular in the future, but he did not expect the changes to come so quickly.

"You are right, but this is also related to the fact that our current sales base of H6 is not very high."

"Although the news has not yet fermented, various websites have already modified our tweets and then thrown them out for fear of being preempted by others."

"Under such circumstances, news of the H6 and CRV crash tests naturally spread quickly."

"After all, I've never seen a test like this before."

"This wave, we definitely won!"

Lian Furong couldn't control the smile on his face no matter how hard he tried.

He really wanted to look up to the sky and laugh three times.