Rebirth 99 to become a car giant.

Chapter 100: SKF refuses to give up (please vote~)

Nanshan Technology Co., Ltd. has thrown out such a big plan, so naturally it cannot be kept completely confidential.

The next day, people at SKF learned the news.

"Xue, all your plans have failed."

"Why did it become like this?"

Ovid's face was filled with disappointment.

Originally, he was very optimistic about Xue Wenqiang's plan and felt that it was safe to clean up Nanshan this time.

Who knew that such a big change would occur in just a few days.

"Ovid, this time it was an accident."

"There happens to be such a large industrial park project in Nanshan that is about to be launched. We didn't know about this before."

“If it weren’t for the large scale of this industrial park, which is enough to attract local people to withstand the pressure from Xifeng Group and us, Nanshan would never be able to escape our grasp.”

At this time, Xue Wenqiang naturally wanted to explain himself desperately.

Of course, what he said was not sophistry.

If it were an ordinary private enterprise, it really wouldn't be able to stop SKF's moves.

"A billion-dollar industrial park has built several factories at once. I'm afraid we really can't handle them this time."

Holm also frowned, thinking about new solutions.

He was a master of China, and because of this, he knew that the original plan would definitely not work.

Even a poorly planned acquisition is definitely out of the question.

After all, an industrial park brings too much attraction to Panyu.

"Nanshan now only has one bearing production line, which has already posed such a big threat to us."

"Now Modu Volkswagen, Modu GM, Spring City Volkswagen and Shenlong Automobile have all begun to switch to Nanshan's wheel bearings."

"If this situation develops, it will directly lead to problems in our entire automotive division."

Ovid is also very clear about the routines of OEMs.

Nanshan is now able to supply wheel hub bearings at low prices.

At that time, the main engine manufacturer will ask SKF to reduce the price of other bearings to Nanshan's level.

If it cannot be lowered, SKF will be threatened with switching.

Even this switching work may not be possible sometimes.

In particular, the bearings on some models of companies such as Volkswagen and Shenlong Motors are designed by designers from SKF headquarters, Volkswagen headquarters and PSA Peugeot Citroën headquarters.

Even the drawings are SKF’s manufacturer’s drawings.

It's not that simple to switch.

However, OEMs can also put pressure on SKF.

"Nanshan is a troublemaker in the bearing industry, and we cannot allow them to cause chaos."

"In addition to us being the victims this time, NTT, NSK, JTEKT, Timken and other bearing manufacturers are also victims."

"We can find ways to join forces with other manufacturers to see how to deal with Nanshan."

Holm felt that since joint ventures and acquisitions were not feasible, he would have to bring a group of peers to deal with Nanshan.

Let it slowly disappear from everyone's sight before it develops and grows.

"People will always use low-cost means to disgust us. If we just drag other colleagues to deal with Nanshan, I'm afraid it won't be particularly ideal."

"We don't have many cards in our hands."

Ovid felt that Nanshan was like a loach, slippery and quite difficult to deal with.

"I think we can advance in two directions at the same time. One is to increase the pace of investment and construction of factories in China and reduce our costs."

"In this way, we have an explanation for the OEM."

"It can also make Nanshan's cost advantage slowly disappear."

"On the other hand, I think we can consider dealing with Nanshan from other angles?"

When Holmer said this, Ovid immediately turned his head.

"Other angles?"

"Holmer, what do you mean?"

Seeing the boss's interest, Holm immediately added: "Through our investigation of Nanshan, their current mass production business mainly includes nut plates, wheel bolts, molds, presses and wheel hub bearings. It is also said that a gear production line is also under construction. That’s it.”

"Now that they want to build the Nanshan Industrial Park, they will definitely expand the production lines of these parts."

"In this case, purchasing equipment must be something that cannot be avoided."

"The production of bearings and gears, as well as the production of molds, are all inseparable from various machine tools."

"And if they want to make good products, China's domestic machine tools basically cannot meet the requirements."

"In this case, nine out of ten machine tools will need to be imported from Japan or Germany."

"Machine tools require a large number of bearings. For example, German machine tools use a large number of our products."

"Japan's machine tools are similar, using a large number of bearings from NTN, NSK, and KOYO."

"The emergence of Nanshan Bearing will affect the interests of all of us. Suppressing Nanshan is in the interest of all of us."

"Then can we join forces with various bearing manufacturers to put pressure on machine tool manufacturers?"

"As long as the machine tools are sold to Nanshan Technology, the price of our bearings will double, which will ultimately cause the price of the machine tools to rise significantly."

In order for Ovid to understand his thinking, Holmer explained his thoughts well.

To convince machine tool manufacturers not to sell equipment, their influence may not be that great.

People may not be willing to leave money-making business behind.

But if prices rise, if everyone rises, the resistance will suddenly become very small.

"Don't you and the sales directors and sales directors of those bearing manufacturers have regular dinners every quarter?"

"Since you think you can suppress Nanshan Technology Co., Ltd. through equipment, then go ahead and do it boldly."

"However, these alone are certainly not enough."

"We also have to think of other options."

Ovid now deeply feels the threat Nanshan brings to SKF.

Even though local Chinese bearing brands like Wanxiang and Renben were developing rapidly, he didn't take them seriously.

Now the sudden appearance of Nanshan Bearing made him feel the crisis.

It will be very difficult for SKF to expand its share in the Chinese automobile market.

"Although several of the plans I proposed before failed, I feel that if we want to build a factory, we can adopt a more flexible approach."

“As long as it operates well, the impact of Nanshan may be minimized.”

Xue Wenqiang, who had been keeping his head down and his face dull today, appeared again at this time.

He felt that he had to find a way to save himself and make Ovid, the president of the Asia-Pacific region, realize his value.

"Ok?"

"What a flexible way?"

Ovid did not blame Xue Wenqiang for this failure. At present, it is still very clear that Gu Li, a Chinese, can give good advice to the company.