Respawn Entertainment: Days of Glory
Chapter 114 Commercial Value (Please subscribe, please vote, please
Chapter 114 Commercial Value (please subscribe, please monthly ticket, please all kinds)
The plan for the variety show was finalized before everyone got on the plane the next day.
The program team expanded on the ideas provided by Bian Lang and decided to edit the selection, song selection and rehearsals separately.
As for the extra episode, it's quite simple. It's called "The Band's Dinner Party".It was Niu Bo who invited the band members to dinner and chat while watching the feature film together.
The main guests of the first episode are Huang Kai and Bian Lang. Since there is nothing that requires a formal performance on stage, and there is no need to go to Lucheng for filming, the program team will send a camera crew to Chuncheng, and the filming location will be in Nanyin.
As for the announcement fee and planning fee, Bian Lang didn't ask for money directly, but replaced it with a rare advertisement placement.Of course, Xi Biqi paid for Chen Shuting's commission.
When it comes to Biqi, Xia Yuxi has to be mentioned.
He lost the bet, and the free advertising song was gone. However, he proposed that it could only be used online and in non-commercials, and Xibiqi agreed.
The endorsement of the image rights of the broken bones was also signed, but the price announced by both parties was 20% higher than Xia Yuxi's normal quotation.
Ai Hao, who watched the variety show, now finally understands why Bian Lang said he would be given the all-clear, and this one is much better than the original choice.
For this reason, he was scolded by his father, and then Ai Hao's father personally set up a table at home, inviting Bian Lang's family to come and get together.
There have been many such gatherings in the past, but Bian Lang was always the absent one, but today's meal Bian Lang became the absolute protagonist.
Liu Yingying was now in extreme embarrassment. The performance in the first episode of the variety show made her understand a problem. Bian Lang's hard power in singing completely overwhelmed Xia Yuxi's creative ability. Not to mention.But what she didn't understand was why Bian Lang had been so quiet before.
When she first met Bian Lang, her attitude was not very good.So during today's meal, after the elders had finished talking, she took the lead in apologizing to Bian Lang: "Brother Lang, I was ignorant before. I really shouldn't have..."
"Needless to say, Ai Hao is my brother, so don't take this matter to heart. You are doing it for Ai Hao's own good, so I understand..." After finishing speaking, he drank the wine in the glass and continued to say to Ai Hao: "He What are you going to do with the budget saved there?”
"Listen to you! Brother Lang pointed east and I will never go west! We never thought about the implantation of variety shows before..."
Before he finished speaking, he was interrupted by his father: "Xiaolang, Uncle Ni, I am old and don't understand you young people, but I dare to support the moves that Cang'er V8 dare not do. Anyway, Uncle will trust you!"
"Uncle Ai, it's all my own property. If I don't want to sing any more, I still hope to come back and inherit the family business. It's the kind of people who don't care about things and just wait to die." As soon as this joke came out, Bian Hai was very upset He glanced at his son with disgust: "You and I don't expect to be able to take over my class. Hurry up and find a wife to give me a grandson. I will train it well..."
"My dad, you are a bit hurtful..." After chatting for a while, Bian Lang brought the topic back to the topic: "I think the variety show will have more of an effect in the national market. If you want to expand it in the province first, If the share is taken back, the effect may not be immediate."
Ai's father felt that there was something in Bian Lang's words, so he raised his hand to let him continue.
"There is no candidate for the beer sponsorship of the Ximanmang Music Festival yet. I think it is a good opportunity."
After Bian Lang told Ai Hao about this before, Ai Hao did his homework, so Bian Lang made an introduction, and he continued: "I did some research, and now V8 mainly takes away restaurants. We have little involvement in the market share of small restaurants such as barbecue stalls and bars, and they can't beat those foreign brands. If we cooperate with music festivals, we may be able to open up this market."
Hearing this, Father Ai looked at his son unconsciously, and asked with a smile, "What are you going to do?"
"If the music festival negotiates a cooperation, I think we can buy thousands of tickets and let the bars we cooperate with do activities."
"Buy as much as you can, Brother Lang is so popular now, I guess it will be crazy as soon as the tickets are issued!" Liu Yingying chimed in at the right time.
Father Ai is also a sales veteran. He can see the most feasible part of this kind of win-win activity at a glance: "Xiao Lang, when is the performance? How many tickets will be sold? Otherwise, we can just cover it up." Men'an, who delivered the bar, used the volume of the goods to convert a ratio..."
Bian Lang quickly gave a thumbs up when he heard it: "Ginger is still hot! Uncle Ai, but it is impossible to buy all the one-day tickets. The organizing committee will not do that for us. They are all our own anyway. I will take Ai Hao over to talk about things, and if I can help the factory fight for it, I will definitely do it!"
"Okay! Anyway, if you want to do it, make it big!"
This is the thinking of the older generation, and Bian Lang also thinks there is nothing wrong with it. If the organizing committee can really agree, he would like to arrange some tickets for his fans when they come out.After all, he knows his enthusiasm, so instead of giving the money to the scalpers, it is better to give the benefits to the music fans.
"By the way, Bian Lang, what happened to the portrait rights endorsement?"
When asked about this, Bian Lang explained to Father Ai in the easiest way to understand: "You can only use his photos, video advertisements, and attendance at events are not allowed."
"Oh, you're the only one here for the advertisements and offline activities. I don't have any idea now. How much are you worth now?"
As soon as these words came out, the atmosphere at the scene became delicate.Although it is their own factory, Bianai and Bianai are also the largest shareholders, but they only account for about 7% of the shares, so it is impossible to prostitute Bianlang for nothing.
It's not easy for Bian Lang to speak up on his own, but Ai Hao has already inquired clearly from Chen Shuting in advance: "Brother Lang doesn't have a endorsement on him now, but according to his popularity, compared with those of the same level, Brother Lang is in the alcohol category. The quoted price for one piece should be 350 to 400 million a year.”
"What, Sansan, Xiaolang, your price is almost our monthly sales! Do you still want to come back and inherit the family business?" Father Ai was really shocked, and said the exaggerated words casually.
"My dad, this is not the highest. I heard from Sister Chen that if Brother Lang is willing to take over these endorsements, a foreign brand has already made an offer of 500 million."
<divclass="contentadv">As soon as these words came out, even Bian's mother couldn't sit still: "500 million is enough for me to sell rice noodles for a year. Second brother, what about Nan Feiyan's opening performance as you said, I'm afraid I can’t even afford it.”
"We are all a family, how can we charge this price. The winery will see how much budget they have, and give me half of the wine, and give me the agency rights of BJ for the rest." Li Hao once said that since it is his own property, there is no reason not to help.Kyoji
It doesn't matter what Ai Hao said, but Ai's father can make a decision.As Bian Lang said, Xibiqi can't be beaten by anyone outside of Yunnan Province, so BJ's are all supplied directly from the factory, and the quantity is pitifully small, and there is no special agent at all.
Ai Hao and his father thought for a while, and then said seriously: "As far as the company is concerned, I can promise you now, but in terms of the friendship between our two families, will this be too much of a loss for you?"
"Uncle Ai, just don't regret it then!"
With Bian Lang's words, Father Ai stopped being entangled, and smiled directly: "Okay, let's say it like this..."
……
In the next few days, apart from rehearsing and recording variety shows, Bian Lang also recorded commercials for Xibi Qi.
This time, he came with a new pants band, which made Kapok suddenly excited.He never expected that his band would be filming a commercial even before it was officially formed.
The drummer and Dayong and Huayan, who had borrowed the Rolling Stones, came over. They were also a little excited.After all, Dayong, who has dismantled 7 bands, never thought that he would be able to make a commercial one day.Not to mention Hua Yan, she only came here a few days ago...
Huang Kai is not jealous either. Now his popularity on the Internet is not low at all. Xiaopozhan has invited him to settle in. On the first day of the live broadcast, 10 people watched online at the same time. The witch is drooling.
Now he is preparing to record various bass teaching videos and is very busy!
As for the songs used in the advertisement, Bian Lang had prepared them long ago.
During the rehearsal, Hua Yan, who was still not quite used to the speed of Bian Lang's new song, shook her head when she saw the small stack of sheet music by the New Pants band.Originally, he thought that he would have some room to play in arranging music, but after he tried playing them all, he felt completely at ease: "Just follow along, why spend so much time thinking about your own stuff in a day?" .”
On August 8, the second episode of the variety show was launched.
Bian Lang and his team were followed to Xia Yuxi's "Rain and You", and the scene where Huang Kai and Bian Lang fought against Qin naturally became the highlight of the show. Various technical parties began to discuss whose bass skills between the two were better. force.
Moreover, the program crew is really good at playing. They deliberately cut out the detail of changing songs without leaving a single frame, and just put on a scene of playing piano.
It made everyone on the Internet speculate:
"What kind of luck is Bian Lang doing? But I enjoyed reading the script. I really want to hear how Bian Lang changed the song!"
"What's going on with Xia Yuxi and Bian Lang? This show is completely at odds with each other!"
"This solo song is for Xia Yuxi? Master Bian, this is such a waste!"
"It's not a waste, it's simply a waste of resources. The foundation of this song is there. No matter how good the song is, it's still a cuckold song. So if you think it's awesome, I'll give him a bass solo with an interlude. It's just..."
"Huang Kai was taken in by Bianlang right here. If it were me, I would accept it too!"
In the first issue of "Band's Dinner" released at the same time, Huang Kai faced Niu Boyi's tricky questions and directly asked the photographer to give him a special answer: "I don't know what to say. I can only say that it's all Damn it!" After saying that, he raised his hand and slapped his face a few times.
Of course, there was no effort in the show, but coupled with the loud sound effects and subtitles in the later stage, music fans who accidentally clicked on the extras will laugh out loud!
"My brother Kaizi is so funny, I'm convinced of this kind of face-slapping!"
"I'm dying of laughter, Kaizi is so good, I don't know how many times Kaizi will hit when watching the second episode?"
"I thought it was all unnutritious content, but I didn't expect the content to be so explosive... I'm chasing after it! I beg Kaizi to stay here forever!"
And Xia Yuxi's fans started to explode after seeing this. Originally, Xia Yuxi's treble was not as good as Bian Lang's in the first issue, which made them very angry, and Pan Jianhu even compared Xia Yuxi when he was playing Bian Lang.
Now they actually said that Xia Yuxi's song was not worthy of Bian Lang's adaptation, and they couldn't bear it even more. They all said that Xia Yuxi's song did not need Bian Lang to change it, and they would not listen to it no matter what it was changed to!
Looking at these comments on the Internet, Xia Yuxi really didn't know what to say.
It was originally the thigh of the show, but now it's good, the show crew doesn't feel like he's liking him anymore, but they care so much about Bian Lang who has already retired.However, the program team didn't regret it, and cut him the part that no one chose, which was to save him face, so that he didn't fall into the second period, and he was very grateful.
As for Bian Lang not choosing his song, it also appeared in this issue. He really doesn't know how fans will react when they find out...
The plan for the variety show was finalized before everyone got on the plane the next day.
The program team expanded on the ideas provided by Bian Lang and decided to edit the selection, song selection and rehearsals separately.
As for the extra episode, it's quite simple. It's called "The Band's Dinner Party".It was Niu Bo who invited the band members to dinner and chat while watching the feature film together.
The main guests of the first episode are Huang Kai and Bian Lang. Since there is nothing that requires a formal performance on stage, and there is no need to go to Lucheng for filming, the program team will send a camera crew to Chuncheng, and the filming location will be in Nanyin.
As for the announcement fee and planning fee, Bian Lang didn't ask for money directly, but replaced it with a rare advertisement placement.Of course, Xi Biqi paid for Chen Shuting's commission.
When it comes to Biqi, Xia Yuxi has to be mentioned.
He lost the bet, and the free advertising song was gone. However, he proposed that it could only be used online and in non-commercials, and Xibiqi agreed.
The endorsement of the image rights of the broken bones was also signed, but the price announced by both parties was 20% higher than Xia Yuxi's normal quotation.
Ai Hao, who watched the variety show, now finally understands why Bian Lang said he would be given the all-clear, and this one is much better than the original choice.
For this reason, he was scolded by his father, and then Ai Hao's father personally set up a table at home, inviting Bian Lang's family to come and get together.
There have been many such gatherings in the past, but Bian Lang was always the absent one, but today's meal Bian Lang became the absolute protagonist.
Liu Yingying was now in extreme embarrassment. The performance in the first episode of the variety show made her understand a problem. Bian Lang's hard power in singing completely overwhelmed Xia Yuxi's creative ability. Not to mention.But what she didn't understand was why Bian Lang had been so quiet before.
When she first met Bian Lang, her attitude was not very good.So during today's meal, after the elders had finished talking, she took the lead in apologizing to Bian Lang: "Brother Lang, I was ignorant before. I really shouldn't have..."
"Needless to say, Ai Hao is my brother, so don't take this matter to heart. You are doing it for Ai Hao's own good, so I understand..." After finishing speaking, he drank the wine in the glass and continued to say to Ai Hao: "He What are you going to do with the budget saved there?”
"Listen to you! Brother Lang pointed east and I will never go west! We never thought about the implantation of variety shows before..."
Before he finished speaking, he was interrupted by his father: "Xiaolang, Uncle Ni, I am old and don't understand you young people, but I dare to support the moves that Cang'er V8 dare not do. Anyway, Uncle will trust you!"
"Uncle Ai, it's all my own property. If I don't want to sing any more, I still hope to come back and inherit the family business. It's the kind of people who don't care about things and just wait to die." As soon as this joke came out, Bian Hai was very upset He glanced at his son with disgust: "You and I don't expect to be able to take over my class. Hurry up and find a wife to give me a grandson. I will train it well..."
"My dad, you are a bit hurtful..." After chatting for a while, Bian Lang brought the topic back to the topic: "I think the variety show will have more of an effect in the national market. If you want to expand it in the province first, If the share is taken back, the effect may not be immediate."
Ai's father felt that there was something in Bian Lang's words, so he raised his hand to let him continue.
"There is no candidate for the beer sponsorship of the Ximanmang Music Festival yet. I think it is a good opportunity."
After Bian Lang told Ai Hao about this before, Ai Hao did his homework, so Bian Lang made an introduction, and he continued: "I did some research, and now V8 mainly takes away restaurants. We have little involvement in the market share of small restaurants such as barbecue stalls and bars, and they can't beat those foreign brands. If we cooperate with music festivals, we may be able to open up this market."
Hearing this, Father Ai looked at his son unconsciously, and asked with a smile, "What are you going to do?"
"If the music festival negotiates a cooperation, I think we can buy thousands of tickets and let the bars we cooperate with do activities."
"Buy as much as you can, Brother Lang is so popular now, I guess it will be crazy as soon as the tickets are issued!" Liu Yingying chimed in at the right time.
Father Ai is also a sales veteran. He can see the most feasible part of this kind of win-win activity at a glance: "Xiao Lang, when is the performance? How many tickets will be sold? Otherwise, we can just cover it up." Men'an, who delivered the bar, used the volume of the goods to convert a ratio..."
Bian Lang quickly gave a thumbs up when he heard it: "Ginger is still hot! Uncle Ai, but it is impossible to buy all the one-day tickets. The organizing committee will not do that for us. They are all our own anyway. I will take Ai Hao over to talk about things, and if I can help the factory fight for it, I will definitely do it!"
"Okay! Anyway, if you want to do it, make it big!"
This is the thinking of the older generation, and Bian Lang also thinks there is nothing wrong with it. If the organizing committee can really agree, he would like to arrange some tickets for his fans when they come out.After all, he knows his enthusiasm, so instead of giving the money to the scalpers, it is better to give the benefits to the music fans.
"By the way, Bian Lang, what happened to the portrait rights endorsement?"
When asked about this, Bian Lang explained to Father Ai in the easiest way to understand: "You can only use his photos, video advertisements, and attendance at events are not allowed."
"Oh, you're the only one here for the advertisements and offline activities. I don't have any idea now. How much are you worth now?"
As soon as these words came out, the atmosphere at the scene became delicate.Although it is their own factory, Bianai and Bianai are also the largest shareholders, but they only account for about 7% of the shares, so it is impossible to prostitute Bianlang for nothing.
It's not easy for Bian Lang to speak up on his own, but Ai Hao has already inquired clearly from Chen Shuting in advance: "Brother Lang doesn't have a endorsement on him now, but according to his popularity, compared with those of the same level, Brother Lang is in the alcohol category. The quoted price for one piece should be 350 to 400 million a year.”
"What, Sansan, Xiaolang, your price is almost our monthly sales! Do you still want to come back and inherit the family business?" Father Ai was really shocked, and said the exaggerated words casually.
"My dad, this is not the highest. I heard from Sister Chen that if Brother Lang is willing to take over these endorsements, a foreign brand has already made an offer of 500 million."
<divclass="contentadv">As soon as these words came out, even Bian's mother couldn't sit still: "500 million is enough for me to sell rice noodles for a year. Second brother, what about Nan Feiyan's opening performance as you said, I'm afraid I can’t even afford it.”
"We are all a family, how can we charge this price. The winery will see how much budget they have, and give me half of the wine, and give me the agency rights of BJ for the rest." Li Hao once said that since it is his own property, there is no reason not to help.Kyoji
It doesn't matter what Ai Hao said, but Ai's father can make a decision.As Bian Lang said, Xibiqi can't be beaten by anyone outside of Yunnan Province, so BJ's are all supplied directly from the factory, and the quantity is pitifully small, and there is no special agent at all.
Ai Hao and his father thought for a while, and then said seriously: "As far as the company is concerned, I can promise you now, but in terms of the friendship between our two families, will this be too much of a loss for you?"
"Uncle Ai, just don't regret it then!"
With Bian Lang's words, Father Ai stopped being entangled, and smiled directly: "Okay, let's say it like this..."
……
In the next few days, apart from rehearsing and recording variety shows, Bian Lang also recorded commercials for Xibi Qi.
This time, he came with a new pants band, which made Kapok suddenly excited.He never expected that his band would be filming a commercial even before it was officially formed.
The drummer and Dayong and Huayan, who had borrowed the Rolling Stones, came over. They were also a little excited.After all, Dayong, who has dismantled 7 bands, never thought that he would be able to make a commercial one day.Not to mention Hua Yan, she only came here a few days ago...
Huang Kai is not jealous either. Now his popularity on the Internet is not low at all. Xiaopozhan has invited him to settle in. On the first day of the live broadcast, 10 people watched online at the same time. The witch is drooling.
Now he is preparing to record various bass teaching videos and is very busy!
As for the songs used in the advertisement, Bian Lang had prepared them long ago.
During the rehearsal, Hua Yan, who was still not quite used to the speed of Bian Lang's new song, shook her head when she saw the small stack of sheet music by the New Pants band.Originally, he thought that he would have some room to play in arranging music, but after he tried playing them all, he felt completely at ease: "Just follow along, why spend so much time thinking about your own stuff in a day?" .”
On August 8, the second episode of the variety show was launched.
Bian Lang and his team were followed to Xia Yuxi's "Rain and You", and the scene where Huang Kai and Bian Lang fought against Qin naturally became the highlight of the show. Various technical parties began to discuss whose bass skills between the two were better. force.
Moreover, the program crew is really good at playing. They deliberately cut out the detail of changing songs without leaving a single frame, and just put on a scene of playing piano.
It made everyone on the Internet speculate:
"What kind of luck is Bian Lang doing? But I enjoyed reading the script. I really want to hear how Bian Lang changed the song!"
"What's going on with Xia Yuxi and Bian Lang? This show is completely at odds with each other!"
"This solo song is for Xia Yuxi? Master Bian, this is such a waste!"
"It's not a waste, it's simply a waste of resources. The foundation of this song is there. No matter how good the song is, it's still a cuckold song. So if you think it's awesome, I'll give him a bass solo with an interlude. It's just..."
"Huang Kai was taken in by Bianlang right here. If it were me, I would accept it too!"
In the first issue of "Band's Dinner" released at the same time, Huang Kai faced Niu Boyi's tricky questions and directly asked the photographer to give him a special answer: "I don't know what to say. I can only say that it's all Damn it!" After saying that, he raised his hand and slapped his face a few times.
Of course, there was no effort in the show, but coupled with the loud sound effects and subtitles in the later stage, music fans who accidentally clicked on the extras will laugh out loud!
"My brother Kaizi is so funny, I'm convinced of this kind of face-slapping!"
"I'm dying of laughter, Kaizi is so good, I don't know how many times Kaizi will hit when watching the second episode?"
"I thought it was all unnutritious content, but I didn't expect the content to be so explosive... I'm chasing after it! I beg Kaizi to stay here forever!"
And Xia Yuxi's fans started to explode after seeing this. Originally, Xia Yuxi's treble was not as good as Bian Lang's in the first issue, which made them very angry, and Pan Jianhu even compared Xia Yuxi when he was playing Bian Lang.
Now they actually said that Xia Yuxi's song was not worthy of Bian Lang's adaptation, and they couldn't bear it even more. They all said that Xia Yuxi's song did not need Bian Lang to change it, and they would not listen to it no matter what it was changed to!
Looking at these comments on the Internet, Xia Yuxi really didn't know what to say.
It was originally the thigh of the show, but now it's good, the show crew doesn't feel like he's liking him anymore, but they care so much about Bian Lang who has already retired.However, the program team didn't regret it, and cut him the part that no one chose, which was to save him face, so that he didn't fall into the second period, and he was very grateful.
As for Bian Lang not choosing his song, it also appeared in this issue. He really doesn't know how fans will react when they find out...
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