Return to 1983 and be a detective

Soon, a magazine called "Red", led by Lao Mo and planned by Xu Shan, came into being.

Lao Mo also asked Xu Shan why he chose the name "Red".

Xu Shan’s explanation is that in the big Eastern country, red means popular and hot-selling, so it is quite appropriate to name this advertising magazine.

As for the deeper meaning, it is not enough to explain to outsiders.

The main focus of this magazine is advertising. Anyway, everyone can understand that it is about eating and making money, and it is not shabby at all.

But it will take at least ten days and a half to get this magazine out.

After all, advertising takes time, and design also takes time, but as long as it can catch up with the Olympic craze, it is estimated that this magazine will also make a lot of money.

After leaving Smith Winery, Xu Shan went to Los Santos.

When we arrived in Los Santos, there were only two days before the opening of the Olympic Games.

Accompanied by Lao Mo, he walked around Los Santos and found that Los Santos was already crowded with people.People who come from all over to watch the Olympic Games feel like they are on a pilgrimage, especially since the torch relay has recently entered Los Santos. Those who spent a hundred dollars to buy the qualification to pass the torch can't wait to run with the torch all day long.So there were many people watching the torch relay on the streets of Los Santos.

Not only that, Xu Shan also saw someone selling ice sleeves on the street. These ice sleeves were printed with the Olympic rings and various bright patterns, which were very popular with the locals.

Xu Shan deliberately made statistics. In less than 10 minutes, the guy selling ice sleeves actually sold thirty pairs of ice sleeves.

When he went up to inquire about the price, Xu Shan was stunned. A pair of ice sleeves actually cost twenty pagoda knives.Moreover, the supply exceeds the demand, and the ice sleeves with many beautiful patterns are sold out.

Lao Mo said proudly: "How about it, Xu, this is the ice sleeve you asked me to sell here. I didn't expect it to be so easy to sell at first, so I set the price a bit low. If I had known this, In this case, I should sell it for at least thirty dollars."

"You found someone to sell these. No one copied our works, right?"

Lao Mo shook his head repeatedly: "Who dares to plagiarize? I will send a lawyer's letter directly to him. I can't sue him until he loses everything?"

This is true. The Ta Kingdom was in its golden age at that time. Even if they were still pirates at heart, they were living a good life and were at the top of the world. They would not tear off their hypocrisy just for the sake of three melons and two dates. Gentleman's veil.

"Have you calculated how much money you made from selling ice sleeves during this period?"

"I sell wholesale at ten knives per pair. Now there are almost 20 pairs of ice sleeves coming out of our place. And currently, there are still several large orders. Taken together, the number is at least [-] pairs. Ice sleeve sales.”

Xu Shan made a rough calculation and found that the net income was almost 150 million U.S. dollars, which is a lot of money.

150 million dollars in this era is similar to at least 500 million dollars in later generations, which is quite valuable.And this is just the sales in just a few days. If we really have to wait until the entire Olympic Games is over, we don’t know how much more we can make.

Xu Shan then made an overseas phone call to Wu Laoqi, asking Wu Laoqi to step up the production of more ice sleeves and export them as soon as possible.

Wu Laoqi didn't think how much the ice sleeves could be sold for at first. It was exported anyway. He only thought that being able to export and earn foreign exchange was an honorable task. But now he heard Xu Shan say that the ice sleeves alone sold so much. Duo asked Xu Shan excitedly: "My dear friend, is it so easy to make money from foreigners? Otherwise, let's specialize in making ice sleeves."

Xu Shan didn't know whether to laugh or cry: "It's not as profitable as I thought. It's just a coincidence this time. They don't have this thing, so it can only be considered opportunistic. Our main business is to be a sports brand. This is where our competitiveness lies."

Wu Laoqi quickly retracted his words: "I was too complacent just now. Don't worry, my benefactor, I will let Hongxian and Meiyun design more."

"By the way, design more ones with Chinese characters. I see that foreigners are very interested in the mysterious eastern country and often get some obscure Chinese characters tattooed on their bodies. Why don't we give them genuine ones? This can also be regarded as cultural export. .”

Wu Laoqi didn't quite understand what cultural export meant, but since Xu Shan was so insistent, he would naturally implement it resolutely.

So the underwear factory was operating at full capacity, and large quantities of high-quality ice sleeves were continuously shipped to the port, packed and shipped to the lighthouse country.

On the other side of the ocean, the lighthouse country finally ushered in the Olympic Games.

On this day, Los Santos was crowded with people, and the main stadium was even more packed with spectators. Xu Shan was among them, and he had an excellent view. This is a country where capital promotes justice. Money clears the way, and whoever pays more wins. You can have a good location.

In order to choose a location with an excellent view, Lao Mo also spent a lot of money.

But he also understood that with Xu Shan's rate of making money, this little money was nothing.

He personally accompanied Xu Shan. The two of them sat in the stands, watching the national teams of each country, and followed the etiquette lady holding the placard into the venue.

When he saw the national team of the big Eastern country, Xu Shan had a smile on his face.

The athletes of the national team are wearing the Baiju sports brand from top to bottom.Many of the design points and ideas of these sports brands were proposed by Xu Shan for reference from later generations, and they have a sense of beauty that transcends the times.

Therefore, as soon as the athletes appeared, they immediately caused an uproar among many people who follow our national team.

Since this is the first time to participate in the Olympics since the founding of the People's Republic of China, everyone does not know much about the big eastern country, and many people's impressions are still stuck in the Qing Dynasty.The results show that the sportswear worn by the athletes is more fashionable and advanced than those in their country. Why are they so embarrassed?

There were also some designers from sports brands present, who came specifically to watch the opening ceremony to get inspiration.

Among them were several elite designers from Anaedik.

When they saw the Eastern Power Team entering the stadium, their eyes were attracted.

One of the designers, wearing brown sunglasses and dressed a bit like Elvis Presley, asked a yellow-skinned companion next to him: "Zhou, is that the sportswear of the big Eastern countries? Didn't you say that there are no good designers in the big Eastern countries? Design Do you have backward ideas?”

This designer surnamed Zhou immigrated to the lighthouse country from a large Eastern country. Because he felt that he could not realize his dreams and show his design talents at home, he often ridiculed the poverty and backwardness of the country with a strong sense of conversion. Many people fled to the lighthouse country enthusiastically.

After going abroad, with his hard work and talent, he worked as a designer assistant Dangdang. But now when his boss asked him about it, he was speechless and shocked. This shouldn't be the case. What's wrong with the clothes of a big Eastern country? How can it be so beautiful?