Rebirth 09: Buying a house with a baby UP owner
Chapter 438 Planning
After the dinner, everyone returned to the hotel to rest together. Zhong Meihui asked everyone to recharge their batteries as they would have to go shopping for several hours in the evening.
"Don't worry, we're not drunk. We'll be fine if we just take a nap, not to mention a few hours, even a few days." Qian Qiaohe was so excited that he came to the fourth circle and the two of them staggered while walking. Staggering, they helped each other into the room, fell on the bed and fell asleep.
Sister Juan went to Zhong Meihui's room alone to tell her about the second-hand housing agency.
When Zhong Meihui left Guancheng, she kept the wonderful second-hand housing agency she and Sister Lan had run. She didn't expect the agency to make much money, but she didn't expect that the results were pretty good in the past six months. Sister Lan hired four employees to meet her daily needs. In the past six months, the profit has exceeded 4 yuan.
"Meihui, I now find that it feels so good to be an intermediary. Except for rent and labor, everything else is a business without capital. You can make a fortune just by doing it. It's a pity that we don't have many houses. Otherwise, the business will be It’s definitely better.”
Sister Juan had some regrets when she talked about this matter. She had already thought of ways to increase the number of houses. She even mobilized the old men and women near the community, hoping that they could introduce more houses, but those old men and women took them. Her eggs and milk did not introduce a few houses, and a lot of them were false information.
"Haha, Sister Juan, your idea is right. Old men and old ladies often walk around the community. If someone wants to sell a house, they will definitely be the first to know. But your method of giving gifts is not good. You have to make a statement. Points card, for example, you can accumulate 10 points by introducing a real house, and you can exchange it for gifts of different levels according to the number of points. In this case, there should be a lot more houses."
Zhong Meihui feels that only point cards can motivate these old men and women. Otherwise, if they are asked to take away the gifts directly, how can these people continue to contribute.
"This is an easy matter. I will explain it properly when I go back, Meihui. Let each of us take half of the money earned during this period, 30 each."
Sister Juan knows that 30 is not a big number for Zhong Meihui, but it is enough for her to make a few pieces of good furniture. Moreover, she is now managing the money of the real estate agency, and the dividends should be distributed in time to avoid her and Zhong Meihui's heartache. There is a rift.
"Sister Juan, do you think the second-hand housing agency business can continue for a long time? Do you have any plans to open a chain store?" Zhong Meihui doesn't want to share the money, and wants to use it to expand her business. According to her experience in her previous life, real estate The market will still be booming for at least six or seven years. During this period, the transaction volume of second-hand houses will be huge, and real estate agents will make a lot of money.
But Sister Juan has her own job, and the real estate agency is only her part-time business. She must first determine whether Sister Juan is willing to expand her business.
"It would be great if we could open a chain store. Most of our agency's business is house listings in several surrounding communities, which can be reached within half an hour. Beyond this range, no one will register with our real estate agency. If we open another one in other places, we can realize the exchange of properties on both sides and expand our operations."
Sister Juan has plans to expand her business. In her opinion, one agency can earn 60 yuan in half a year. If two agencies can earn at least 100 million yuan, such a good business will naturally continue.
It's just that she has lived in this community all year round and has some connections. Everyone is willing to take care of the business of acquaintances. In addition, she charges low handling fees and provides good follow-up services, so she has accumulated a certain reputation.
But if the intermediary company is opened in other areas, she will not know anyone there, and it will be more difficult to develop business.
"We can slowly figure out how to deal with the business. Sister Juan, since you also think there is a market for second-hand housing agencies, we will not divide the money for the time being and use it to expand our operations."
Zhong Meihui feels that they should seize the opportunity in the last six or seven years, build one more location, recruit more employees, and continue to build their brand.
As for publicity, traditional word of mouth naturally needs to be continued, but it also needs the help of the Internet.
Zhong Meihui plans to use the money to hire a self-media company to train employees and learn how to use self-media to expand sales. In this way, their business scope will not be limited to a few surrounding communities. It is better than relying on those old men and old ladies to find Housing is available much faster. "
"Self-media company? Isn't this too exaggerated? Even if we open one more store, it will only be a small intermediary. I have never heard of anyone using such a method."
Although Sister Juan agrees with Zhong Meihui's business acumen, she also feels that inviting a self-media company to come over is overkill.
"My goal is not just to open one more store, but to at least establish a chain across the city and even the province."
Zhong Meihui feels that if they just want to be a small intermediary, there will be no problem with Sister Juan's current operation, but if they want to become a chain store, they must have a professional operations department.
What's more, since it has been decided to expand operations, all business plans must be formulated according to large chains, rather than opening two outlets in the same way. Although information can be exchanged, because the past business model was severely restricted by geography, the significance of the chain Not big.
If you want to make a breakthrough, you must make changes in your business model.
"Do you mean we advertise online? I asked about that model. The charges are too high. We have to lose more than half of the money we make."
Sister Juan also wanted to advertise for this agency before, but after asking about the cost, she felt that the gain was not worth the loss.If Zhong Meihui wants to take this path, the hundreds of thousands they have in hand won't last long.
"It is true that we need to use the Internet for publicity, but it is different from publishing advertisements online. Our company creates a self-media account, and then lets the store manager and employees operate it. When employees leave, the account is taken back and transferred to new employees to continue operations. It takes a long time If we do this, we will form our own fan base, and customers who want to rent or buy houses will come to us on their own in the future.”
In her previous life, Zhong Meihui had seen housing listings recommended on short videos. Although short videos have not yet emerged, you can also apply for blog accounts and video website accounts to collect housing listings through various platforms.
Zhong Meihui and Sister Juan chatted all afternoon, and they have initially reached an agreement on the future development direction of the real estate agency. Many things can be implemented after returning home.
In the evening, Yaoyao called to confirm that they would arrive tomorrow. Zhong Meihui asked Yun Shanshan to book a package of tickets to the Expo in three days online.
The rest of the sister group also woke up, and a large group of them decided to take a look around the night view of the Magic City.
"Don't worry, we're not drunk. We'll be fine if we just take a nap, not to mention a few hours, even a few days." Qian Qiaohe was so excited that he came to the fourth circle and the two of them staggered while walking. Staggering, they helped each other into the room, fell on the bed and fell asleep.
Sister Juan went to Zhong Meihui's room alone to tell her about the second-hand housing agency.
When Zhong Meihui left Guancheng, she kept the wonderful second-hand housing agency she and Sister Lan had run. She didn't expect the agency to make much money, but she didn't expect that the results were pretty good in the past six months. Sister Lan hired four employees to meet her daily needs. In the past six months, the profit has exceeded 4 yuan.
"Meihui, I now find that it feels so good to be an intermediary. Except for rent and labor, everything else is a business without capital. You can make a fortune just by doing it. It's a pity that we don't have many houses. Otherwise, the business will be It’s definitely better.”
Sister Juan had some regrets when she talked about this matter. She had already thought of ways to increase the number of houses. She even mobilized the old men and women near the community, hoping that they could introduce more houses, but those old men and women took them. Her eggs and milk did not introduce a few houses, and a lot of them were false information.
"Haha, Sister Juan, your idea is right. Old men and old ladies often walk around the community. If someone wants to sell a house, they will definitely be the first to know. But your method of giving gifts is not good. You have to make a statement. Points card, for example, you can accumulate 10 points by introducing a real house, and you can exchange it for gifts of different levels according to the number of points. In this case, there should be a lot more houses."
Zhong Meihui feels that only point cards can motivate these old men and women. Otherwise, if they are asked to take away the gifts directly, how can these people continue to contribute.
"This is an easy matter. I will explain it properly when I go back, Meihui. Let each of us take half of the money earned during this period, 30 each."
Sister Juan knows that 30 is not a big number for Zhong Meihui, but it is enough for her to make a few pieces of good furniture. Moreover, she is now managing the money of the real estate agency, and the dividends should be distributed in time to avoid her and Zhong Meihui's heartache. There is a rift.
"Sister Juan, do you think the second-hand housing agency business can continue for a long time? Do you have any plans to open a chain store?" Zhong Meihui doesn't want to share the money, and wants to use it to expand her business. According to her experience in her previous life, real estate The market will still be booming for at least six or seven years. During this period, the transaction volume of second-hand houses will be huge, and real estate agents will make a lot of money.
But Sister Juan has her own job, and the real estate agency is only her part-time business. She must first determine whether Sister Juan is willing to expand her business.
"It would be great if we could open a chain store. Most of our agency's business is house listings in several surrounding communities, which can be reached within half an hour. Beyond this range, no one will register with our real estate agency. If we open another one in other places, we can realize the exchange of properties on both sides and expand our operations."
Sister Juan has plans to expand her business. In her opinion, one agency can earn 60 yuan in half a year. If two agencies can earn at least 100 million yuan, such a good business will naturally continue.
It's just that she has lived in this community all year round and has some connections. Everyone is willing to take care of the business of acquaintances. In addition, she charges low handling fees and provides good follow-up services, so she has accumulated a certain reputation.
But if the intermediary company is opened in other areas, she will not know anyone there, and it will be more difficult to develop business.
"We can slowly figure out how to deal with the business. Sister Juan, since you also think there is a market for second-hand housing agencies, we will not divide the money for the time being and use it to expand our operations."
Zhong Meihui feels that they should seize the opportunity in the last six or seven years, build one more location, recruit more employees, and continue to build their brand.
As for publicity, traditional word of mouth naturally needs to be continued, but it also needs the help of the Internet.
Zhong Meihui plans to use the money to hire a self-media company to train employees and learn how to use self-media to expand sales. In this way, their business scope will not be limited to a few surrounding communities. It is better than relying on those old men and old ladies to find Housing is available much faster. "
"Self-media company? Isn't this too exaggerated? Even if we open one more store, it will only be a small intermediary. I have never heard of anyone using such a method."
Although Sister Juan agrees with Zhong Meihui's business acumen, she also feels that inviting a self-media company to come over is overkill.
"My goal is not just to open one more store, but to at least establish a chain across the city and even the province."
Zhong Meihui feels that if they just want to be a small intermediary, there will be no problem with Sister Juan's current operation, but if they want to become a chain store, they must have a professional operations department.
What's more, since it has been decided to expand operations, all business plans must be formulated according to large chains, rather than opening two outlets in the same way. Although information can be exchanged, because the past business model was severely restricted by geography, the significance of the chain Not big.
If you want to make a breakthrough, you must make changes in your business model.
"Do you mean we advertise online? I asked about that model. The charges are too high. We have to lose more than half of the money we make."
Sister Juan also wanted to advertise for this agency before, but after asking about the cost, she felt that the gain was not worth the loss.If Zhong Meihui wants to take this path, the hundreds of thousands they have in hand won't last long.
"It is true that we need to use the Internet for publicity, but it is different from publishing advertisements online. Our company creates a self-media account, and then lets the store manager and employees operate it. When employees leave, the account is taken back and transferred to new employees to continue operations. It takes a long time If we do this, we will form our own fan base, and customers who want to rent or buy houses will come to us on their own in the future.”
In her previous life, Zhong Meihui had seen housing listings recommended on short videos. Although short videos have not yet emerged, you can also apply for blog accounts and video website accounts to collect housing listings through various platforms.
Zhong Meihui and Sister Juan chatted all afternoon, and they have initially reached an agreement on the future development direction of the real estate agency. Many things can be implemented after returning home.
In the evening, Yaoyao called to confirm that they would arrive tomorrow. Zhong Meihui asked Yun Shanshan to book a package of tickets to the Expo in three days online.
The rest of the sister group also woke up, and a large group of them decided to take a look around the night view of the Magic City.
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