Cannon fodder is sweet and rustling after awakening
Chapter 239 Ruthless Capitalist
As an MCN organization, Shengyao's main commercial monetization forms are advertising marketing and platform subsidies.
Among them, advertising revenue is the bulk, but in the early stage it mainly relies on platform subsidies. .
At the beginning of its establishment, Shengyao just caught up with the good time for the rise of the short video and live broadcast industry.
In order to seize the market, the major Internet platforms tried their best to attract those MCN institutions to enter, and the support provided was very strong and the subsidies were very high.
At that time, Shengyao's monthly advertising revenue was not counted, and he could get a lot of money from major Internet platforms alone.
However, with the continuous change of the Internet environment, the competition among major platforms is increasing day by day, and the contradictions are increasing day by day. Their subsidies for MCN organizations have gradually decreased, and even become negligible.
However, due to the continuous improvement of market demand, the continuous improvement of the regulatory system, and the emergence of many high-quality content producers, the operation of many MCN organizations has become more difficult.
Today, MCN institutions have passed the initial bonus period.
Many small and medium-sized MCN institutions have begun to struggle to survive.
Among them was Sheng Yao.
It's not that Jiang Linkai is ignorant of the problems in his company.
He tried various changes.
Content, operation mode...
But the results are often unsatisfactory.
Those big MCNs will not want to see the growth of small businesses.
The market is that big, and the cake is that small.
One more person means more competition.
Therefore, the current bankruptcy of many small companies may not be without the suppression of large companies.
In fact, it is very difficult for a small company like them to get the favor of capital.
At present, 80.00% of the resources in the market have flowed into large and famous institutions.
Only 20.00% of the resources will be given to small businesses like them.
But now there are so many small MCN institutions in China.
The possibility of Sheng Yao being able to win the resources is even slimmer.
From the second half of last year to the first half of this year, Jiang Linkai has lost all the money he earned in the past few years.
During this period of time, he was really worried that his hair fell out in handfuls.
He gave himself a deadline.
Two months, before the company is completely bankrupt, if he still can't find investment, he will sell the company.
Sold the company and returned home.
After returning to his hometown, he will never come to the sad place of city b again.
Fortunately, the owners of the building they were renting changed.
Replaced with a promise.
An amateur who is even more popular than their company's most popular internet celebrity.
Fortunately, Xu Nuo agreed to invest in their company.
No one else in the company would have known how happy he was.
Compared with the 1000 million, he is happier to promise that tough background.
He didn't care about Xu Nuo becoming the largest shareholder of their company, he changed from the biggest boss to Xu Nuo's younger brother in an instant!
From now on, their company is what they promised to cover.
Look at those who have suppressed them, lend them ten guts, and see if they dare to continue to suppress them?
Humph, don't think he doesn't know.
The reason why their company has fallen into this situation is that those people are playing tricks behind their backs.
Jiang Linkai promised now that he just wanted to see his reborn parents.
That is, his reborn parents don't seem to trust him very much.
Several times, he noticed that Xu Nuo looked at him hesitant to speak.
He pretended not to see it.
It doesn't matter if the funder's father doesn't believe him.
He will prove it with his actual actions.
Jiang Linkai's brain is full of chicken blood now.
He can finally change the style of those Internet celebrities who have signed contracts.
These are almost the same as those of other companies, but he has seen enough of the personal content.
He asked them to change the content that was more suitable for him before, but unfortunately, the traffic that was sent out increased dramatically.
But the videos on all platforms were quickly taken off the shelves.
The reason is ridiculous. Saying something violates community conventions and is not conducive to the physical and mental health of minors.
When he doesn't know the dirty minds of those people?
"Then you should also pay attention to your personal emotional issues. I don't want this to affect the development of the company."
Xu Nuo thought of the gossip he heard at Sheng Yao's door a few days ago.
When Jiang Linkai has nothing to do with her, she can eat his love life like a melon.
But now the two are partners.
This can't be a melon.
Jiang Linkai's face froze.
Immediately, he seemed to grit his teeth a little bit.
"Did Yang Doudou tell you something?"
Xu Nuo raised his eyebrows: "Who is Yang Doudou?"
"Just the girl sitting outside with a ball head and a JK suit." Jiang Linkai pointed through the transparent window of his office, pointing to a girl who was gesticulating and talking excitedly in the public office area outside.
Xu Nuo looked in the direction he pointed.
Yo, that's the girl who was the most excited to gossip and have the most melons in her hands that day.
The melons in this girl's hands include the melons of their big boss Jiang Linkai, the owner of the media company next door Ms. Lin, the financial director of the digital technology company downstairs, and everyone around her.
Oh, and she also knows all kinds of shady things about the teaching and training institution upstairs...
In short, she really has a lot of melons in her hand.
That day, when gossiping outside the door, she was mostly talking.
From her mouth, Xu Nuo also heard the melon of Xu Cheng who was five floors away from them.
I have to say, this feeling is still amazing.
Seeing that the promise was silent, Jiang Linkai said angrily, "I knew my reputation was ruined by Yang Doudou. Miss Xu, don't believe what Yang Doudou said, there is nothing true in her mouth."
Promise agrees with this statement.
indeed.
She also heard from this Yang Doudou that day that Xu Cheng and his college classmates had a quarrel over a girl.
If she hadn't been the sister of the person involved, she would have met the college classmate Yang Doudou was talking about several times.
She really believed it.
So, now that Jiang Linkai said this, she was not sure.
Jiang Linkai gritted his teeth: "Lin Li and I have had some conflicts recently, but it's definitely not like what she said. We haven't broken up. Don't believe it."
Xu Nuo was a little curious, and couldn't help gossiping: "Then... did Lin Li really go on a blind date?"
Jiang Linkai's teeth were about to be gritted.
I secretly scolded Yang Doudou for being crazy.
He vowed again in his heart that sooner or later the scourge of Yang Doudou would be unleashed.
He took a deep breath and answered the promise: "It's a blind date, but there is a reason. I knew it before she went."
Xu Nuo looked a little funny when Jiang Linkai stared at Yang Doudou outside while talking.
It seems that Jiang Linkai has not been angry with Yang Doudou for a day or two.
However, these have nothing to do with her.
As long as Jiang Linkai doesn't affect the company because of relationship issues, that's fine.
She is a ruthless capitalist.
Now that you have invested so much money, you must see a return.
Among them, advertising revenue is the bulk, but in the early stage it mainly relies on platform subsidies. .
At the beginning of its establishment, Shengyao just caught up with the good time for the rise of the short video and live broadcast industry.
In order to seize the market, the major Internet platforms tried their best to attract those MCN institutions to enter, and the support provided was very strong and the subsidies were very high.
At that time, Shengyao's monthly advertising revenue was not counted, and he could get a lot of money from major Internet platforms alone.
However, with the continuous change of the Internet environment, the competition among major platforms is increasing day by day, and the contradictions are increasing day by day. Their subsidies for MCN organizations have gradually decreased, and even become negligible.
However, due to the continuous improvement of market demand, the continuous improvement of the regulatory system, and the emergence of many high-quality content producers, the operation of many MCN organizations has become more difficult.
Today, MCN institutions have passed the initial bonus period.
Many small and medium-sized MCN institutions have begun to struggle to survive.
Among them was Sheng Yao.
It's not that Jiang Linkai is ignorant of the problems in his company.
He tried various changes.
Content, operation mode...
But the results are often unsatisfactory.
Those big MCNs will not want to see the growth of small businesses.
The market is that big, and the cake is that small.
One more person means more competition.
Therefore, the current bankruptcy of many small companies may not be without the suppression of large companies.
In fact, it is very difficult for a small company like them to get the favor of capital.
At present, 80.00% of the resources in the market have flowed into large and famous institutions.
Only 20.00% of the resources will be given to small businesses like them.
But now there are so many small MCN institutions in China.
The possibility of Sheng Yao being able to win the resources is even slimmer.
From the second half of last year to the first half of this year, Jiang Linkai has lost all the money he earned in the past few years.
During this period of time, he was really worried that his hair fell out in handfuls.
He gave himself a deadline.
Two months, before the company is completely bankrupt, if he still can't find investment, he will sell the company.
Sold the company and returned home.
After returning to his hometown, he will never come to the sad place of city b again.
Fortunately, the owners of the building they were renting changed.
Replaced with a promise.
An amateur who is even more popular than their company's most popular internet celebrity.
Fortunately, Xu Nuo agreed to invest in their company.
No one else in the company would have known how happy he was.
Compared with the 1000 million, he is happier to promise that tough background.
He didn't care about Xu Nuo becoming the largest shareholder of their company, he changed from the biggest boss to Xu Nuo's younger brother in an instant!
From now on, their company is what they promised to cover.
Look at those who have suppressed them, lend them ten guts, and see if they dare to continue to suppress them?
Humph, don't think he doesn't know.
The reason why their company has fallen into this situation is that those people are playing tricks behind their backs.
Jiang Linkai promised now that he just wanted to see his reborn parents.
That is, his reborn parents don't seem to trust him very much.
Several times, he noticed that Xu Nuo looked at him hesitant to speak.
He pretended not to see it.
It doesn't matter if the funder's father doesn't believe him.
He will prove it with his actual actions.
Jiang Linkai's brain is full of chicken blood now.
He can finally change the style of those Internet celebrities who have signed contracts.
These are almost the same as those of other companies, but he has seen enough of the personal content.
He asked them to change the content that was more suitable for him before, but unfortunately, the traffic that was sent out increased dramatically.
But the videos on all platforms were quickly taken off the shelves.
The reason is ridiculous. Saying something violates community conventions and is not conducive to the physical and mental health of minors.
When he doesn't know the dirty minds of those people?
"Then you should also pay attention to your personal emotional issues. I don't want this to affect the development of the company."
Xu Nuo thought of the gossip he heard at Sheng Yao's door a few days ago.
When Jiang Linkai has nothing to do with her, she can eat his love life like a melon.
But now the two are partners.
This can't be a melon.
Jiang Linkai's face froze.
Immediately, he seemed to grit his teeth a little bit.
"Did Yang Doudou tell you something?"
Xu Nuo raised his eyebrows: "Who is Yang Doudou?"
"Just the girl sitting outside with a ball head and a JK suit." Jiang Linkai pointed through the transparent window of his office, pointing to a girl who was gesticulating and talking excitedly in the public office area outside.
Xu Nuo looked in the direction he pointed.
Yo, that's the girl who was the most excited to gossip and have the most melons in her hands that day.
The melons in this girl's hands include the melons of their big boss Jiang Linkai, the owner of the media company next door Ms. Lin, the financial director of the digital technology company downstairs, and everyone around her.
Oh, and she also knows all kinds of shady things about the teaching and training institution upstairs...
In short, she really has a lot of melons in her hand.
That day, when gossiping outside the door, she was mostly talking.
From her mouth, Xu Nuo also heard the melon of Xu Cheng who was five floors away from them.
I have to say, this feeling is still amazing.
Seeing that the promise was silent, Jiang Linkai said angrily, "I knew my reputation was ruined by Yang Doudou. Miss Xu, don't believe what Yang Doudou said, there is nothing true in her mouth."
Promise agrees with this statement.
indeed.
She also heard from this Yang Doudou that day that Xu Cheng and his college classmates had a quarrel over a girl.
If she hadn't been the sister of the person involved, she would have met the college classmate Yang Doudou was talking about several times.
She really believed it.
So, now that Jiang Linkai said this, she was not sure.
Jiang Linkai gritted his teeth: "Lin Li and I have had some conflicts recently, but it's definitely not like what she said. We haven't broken up. Don't believe it."
Xu Nuo was a little curious, and couldn't help gossiping: "Then... did Lin Li really go on a blind date?"
Jiang Linkai's teeth were about to be gritted.
I secretly scolded Yang Doudou for being crazy.
He vowed again in his heart that sooner or later the scourge of Yang Doudou would be unleashed.
He took a deep breath and answered the promise: "It's a blind date, but there is a reason. I knew it before she went."
Xu Nuo looked a little funny when Jiang Linkai stared at Yang Doudou outside while talking.
It seems that Jiang Linkai has not been angry with Yang Doudou for a day or two.
However, these have nothing to do with her.
As long as Jiang Linkai doesn't affect the company because of relationship issues, that's fine.
She is a ruthless capitalist.
Now that you have invested so much money, you must see a return.
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