Conscientious enterprises: all went bankrupt and donated money to the disaster area

[As a staff member of the hospital, I can tell you secretly that more than 70 people are considered. ． ． ． ． ． 】

[The six points above are very esoteric, as if everything has been said, but it seems that nothing has been said. 】

[Whether you understand it or not, I understand it anyway. 】

[Dawu Hospital will definitely get better and better after this wave of cleansing, coupled with the implementation of incentives for reporting and the implementation of measures such as "treat the disease first, pay later" and the separation of medicines. 】

[If you seek medical treatment in such a hospital, don't worry!Also peace of mind! 】

Chapter 144 Increase Income and Generate Income

Looking at the messages constantly floating on the bullet screen, Han Cheng's face was like a chameleon, blue and red.

From the beginning of the fermentation of public opinion, Han Cheng had expected that the report of Xindu Daily would definitely not have much impact on Su Mu and Dawu Hospital.

But seeing all the compliments to Su Mu on the Internet, Han Cheng was so angry that he almost spat out a mouthful of old blood.

However, after thinking about it, I became excited again.

The slogan of "see the doctor first, pay the bill later" is so loud, according to Su Mu's personality, he will definitely implement it thoroughly.

That's easy.

The corner of Han Cheng's mouth raised slightly, he already had an idea in his mind.

director's office.

"Dean Gao, I have something to talk about, and I'm annoyed by you talking around." Xue Zhongnian, who was sitting on the office chair, looked at Gao Hai who was pacing back and forth in front of him, and complained.

"I'm worried about the method of 'seeing the doctor first, paying the bill later'." Gao Hai said: "I'm afraid that someone will cause trouble and there will be a large area of ​​default.

At that time, I am afraid that he will do bad things with good intentions. "

"I can understand your worry." Xue Zhongnian nodded and said, "However, the overall payment method of 'see the doctor first, pay the bill later' cannot be changed! This was proposed by Director Su, and it has been announced now!

If the order is changed overnight, it will not be good for the reputation of our Dawu Hospital or for Su Dong's personal reputation. "

"If we really want to implement it, I'm worried that the result is beyond our control." Gao Hai said worriedly.

"I've thought about this a long time ago." Xue Zhongnian said with a smile: "You are worried about large-scale repayment of hundreds of thousands or even millions of medical expenses.

To be honest, I am also worried about this. "

"Principal Xue, seeing how calm and composed you are, maybe you already have an idea."

"The policy was proposed by Director Su, and we just need to be responsible for implementing it." Xue Zhongnian said with a smile: "However, in the process of implementing it, in order to adapt to the actual situation, we should also make appropriate modifications."

"Work around? How to work around?"

"It's mainly through three aspects." Xue Zhongnian said: "The first is the number of transactions. The maximum number of transactions that can be checked first and paid later cannot exceed [-] transactions.

Under normal circumstances, [-] bills would be enough if the fees for registering and buying medicine and so on were added up.

The second is the amount.The maximum amount that can be paid after seeing first cannot exceed 1 yuan.Single premiums are allowed.

For example, the patient has a major operation to be performed that day, and the cost of this major operation is 10.

A single overage can be allowed.

third time.After more than 72 hours of non-payment, the authority will be suspended. "

"Dean Xue, as expected, Jiang is still old and hot." After hearing Xue Zhongnian's thoughts, Gao Hai couldn't help clapping his hands and praised: "I didn't expect that there can be corresponding rules for seeing a doctor first and paying later.

Your method is good.

Through the three aspects of the number of transactions, amount and time, the possibility of bad debts is strictly controlled.

In this case, a single person can only default on 1 yuan at most. "

"The rules are only against gentlemen, not villains." Xue Zhongnian sighed: "Even so, it is inevitable that some people deliberately renege on their debts.

What we should do now is how to increase and generate income.

Su Dong's policy is to be ashamed of profit, which we can understand.

We can ask for no profit, but we can't lose money, don't you think so? "

"That's right." Gao Hai sighed, "Our hospital is implementing two policies of 'patients enter the door, the hospital is fully responsible' and 'see the doctor first, pay later' at the same time.

I personally think it is a bit difficult to not lose money. "

"Yes! Because of the difficulty, it is necessary for us, the top management of the hospital, to brainstorm and find a way to generate and increase income.

Let us Dawu Hospital achieve a balance of payments. "Xue Zhongnian laughed.

"Actually... I was also looking for a way to ensure a balance of income and expenditure, and even make a profit." Gao Hai said cautiously: "I just don't know if my idea is feasible or not."

"Speak out first, let's discuss and discuss together."

"The first is to join the medical insurance and become a designated hospital for medical insurance. Now most of the people who come to our hospital to see a doctor are migrant workers, foreign medical personnel, or minor illnesses such as colds and fevers.

The customer base is mainly those who do not have medical insurance or do not need to take medical insurance for minor illness expenses.

After joining the medical insurance, we can expand our patient population and increase our bed utilization rate.

Second, expand the scale of medical examination centers and rehabilitation centers.Our rehabilitation center and physical examination center are top-notch in Kyoto and even in Longguo.

Because of the limited customer base, many equipment and office buildings were left idle.

I think it can be reused now.

Make our rehabilitation center and physical examination center the signboard of our Dawu Hospital and conduct extensive publicity.

It is best to promote our medical examination center to form a long-term cooperative relationship with large and medium-sized enterprises to achieve effective and stable income generation.

Third, open a large online pharmacy.I have studied that Hongxiang Foods, where our chairman used to work, came up with an online sales model when they were jointly squeezed by the three major food companies.

After opening, the sales have been rising steadily, accounting for 60% of the total sales at one time!

After the separation of medicine and medicine is implemented in our hospital, pharmacies and pharmacists must be independent.In addition to the function of prescribing prescriptions offline, pharmacies can also increase online business and increase revenue. After Gao Hai briefly explained, he smiled and asked: "President Xue, this is just my superficial idea. I don't know if it is feasible or not. You can see if there is anything that can be modified." "

"Old Gao! Yes!"

Xue Zhongnian was surprised that Gao Hai could come up with such an idea.

This vice president Gao has been singing the opposite tune since Dong Su came.

First of all, he opposed Su Dong's proposal that 'patients enter the door, and the hospital is fully responsible'.

Then he opposed Su Dong's proposal of 'see a doctor first, pay later'.

Xue Zhongnian originally thought that Gao Hai would always play against Su Dong.

There may even be enforcement conflicting procedures.

Unexpectedly, although this guy objected in his mouth, he also found a way out for Dong Su's current policy in his heart.

It seems that this guy was motivated by Dong Su.

"President Xue, do you think this method is feasible?" Gao Hai asked cautiously.

"It's doable! Of course it's doable." Xue Zhongnian praised: "First of all, join the medical insurance. In recent years, the conditions for private hospitals to join the medical insurance have gradually relaxed.

With the qualifications of our hospital and the reputation of Director Su, I think we can apply for it.

Once enrolled in medical insurance, our patient resources will be more diverse.

Both outpatient volume and bed occupancy rate will increase significantly.

At the same time, medical insurance reimbursement can also to a certain extent solve our concerns about bad debts of "see a doctor first, pay later".

It has a positive effect on our hospital's income generation.

I support applying for Medicare.

You can start to deal with this matter after you go down.

Then there are medical examination centers and rehabilitation centers. "

Chapter 145 Gao Hai's Vision

"I think the physical examination center and rehabilitation center have great promise." Xue Zhongnian praised: "In recent years, with the improvement of people's living standards.

Everyone is paying more and more attention to personal health.

Annual physical examinations for the whole family have begun to become popular in first-tier cities.

When our medical examination center was first built, it was built according to the highest standards.

It's a pity that people's living standards were low at that time, and the medical examination group was small.

In addition, public hospitals seized most of the resources, and our physical examination center was left idle.

It is different now, since Dong Su took over our Dawu Hospital.

The reputation of our Dawu Hospital has reached an unprecedented height. At this time, we will focus on launching various forms of physical examinations, which will definitely arouse good responses in the market. "

"I think so too." Gao Hai echoed: "I did a survey before, and the gross profit margin of the physical examination is between 34% and 53%.

The more people who participate in the physical examination during the same period, the higher the gross profit margin of the physical examination.

Our Dawu Hospital has the endorsement of Su Dong, and there are three academicians, no matter in terms of technical level or influence, it is second to none in the entire capital.

More importantly, our physical examination equipment is well-equipped, and the physical examination environment is definitely the first echelon among the major medical examination centers.

If the business of this medical examination center is done well, according to my preliminary estimation, it can generate at least 3 million yuan in revenue every year. "

"[-] million?! That's so much." Xue Zhongnian said in surprise.

"How? This is just the beginning." Gao Hai continued: "According to my vision, what we want to build is the brand of Dawu Medical Examination Center!

After the brand has a certain reputation in the market, we can open the franchise.

We are responsible for all aspects of the franchised medical examination centers, personnel training and other affairs.

We charge [-]% of our annual turnover as brand authorization fee and management fee.

According to this plan, I believe that the income of our medical examination center will definitely be high.

At the same time, after the separation of medicines, we can also make the pharmacy of our Dawu Hospital into one brand.

If the funds are sufficient, we can open pharmacies all over the country. If the funds are insufficient, we can also use the open franchise method to charge authorization fees.

Brand authorization for pharmacies and medical examination centers is a lot of money.

With this large amount of income, even if the business of our Dawu Hospital headquarters suffers large-scale losses, or even cannot make ends meet, it will not affect the normal operation of our Dawu Hospital. "

"You have a good idea." Xue Zhongnian praised: "Use medical examinations and medicine to feed back the hospital's losses.

I think this method is totally feasible.

Especially your vision for the pharmacy.

With a comprehensive online and offline layout, based on the 30% gross profit margin of pharmaceuticals, the future market is vast! "

"If you think there is no problem, then I will make a plan after I go down, and we will start to implement it."

"no problem."

"Should I report this matter to Chairman Su?" Gao Hai asked for instructions.

"Not for the time being." Xue Zhongnian replied: "Let's conduct a small-scale trial in our Dawu Hospital first, and try it out for two or three months to see the effect.

If the effect is good, we will roll it out fully. "

"Okay! Then I'll go down to work."

Time passed quickly, and it was mid-January 2023 in a blink of an eye.

It has been a month since Xindubao exposed the black material of Dawu Hospital.

In the past month, because Su Mu handled it properly and in a timely manner.

Dawu Hospital not only survived the storm unharmed, but also became famous.

The number of outpatient visits is increasing day by day.

Although, the money on the books of Dawu Hospital has been in a state of loss.

In the past month, Liao Yu, a reporter from Xindu Daily, has been as busy as Dawu Hospital.

Ever since Dawu Hospital was exposed this dog day.

He became an instant hit and became a hot media person in the media industry.