my sister is a supermodel

Macio said anxiously.

Roca shook his head, "Be your extra performer, don't worry about the box office."

"Okay~"

Massio left disappointed.

At noon the next day, before coming to the set, he bought a newspaper to see if there were any miracles.

Suddenly the headlines on the entertainment section caught his eyes—"Ronaldo's agency issued yesterday claiming that "Salvation" has damaged Ronaldo's reputation, and has lodged a protest with the Film Administration, requesting the film to end the screening and apologize...."

"How could this be?"

Macio quickly looked at the content below, his face became paler the more he looked.

"Roca, it's not good!"

Massio rushes onto the set with a newspaper.

reading room

319、One meal operation is as fierce as a tiger

After the movie "Save Ronaldo" was released, some media reported that the life background, situation, and appearance of the protagonist of the movie were similar to Ronaldo, and there was suspicion of hype.

At the same time, Ronaldo in the movie often swears, and is a bit lewd, obscene, and shameless, as if alluding to Ronaldo's love, not only divorced many times, but also often changed girlfriends.

Considering that the screenwriter of the movie is Roca, it just so happens that Roca and Da Luo are a bit contradictory.

The media believed that Rocca deliberately used this movie to take revenge on Da Luo.

Some media interviewed the views of the two parties.

Ronaldo said: Yes, that kid can't play football, he is good at playing football, this time he pissed me off, I decided to give him a good lesson.

Roca said: I don't have it. Do I, Rocca Kelly, need to take advantage of other people's enthusiasm?It's completely nonsense...and Ronaldo is the pride of the Brazilians. How could I intentionally damage his image?

You ask why the character setting of the movie is very similar to Da Luo?

The reason is very simple. There are many football players born in the slums. The name Ronaldo is mediocre. This kind of setting is representative and their stories are also very inspirational...In short, I am not satirizing Ronaldo for being lecherous and obscene, if you don’t believe it You can go to see the movie and you will understand. This movie is very interesting, and you will never be disappointed after watching it.

Ronaldo's agency believes that the role in the film has damaged Ronaldo's image, and requires the producer to apologize, compensate, and remove "Salvation" in advance, otherwise it will file a lawsuit in the Rio Municipal Court.

The "Salvation" film company believes that the use of the name 'Ronaldo' in the film is a tribute to all the stars named 'Ronaldo', and has not damaged Ronaldo's image. At the same time, the film crew welcomes Ronaldo's reasonable rights protection.

Ronaldo & Co.: Don't know repentance?You wait, we must sue you for bankruptcy.

The film company said: OK, I'll wait!

The two sides were at each other's lips, and you came and went, and there was a war of words.

This news involved two big stars, Da Luo and Roca, and instantly became domestic hot news, and even appeared on foreign TV news.

Taking advantage of the popularity of the news, Rocca and the film company took the opportunity to promote the movie "Salvation".

In the second week, the box office of "Rescue" rose instead of falling, and it earned another 1542 million box office, becoming the runner-up of this week's box office, only 300 million less than "The Day After Tomorrow".

"Hahaha, Roca, the box office is 1542 million, plus the first week is more than 2300 million, this time it must be able to make money, right?"

Massio was very happy, twisted his buttocks on the lawn, and danced the samba.

"Hmph, your thinking is too simple, do you think news hype doesn't cost money? We have spent more than 500 million for this operation, and we will spend several million, or even tens of millions"

Rocca shook his head and put down the newspaper.

"Tens of millions? How can you spend so much money?"

Marcio said in surprise.

"Hehe~ You'll know in a few days"

On the 16th day after the film was released, the Rio de Janeiro City Court made a verdict on the case of '"Salvation" infringes on Ronaldo's reputation".

The court held that the role of 'Ronaldo' in the movie "Salvation" was completely fictitious, and there was no factual connection between the character and the real person. Therefore, the court held that there was no infringement of "Salvation".

After the verdict was handed down, domestic media reported with headlines, 'Ronaldo lost'.

A reporter met Ronaldo and wanted to ask him how he was feeling. Ronaldo said with a black face, 'I haven't lost yet, we will continue to appeal until we win'.

Hearing his harsh words, the reporters were very happy. As long as this matter is not over, they can keep reporting, and they can get bonuses again this month.

It's just that what happened next caught them off guard.

The next day, the producer and co-distributor of "Salvation" publicly stated that "Salvation" plans to donate 20% of the box office of the film to improve the basic sports facilities in slums in various places, and to fund young players in slums. The name of this donation plan is Called 'Ronaldo's Football Dream'.

One stone set off a thousand waves.

The domestic media rushed to report, based on the current box office of "Salvation", 20% is more than 400 million reais, which is a huge sum.

"Roca, why did you donate the money, are you crazy?!"

Massio was dumbfounded when he saw the news.

"It's hype, what do you know!"

Roca put down the script and said.

"Hype? This is more than 400 million yuan. Don't you lose money if you donate it?"

"Don't worry, a loss is an advantage!"

Soon the Ministry of Civil Affairs and the Ministry of Sports came forward and praised the film crew of "Salvation" for their love of public welfare, which is a manifestation of conscience and sense of responsibility.

The public responded very well to the news. They went to the cinema to watch the movie and supported the action of the film studio.

Before the heat of the news subsided, the Brazilian "Observer" reported a jaw-dropping news the next day-Ronaldo and Roca walked into the cinema together to watch "Save Ronaldo".

According to a newspaper reporter, he was about to go to the movies that day when he suddenly saw two familiar figures, Roca and Ronaldo, smiling as they walked, like friends, not at all like the newspapers said, they regarded each other as enemies .

After the news was exposed, a reporter interviewed Ronaldo and asked about it.

Ronaldo said that he knew Roca when he was in the football team. He is a rookie with great potential. He originally wanted to take Roca as an apprentice, but unfortunately Roca was injured.

Rocca: (??_??)

Ronaldo also praised a wave of "Salvation" by the way, 'Oh, this movie is great, very bloody and funny, I think every Brazilian who loves football should watch it'.

Thanks to Ronaldo's publicity, the box office of "Salvation" did not fall but rose in the third week, breaking through the 2000 million mark in one fell swoop, earning 2122 million in a single week, and beat "The Day After Tomorrow" to win the box office championship.