It is estimated that the grass on the grave head will be two meters high at this time.

Chapter 524

"Caitlin, will this..."

"Hmph! Just do as I ordered. Besides, Thompson, don't procrastinate. In these two days, I must conclude the negotiation and sign a good contract, and then other colleagues can cooperate with the next step. Time is not waiting, I believe let it go now Some of the benefits will be earned back ten times and a hundred times in the future!"

Caitlin gritted her teeth and ordered, she still understands the truth that change happens later, if you can't take down "Lord of the Rings" in the shortest time, it will easily happen when Oswald, the deadly enemy, reacts variable.

After the painful lesson of the "Keppel Ron incident", Caitlin really began to realize that no matter how much she promises to others, it will be Langdon House who will pay in the end, and only the position of president is the real deal for herself. the benefits of.

The so-called loyalty is nothing more than insufficient bargaining chips for betrayal!

When Li Chungang and the others held internal small team meetings every night, Random House was also not idle. The main cadres of Caitlin's faction also gathered in Caitlin's office every day to discuss countermeasures and future plans.

Oswald, who successfully dug Keppel Ron into his subordinates, has shown more and more arrogance in the past few days. I don’t know if it’s a coincidence or intentional. The president who has put down everything in the company and rested at home suddenly It is reported that he will officially step down as president at the end of this year.

As soon as the news came out-

The already tense internal situation of the company has risen several levels in an instant, and the Oswald faction has grown wildly because of the joining of Keppel Ron. The third-party forces that were still on the sidelines There is no way to continue to sit on the mountain and watch the tigers fight. It is necessary to choose one of the sides to bet at this most critical moment.

Anyone with a discerning eye can see that there are currently three vice presidents in Random House, and the two who are really expected to be president are probably Oswald and Caitlin. Most people think that Caitlin is sure to win.

But now things are starting to get confusing.

According to common sense, the Caitlin faction should lose the most important "powerful general" at once, and it should fall into a state of chaos in the army, but the fact is that it has not. Still full of confidence, this can't help but make some people who are still observing have doubts——

Could it be that under such a disadvantaged situation, can Caitlin come up with any trump card to turn things around in one fell swoop?

Such a strange performance suddenly made the tense atmosphere at the headquarters of Random House even more dignified. Oswald's side is still as arrogant and domineering as ever, almost in front of Caitlin's team. Folks, the reversion class will not copy your plan, not even the date of the global simultaneous publication and sale of Keppel Ron's new book "Lost in Time and Space"!

But Caitlin's performance somewhat aroused Oswald's vigilance.

"Katie~ Help me keep an eye on the company's movements these days, especially about the 'bitch'. It's best to find a way to find out the reason for their strange behavior." Oswell De found his gold medal secretary and asked her to inquire about the news on his behalf.

The reason why I chose Katie was because of nothing else, because she was recognized as the number one sexy goddess in Random House, with a protruding 42E figure. May I ask which man can still maintain this kind of temptation? Sit still?

In addition, the country of America is open-minded. I am afraid that people can simply bend over and shake their heads off in an instant if they want to know any news.

It was the same conference room, where the people who met for the first time.

It's just that compared to when they met for the first time, their understanding of each other is infinitely deeper now.

If the wars in ancient times belonged to the three armies without using food and grass first, then in modern times it should be changed to the three armies without moving information first. Only by knowing yourself and the enemy can you win a hundred battles!

"I don't think I need to say much about the reason why our two parties returned to the conference table today." Caitlin, who is half-owner of Random House, took the lead, "As for the collaboration on "Lord of the Rings" The negotiations have basically reached a consensus, the difference is that there are differences in the way of publicity, but I believe this will be resolved soon after we both return to the conference room."

"agree."

Regarding Caitlin's statement, both sides agree, because the current situation is just like what she said just now. After successive defeats, Wen Siquanyong won the final victory and ended. Basically, Lin Meng's proposals were not too outrageous, and the other party agreed.

To put it simply, it is 220 million U.S. dollars for the global publication copyright royalties of all countries except China, and there is also a signature fee in it. The publication copyright of Huaguo alone is 180 million U.S. dollars. The share ratio is 18.5%, but don't underestimate the last 0.5%, every minute here means millions of profits.

You must know that the cooperation they are talking about now is no longer based on soft sister coins, but on American knives. It means that the book "Lord of the Rings" has not been officially published, as long as Li Chungang signs himself Name, within three days, there will be a total of 400 million US dollars in income. Based on the current exchange rate between the US dollar and the Chinese currency of about 1:6.5, it is equivalent to earning 2600 million US dollars!

Some people may think that it is a bit wronged that a Western fantasy masterpiece like "The Lord of the Rings" has only sold 2600 million. With Li Chungang's "worth" in China, the monthly manuscript fee alone is almost over 5000 million. No matter how you look at it, the 2600 million is not worth mentioning.

However, the situation abroad and at home cannot be generalized.

In China, he "Zhi Chun Zhi Gang" is one of the top platinum gods in the online literary world, and the works he has written are already the ones that have been tested for a long time, which is equivalent to having established his own reputation and word of mouth. Readers and fans are also willing to buy it.

But in foreign countries, who knows who "Li Chungang" is?How many people know the pen name "Zhi Chun Zhi Gang".

Moreover, the proper waiver of copyright royalties is just to strive for more benefits in terms of royalties. Random House even proposed a cooperation plan to directly buy out the global publishing copyright of "The Lord of the Rings", which is 3200 million US dollars in one go. Knife, fully shows the wealth and power of the world's No. [-] commercial publishing house.

Chapter 525 Publicity Plan

"I'm still a sophomore. I still have to continue my studies in China. I'm afraid I won't be able to cooperate with you in publicizing until The Lord of the Rings is officially published and sold. You should know that according to the plan you mentioned, if you say you want to talk to Keppel If Ron is on the right track, the publication sale date is likely to be around mid-June."

Li Chungang calculated the time, and it was only April when they set off. If it had been delayed until mid-June due to cooperation with Random House's publicity plan, it would have been nearly two months, equivalent to his sophomore year. The first semester is basically over. When you go back to China, you can directly prepare for the exam and then spend the summer vacation.

For him, college life is not only a process of studying, but also an indispensable experience in life!

Writing novels, making money, becoming famous overseas, etc... These things can be done even after graduating from university, but once the university life is over, it is really over. Li Chungang does not want to wait for the future to recall his university life Some are just all kinds of busy.

"But..." Thompson said hastily and wanted to continue fighting for it, because Li Chungang played a pivotal role in the new plan they renegotiated.

Caitlin has discussed this aspect——

In terms of global fame, Li Chungang really cannot be compared with Keppel Ron, but it does not mean that he has no advantage at all!Many people overseas are full of curiosity about the 5000-year-old and famous distant eastern country in their conventional consciousness, and their new plan takes advantage of this.

"The masterpiece of the strongest author of the young generation of the Eastern Huaguo!"

This is why after internal discussions, combined with the information provided by Thompson, the head of the Shanghai branch of Random House, about the pseudonym "Zhi Chun Zhi Gang" in China, they decided to exaggerate a little and come up with a gimmick.

Wen has no first, Wu has no second.

If the word "strongest" is put on Li Chungang's head, as long as it is spread to [-]% in the country, it will cause a wave of controversy, but there is no way to make an intuitive comparison of this kind of thing, so Insisting to say that the strongest is actually justified.

Creating a "gimmick" that is enough to cause controversy among most people is the core of the plan that Caitlin and the others negotiated this time.

To know in recent years.

Among the foreign population, the proportion of people from China has been increasing year after year.

"Is another domestic author's work going to be published overseas in cooperation with Random House?"

"Congratulations! The strongest author of the young generation in China is about to co-publish a new book with Random House. At that time, I will buy at least 10 copies. I will keep two copies for myself. I will read the other book and collect the rest. Give it all to foreign friends around you, and let them see that there are also authors in China who can publish overseas!"

"I want to share this good news with others."

"Magnificent my country!"

"..."

It's not hard to imagine what kind of sensation it will cause in so many overseas countries and regions once Random House officially launches its publicity plan, especially in countries and regions with a large number of Chinese. Rong, and give full support.

Rebellious psychology exists in everyone. Coupled with the fact that the world's number one commercial publisher of Random House personally promotes this title to the outside world, as well as the praise of the Chinese people around them, it will definitely make people abroad have a rebellious mentality. Why is Li Chungang the strongest author in Huaguo? When your work is published and sold, I must buy a copy and go back to read it carefully. people argue!

"Arouse global controversy" is only the first step in this plan.

When the range expands to a certain extent and there are enough people in dispute, the second step of the plan will be carried out quietly——

There is Weibo in China, and similar Twitter and Facebook abroad.

Random House's reputation as the world's number one commercial publisher is not based on bragging rights, but is recognized by its peers with its solid strength, and there are not many world-renowned authors who have cooperative relationships with them.Caitlin has already found these writers who have a good cooperative relationship and negotiated, and when the time is right, they will work together on their personal Facebook or Twitter to promote the "Lord of the Rings".

Immediately afterwards, the third step was carried out simultaneously, and this third step was when Li Chungang came in handy.

It is different from domestic people who pay more attention to the works than the creators themselves. Even for the vast majority of readers, what I like is simply this novel, and it doesn't matter if the author is a man or a woman.

While foreigners value the work, they are also very curious about the creator himself.

Caitlin considered that she would compete with Oswald for the position of president, and Li Chungang's "Lord of the Rings" had to face Keppel Ron's new work "Lost in Time and Space" head-on and defeat each other.If that's the case, let's just go straight to some variety shows and directly "declare war" with the other party!

You say that it doesn't matter if you want to catch the other party's enthusiasm, or create a topic of hype.

What she wants is this kind of "hostile" relationship between the two parties, so that people who watch the excitement will often unknowingly participate in it. At that time, whether they are going to buy Keppel Ron's "Lost in Time and Space" or Li Chungang The "Lord of the Rings", when you buy it, will be affected to some extent, and you can't help but buy the opponent's works as well.

Such an approach can quickly make up for the fact that Li Chungang's global reputation is much lower than that of Capel Ron in the early stage of publication and sales.

Then, after readers who have read "The Lord of the Rings" are deeply attracted by the content of the book, and word of mouth spreads among readers, it is an excellent time for sales to start to overtake!

Caitlin had read the contents of the two books at the same time, so she was naturally very aware of the huge gap between the two.It cannot be said that Keppel Ron's "The Lost City of Time and Space" is not good-looking. On the contrary, it is worthy of the name of a famous reasoning master on the way of reasoning, and it is better than before, but it is nothing in front of the Western fantasy epic masterpiece "Lord of the Rings".

The fourth and fifth steps after that are all after the publication of "Lord of the Rings".

In addition to the core of the whole plan, there are other small means, such as the global synchronous on-site signing ceremony and new book preview conference, follow-up reports by professional media reporters, and some information about "Lord of the Rings" that is intentionally revealed from time to time. The content of the book and so on...

These small tricks are mainly to keep the book "The Lord of the Rings" hot enough before it is officially published, so that it will not be completely covered by the news of Keppel Ron's new book "The Lost City in Time and Space" live.

At the same time, the disclosed content is also to give foreign netizens some content that can be disputed.

Chapter 526 Yes!

"Mr. Li, please rest assured that all the expenses of your team during this period of time in the United States will be paid by our Random House. During this period, you can also create all the content of the second and third volumes of "The Lord of the Rings" with peace of mind." .”

It seems that Thompson, the middle-aged man with a potbellied stomach, won't be able to win. This time, Peggy, who has been representing Random House's negotiating deputy for a while, comes on stage, and while talking, she winks and discharges teasingly in the direction of Li Chungang. Don't forget to habitually bend down your upper body to reveal your proud career line.

Li Chungang is also a man, and his gaze was controlled by some non-existent force to glance at the career line, and then turned his head away to look at Lin Meng beside him like a guilty conscience in the next second.

Peggy, who had been watching him all the time, was full of joy and thought that her behavior had worked, but unfortunately, she didn't know that her behavior was just winking at the blind man. According to the news they learned, the other party was not married yet, but they obviously didn't understand clearly. It's true that he's not married, but it doesn't mean he can't have his own!

Lin Meng started the conversation appropriately at this time: "As for the series of publicity plans you proposed about "Lord of the Rings", we have studied them in detail after we went back. Except for the third step of staying in the United States for the show, the rest No problem."

"But……"

Since the plan is subdivided into steps, in addition to being beautiful, the main reason is that every step in the plan is interlocking, and only by proceeding step by step can the effect of the plan be maximized.

If there is no third step, Li Chungang's public declaration of war with Keppel Ron on the show and the production topic and popularity, it is likely to affect the sales volume of "Lord of the Rings" in the early stage. The method quickly accumulates an unstoppable trend like a snowball rolling down, and quickly spreads word of mouth among readers to form a word of mouth, so there is no way to crush the opponent.

For Caitlin, who has read the first part of "Lord of the Rings" and related settings, maps, etc., she firmly believes that as long as there is enough time, the global sales of "Lord of the Rings" will definitely be fine, but what she wants is not only is the best seller of this book.

But at the same time as it was selling well, it crushed Keppel Ron's "The Lost City in Time and Space".

Confucius said: Only villains and women are difficult to raise.

This is not entirely unreasonable.

From the fact that he was holding the chance of winning the president's throne to the current incident, the main reason in the final analysis is the betrayal of Keppel Ron, a damned guy!Just like the boyfriend and girlfriend who were in love broke up, how much they loved before, how much they hate now. Only she knows how much Caitlin has devoted herself to Keppel Ron. At that time, he was stabbed fiercely from behind.

therefore……

In her plan, starting from throwing out gimmicks to create controversy is just a foreshadowing. Only by publicly declaring war with Keppel Ron and completely defeating the other party when he is most proud is what Caitlyn wants to see the most. of!

As a personal secretary, Peggy still guessed Caitlyn's true thoughts, so she tried her best to persuade Li Chungang to stay in the United States, but it was a pity that after a day or two, there was little effect, and there was no secret in this world. Despite the windy wall, the negotiations between them and Li Chungang's team were still overheard by the people from the rival Oswald's side.

Don't take the "loyalty" in the world of foreign capital too seriously.

Is there anyone who would reject a beautiful green knife?

There is one thing to say, being able to keep it secret for more than a week is considered to be professional enough for Caitlin’s subordinates, and even if the news is leaked now, Oswald’s knowledge is very limited. Looking back now, Caitlin The practice of letting people directly hold the archives of information about "The Lord of the Rings" in Random House in their hands for the first time is because they have long thought that there will be today.

It is said that eating a sting can gain wisdom. After being put together by Oswald, a treacherous, cunning, and shameless person, Kaitlyn has obviously learned to be smart. Work, and even the news that the other party inquired about was deliberately disclosed by someone she arranged for.

Only such half-truths and half-false news can make Oswald less afraid of herself in a short period of time. She is not demanding, as long as she can fool around for a while, and they just need to seize this time to negotiate with Li Chungang and the others, and they will It's all settled.

That is, after Keppel Ron's incident, some of the shareholders who originally supported him began to waver, causing Kaitlyn's control over the company to be much worse than before, otherwise there would be no need to use This seems more or less like a tricky propaganda method.

This changed to before, it was directly on the arrangement of all kinds of overwhelming advertisements, and the majestic frontal overlord forced his bow!

"As for the third step of the plan, I wonder if it can be changed to a news report? We can arrange interviews with media reporters in advance, but the content and manuscript of the interview will be postponed until the third step of the plan. I think the effect is similar. And I think President Caitlin may have neglected Li Chungang's domestic readers and fans in your plan."

Lin Meng put forward some suggestions for this plan, especially after looking at the whole plan, she didn't see even the slightest bit about Li Chungang's huge readers and fans in China, and this kind of ignorance may sometimes be very fatal.

Know that there is controversy in the plan.

So here comes the question, when the controversy comes out, can foreign netizens really resist the vast number of domestic readers?

As the saying goes, there are policies above and there are countermeasures. Although Huaguo has set up an invisible "wall" on the domestic Internet to prohibit netizens from browsing foreign Internet content, domestic netizens who cannot stand it will use ladders to climb over the wall.

She doesn't even need to think about it, she knows that [-]% of the disputes in foreign countries will spread to China. Once the flames of war spread to China and Li Chungang's readers and fans know about it, then she will face the army of readers who are going out like a jihad. Will this so-called controversy really turn into a one-sided situation?

"The domestic publicity will be in charge of by Thompson himself!"

If it weren't for the disagreement between the two parties on the third step of the publicity plan, in fact, this negotiation could have been concluded two or three days ago, and almost all of these two or three days were wasted on Thompson and Peggy. Do everything possible to persuade the other party to stay and cooperate.

If persuasion fails, there are still temptations.

Even Li Chungang was not impressed by the extra fee of 80 U.S. dollars for the show.

In the bottom of their hearts, they didn't understand Li Chungang's choice. How could there be someone who just wanted to go back to China to study without making money.

"Since Mr. Li is unwilling to stay in the United States to participate in variety shows, then we will change our plan. If you have no other objections, our signing ceremony will be set in two days. How about it?" Caitlin looked at the other party with a look of oil Yan didn't enter and looked unmoved, knowing that continuing to persuade would be nothing more than a waste of words, so he stood up and cut the mess with a sharp knife.

"can."

Chapter 527 Foreign and Domestic

"Random House held a signing ceremony, and the protagonist turned out to be the author of Huaguo! "

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