my time as a director

12 girls sit in a car, or a sedan, which fully expresses the spaciousness of BMW's interior space.

In See or Be Square, a scene where Ge You went to find Xu Fan was specially arranged in BMW's 4S store. The scene lasted for 5 minutes. During the dialogue between Xu Fan and Ge You, the camera kept changing, and the BMW car Shot enough from every angle.

In A World Without Thieves, at the beginning, when the protagonist steals the mobile phones of pilgrims in Xijiang, he gives Nokia a close-up.

No one said anything about these few ad placements in the early years, but since Ma Xiaogang made great progress in the If You Are the One series, the two films earned 8000 million from the placement, and the ad placement has become a very annoying thing for the audience.

As an expert in advertising placement in the mainland, Huang Zhongjun looked down on Li Qian's approach, "This Li Qian not only shoots comedies, but also imitates Ma Xiaogang in doing advertising placement."

"I guess it's because of the money. I'm not the god of medicine who made 16 million yuan. I don't agree with that kind of phenomenal movie. I guess Li Qian is not sure that he can get another [-] billion box office, so he wants to rely on advertising to promote Make more money and earn more." Huang Zhonglei analyzed with confidence.

"A movie earning [-] million yuan is a special case. This movie will definitely not earn that much, unless it can trigger social discussions and attract the attention of the whole people, but it is possible!"

"It's not impossible, maybe the protagonist of this movie also has a terminal illness or something?" Huang Zhongjun laughed.

"Haha!" Huang Zhonglei also laughed out loud.

After joking for a while, Huang Zhongjun said again, "Two advertisements were sold for two identical shots. It seems that there will be no fewer advertisements in his movie. Maybe it will be more than 2 in Fei 20. This is also a good news."

"Brother is right, our confidence is getting stronger and stronger during the Lunar New Year holiday." Huang Zhonglei echoed.

There are so many opportunities for a movie to perfectly fit the advertisements. If there are too many advertisements, it will inevitably appear deliberate, and even sacrifice the fluency of the overall narrative, making people uncomfortable to watch.

Even Ma Xiaogang, a domestic advertising expert, cannot avoid it. Even if Li Qian is a movie genius, is he still an advertising genius?

If you are so capable, you can still make movies and do business.

Huang Zhongjun thought for a while and said, "Zhong Lei, call the big guy, and open your 90-year-old Romanee-Conti tomorrow."

"Brother, this is reserved for the New Year celebration." Huang Zhonglei's face was pained.

"It's just a bottle of wine. When the New Year comes, I'll ask someone to make a bottle of Screaming Eagle from 92 to celebrate!" Huang Zhongjun waved his hand and said quite proudly.

Li Qian's act of sacrificing the quality of the film in order to make money made Huang Zhongjun more confident about the Lunar New Year file at the end of the year.

If the Lunar New Year can achieve their wish, step on Li Qian, and wash away the depression of the past two years, a bottle of seven-figure red wine is nothing.

Let alone a bottle, he can open a case, drink a bottle and refill a bottle!

On the set of Liangjiang Film and Television Base in Chongqing, the famous commercial director Ma Xiaogang learned that Li Qian's new film will have a large number of advertisements.

"To make a fool of yourself!"

Ma Xiaogang smiled disdainfully, he made money when he made money, and said that the placement of advertisements was the key to the movie.

Who will believe it?

Became a cousin, but still want to set up a memorial archway?

However, looking at the voices on the Internet, it seems that many viewers believed it, and even discussed it seriously.

Ma Xiaogang's face turned ugly again. Li Qian made a large number of implants, so no one scolded him, but he was scolded by the commercial director.

Not only did the media treat him differently, but even the audience began to rebel, becoming more and more inclined towards Li Qian.

This is discrimination!

Chilling!

"I'd like to see what kind of ingenious advertising placement method you can come up with!" Ma Xiaogang snorted softly.

Selling advertisements, he is a professional!

"Ad placement?"

On the plane flying directly from Xiangjiang to Beijing, Zhou Xingchi carefully recalled the news that he paid to watch on the plane.

A director who specializes in science fiction, reality, and drama films suddenly touched comedy films, which made him curious as a comedy director.

Advertisement placement is also very novel for director Xiangjiang, after all, only movies with modern backgrounds can be placed with advertisements.

And because of the different cultures, Xiangjiang directors basically rarely make movies with modern backgrounds.

Zhou Xingchi didn't know what Li Qian, a 16 billion director who had never met before, was filming.

After getting off the plane, Song Ge was already waiting at the airport.

Zhou Xingchi's trip to the capital this time is for the distribution rights of the new film Journey to the West: Conquering the Demons in the mainland, to be precise, it is guaranteed distribution.

For more than 90 million production costs, Zhou Xingchi's Bigao and Village Roadshow accounted for [-]%, which was close to [-] million in cash.

Zhou Xingchi also has other businesses. Over the past ten years, he has bought a lot of properties in Xiangjiang, and the income from buying properties is much higher than that from making movies.

Cash flow is tight, there are still ten months before the scheduled release date, and three months to wait for the box office settlement, a year is too long.

It was only then that Zhou Xingchi came up with a way to guarantee the minimum release. He first took back part of the cash, so he first contacted Song Ge for an interview. After all, Wanda Cinemas is already the largest cinema in China.

For Zhou Xingchi's proposal, Song Ge agreed without too much haggling. After all, although Zhou Xingchi was not the leading actor himself, Zhang and Huang Bo's lineup was not bad at all.

Moreover, all major companies are targeting the Lunar New Year stalls, and next year's Spring Festival stalls have no rivals.

Wanda Pictures has been established for more than a year, and the big project has not been launched so quickly. The film directed by Zhou Xingchi is exactly what Song Ge needs.

"Director Zhou, let's put it this way. Let Wanda issue the chapter of Journey to the West. I will report the situation to the head office immediately. When the above approves it, we will sign the contract and pay the money immediately!" Song Ge said with a smile on his face.

Zhou Xingchi nodded, "President Song, I hope to have an answer in half a month."

"Half a month." Song Ge hesitated for a second, then laughed, "No problem!"

At present, Wanda Films has to report to Wanda headquarters for review of major projects. There are many review departments in various aspects of the large company, and the process is cumbersome.

However, Song Ge was still confident. At worst, he would go directly to Wang Jianlin. For Zhou Xingchi's sake, it should be no problem to skip those cumbersome procedures.

Song Ge smiled and stretched out his hand, "Then I wish us a happy cooperation."

"Pleasant to work with."

Zhou Xingchi shook hands with Song Ge, then thought for a while and said, "President Song, what kind of person do you think Li Qian is?"

"Li Qian?"

Song Ge was taken aback for a moment, why is this question so familiar.

By the way, when Xu Ke talked about Lin Haixueyuan with Xu Ke last time, Xu Ke stabilized his understanding of Li Qian.

As a result, within a few months, Li Qian hooked up Tsui Hark and left, and went to shoot ghosts and blow lights.

Fortunately, Lin Haixue originally wanted to wait for Xu Ke to finish filming Di Renjie's prequel before filming, which had no effect on Song Ge, who had to wait for a movie anyway.