Before the reporters could ask questions, Li Qian took the first step and left the noisy press conference.

Zhang Hanyu and the others quickly followed him out. They were also a little curious, but Li Qian didn't want to talk about it, and it wasn't easy to ask.

Deng Chao is going to be more casual, after all, he has the identity of a fellow villager.

"Director Li, is this sci-fi film about the end of the world?"

The 2012 Lunar New Year show has just been released, and the news of the end of the world in 2012 is constantly fermenting on the Internet. People continue to use various information to demonstrate that there is really an end of the world, and what they say is true.

Netizens also booed together, and gradually they realized that the end of the world in 2012 was coming, and some people were really skeptical.

Deng Chao wondered if Li Qian wanted to catch up with this topic and make a film about the end of the world.

Deng Chao, who kept thinking about it, even thought about the date of the release.

He said excitedly, "If it's really an end-of-the-world movie, it can be released on December 12, 12, and then it will be advertised as the last movie before the world is destroyed."

"What are you thinking?"

Li Qian was speechless, but his thoughts spread quite quickly.

But it seems to be a good gimmick, the last movie before the destruction of the earth, maybe there will be sand sculpture netizens to make fun of it.

However, this is not what Li Qian wanted to shoot.

"Brother Chao, you are so thoughtful, it would be a pity not to become a director and make movies yourself."

Li Qian shook his head, and led everyone to another banquet hall next door.

Celebrating, it is definitely not possible to celebrate by yourself behind closed doors in the entertainment industry. The distributors, theaters, and colleagues are all invited to come and be happy together.

However, no one came from Huayang and Chengtian companies.

It was Zhang Hao and Zhang Zhao who still came to Berna and Guangxian, but Zhang Hao couldn't be happier. The October Siege controlled by Berna was more or less influenced by the perfect world.

Zhang Zhao couldn't be happier. The New Year's Eve movie Cohabitation in Time and Space and Perfect World have nothing to do with Guang Xian.

The combined box office of the two films is close to [-] million. Even if it is a small amount, it is still a huge profit.

Look at this year without Li Qian, Guangxian's movie business almost swallowed.

Xiaoma's general manager Zhong Lifang seemed very happy. Wu Yusen and Ning Hao had officially signed a contract with Xiaoma. The combined weight of these two people was not worse than that of Zhang Yimou and Ma Xiaogang.

After some congratulations, several bosses also asked about the end-time sci-fi movie that Li Qian just mentioned.

"Director Li's sci-fi film this time, I'm afraid the investment will not be small?"

Li Qian nodded, "This time, I think it will cost a little more money, and the small cost may not be able to handle it."

That is a big production, and it is estimated that the filming will not be finished in a while.

They were relieved. According to the situation of this year's Lunar New Year, Li Qian might be a strong contender for the annual box office champion.

What's more, it is also very productive, one film a year.

Next year, Ma Xiaogang has confirmed that there will be two movies, Tangshan Earthquake and If You Are the One 2, plus Li Qian's new movie, it will be a fight between gods and gods, and it is estimated that it will be even more lively than this year.

No, it should be this year, and it is now January 1th.

......

After the noon banquet, Li Qian talked with Song Ge and Du Yang about the publicity of the servants on Journey.

"Mr. Song, Mr. Du, Ren Zai Tu is currently working on the post-production stage. It should be no problem in time for the first day of the Lunar New Year. There are only 45 days left until the movie is released. You Yayao are starting to prepare."

They have already made preparations for the next movie, and Du Yang said, "Director Li, although People on Journey has gathered elements close to life such as third parties, migrant workers asking for salary, Spring Festival travel, etc., Xu Zheng It is also well-known, but it still lacks a truly unattractive publicity point, and there is no one that can be done thoroughly, well-done, and hot topics."

"Indeed it is."

Li Qian nodded, although there are many hot topics in Journey, including the fact that it happens to be released during the Spring Festival, but there is one key point missing.

If You Are the One is also closely related to the current hot topic, but it is definitely not these things that are really attractive.

Ma Xiaogang was the biggest topic just now, no matter how many hot topics If You Are the One is related to, it cannot match Ma Xiaogang's fame.

The same is true for people on Journey. Although Xu Zheng starred in a nightclub that sold well at the box office, this movie is fun to watch, but when I think about it after a few days, I can’t remember what was so funny. It’s more than crazy Sometimes there is still a gap.

Xu Zheng's current fame, coupled with Wang Baoqiang, is still far behind the real box office appeal.

What's lacking, they don't need to say it, Li Qian knows it, and it's time to use his own name again.

Relying on his own fame, he attracted a large number of audiences to the movie theater in the early stage, and then the audience's word of mouth will maintain the popularity and attract more audiences.

In this way, the effect will be much better and faster than relying on the film's own word-of-mouth to slowly ferment.

After all, the Spring Festival is such a seven-day long holiday. Once work starts, no matter how good the movie is, the box office may even be worse than usual.

The work after the long vacation is often the busiest.

Originally, when the film was launched, Li Qian had already promoted it, and he also used his own name to promote it, and it was fine.

However, Li Qian found that Song Ge and Du Yang were not in a good mood, and they seemed to have something on their minds.

The movie was a big hit, and as one of the publishers, although they only got 4 of the promotions, and the other 6 were taken away by Huaying United, they also made a lot of money.

Li Qian was a little curious, and asked with a smile, "Mr. Song, Mr. Du, what happened?"

"It's no big deal."

Song Ge shook his head. It wasn't something important, so he didn't hide it, "Mr. Chi thinks that making movies is too risky, and he plans to focus his business on TV dramas."

President Chi is Chi Yufeng of Perfect World. Perfect World Film and Television was co-founded by him and Chi Yufeng, and Chi Yufeng is the major shareholder.

Although I earned some publicity and distribution fees from Li Qian's two films, they are not my own projects after all, and my own investment and distribution are perfect, even if they sell for [-] million yuan, the investment is not small, and the profit is not much.

The two founders had a disagreement. Chi Yufeng wanted to be the main TV series, and the movie business was to do publicity. Anyway, publicity is a steady profit.

TV dramas are much better than movies. As long as TV stations buy them and don’t touch big productions, it’s better to make money than movies.

Unlike movies, it depends on whether the audience likes to watch it or not.

Even if the audience doesn't like the TV series, the first round will be sold out, at most it will not be easy to sell later.

Li Qian also understands that major companies can't make much money from film production, Huayang makes money from artist management and TV dramas, and Bernard makes money from publicity and distribution fees.

But this is an internal matter of the company itself, and he has nothing to say.

Talked about the general direction of publicity, let Xu Zheng discuss it with Song Ge after he finishes his work.

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